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Giving students a helping hand

OM supplies rural schools in Bangladesh with books, new toilets and other essential facilities that positively impact students.




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Annual Thanksgiving Basket Drive supports local families and the Lion’s Pantry

The Penn State community is invited to participate in the annual Thanksgiving Basket Drive, a tradition aimed at supporting local families in need and the on-campus Lion’s Pantry.




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Penn State to celebrate 10th year of GivingTuesday

Marking a decade of doing good, Penn State is preparing to launch its 10th GivingTuesday event this fall. Honoring the University’s founding year, the event will begin early on Dec. 2 at 18:55 on the 24-hour clock — 6:55 p.m. EST — and conclude at midnight on Dec. 3.




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Turkey Isn't Just For Thanksgiving: 7 Reasons Why It Deserves A Special Place On Your Plate

Think turkey is just for Thanksgiving? It's more than a holiday dish! Here are some health benefits of eating turkey and why it should be a staple in your kitchen.




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Delaware Libraries Launch Statewide #GivingTuesday Campaign

Friday, November 26, 2021 DOVER – For the first time in the organization’s history, the Delaware Library Association (DLA) is partnering with libraries across the state to launch a #GivingTuesday campaign to raise funds to support programs and services available at Delaware public libraries. From November 26 through December 2, donors can log on to […]




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DPH Launches QR Tool Giving Delawareans Convenient Access to Their COVID-19 Vaccine Record

DOVER, DE (Dec. 21, 2021) – The Delaware Division of Public Health (DPH) announced today that individuals vaccinated in Delaware will now have access to a QR code when downloading their COVID-19 vaccination record. The digital COVID-19 vaccination card now includes the QR code and is available through the DelVAX Public Portal, a site where those who were […]



  • Delaware Health and Social Services
  • Division of Public Health
  • Coronavirus
  • Covid Vaccine
  • Delaware Department of Health and Social Services
  • Delaware Division of Public Health
  • DelVax

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The Life-Giving Shepherd (John 10:1-11)

Check here each week to keep up with the latest from John MacArthur's pulpit at Grace Community Church.




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Health Tip: Long-Distance Caregiving

Title: Health Tip: Long-Distance Caregiving
Category: Health News
Created: 8/28/2017 12:00:00 AM
Last Editorial Review: 8/28/2017 12:00:00 AM




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Perseid meteor shower peaks Sunday night, potentially giving stargazers big show

The annual Perseid meteor shower is set to peak on Sunday night into early Monday morning, giving stargazers the chance to see hundreds of meteors.



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  • fnc
  • Fox News
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  • article


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CREATE A THANKSGIVING FEAST THAT WILL BE SURE TO KEEP THE FAMILY TALKING! - Lifestyle Expert Shares Easy Tricks For Turkey Day!

Lifestyle Expert Shares Easy Tricks For Turkey Day!




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Goodwill� Encourages Holiday Giving With #GiveGoodwill Campaign - Meet Hannah and Orbi

With the support of mentor Orbi Rosario, Hannah Strope overcame financial and family instability to become the first in her family to graduate high school. She is currently a college student.




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AARP Expert Amy Goyer Shares Tips for Caregiving Success in New Book for America�s 40 Million Caregivers - AARP Day in the Life of a Caregiver

AARP The Magazine spent 24 hours filming the emotional day in the life of caregivers across America




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24 Cute Chonky Cats Celebrating a Cheerful Carbs Season By Impurrsonating Your Round Thanksgiving Turkey

'Tis the season to get chonky, fa la la la la, la la la la. We love almost every holiday, but Thanksgiving and Christmas are the best ones because we get to eat as much delicious food as we want and no one can tell us otherwise. From pumpkin pie to turkey, to stuffing and cranberry sauce, we can't wet to get our chonk on and eat as many plates as we can. We also like to spread some of he holiday cheer to our cats by giving them a little extra treat on the holidays, if we can get chonky, why can't they?

