The Virginia Court of Appeals upheld a decision by the Workers’ Compensation Commission denying an employer’s successive application for a hearing as being unsupported by probable cause. In December 2022, Jessica…

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Hon. Clint Feddersen designed this course to prepare experienced workers' compensation attorneys to become California Certified Legal Specialists in Workers' Compensation Law.

As a national leader on all components of workers compensation education, WorkCompCentral continues to provide exceptional opportunities to learn about all aspects of work comp law, policy, procedures, and practice.

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Research Highlights: When adults became angry after remembering past experiences, the function of cells lining the blood vessels was negatively impaired, which may restrict blood flow. Previous research has found that this may increase the risk of...

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Running a business is widely recognized as challenging, with the average startup lasting only about five years. While starting a business might seem straightforward, maintaining it proves to be the true test, a reality faced even by large multinational corporations.   Consider this: nearly 90%...

The post Design Thinking: A Catalyst for Business Growth appeared first on Design Sojourn. Please click above if you cannot see this post.

On our website designworkplan we used Google Analytics for collecting visitors data. When we started the blog way back in 2008 it was a good way to find out which content viewers of our website liked and disliked. A user-friendly dashboard to find out important metrics related to viewers of the website.

Google Analytics gave us insights on popular pages and were people visited our website from. This allowed us to target those audiences more and as a result we gained traction to our (design) website. Our content evolves around design, typography and wayfinding. Wayfinding is a design niche that focusses at connecting people to information and environments.

If you want to learn more about wayfinding, please read our page Introduction to Wayfinding.

Over time Google Analytics grew in complexity to an extend we have a hard time understanding the metrics shown in the dashboards.

Google Analytics back to the future

In the beginning Google Analytics was plain and simple, the right fit for our design content. As a content creator we are interested in how visitors perceive information on our website. Information about popular pages, demographics and referral sources are meaningful for establishing an understanding of what visitors are looking for.

Privacy and data collection

Over time we realized Google used our collected data for their benefits. Although Google says to “never” sell any personal information. The collective gathered information through Google Analytics is an immense source of valuable information about browser behaviour online. Not only it provides information on topics people are interested in, it also gives information about reading time, bounce rates and related information people are interested in. Maybe Google doesn’t use the information gathered from our website, but sure it can create a broader sense of what people in general are interested in.

As Google remains to control most of the internet search queries and related internet services such as advertising. Google can combine Analytics and Adwords to maximize their profit ratio. In other words, we believe as Google has a tremendous amount of information from the Analytics part of their database. The Adwords part of Google will benefit from this information, as they are familiar with what people search for and what related information people would be interested in.

Our most popular posts on the blog

Over the years we have published many articles on the blog. Via our visitors data tracking we could see these are our most popular posts:

• A arrow symbol collection, with over 1M (Million) downloads! 56 Free Arrow Symbols & Icons
• The guide into color contrast for sign and wayfinding design. Signs and color contrast
• A free collection of 50 common used symbol signs. Symbol Sign Collection

Our series about typography did very well over the last years, including the following articles:

• An example collection of typeface usages with Arial. Arial is everywhere
• Another collection with FF Meta typeface examples FF Meta is everywhere

Our book series are popular with the following reviews:

• A comprehensive book about wayfinding by David Gibson. The Wayfinding Handbook
• The industry standard for learning about wayfinding by Per Mollerup. Wayfinding > Wayshowing

Over the years we have continued our writing, consider looking at our blog to learn more about wayfinding.

Seamless reading experience

We are wayfinding and information designers. Our core services evolve around information, people and places. Connecting information at the right time and place. As we are browsing the internet, the reading experiences are mostly dreadful. Pop-ups, reminders, boxes, ads, etc.

At our website we want people to enjoy our content, without having to read privacy policies and forcing visitors to click "Accept" buttons. We want to create a seamless reading experience without distractions.

The brilliant website How I Experience Web Today is a fantastic example of most browsing experiences today. So familiar, yet so disappointing experiences.

According to research the average internet user spends ~3 hours online every day, visiting anywhere from 5 up-tp 100 website each day. Imagine the time lost for accepting all those cookies each and every day.

Recently it came to our attention that Google Analytics is in conflicts with European regulations and is not fully GDPR complaint. In relationship to the cookie, accept privacy terms and UX issues it got us to rethink the analytics part of our website.

From past to present

As we want to comply to European guidelines regarding data collection and to create a seamless reading experience, we started to seek an alternative for Google Analytics.

