A new Victorian Government medical technology strategy will position Victoria as an internationally competitive developer of medical technology. Victoria’s Medical Technology Industry Strategy will create more high value jobs and attract investment for the state’s advanced manufacturing sector.

Japanese business consultancy firm Metaplanet has adopted a new investment strategy to acquire Bitcoin (BTC) that emulates MicroStrategy’s approach towards the flagship cryptocurrency. This business strategy has significantly increased the company’s Bitcoin portfolio, with its valuation nearly doubling since the beginning of the year.  MicroStrategy board members accepted BTC as a treasury asset in 2020 [...]

Former Patriots offensive coordinator Josh McDaniels detailed what it was like to prepare for games with Tom Brady every week during a season.

MicroStrategy Inc. (NASDAQ:MSTR) director Leslie J. Rechan has executed a significant sale of company shares, amounting to approximately $12 million, as per a recent SEC filing. The transactions were disclosed on Wednesday. Don't Miss: Over the last five years, the price of gold has increased by…

Scaling a business meaningfully and sustainably can be challenging and requires more than ambition. Offshore staffing enables the flexibility and efficiency needed to thrive in today's fast-paced market.

A strong customer experience strategy bridges the gap between leadership and employees and aligns everyone around the goal of delighting customers.

Plakholm, J A; Paulen, R C; Paré, D. Geological Survey of Canada, Open File 8437, 2020, 17 pages, https://doi.org/10.4095/321451
<a href="https://geoscan.nrcan.gc.ca/images/geoscan/of8437.jpg"><img src="https://geoscan.nrcan.gc.ca/images/geoscan/of8437.jpg" title="Geological Survey of Canada, Open File 8437, 2020, 17 pages, https://doi.org/10.4095/321451" height="150" border="1" /></a>

Palletline, UK palletised freight distribution network Palletline has strengthened its executive board with the appointment of Bali Bandha as Group Chief Financial Officer as part of its ambitious expansion plans.

Royal Mail has partnered with tech innovator Wiliot to transform the way it tracks items travelling through its network, using breakthrough digital tagging to provide unprecedented visibility.

I look forward to hear reports from the conference (The Jihad Against the West: The Real Threat and the Right Response) at Ford Hall Forum in Boston. Did you listen to Dr. Yaron Brook's lecture, Democracy vs. Victory: Why the "Forward Strategy of Freedom" Had to Fail?

Related: My post, FORWARD STRATEGY OF FREEDOM.

But Pubsoft Director of Marketing Heather Wied says small businesses should not spread themselves thin trying to master every social network under the sun. Pubsoft, which helps businesses publish online content, integrates social networking to help customers spread the word about their businesses.

The best social network for you is dependent on your target market, says Wied.

To maximize your time on social media – without losing your mind – check out Wieds three best tips:

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What is a Domain Name Strategy?
The purpose of a domain name strategy is to proactively protect your brand online by reducing the chance for others to use your brand name in their online activities, specifically, in their website URLs.

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At this time of year business owners will be reflecting on their 2015 brand strategy to evaluate what worked and what did not, and deciding how to promote their brand in 2016. They may not have huge amounts to spend on conventional advertising and marketing campaigns, but there are other options that are effective.

Strategic partnerships
When major brands sign up to cross-promotional activities with other brands, the public sits up and takes notice. When smaller companies do it, there may be less public interest but small business tie-ups are by no means less important.

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Small businesses generally face harsher circumstances when it comes to planning and launching a marketing campaign. They have less revenue and capital, which means they’re more limited in the strategies they can pursue. They have fewer resources, which means their teams are smaller and less experienced. And they generally have less data and first-hand experience with which to strategize in the first place.

One of the best marketing strategies for small businesses is content marketing, due to its approachability and affordability, but creating a content marketing strategy can still be an intensive and intimidating process.

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Elon uses the Richard Feynman technique from what I have read about his approach, mixed with first principles.

... which is, basically, in simple terms: do not try to remember, but try to understand; when you understand, you will remember automatically.

Sounds simple? But yet, so many people do not do it like that. They try to cram loads of info and facts into their brains, especially students, with the result of forgetting a lot of it.

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However, a business exit strategy not only means having a plan for the unexpected - including financial hardship, injury, disability and even death - it also means having a plan for the succession or transfer of ownership of your business when it comes time to hang up your hat and retire.

