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Cardiac and Antimalarial Drugs Fuel Indian Pharma Market Growth

medlinkCardiac/medlink, antimalarial, and gastrointestinal therapies have fueled a 6% growth in India's pharmaceutical market in August. h2Indian




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Weight Loss Drug Market Goes Wild: 25% of Adults Consider Off-Label Use

Despite their popularity, injectable medlinkweight loss medications/medlink are often difficult to obtain due to limited supply and high costs without insurance.




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Tax-News.com: EU Seeking Sanctions Against UK Over Tax Rules On Marked Fuels

The EU has referred the UK to the Court of Justice over its failure to comply with EU rules on marked fuel.




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Tax-News.com: EU Finance Ministers Agree Landmark VAT Rate Rule Changes

EU finance ministers have agreed an update to the rules governing value-added tax rates for goods and services.




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medlinkEuthanasia/medlink, often referred to as "mercy killing" or "assisted dying," is a highly debated ethical and legal issue concerning the deliberate




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Ethiopian farmers to get market boost

January 22, 2013 –A new research for development project was launched today by the International Livestock Research Institute (ILRI) and the International Water Management Institute (IWMI), both members of the CGIAR Consortium (www.cgiar.org). Entitled ‘Livestock and Irrigation Value chains for Ethiopian Smallholders – LIVES’, it will directly support of the Government of Ethiopia’s effort to […]

The post Ethiopian farmers to get market boost first appeared on International Water Management Institute (IWMI).




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New Device Identifies Biomarkers in Breastfeeding

Researchers have developed a novel sensor capable of detecting sodium ions in breastmilk. This breakthrough is significant because elevated sodium levels




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Himalaya Wellness Company Marks Milestone With One Million Trees Planted

medlinkHimalaya/medlink Wellness Company, a prominent wellness brand in India, proudly announces its landmark achievement of planting over one million trees across the country.




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Biomarker NBR1 Identifies Likely Immunotherapy Response in Liver Cancer

A preclinical study suggests it may soon be possible to determine which patients with hepatocellular carcinoma, a type of liver cancer, could benefit from immunotherapy.




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Unsafe Food Imports Largely Escaping Market Removal

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Microneedle Sensors for Real-Time Biomarker Detection

Learn about how microneedle sensors are transforming healthcare by enabling real-time, continuous monitoring of biomarkers through wearable, minimally invasive device.




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Mark Zuckerberg Undergoes Surgery After MMA Training Injury

The eagerly anticipated cage match between Elon Musk and Mark Zuckerberg might face delays, as the Meta founder sustained an injury during his training and recently underwent surgery.




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Pelosi Remarks at 'Health Care Thank You Rally'

Pelosi Remarks at 'Health Care Thank You Rally'




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STAAR Surgical to Present at The Benchmark Company Investor Conference

STAAR Surgical to Present at The Benchmark Company Investor Conference




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Clinical Trials market in India has shown significant growth symptoms in the recent past

Clinical Trials market in India has shown significant growth symptoms in the recent past




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Denmark Heightens Risk of Bird Flu

The Danish Veterinary and Food Administration (DVFA) has raised the alert level for avian influenza, (!--ref1--) commonly referred to as bird flu, from




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Digital Health Boom: Australia's Market Set for 8% Growth

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Challenges in Regulating Unhealthy Food Marketing

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Special Cancellation Stamp to Mark International Yoga Day

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Lupin's Methergine Tablets for Postpartum Hemorrhage Now Hits US Markets

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Food Hero Campaign Improves Eating Pattern Through Social Marketing

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IHCL Partners for Growth of The Claridges Brand and Management of the Landmark Hotel ‘The Claridges, New Delhi’

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Opening of Morickap Lord’s 83, Trademark Collection by Wyndham

M/s Lord’s 83 Holidays LLP, a leading hospitality company based out of Wayanad, Kerala today announced the opening of Morickap Lord’s 83, Trademark Collection by Wyndham in partnership with Wyndham Hotels & Resorts which is the world’s largest hotel franchising company with more than 9,200 hotels in 95+ countries. Morickap Lord’s 83 resort overlooks the stunningly beautiful Krishnagiri Cricket Stadium. It is an indulgent tribute to India’s iconic win at the ICC ODI Cricket World Cup in 1983 at majestic Lord’s Stadium, London. The resort would be regularly frequented by sports enthusiasts in addition to corporate and leisure guests. The resort has 36 contemporary spacious rooms with minimum room size of 450 sq.ft. and a host of amenities, including an all-day dining restaurant, gymnasium, spa, swimming pool, banquet hall, meeting rooms and a business centre, in addition to various indoor & outdoor activities. This nature-inspired resort is set in a scenic location in a tranquil and lus...