As also found Google Analytics was found illegal in an Austrian court decision. The details of that decision can be found here

From here our search began looking for an alternative way to collect visitors data at our website. We have tried other different analytics services, which include:

• Matomo analytics, a self hosted analytics service. Comes with many features and is free to use. We have found installing the software and dashboard somewhat complicated to use.
• Statscounter, great alternative. The dashboard has a good UX design and the service has many features to track visitors behaviour. Statscounter is an anonymous web tracking service which is good to become GDPR compliant. The paid version starts at $19,- per month.
• Fathom, a very user friendly interface, cookie-free and GDPR proof with anonymous web tracking. Starting at $14,- per month. ($140,- p/y)

Our research was plain simple, trying out the services as mentioned above for ~14 days. The experiment gave us insights on what we wanted to see in our analytics, useful metrics, ease of use, GDPR free. As running websites is NOT our daily focus, we found out our needs are UX and ease of use based. Meaning a single dashboard solution, main metrics and great UX design. In our quest for the Google Analytics alternative we landed at Fathom Analytics.

Use Fathom Analytics

Our basic requirements are formulated as following:

• GDPR Proof and anonymous pageview tracking
• Fast loading script, by-passing ad blockers and no cookies
• Easy to use dashboard, in one overview
• Information about pages, average time on site/page and traffic sources
• Information about devices, browsers and countries
• Possibility to track specific actions or events on webpages (easy funnel)
• Track multiple websites in one dashboard/account

As we deploy multiple websites, a single dashboard solution is ideal to gain overview insights on performance.

Reading experience & privacy

Our website and content creation is focussed on providing niche information for design, typography and wayfinding. In our opinion Google Analytics has become a complex platform with too many functionalities. We understand that professional website creators and builders could use Google Analytics to its full potential. We simply want to put out great content and gather information about the visitors to our website.

Our goal is provide a visitor to our website a seamless reading experience and enjoying our content without annoying pop-ups or related privacy issues.

From now on forward we have disabled Google Analytics from our websites and are fully compliant with European regulation around collecting information from visitors on our website.

Fathom is a paid service which collects anonymous data from visitors on our websites. We are using a $140,- yearly plan for collecting visitors data from our websites.

Full disclosure

We work as a designers for Google Offices, where we develop and create wayfinding solutions for their visitors and employees. We respect Google for their vision and the way how they organize their workplaces, people and environments. At our website (designworkplan) we have chosen to use fathom for reasons stated in this article. We are not paid or sponsored by usefathom. If you want to support us, please use our affiliate link below.

Final thoughts

This post is different from our usual design content, we wanted to be fully transparant in the way how we collect visitors data from our websites. Consider thinking about the way you collect visitors data at your website(s).

If you are planning to use Fathom, consider using our referral link (highly appreciated) Use Fathom referral code CCPSXY

Frequently Asked Questions (FAQ)

Wayfinding

Finding your way in a hospital setting can be tricky. The stress of finding a department or destination in a (unfamiliar) building can a challenging experience.

What is there was a way to make finding your way in a hospital easier? This is where design discipline wayfinding comes into play and has the potential to improve the patient experience.

Wayfinding is a multidisciplinary design field that combines principles of cognitive psychology and human behavior for a better understanding of the surroundings.

For hospitals, wayfinding aims to address the following critical issues:

• How can we make it improve wayfinding for patients?
• Which design principles can assist to enhance the visitors experience?
• How can we create an accessible environment for all users, including people with disabilities?

In this article we will explore the importance of wayfinding principles in hospitals. The challenges we face along the way and the innovative solutions that will improve the way patients navigate healthcare settings.

By exploring the role of both traditional and digital wayfinding tools, we will highlight the potential of well-designed wayfinding to improve wayfinding in hospitals. The goal is an improved patient experience and ultimately to contribute to reduced stress when visiting a hospital.

The challenges of hospital signage

Orienting and navigating a hospital environment can be challenging for patients, visitors and even medical staff. With wayfinding research we can look through the 'eyes' of the users and understand the bottlenecks and success factors of effective wayfinding.

In this chapter we explore the main challenges of signage and take a closer look at why these problems can arise.

A. Complexity of buildings

Signage 'shows' people the way in buildings and environments. A hospital building is usually a large building with several floors, wings and departments. A hospital can have more than 100 different departments, from Emergency Department, Intensive Care Unit (ICU), Surgery, Internal Medicine to Orthopedics, Radiology and Oncology. This can include many subspecialties.
A hospital usually consists of many departments and specialists, located throughout the hospital building, connected by squares and corridors.

Why can a hospital building have a complicated or confusing layout?