How to plan an exit strategy for your small business

Behind every Google search, there is an intention. People are looking for something in particular when they are searching the web -- the answers to their problems, information about the services available to them or sources for the product they want. If you want your business to be discovered by users on the web, your content needs to be optimized for user intent.

Since Google can recognize user intent, it displays pages in search results that are most relevant to what the user is looking for. Because of this, understanding user intent and creating content with the user's intent in mind is essential to improving the relevance of your website pages and improving SEO.

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Digital marketers often identify social media as one of the best forms of content marketing, but it can often feel like we’re just going through the motions. If the social media content isn’t attracting leads, what good is it? It’s likely you just need a quick boost in strategy to make sure your content is appealing to your target audience and getting inbound requests and messages.

In fact, 90 percent of social media users have used the platform to communicate directly with a business before. So if none of your customers or followers are reaching out to you, it’s a telltale sign that something should be changed. Ideally, you’ll post a picture or video with a robust caption that offers value and the floodgates will open: direct messages, likes, comments and queries should start coming (or even just trickling at first) in, proving that your content struck a chord and inspired action. Not there yet? Here are four ways to bolster your strategy to attract those leads.

1. Focus your content on interesting stories
2. Do a poll asking what type of content people want most
3. Host a Q & A on Facebook or Instagram Live
4. Make sure you have a call to action in every post

Last week, Bloomberg dropped a fascinating scoop that Apple, the long-time impartial steward of the podcast ecosystem, is apparently planning to finance original podcasts that would be exclusive to its platforms, and that it has met with media companies to discuss possible deals toward this end. According to the report, the talks were preliminary and Apple has yet to establish a clear strategy around exclusive audio content, but whatever the actual game plan turns out to be, the company appears ready to do things with podcasting and audio shows that it hasn’t done before.

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Meanwhile, the biggest advantage management holds up for growing podcasts is improved engagement on the platform. But since Spotify doesn't disclose average time spent per user on its platform, investors may be left guessing how the company is doing. So, what is the best indication of whether or not the podcast investments are paying off?

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[Prosper Africa] Prosper Africa's Tech for Trade Alliance (AT4T) is launching its latest pilot in Africa to field test a digital platform intended to bring visibility to Africa's drug supply chains, creating a more transparent, efficient, and safe commercial market for medications.

[GhanaToday] To advance the treatment of sickle cell disease in the country, the Ministry of Health has launched the National Sickle Cell Disease Strategy for 2024 to 2028, along with a National Vaccine Policy in Accra.

Building a social media presence is perhaps the most common advice given to brands that have just begun building their online presence, and there’s nothing wrong with that. Social media has become so ingrained in our culture that it touches every corner of our lives, both personal and professional. Even those who don’t consider themselves […]

The post Five Tips for Creating a Hot-Shot Social Media Strategy From Scratch appeared first on The Design Inspiration.

Bill presents his Effective Church model and celebrates the new strategic plan developed for the national Ukrainian Orthodox Church of the USA this past week at their SOBOR. In addition to Fr. Barnabas Powell he is joined in the last part of the show by Dr. Gayle Woloschak who chaired the strategic plan committee for the UOCUSA.

This week I'm headed to WordCamp US (#WCUS) and will see folks that I haven't seen in a couple of years. I stepped away from a full time focus on WordPress about 18 months ago, and I'm excited to circle back and see so many friends in a single event. I'm not speaking, sponsoring, or ... Read more

The post Choosing a Pricing Strategy appeared first on Chris Lema.

Indoor markets are having to reinvent themselves to survive the rise of online shopping.

Last Friday (19th July 2019) an independent artist’s debut single was placed at the top of Spotify’s New Music Friday playlist and Apple Music’s Best of the Week playlist in the UK. Not only that but at the time of writing this, 5 days later the song is in a total of 54 Spotify editorial...