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India now the the third largest smartphone market

India has become the 3rd largest smart phone market in the world, having overtaken Japan in Q1 of 2013. China and America occupy the first two positions.

Various smartphone manufacturers like Apple, HTC, LG,...




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Social Media Marketing is not Just, Likes and Comments, Why?




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Indian Smartphone Market Crosses 30 Mn Unit Shipments

For the first time, the smartphone market in India crossed the 30 million unit shipments milestone in the third quarter of this year, the International Data Corp (IDC) reported on Tuesday.




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Profit booking, weak rupee and lower crude oil prices dragged the Indian equity markets lower on Friday.




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Negative Global Cues Depress Equity Markets

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Rupee Fall, Foreign Fund Outflows Depress Equity Markets

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Markets Open On A Positive Note On Wednesday

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Key Indian Equity Market Indices Open Flat

With declining oil prices and widespread anxiety over the impact of demonetisation, the key Indian equity market indices opened flat on Thursday.




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Indian Software Market To Grow 12.8 Pct In 2017: Gartner

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Blood-biomarker tests may aid in early diagnosis of Alzheimer's: Report

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Adani Group stocks surge, add Rs 54,381 cr in market cap

The share price of all the companies in the Adani Group surged on Wednesday, adding Rs 54,381.06 crore worth of wealth to the investors' kitty.




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Rural markets outpace urban centres in growth for FMCG goods: NielsenIQ

India's fast-moving consumer goods (FMCG) sector grew 5.7 per cent by value and 4.1 per cent by volume in the July-September quarter driven by rural demand which grew faster than urban markets for the third consecutive quarter, according to the latest report by consumer intelligence firm NielsenIQ.




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Indian stock market ends flat, Nifty below 24,150

The Indian stock market closed flat on Friday as selling was seen in the auto, PSU bank, financial service, metal, and realty sectors at the end of trading.




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Indian stock market remains on consolidation path, DIIs absorb heavy selling

The week saw Donald Trump returning to power in the US election amid a second consecutive rate cut by Fed this year, as the Indian stock market continued to experience consolidation due to heightened selling pressure from foreign institutional investors (FIIs).




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Woman injured in J&K's Sunday market grenade attack succumbs

The woman injured in the grenade attack by terrorists in Srinagar's Sunday market on November 3, succumbed to critical injuries in the hospital here on Tuesday.




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Minister Zameer Ahmad's 'Kaala Kumaraswamy' remark draws flak; JD(S) demands apology, resignation

The Janata Dal (S) demanded public apology and resignation of Minister for Waqf and Tourism Zameer Ahmad Khan over his racist remarks against Union Minister HD Kumaraswamy.




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LinkedIn says 10M people have signed up as freelancers on its Services Marketplace

More than 100,000 people have been laid off in the technology industry alone this year, and — either by circumstance or choice — at least some of them are not heading back into exclusively full-time work. LinkedIn launched a freelancer marketplace in 2021 to capture some of that activity. Now, at a time when other […]

© 2024 TechCrunch. All rights reserved. For personal use only.




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Omnea raises $25M to tackle the painfully annoying procurement market

Procurement — the process of requesting, vetting, and eventually buying IT and other supplies in an organization — is typically one of the more frustrating, dry, yet inevitable aspects of a workplace.  When you are in need of a new app or device, or when you need to renew an existing contract for one in […]

© 2024 TechCrunch. All rights reserved. For personal use only.





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The FTC comes after neobank Dave for misleading marketing, hidden fees

The Federal Trade Commission (FTC) announced on Tuesday that it will be taking action against the online cash app and neobank Dave, which it says used “misleading marketing to deceive consumers.” At issue is how Dave marketed $500 cash advances to consumers that it rarely offered, and the “Express Fee” it charged if customers wanted […]

© 2024 TechCrunch. All rights reserved. For personal use only.




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Tofino Capital reaches first close of $10M fund to back startups in frontier markets

Tofino Capital, a venture capital firm targeting early-stage startups in emerging markets, has launched its $10 million fund. It is announcing the first close of this fund at $5 million and hopes to achieve a final close nine months from now.   The firm, founded by Eliot Pence and Aubrey Hruby, wants to back startups in Africa, […]

© 2024 TechCrunch. All rights reserved. For personal use only.