• Due to expansion and renovations, buildings can be adapted over time. Expansion of wings and/or, for example, an attached building can lead to a confusing layout.
• Due to functional requirements of departments, part of the hospital may not be accessible. As a result, to reach a certain department, you can get there via a detour.

How does (building) complexity affect patients and visitors?

• A complicated layout brings increased stress. Can I find the department? Am I on time?
• Difficulty finding departments. Where is department xx? How do I get to the department?

Why are hospital environments naturally stressful?

• Due to health problems and emotional nature, a hospital can be experienced as stressful. What do I have? Can the doctor help me?
• Due to time-bound appointments and procedures in a hospital. Am I on time? Where is...?

How does this stress affect signage?

• Due to increased stress, people (usually) have a reduced ability to process information. Where should I look?
• Due to an increased reliance on intuitive references. How does the signage work?

What are the unique signage challenges that different users face?

• Patients, visitors are not familiar with the layout of the building. Where's what?
• Patients, visitors have cognitive or physical limitations. May have difficulty processing the information.
• Non-native speakers and/or have difficulty reading the signage.

Why is it important to consider user needs when designing signage?

• Ensuring accessibility and inclusiveness principles, design-for-all concept.
• Reduce the risk of disorientation
• On time for an appointment
• Consistent information provision towards a patient and visitor gives peace of mind in orienting and navigating in an (unfamiliar) environment.

Why can it be difficult to maintain consistency in hospital signage systems?

• Due to the variety of systems and information provision around patient information.
• Information such as on the website, call letter, reception desk, ticket, referral letter and signage must be consistent for a clear picture towards the patient, visitor.

By examining these challenges in wayfinding research, we understand the user and thereby identify bottlenecks and success factors.

Wayfinding strategy for hospitals

In this chapter we discuss different ways of referring that can help improve orientation and navigation in the hospital. By implementing these strategies, hospitals become more user-friendly and accessible, reducing the stress associated with navigating healthcare facilities.

1. Well-thought-out signage
   This includes clear, concise, and easy-to-understand signage at key decision points, such as at entrances, hallways, elevators, stairways, and wards. Ensure consistency in design, colors and typography for clear communication.

Example: A hospital can create a wing layout for different departments such as A, B, C, D, etc. making it easier for users to track their destination.

2. Landmarks and Visual Recognition Points:
   Including landmarks and visual identifiers in the hospital environment can aid orientation and make it easier for users to remember the route.

Example: Placing distinctive artwork, architectural features or color schemes as landmarks in the hospital.

3. Digital Wayfinding:
   Digital wayfinding, such as interactive kiosks, mobile apps and touchscreens, can provide real-time information and personalized directions to help users navigate the hospital more easily.

Example: Digital screens in the hospital for displaying relevant information for users. Where am I? Where can I find department xx? And how do I get there?

4. Staff training and support:
   Ensuring that medical staff and employees are well aware of the signage system and tone-of-voice towards patients and visitors.

Example: A hospital could offer training sessions to employees to familiarize them with the signage and teach them how to effectively help visitors navigate the hospital.

5. Inclusive Design and Accessibility:
   Hospitals should be accessible to everyone, including people with reduced mobility, the visually impaired or the hearing impaired.

Ensure that (digital) signage takes these groups into account by using clear, high-contrast fonts, tactile elements, Braille and audio signals where appropriate.

Example: Tactile markings on the floor or braille signs assist to the help the visually impaired to navigate the building and find the right department.

By implementing these signage strategies and addressing bottlenecks and success factors, healthcare facilities can significantly improve the user experience of patients, visitors and staff. This leads to less stress, increased satisfaction and ultimately better healthcare outcomes.

Digital wayfinding in hospitals

Digitization in signage is important for improving the overall user experience in a hospital. Digital tools provide real-time information, personalized routes and additional resources to assist patients and visitors in navigating complex hospital environments.

In this chapter we discuss examples and use cases for digital wayfinding.

1. Real Time Information:
   Digital signage can provide real-time information and updates about, for example, waiting times, routes and where you are in a hospital.

Example: Digital information signs can display the current waiting times for departments and/or other hospital services.

2. Integration with Social Media and Online Communication:
   A social media integration platform to assist patients and visitors plan their visit, receive (route) information and share feedback.

Example: A hospital can implement a (AI) chatbot to assist users for navigating questions, ask for directions, and for instance scheduling appointments.

3. Digital Screens:
   Interactive screens can provide patients with real-time information about their destination, directions and additional services such as finding a nearby restroom or coffee corner.

Example: A hospital can place interactive screens or a kiosk at the entrance and install it on every floor, where visitors can receive personalized route information.