These cheerful chonkers are celebrating carbs season in the cutest way pawssible. They are large and in charge, chunky yet funky, and purrfectly round for all the belly rubs you desire. The more belly there is, the more belly rubs to be had, and then, everyone is happy. So, embrace the chonk this holiday season, eat all the turkey, and remember to wear stretchy pants during holiday meals. Enjoy!




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Giving In

just $9.99 per inch




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Mother bans adult daughter from family Thanksgiving after she refuses to host the event: 'I made it very clear she needed to stay true to her word and if she dumped it on someone else she wouldn't be going to Thanksgiving'

Hosting events is a lot of work; there's a house to be cleaned, food to be prepped, and a lot of general setup that needs to be taken care of. When it's family, it's even more so to do—it's probably a good idea to hide the things your family won't approve of and save yourself the judgment.

Family hosting schedules help to ease the burden of any one person having to host too often, and the reality is that for a member of the family to drop from hosting duties places a disproportionate amount of responsibility on the other members of the family to host additional events.

The problem is this assumes that each member of the family is equally able to host in the first place. The reality is this is never the case. Some people, usually older members of the family, have homes with more space for hosting more people and the space to store the things necessary for hosting a large family. Many of us, particularly in our younger adult years, live in spaces that we'd be horrified to let our family into.




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Cousin tries to guilt-trip woman into giving up family heirloom their grandma personally left to her in her will, woman refuses but family is divided: ‘She hoped I’d keep it safe’

When a family member we hold near and dear to our hearts passes on to the next life, everything they leave behind holds astronomically more sentimental value—especially those who had special bonds with this family member. We can only hope that this family member can live on in the life they lived with and without us, and the items they pass down to us stick with us for as long as we are here, too.

That's the thing about passing on—this event really makes certain individuals show their true colors. Family members who have been nice to you all of your life now turn sour. Others creep out of the woodwork and assume they were grandma's favorite (which means they get everything she left in the will, despite her last wishes.) It's baffling that some folks use somber life events like this to gain something instead of grieving, going so far as to try and rip family heirlooms away from those who have the legal right to keep them.

The woman in this story is dealing with an entitled cousin who, despite not having a close, personal relationship with their grandmother, automatically assumes she is entitled to a necklace grandma left behind. Their grandmother personally gave the woman this necklace in hopes that she'd "treasure" it, and also wrote it into her will before she left them. Their family is divided, though it doesn't make sense as to why. Going against someone's last wishes in order to "keep the peace" is an entitlement that knows no bounds.





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Woman calls out her emotionally manipulative mother for calling her ungrateful during Thanksgiving meltdown: 'Mom, you really need to stop playing the victim'

Hosting family events is no small thing. Letting people into your intimate space who you have a close and (possibly) troubled history with, resulting from problematic relationship dynamics, presents all sorts of problems. It's basically like opening a Pandora's box of sorts of complex family trauma. Usually, the problematic ones will be rogue cousins or uncles who you just don't see eye to eye with, but occasionally, it will be your own problematic parents.

This woman found herself at a breaking point with her emotionally manipulative mother, who she says has a severe victim complex. While she was hosting the family's (Canadian) Thanksgiving, her mother's passive-aggressive jousting prompted her to strike back, countering her mother's monologue about parental sacrifice with her own attacks, calling out her mother's behavior. This, of course, put a damper on festivities, with some members of the family siding with the woman and others siding with her mother.




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‘I’m not giving you my cat’: Entitled mom asks cat owner to ‘loan’ her their cat for her daughter's birthday party, owner refuses but mom shows up on their doorstep the day of the party

First and foremost, pet owners are very protective of their animals. Rightfully so, as you never know what kind of crazy is lurking around the corner. It's in the owner and their pet's best interest that they don't let just anybody hang around their animals or watch them unsupervised. 

If someone wants to be in an animal's company, they better go adopt their own! It's not up to pet owners to fulfill an entitled person's pet fantasy for a day, especially after they refused to do so on multiple occasions. The pet parent in this story experienced this first-hand.

