For the recent IPL season, Roanuz partnered with various brands and offered their product to run IPL campaigns, key ones being Zomato, RCB, and Book My Show.

Analytics allows firms to see the full picture that’s painted when all the data sources come together.

...

With its fresh and bold design, engaging content, and the creative use of augmented reality (AR) in its bimonthly magazine for students, NTU has earned approval from new and old readers alike, and now the evaluators at the prestigious International Association of Business Communicators (IABC) Gold Quill Awards this year....

BP has been attacked from all sides, but it is the artist community that has provided its most thorough evisceration.

What started off as a recall of one version of Trader Joe’s peanut butter has spread to other brands of peanut butter, other nut butters and tahini.

If organic foods can’t contain genetically modified ingredients, you’d think organic food companies wouldn’t have a problem with labeling foods that conta

Flahavan's Irish Oats courts millennials with stories and unconventional recipes.

Stewart Brand, creator of the Whole Earth Catalog, helped shape the future we live in now.

Spied some natural dish soap or gluten-free snacks on your favorite TV show? Green Product Placement gets eco-friendly goods some time in front of the camera.

No, it won't be called Luke's coffee, but 'Gilmore Girls' Scott Patterson's new java seems to hint at the coffee served in the fictional diner.

The Detroit automaker gets a touch of campaign fever with new marketing aimed to take down the competition.

These stylishly sustainable shoes let you leave a smaller environmental footprint.

Climate-challenged piggy bank urges closing of the 'carbon pollution loophole.'

As Marsh rebrands Jelf, Insurance Age content director Jonathan Swift reflects on the passing of another name heavily associated with noughties broker consolidation

Today's hard-to-reach consumers are turning from traditional media to new forms of electronic entertainment, making them more difficult to reach through classic advertising mediums. One way to address this is through advergames.

Compares the Pros & Cons of both Name Brand Power Tools and Non-Name Brand Power Tools and then explains what brand would be best for you.

Logo design is an indispensable part of brand building. The article explains the importance of a custom logo design while providing some valuable tips about a successful logo design.

Read the latest Branding Articles from ArticleGeek.com

Companies who focus on branding will stand out amongst the crowd. Why? They have recognized that most buyers' especially online buyers need confidence in doing business with an established entity.

Sometimes you see promotions come along and you wonder: did they just do that? The current MSN promotion called msnsearchandwin is a prime example of this.

Marketers today look to the Coca-Cola brand as a model of marketing power. Its image has transcended national borders and cultural barriers to reach almost everyone on earth.

Beer bottle labels play a major role in ensuring that beer packaging has strong impact at the point of sale.

With unbelievable prices on gear delivered to your door, online shopping is a great way to get your hands on your new camping gear.

Colombia-based Bodytech Corporation Unveils a New Era of Indoor Cycling for Its Members

Wireless earbuds from HAVIT make it easier than ever for users who crave a seamless music experience

MeetNativeAmericans.com is a perfectly secure dating website that provides all singles with a unique chance to chat and bond with Native Americans.

B+E CEO Camille Renshaw will speak at the ICSC West Florida Idea Exchange panel on "Women in Leadership: The Future of Relationships and Branding," on Wednesday, March 25, at the Tampa Convention Center.

Team Sports announces new sports team accessories with the release of licensed leather portfolios.

MTAC Branding & Talent Solutions To Offer Celebrity Phone Line

Beltway Brewing Company is thrilled to announce its 1,000th brew by releasing by an original creation called Batting 1000. Beer lovers are encouraged to come out to the Batting 1000 Beer Release Party on April 13, 2019!

Alakdan Fight Gear, a filipino brand MMA gear Company is Releasing a Limited Edition MMA Shorts committed to the Filipino Fighter and their pursuit to greatness.

Killer Cub Mouthguard

Potential customers or clients don't buy what they don't understand, which is why clarity is so important. Clarity consultant Steve Woodruff offers insights on how to connect your brand with its purpose, with its message, and with people--an

Sandals Foundation Director of Programs Heidi Clarke opens up about Sandals' work in the community, why every business should give back, and how the resort chain makes it easy for vacationers to get involved.

Carlos Gil explains why employee advocacy and social media are key to a brand's success, and he shares insights from his new book, The End of Marketing: Humanizing Your Brand in the Age of Social Media and AI.

Top LinkedIn video creator and keynote speaker Goldie Chan shares the secrets of her success in content creation, personal branding, and influencer marketing.

Brand strategist and author Lindsay Pedersen shares nine criteria for an ironclad brand strategy from her book Forging an Ironclad Brand: A Leader's Guide.

Brand strategist and best-selling author Jeremy Miller shares insights from his latest book, Brand New Name: A Proven, Step-by-Step Process to Create an Unforgettable Brand Name.

Best-selling author, speaker, and marketing consultant David Meerman Scott offers insights from his latest book (co-authored with daughter Reiko Scott), Fanocracy: Turning Fans Into Customers and Customers Into Fans.

Garrett Mehrguth, founder of Directive Consulting, explains why it's nearly impossible to rank for organic search terms, and shares tips on positioning your B2B brand for search.

Kelly Hungerford of oral care brand Sunstar Global opens up about how she brought the company's European marketing organization into the digital era.

Entrepreneur and Artist from California brings his eco-friendly product line to Kickstarter to further develop his brand.