4. Mobile Information :
   Show relevant information on digitale signage screens, such as routes and destinations in the hospital. Think about including a "you are here" on a map and/or use directory signs for an overview of departments.

Example: A hospital can display the information in a mobile environment, which is linked to the hospital's website.

5. Augmented Reality (AR) Signage:
   AR technology could overlay digital information in the real environment, such as arrows and text, using a smartphone's camera.

Example: An overlay that guides users using digital cues that overlap with the real environment.

The implementation of digital signage in hospitals creates an integrated patient experience and approach. The starting point is to use technology for a more personalized route and real-time updates, resulting in an improved user experience.

Wayfinding scenarios

In this chapter we discuss different scenarios for referring users in a hospital building. A new or existing hospital building usually has an entrance, exit, atrium, floors, corridors and wards. Destinations in a hospital can be 'coded' by using a wayfinding strategy. By means of a reference key it is possible to easily reach destinations. Below are a few examples:

1. Route numbers
   Organizing the hospital with route numbers. This means that each destination gets a route number. Patients, visitors use the route number to reach a destination. Route numbers can be ascending or linked to, for example, a floor.

Example: Route 142, where 1 stands for floor 1 and 42 is the sequential number. This way you can always find where you are in a hospital.

2. Wing layout
   With wing layouts, lift points such as elevators or stairs are classified with a name or letters. For example A, B, C, D, etc. With wing layouts, the letters are usually followed by a number, which stands for the floor.

Example: C2, where C stands for the wing and 3 for the floor. An addition of a number can indicate even further specifications, such as C2-12. Where, for example, 12 is the waiting area on wing C floor 2.

3. User-friendly (digital) additions
   This scenario adds tactile and auditory information to wayfinding scenarios for reaching foreign speaking people or for people who have difficulty walking or have reduced vision capacity.

Testing the wayfinding scenarios is important to gain feedback from users. A scenario is building, process and user-related. Implementing a clear and concise wayfinding scenario improves an intuitive way finding destinations in a hospital.

Conclusion

A wayfinding design strategy plays an important role in improving the user experience in a hospital.

Implementing a well-thought-out wayfinding strategy and scenarios, users can orientate and navigate more easily. The starting point is to improve the user experience, which contributes to a positive image of the hospital.

The roll-out of both fixed and digital wayfinding tools, such as signage and digital displays, can help provide an integrated approach and experience tailored to users' requirements and needs.

In conclusion, a wayfinding design and strategy are indispensable for creating an accessible, safe and user-friendly environment in hospitals. It is vital that hospitals and wayfinding design studios work together to implement effective solutions that help patients, visitors and staff navigate and feel comfortable in these complex environments.

Website owners can spend hundreds of dollars a month on web hosting alone! But if you operate a WordPress site, it is possible to spend $0 a month on hosting. That’s right: free WordPress hosting does exist, provided you know where to look. Of course, with anything that’s free, it’s essential to prioritize quality. Not all cheap WordPress hosts offer lightning-fast speeds and stellar service. In this post, we discuss tips for finding the best free WordPress hosting that doesn’t sacrifice quality! 1. Identify Your Hosting Needs What does a WordPress host actually do? Hosting services ensure that your website is

The post How to Find the Best Free WordPress Hosting appeared first on Photoshop Lady.

Your website can be two things: an asset, or just there. The difference between the two can be very subtle, but have an online asset can drive business like you’ve never imagined. So, how do you turn your website from a random property into an asset for your business? By focusing on two major factors: style and performance. Get a New Theme One of the easiest ways to upgrade the look and feel of your WordPress website is by picking a new theme. There are tons of themes out there to choose from, so you just have to find the

The post 6 Way to Upgrade the Look of Your WordPress appeared first on Photoshop Lady.

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The post Discover 10 Best Multipurpose WordPress Themes to Use in 2023 appeared first on WebAppers.

The good news is there is no shortage of awesome WordPress themes that can help you create an engaging and well-functioning website. The not-so-good news is that the options open to you can be overwhelming because of the thousands of great WordPress themes available. Finding one you can rely on to help you quickly create […]

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The more than 59,000 free plugins in the WordPress official directory deal with nearly every feature or function to be put to use in any type of website. Premium WordPress plugins from third-party marketplaces are also available. The largest, CodeCanyon, has over 5200 WordPress plugins. The question is, do you have the time to sift […]

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The easy and compliant way that every theme developer should know.

In North America, it’s easy to see that we’re heading towards a world that is driven by digital commerce. Many people order a good chunk of their daily supplies and impulse purchases online. Apps make buying things even out in the real world much easier than cash. Then, there’s the credit and debit card trend […]

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