An entitled neighborhood mom asked the original poster (OP) if they could lend her family their cat for her daughter's upcoming birthday party. Cats are not similar to dogs in the way they interact with humans, and the pet owner politely refused. They didn't want to put their cat in an uncomfortable position. The entitled mother doubles down and exclaims that the pet owner "owes it to the community" to have their cat, Mochi, attend her daughter's birthday party. 

The pet owner thought she got it through the mother's head that no means no, but the mother shows up at their doorstep with her daughter in an attempt to guilt-trip them. Scroll to read.




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Does Eating Turkey on Thanksgiving Day Make You Sleepy

Highlights: All meats are rich in tryptophan that can improve sleep by increasing the amount of serotonin in t




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You can’t f**k your buddy, if you are giving her a role!: When Payal Rohatgi made shocking allegations on Dibakar Banerjee

Sexual harassment is the one major issue which has been bothering the film industry since its inception. Filmmakers demanding sexual favours in return for giving roles are not restricted to Hollywood, but every ‘wood’ in India. Two years ago, #MeToo movement had gained momentum where a lot of celebrities spoke about their stories on being sexually harassed. Well, even before this was kicked-off actress Payal Rohatgi had shocked the film industry by making allegations on director Dibakar Banerjee of Love Sex Aur Dhokha and Lust Stories (web series) fame. So, what did the actress say then?




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Substack is giving out free subscriptions to boost app installs

Publishing platform Substack is now pushing users to install its mobile app by offering gifted subscriptions. While Substack itself is available across platforms, including the web, those who want to take advantage of the free subscription offer can only do so after downloading the mobile app to their device. The free subscription offer is being […]

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Thanksgiving Dessert: घर में बनाएं ये आसान और टेस्टी शकरकंद पाई डेसर्ट

24 नवंबर को थैंक्सगिविंग मनाया जाएगा। कुछ देशों में विशेष रूप से दक्षिण में, शकरकंद खाने के अंत में नियमित रूप से दिखाई देता हैं। ऐसे में शकरकंद से आप थैंक्सगिविंग के लिए एक स्वीट डिश बना सकते हैं। अगर




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Teacher faces backlash for giving extra marks to students for THIS reason

The post has garnered 16 million views, igniting significant debate among social media users.




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A river of dust : the life-giving link between North Africa and the Amazon / by Jilanne Hoffmann ; illustrated by Eugenia Mello

Hoffmann, Jilanne, author




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Optimal income taxation and charitable giving [electronic resource] / Louis Kaplow

Cambridge, MA. : National Bureau of Economic Research, 2023




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Mumbai police release woman held for giving death threat to Uttar Pradesh CM Yogi Adityanath

According to the police, Fatima Khan is well-qualified but mentally unstable




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Giving women a new sense of mobility and financial independence 

An electric three-wheeler manufacturer ropes in women drivers and entrepreneurs to provide last mile connectivity 




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Giving negative feedback

When you are done with playing the critic’s role, evolve to that of a coach




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Tech Support - Bon Appétit's Brad & Chris Answer Thanksgiving Questions From Twitter

Bon Appétit's Brad Leone and Chris Morocco use the power of Twitter to answer common questions about cooking for Thanksgiving. Do you put celery in your stuffing? Is it dangerous to deep fry a turkey? How many sticks of butter do you have to use on Thanksgiving? Are vegan mashed potatoes good? Should you dry brine or wet brine your turkey? Chris and Brad answer all these questions and more!




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Asynchronous Design Critique: Giving Feedback

Feedback, in whichever form it takes, and whatever it may be called, is one of the most effective soft skills that we have at our disposal to collaboratively get our designs to a better place while growing our own skills and perspectives.

Feedback is also one of the most underestimated tools, and often by assuming that we’re already good at it, we settle, forgetting that it’s a skill that can be trained, grown, and improved. Poor feedback can create confusion in projects, bring down morale, and affect trust and team collaboration over the long term. Quality feedback can be a transformative force. 