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Most Frequently Asked Questions About Email Marketing


1. Why is email marketing important?

Email is the marketing tool that helps you  create a seamless, connected, frictionless buyer journey. More importantly, email marketing allows you to build relationships with prospects, customers, and past customers. It's your chance to speak  to them right in their inbox, at a time that suits them. Along with the right message, email can become one of your most powerful marketing channels.

2. What is benefits of email marketing?

Email marketing is best way for creating long term relationship with your clients, and increasing sales in our company.

Benefits of email marketing for bussiness:
  • Better brand recognition
  • Statistics of what works best
  • More sales
  • Targeted audience
  • More traffic to your products/services/newsletter
  • Build credibility
Most  bussinesses are using email marketing and making tons of money with email marketing.

3. What is the simplest day and time to send my marketing emails?


Again, the answer to this question varies from company to company. And again, testing is the way to find out what works best. Typically, weekends and mornings seem to be  times when multiple emails are opened, but since your audience may have different habits, it's best to experiment and then use your  data to decide.

 4. Which metrics should I be looking at?


The two most important metrics for email marketing are  open rate and click-through rate. If your emails aren't opened, subscribers will never see your full marketing message, and if they open them but don't click through to your site, your emails won't convert.

5. How do I write a decent subject line?


The best subject lines are short and to the point, accurately describing  the content of the email, but also catchy and intriguing, so the reader wants to know more. Once Again, this is the perfect place for  A/B testing, to see what types of subject lines work best with your audience. Your call to action should be clear and  simple. It should be somewhere at the top of your email for those who haven't finished reading the entire email,  then repeated  at the end for those reading all the way through. It should state exactly what you want subscribers to do, for example "Click here to download the premium theme for free.




6. Is email marketing still effective?

Email marketing is one of the most effective ways for a business to reach its customers directly. Think about it. You don't post something on your site  hoping people will visit it. You don't even post something on a social media page and hope fans  see it. You're sending something straight to each person's inbox, where they'll definitely  see it! Even if they don't open it, they'll still see your subject line and business name every time you send an email, so you're still communicating directly with your audience.



7. However do I grow my email subscribers list? Should i buy an email list or build it myself?

Buying an email list is  waste of time & money. These email accounts are unverified and not interested in your brand. The mailing list is useless if your subscribers do not open your emails. There are different ways to grow your mailing list. 

Give them a free ebook and host it on a landing page where they have to enter the email to download the file and also create a forum page on your website, asks your visitors what questions they might have about your business, and collects email addresses to follow up with them.


8. How do I prevent audience from unsubscribing?


If the  subject line of the email is irrelevant to  customers, they will ignore it multiple times. But, if it keeps repeating, they are intercepted and unsubscribed from your emails. So, send relevant emails for the benefit of the customer. Don't send emails that often only focus  on sales, offers and discounts. 
Submit information about your business and offers so you can connect with customers. You can also update them on recent trends in your industry. The basic role of an email is first and foremost to  connect with customers, get the most out of this tool.

9. What is the difference between a cold email and a spam email?


Cold emails are mostly sales emails that are sent with content align to the needs of the recipient. It is usually personalized and includes a business perspective. However, it is still an unsolicited email. And all unsolicited emails are marked as SPAM. 
Regularly receiving this type of unsolicited email in your users' inboxes, chances are  your emails will soon be diverted to  spam or junk folders. The most important thing to prevent this from happening is to respect your recipients' choice to opt-out of receiving emails from you. You can add the links to easily unsubscribe. You must be familiar with the CAN-SPAM Act and its regulations.

10. Where can I find email template?

Almost all email campaign tools provide you with ready-made templates. Whether you use MailChimp or Pardot, you'll get several email templates ready to use.
 However, if you want to create a template from scratch, you can do so.Most of email campaign tools have option to paste the HTML code of your own design. 


11. What email marketing trend will help marketers succeed in 2022?

Is it a trend to listen to  and get to know your customers? I think people realize how bad it feels for a brand or a company to obsess over themselves without knowing their customers personal needs. People who listen empathetically and then provide value based on what they learn will win.


Final Saying


 You can approach email marketing in different ways. We have compiled a list of most frequently asked questions to help you understand how to get started, what constraints you need to keep in mind, and what future development you will need, we don’t have 100% answers to every situation and there’s always a chance you will have something new and different to deal with as you market your own business.