Aim/Purpose: This paper presents the findings of an Activity-Oriented Teaching Strategy (AOTS) conducted for a postgraduate level Software Engineering (SE) course with the aim of imparting meaningful software development experience for the students. The research question is framed as whether the activity-oriented teaching strategy helps students to acquire practical knowledge of Software Engineering and thus bridge the gap between academia and software industry. Background: Software Engineering Education (SEE) in India is mainly focused on teaching theoretical concepts rather than emphasizing on practical knowledge in software development process. It has been noticed that many students of CS/IT background are struggling when they start their career in the software industry due to inadequate familiarity with the software development process. In the current context of SE education, there is a knowledge gap between the theory learned in the classroom and the actual requirement demanded by the software industry. Methodology: The methodology opted for in this study was action research since the teachers are trying to solve the practical problems and deficiencies encountered while teaching SE. There are four pedagogies in AOTS for fulfilling the requirements of the desired teaching strategy. They are flipped classroom, project role-play for developing project artifacts, teaching by example, and student seminars. The study was conducted among a set of Postgraduate students of the Software Engineering programme at Cochin University of Science and Technology, India. Contribution: AOTS can fulfil both academic and industrial requirements by actively engaging the students in the learning process and thus helping them develop their professional skills. Findings: AOTS can be molded as a promising teaching strategy for learning Software Engineering. It focuses on the essential skill sets demanded by the software industry such as communication, problem-solving, teamwork, and understanding of the software development processes. Impact on Society: Activity-oriented teaching strategies can fulfil both academic and industrial requirements by actively engaging the students in the SE learning process and thus helping them in developing their professional skills. Future Research: AOTS can be refined by adding/modifying pedagogies and including different features like an online evaluation system, virtual classroom etc.

In order to overcome the problems of low efficiency, low user satisfaction and poor customer growth rate under the traditional marketing strategy, this paper studies the innovative strategy of mobile payment business marketing strategy under the internet environment. First of all, study the status quo of mobile payment business marketing in the internet environment, obtain mobile payment business data through questionnaire survey, and analyse the problems in mobile payment business marketing. Secondly, build a user profile of mobile payment business marketing, and classify user attributes, consumption characteristics and user activity through K-means clustering method; Finally, the marketing strategy is innovated from three aspects: product marketing, pricing marketing and channel marketing. The results show that the marketing benefit after the application of this strategy is 19.52 million yuan, the user satisfaction can reach 98.9%, and the customer growth rate can reach 21.3%, improving the marketing benefit of mobile payment business.

Aim/Purpose: The objective of this study was to concept test a new instructional aid called Virtual Pathology Learning Resource (VPLR), which was used as a vehicle to communicate information and enhance teaching and learning of basic sciences (Anatomy, Physiology, and Pathology) to allied health science students at a South Australian university. Background: Pathology was traditionally taught using potted specimens to review disease manifestations independently. However, this approach was found inadequate and ineffective. VPLR is a new teaching platform comprising of digitised human normal and human pathology specimens (histology, histopathology), patient case studies, short answer and critical thinking questions, and self-assessment quizzes. Using authentic learning theory as an educational pedagogy, this learning resource was developed to enhance the teaching and learning of Pathology. Methodology: Cross-sectional study design was used. A survey, given at the end of the course, gathered qualitative and quantitative data concerning the perceptions and experiences of the students about VPLR and its components. The online tool SurveyMonkey was utilised so that students could respond anonymously to a web link that displayed the questionnaire. The perceived impact on students was assessed using an 18-item questionnaire seeking agreement or disagreement with statements about VPLR, multiple choice and open-ended questions querying the best things about VPLR, benefits to be derived, and areas for improvement. Descriptive and frequency analyses were performed. Contribution: The VPLR approach involved rich learning situations, contextualised content, and facilitated greater understanding of disease concepts and problems. Findings: In a sample of 103 Medical Radiation students, 42% of students (N=43) responded to the post-intervention survey. The majority of students reported highly positive effects for each component of the VPLR. The overall results indicated that this tool was a promising strategy in teaching Pathology as it assisted students’ gaining knowledge of the science, facilitated connections between sciences, and allowed students to make better links with professional practice and skills. Recommendations for Practitioners: As students found VPLR to be beneficial, it is recommended that the same approach is applied for the teaching of Pathology to other health science students, such as Nursing. Other universities might consider adopting the innovation for their courses. Recommendation for Researchers: Applying VPLR to teaching other allied health science students will be undertaken next. The innovation will be appropriate for other health science students with particular emphasis on case-based or problem-based learning and combined with clinical experiences. Impact on Society: In reshaping the way of teaching a science course, students are benefited with greater depth of understanding of content and increase motivation to study. These are important to keep students engaged and ready for practice. VPLR may impact on education and technology trends so that exploration and possibilities of initiatives are ongoing to help students become successful learners. Other impacts are the new forms of learning discovered, the renewed focus on group work and collaboration, and maximising the use of technology in innovation. Future Research: Future directions of this research would be to conduct a follow-up of this cohort of students to determine whether the impacts of the innovation were durable, meaning the change in perceptions and behaviour is sustained over time.