Practicing our skills is surely a good way to improve, but the learning gets even faster when it’s paired with a good foundation that channels and focuses the practice. What are some foundational aspects of giving good feedback? And how can feedback be adjusted for remote and distributed work environments? 

On the web, we can identify a long tradition of asynchronous feedback: from the early days of open source, code was shared and discussed on mailing lists. Today, developers engage on pull requests, designers comment in their favorite design tools, project managers and scrum masters exchange ideas on tickets, and so on.

Design critique is often the name used for a type of feedback that’s provided to make our work better, collaboratively. So it shares a lot of the principles with feedback in general, but it also has some differences.

The content

The foundation of every good critique is the feedback’s content, so that’s where we need to start. There are many models that you can use to shape your content. The one that I personally like best—because it’s clear and actionable—is this one from Lara Hogan.

While this equation is generally used to give feedback to people, it also fits really well in a design critique because it ultimately answers some of the core questions that we work on: What? Where? Why? How? Imagine that you’re giving some feedback about some design work that spans multiple screens, like an onboarding flow: there are some pages shown, a flow blueprint, and an outline of the decisions made. You spot something that could be improved. If you keep the three elements of the equation in mind, you’ll have a mental model that can help you be more precise and effective.

Here is a comment that could be given as a part of some feedback, and it might look reasonable at a first glance: it seems to superficially fulfill the elements in the equation. But does it?

Not sure about the buttons’ styles and hierarchy—it feels off. Can you change them?

Observation for design feedback doesn’t just mean pointing out which part of the interface your feedback refers to, but it also refers to offering a perspective that’s as specific as possible. Are you providing the user’s perspective? Your expert perspective? A business perspective? The project manager’s perspective? A first-time user’s perspective?

When I see these two buttons, I expect one to go forward and one to go back.

Impact is about the why. Just pointing out a UI element might sometimes be enough if the issue may be obvious, but more often than not, you should add an explanation of what you’re pointing out.

When I see these two buttons, I expect one to go forward and one to go back. But this is the only screen where this happens, as before we just used a single button and an “×” to close. This seems to be breaking the consistency in the flow.

The question approach is meant to provide open guidance by eliciting the critical thinking in the designer receiving the feedback. Notably, in Lara’s equation she provides a second approach: request, which instead provides guidance toward a specific solution. While that’s a viable option for feedback in general, for design critiques, in my experience, defaulting to the question approach usually reaches the best solutions because designers are generally more comfortable in being given an open space to explore.

The difference between the two can be exemplified with, for the question approach:

When I see these two buttons, I expect one to go forward and one to go back. But this is the only screen where this happens, as before we just used a single button and an “×” to close. This seems to be breaking the consistency in the flow. Would it make sense to unify them?

Or, for the request approach:

When I see these two buttons, I expect one to go forward and one to go back. But this is the only screen where this happens, as before we just used a single button and an “×” to close. This seems to be breaking the consistency in the flow. Let’s make sure that all screens have the same pair of forward and back buttons.

At this point in some situations, it might be useful to integrate with an extra why: why you consider the given suggestion to be better.

When I see these two buttons, I expect one to go forward and one to go back. But this is the only screen where this happens, as before we just used a single button and an “×” to close. This seems to be breaking the consistency in the flow. Let’s make sure that all screens have the same two forward and back buttons so that users don’t get confused.

Choosing the question approach or the request approach can also at times be a matter of personal preference. A while ago, I was putting a lot of effort into improving my feedback: I did rounds of anonymous feedback, and I reviewed feedback with other people. After a few rounds of this work and a year later, I got a positive response: my feedback came across as effective and grounded. Until I changed teams. To my shock, my next round of feedback from one specific person wasn’t that great. The reason is that I had previously tried not to be prescriptive in my advice—because the people who I was previously working with preferred the open-ended question format over the request style of suggestions. But now in this other team, there was one person who instead preferred specific guidance. So I adapted my feedback for them to include requests.

