customer engagement

Flashback Video: Customer Engagement Is The New Marketing

From the 2010 archives, The ARF Social Media Experience: Lynne d Johnson, SVP Social Media, The ARF interviews Samantha Skey — CMO, Passenger about customer engagement as the new marketing @ ReThink 2010: The ARF Annual Convention + Expo. In...




customer engagement

Ergonomic Solutions: Delivering customer engagement at EuroCIS2024

The retail industry is witnessing an unprecedented level of competition, and traditional marketing strategies are becoming obsolete.

Recognizing the need for enabling innovative digital customer experiences, Ergonomic Solutions will showcase a comprehensive lineup of engaging customer facing solutions to drive personal interaction in retail and hospitality environments at EuroCIS 2024 (Hall 9 A40) in Dusseldorf from 27th – 29th February.




customer engagement

ForgeStop Announces Strategic Partnership with Award-Winning Whisky Manufacturer to Revolutionize Product Authentication and Customer Engagement

ForgeStop will equip Piccadily Distilleries and its renowned brand, Indri, with cutting-edge NFC smart labels integrated with advanced anti-counterfeit technology, enabling authentication of products instantly with the tap of a phone.




customer engagement

Conversica offers the most advanced AI agent for customer engagement available

This latest release leverages technologies from OpenAI, Meta, and Google




customer engagement

One on One: Rethinking CRM as Customer Engagement with Tom Libretto

Tom Libretto of Pega discusses the rapid evolution from traditional CRM to a real-time customer-centric marketing and sales environment




customer engagement

One on One: Rethinking CRM as Customer Engagement with Tom Libretto

Tom Libretto of Pega discusses the rapid evolution from traditional CRM to a real-time customer-centric marketing and sales environment




customer engagement

OneSignal launches Shopify App for customer engagement




customer engagement

Mammoth Resorts Turns to IBM Cloud and Watson Customer Engagement To Bring Personalized Offers to Vacationers

IBM today announced that Mammoth Resorts, the leading four-season mountain resort operator in California, is using Watson Customer Engagement solutions on the IBM Cloud to create customized offers that are helping to drive record numbers of visitors to the resort every year.




customer engagement

Spotlight on SiriusDecisions: Customer Engagement

Lisa Nakano of SiriusDecisions describes a framework for understanding customer engagement and maintaining it throughout the customer lifecycle




customer engagement

One on One: Rethinking CRM as Customer Engagement with Tom Libretto

Tom Libretto of Pega discusses the rapid evolution from traditional CRM to a real-time customer-centric marketing and sales environment




customer engagement

One on One: Rethinking CRM as Customer Engagement with Tom Libretto

Tom Libretto of Pega discusses the rapid evolution from traditional CRM to a real-time customer-centric marketing and sales environment




customer engagement

Social media strategy : a practical guide to social media marketing and customer engagement / Julie Atherton

Atherton, Julie (Business strategist), author




customer engagement

Looking for Ways to Improve Your Customer Engagement on Social Media?

The biggest mistake people make when promoting their brand, company or even themselves on social media is thinking that simply posting is enough. However, that’s far from the case. Managing a Facebook, Instagram or Twitter account means having to strategize ways to keep your current audience captivated, while simultaneously attracting new users to your page.

complete article




customer engagement

17 Tools for Effective Customer Engagement

The one thing that every business that offers a service has in common is its customers. It doesn't matter if you are a freelancer with just one client or a small design agency with a few clients, you have to deal with customers on a day to day basis.




customer engagement

Brands get creative with customer engagement to stay relevant amid crisis

New services, new offers, new alliances and with a little help from technology, brands reimagine their relationship with consumers