One comment that I heard come up a few times is that this kind of feedback is quite long, and it doesn’t seem very efficient. No… but also yes. Let’s explore both sides.

No, this style of feedback is actually efficient because the length here is a byproduct of clarity, and spending time giving this kind of feedback can provide exactly enough information for a good fix. Also if we zoom out, it can reduce future back-and-forth conversations and misunderstandings, improving the overall efficiency and effectiveness of collaboration beyond the single comment. Imagine that in the example above the feedback were instead just, “Let’s make sure that all screens have the same two forward and back buttons.” The designer receiving this feedback wouldn’t have much to go by, so they might just apply the change. In later iterations, the interface might change or they might introduce new features—and maybe that change might not make sense anymore. Without the why, the designer might imagine that the change is about consistency… but what if it wasn’t? So there could now be an underlying concern that changing the buttons would be perceived as a regression.

Yes, this style of feedback is not always efficient because the points in some comments don’t always need to be exhaustive, sometimes because certain changes may be obvious (“The font used doesn’t follow our guidelines”) and sometimes because the team may have a lot of internal knowledge such that some of the whys may be implied.

So the equation above isn’t meant to suggest a strict template for feedback but a mnemonic to reflect and improve the practice. Even after years of active work on my critiques, I still from time to time go back to this formula and reflect on whether what I just wrote is effective.

The tone

Well-grounded content is the foundation of feedback, but that’s not really enough. The soft skills of the person who’s providing the critique can multiply the likelihood that the feedback will be well received and understood. Tone alone can make the difference between content that’s rejected or welcomed, and it’s been demonstrated that only positive feedback creates sustained change in people.

Since our goal is to be understood and to have a positive working environment, tone is essential to work on. Over the years, I’ve tried to summarize the required soft skills in a formula that mirrors the one for content: the receptivity equation.

Respectful feedback comes across as grounded, solid, and constructive. It’s the kind of feedback that, whether it’s positive or negative, is perceived as useful and fair.

Timing refers to when the feedback happens. To-the-point feedback doesn’t have much hope of being well received if it’s given at the wrong time. Questioning the entire high-level information architecture of a new feature when it’s about to ship might still be relevant if that questioning highlights a major blocker that nobody saw, but it’s way more likely that those concerns will have to wait for a later rework. So in general, attune your feedback to the stage of the project. Early iteration? Late iteration? Polishing work in progress? These all have different needs. The right timing will make it more likely that your feedback will be well received.

Attitude is the equivalent of intent, and in the context of person-to-person feedback, it can be referred to as radical candor. That means checking before we write to see whether what we have in mind will truly help the person and make the project better overall. This might be a hard reflection at times because maybe we don’t want to admit that we don’t really appreciate that person. Hopefully that’s not the case, but that can happen, and that’s okay. Acknowledging and owning that can help you make up for that: how would I write if I really cared about them? How can I avoid being passive aggressive? How can I be more constructive?

Form is relevant especially in a diverse and cross-cultural work environments because having great content, perfect timing, and the right attitude might not come across if the way that we write creates misunderstandings. There might be many reasons for this: sometimes certain words might trigger specific reactions; sometimes nonnative speakers might not understand all the nuances of some sentences; sometimes our brains might just be different and we might perceive the world differently—neurodiversity must be taken into consideration. Whatever the reason, it’s important to review not just what we write but how.

A few years back, I was asking for some feedback on how I give feedback. I received some good advice but also a comment that surprised me. They pointed out that when I wrote “Oh, […],” I made them feel stupid. That wasn’t my intent! I felt really bad, and I just realized that I provided feedback to them for months, and every time I might have made them feel stupid. I was horrified… but also thankful. I made a quick fix: I added “oh” in my list of replaced words (your choice between: macOS’s text replacement, aText, TextExpander, or others) so that when I typed “oh,” it was instantly deleted. 

Something to highlight because it’s quite frequent—especially in teams that have a strong group spirit—is that people tend to beat around the bush. It’s important to remember here that a positive attitude doesn’t mean going light on the feedback—it just means that even when you provide hard, difficult, or challenging feedback, you do so in a way that’s respectful and constructive. The nicest thing that you can do for someone is to help them grow.

We have a great advantage in giving feedback in written form: it can be reviewed by another person who isn’t directly involved, which can help to reduce or remove any bias that might be there. I found that the best, most insightful moments for me have happened when I’ve shared a comment and I’ve asked someone who I highly trusted, “How does this sound?,” “How can I do it better,” and even “How would you have written it?”—and I’ve learned a lot by seeing the two versions side by side.

The format

Asynchronous feedback also has a major inherent advantage: we can take more time to refine what we’ve written to make sure that it fulfills two main goals: the clarity of communication and the actionability of the suggestions.

Let’s imagine that someone shared a design iteration for a project. You are reviewing it and leaving a comment. There are many ways to do this, and of course context matters, but let’s try to think about some elements that may be useful to consider.

In terms of clarity, start by grounding the critique that you’re about to give by providing context. Specifically, this means describing where you’re coming from: do you have a deep knowledge of the project, or is this the first time that you’re seeing it? Are you coming from a high-level perspective, or are you figuring out the details? Are there regressions? Which user’s perspective are you taking when providing your feedback? Is the design iteration at a point where it would be okay to ship this, or are there major things that need to be addressed first?

Providing context is helpful even if you’re sharing feedback within a team that already has some information on the project. And context is absolutely essential when giving cross-team feedback. If I were to review a design that might be indirectly related to my work, and if I had no knowledge about how the project arrived at that point, I would say so, highlighting my take as external.

We often focus on the negatives, trying to outline all the things that could be done better. That’s of course important, but it’s just as important—if not more—to focus on the positives, especially if you saw progress from the previous iteration. This might seem superfluous, but it’s important to keep in mind that design is a discipline where there are hundreds of possible solutions for every problem. So pointing out that the design solution that was chosen is good and explaining why it’s good has two major benefits: it confirms that the approach taken was solid, and it helps to ground your negative feedback. In the longer term, sharing positive feedback can help prevent regressions on things that are going well because those things will have been highlighted as important. As a bonus, positive feedback can also help reduce impostor syndrome.

There’s one powerful approach that combines both context and a focus on the positives: frame how the design is better than the status quo (compared to a previous iteration, competitors, or benchmarks) and why, and then on that foundation, you can add what could be improved. This is powerful because there’s a big difference between a critique that’s for a design that’s already in good shape and a critique that’s for a design that isn’t quite there yet.

Another way that you can improve your feedback is to depersonalize the feedback: the comments should always be about the work, never about the person who made it. It’s “This button isn’t well aligned” versus “You haven’t aligned this button well.” This is very easy to change in your writing by reviewing it just before sending.

In terms of actionability, one of the best approaches to help the designer who’s reading through your feedback is to split it into bullet points or paragraphs, which are easier to review and analyze one by one. For longer pieces of feedback, you might also consider splitting it into sections or even across multiple comments. Of course, adding screenshots or signifying markers of the specific part of the interface you’re referring to can also be especially useful.

One approach that I’ve personally used effectively in some contexts is to enhance the bullet points with four markers using emojis. So a red square ???? means that it’s something that I consider blocking; a yellow diamond ???? is something that I can be convinced otherwise, but it seems to me that it should be changed; and a green circle ???? is a detailed, positive confirmation. I also use a blue spiral ???? for either something that I’m not sure about, an exploration, an open alternative, or just a note. But I’d use this approach only on teams where I’ve already established a good level of trust because if it happens that I have to deliver a lot of red squares, the impact could be quite demoralizing, and I’d reframe how I’d communicate that a bit.

Let’s see how this would work by reusing the example that we used earlier as the first bullet point in this list:

  • ???? Navigation—When I see these two buttons, I expect one to go forward and one to go back. But this is the only screen where this happens, as before we just used a single button and an “×” to close. This seems to be breaking the consistency in the flow. Let’s make sure that all screens have the same two forward and back buttons so that users don’t get confused.
  • ???? Overall—I think the page is solid, and this is good enough to be our release candidate for a version 1.0.
  • ???? Metrics—Good improvement in the buttons on the metrics area; the improved contrast and new focus style make them more accessible.
  •  ????  Button Style—Using the green accent in this context creates the impression that it’s a positive action because green is usually perceived as a confirmation color. Do we need to explore a different color?
  • ????Tiles—Given the number of items on the page, and the overall page hierarchy, it seems to me that the tiles shouldn’t be using the Subtitle 1 style but the Subtitle 2 style. This will keep the visual hierarchy more consistent.
  • ???? Background—Using a light texture works well, but I wonder whether it adds too much noise in this kind of page. What is the thinking in using that?

What about giving feedback directly in Figma or another design tool that allows in-place feedback? In general, I find these difficult to use because they hide discussions and they’re harder to track, but in the right context, they can be very effective. Just make sure that each of the comments is separate so that it’s easier to match each discussion to a single task, similar to the idea of splitting mentioned above.

One final note: say the obvious. Sometimes we might feel that something is obviously good or obviously wrong, and so we don’t say it. Or sometimes we might have a doubt that we don’t express because the question might sound stupid. Say it—that’s okay. You might have to reword it a little bit to make the reader feel more comfortable, but don’t hold it back. Good feedback is transparent, even when it may be obvious.

There’s another advantage of asynchronous feedback: written feedback automatically tracks decisions. Especially in large projects, “Why did we do this?” could be a question that pops up from time to time, and there’s nothing better than open, transparent discussions that can be reviewed at any time. For this reason, I recommend using software that saves these discussions, without hiding them once they are resolved. 

Content, tone, and format. Each one of these subjects provides a useful model, but working to improve eight areas—observation, impact, question, timing, attitude, form, clarity, and actionability—is a lot of work to put in all at once. One effective approach is to take them one by one: first identify the area that you lack the most (either from your perspective or from feedback from others) and start there. Then the second, then the third, and so on. At first you’ll have to put in extra time for every piece of feedback that you give, but after a while, it’ll become second nature, and your impact on the work will multiply.

Thanks to Brie Anne Demkiw and Mike Shelton for reviewing the first draft of this article.




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Thank you for giving!

This World Blood Donor Day (June 14th) marks 20 years of blood donation




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Act of giving

World Organ Donation Day (August 13) seeks to raise awareness on this act of giving and to inspire others to become organ donors




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Gift Giving to the World (Wide Web)

Frances Berriman asks us to give the gift of consideration to those who are using the web on constricted devices such as low-end smart phones or feature phones. Christmas is a time of good will to all, and as Bugsy Malone reminds us, you give a little love and it all comes back to you.


If I was given the job of Father Christmas with all my human limitations, apparently it would take me something like 6 months at non-stop full speed to deliver gifts to every kid on the planet. The real Father Christmas has the luxury of magic when it comes to delivering millions of gifts in just one night, but the only magical platform at my disposal is the world wide web, so I propose switching to digital gift cards and saving the reindeer feed.

300 million people are set to come online for the very first time in 2020, and a majority of those will be doing so via mobile phones (smart- and feature-phones). If we want those new users to have a great time online, spending those gift cards, we need to start thinking about their needs and limitations.

Suit up

We might not be hopping on the sleigh for these deliveries, but let’s suit up for the journey and get the tools we need to start testing and checking how our online gift-receivers will be enjoying their online shopping experience.

Of course, the variety of phones and OSs out there is huge and varied, but we have a few options out there to get a sense for the median. Here’s a few suggestions on where to start:

  • Never has there been a better time to advocate at your workplace for a device testing suite or lab.
  • You can also just pick up a low-end phone for a few bucks and spend some real time using it and getting a sense for how it feels to live with it every day. May I suggest the Nokia 2 or the Moto E6 - both very representative devices of the sort our new visitors will be on.
  • You’ve also got WebPageTest.org at your disposal, where you can emulate various phones and see your sites rendered in real-time to get a sense of what an experience may look like for your users.
  • You’ll also want to set yourself some goals. A performance budget, for example, is a good way to know if the code you’re shipping hits the mark in a more programmatic way.

Gift wrap

Many of us began our internet lives on desktop machines, and thanks to Moore’s law, these machines have been getting ever more powerful every year with more CPUs and memory at our disposal. The mobile phone landscape somewhat resets us on what hardware capacity is available on the client-side of our code, so it’s time to lighten the load.

What we see in the landscape of phones today is a huge spread of capabilities and CPU speeds, storage capacity and memory. And the gap between the haves and the have-nots is widening, so we have a huge task to deal with in meeting the needs of such a varied audience.

As far as possible, we should try to:

  • Keep processing off the client - do anything you can server-side. Consider a server-side render (hold the <script>, thanks) for anything relatively static (including cached frequent queries and results) to keep client-side JavaScript to the minimum. This way you’re spending your CPU, not the user’s.
  • Avoid sending everything you have to to the end user. Mobile-first access also means data-plan-first access for many, which means they may be literally paying in cold-hard cash for everything you send over the wire – or may be experiencing your site over a degraded “4G” connection towards the end of the month.
  • Aggressively cache assets to prevent re-downloading anything you’ve sent before. Don’t make the user pay twice if they don’t have to.
  • Progressively load additional assets and information as the user requests them, rather than a big upfront payload, that way you’re giving the end user a little more choice about whether they want or need that extra data set.

This is all to say that as web developers, we have a lot more control over how and when we deliver the meat of our products - unlike native apps that generally send the whole experience down as one multi-megabyte download that our 4G and data-strapped users can’t afford.

Make a wish

Finally, it’s time for your gift recipients to go out onto the web and find whatever their greatest wish is. For many, that’s going to begin when they first turn on their phone and see all those enticing icons on their home screen. Opening a browser may not be their first port of call.

They’ll be primed to look for sites and information through the icon-heavy menu that most mobile OSs use today, and they will be encouraged to find new experiences through the provided app store interface.

The good news is that web experience can be found in many modern app-stores today.

For example, if you build an app using Trusted Web Activities, the Google Play Store will list your web site right alongside native apps and allow users to install them on their phones. Samsung and Microsoft have similar options without the extra step of creating a TWA - they’ll list any Progressive Web App in their stores. Tools like Microsoft’s PWA Builder and Llama Pack are making this easier than ever.

If your users are primed to search for new experiences via a search engine instead, then they’ll benefit from the work you’ve put in to list them in app stores regardless, as PWAs are first and foremost about making websites mobile-friendly, regardless of point of sale. A PWA will provide them with offline support, service works, notifications and much more.

We do have a grinch in this story, however.

Apple’s iOS explicitly does not allow your website to be listed in their app store, so sadly you’ll have a harder time reaching those users. But it is possible! Fortunately, iOS isn’t as all-dominating world wide as it is in the tech community, selling only around 10-15% of smartphones out in the world.

The best present

The WWW is a wonderful gift that we received over 30 years ago and, as web developers, we get to steward and share this truly global, open, platform with millions of people every day. Let’s take care of it by building and sharing experiences that truly meet the needs of everyone.


About the author

Frances Berriman is a San Francisco-based British-born designer and web developer who blogs at fberriman.com. She’s done all sorts of things, but has a special soft spot for public sector projects, and has worked for the Government Digital Service, building GOV.UK, Code for America, Nature Publishing and the BBC and is currently Head of UX and Product Design at Netlify.

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