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Сарджент готовится к первым тестам в IndyCar

Логан Сарджент, минувшим летом уволенный из Williams, готовится к своим первым тестам в IndyCar, на которых ему предстоит работать 19 ноября...




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Brooklyn Independent Comics Showcase moves to two days in 2025

Due to demand from vendors, The Brooklyn Independent Comics Showcase (BICS) is going to a two day show in 2025




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The Long and Arduous Journey of the Airline Industry May be Reaching an End

The government deregulated the airline industry in 1978. Since that time, the basic pricing in the industry, as well as airline fortunes, have been more or less continuously on the downward slope. It has been a very long trip down.

The industry may be heading up again, though. In the third quarter of 2010, the average domestic airfare was 11% higher than a year earlier. Profits returned to the industry in 2010 behind higher prices. In some part, these higher prices were the result of the additional fees that most of the domestic carriers charged passengers for checked baggage, better seating, rerouting and so forth. Still, the industry was able to hold its higher prices.

These prices are holding because the major industry players are less enamored of discounted flying. All of the big airlines are finding ways to extract prices from industry customers. Now that airline capacity utilization is high, the industry is more careful about capacity additions. Higher prices are here to stay.

The consumer still is far ahead. Even at these higher prices, ticket prices are a bargain. In fact, ticket prices, adjusted for inflation, are 20% below the levels of 1995. The industry has continuously stripped benefits from the base product in order to save costs. In 2010, the industry added back a few of those benefits (for example, economy plus seating) for an additional charge. We may see more of that over the next few years.




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The Kindle with Special Offers…not your typical low-end product

Amazon has introduced a low-end Kindle product, the Kindle with special offers. This Kindle sells for $114 compared to the standard $139 Kindle with Wi-Fi. This is not a typical low-end product. Low-end products offer fewer benefits than industry-leading products (we call these Standard Leader products) for either the buyer or the user of the product in return for a lower price. We call these low-end products Price Leaders. There are two kinds of Price Leaders. The first, called Strippers, strip out benefits for both the user and the buyer of the product in order to achieve a very low price. The second, Predators, offers the user equivalent benefits to the industry’s main product but fewer benefits for the buyer. On average, Price Leaders cost about 33% less than Standard Leader products.




You will note that the Kindle with special offers does not fit easily into either of these two Price Leader categories. It reduces the user benefits by delaying the use of the product until the customer has viewed advertisements. There is no change to the benefits offered the buyer of the product. The Kindle with special offers deviates from the norms of Price Leader products with its level of discount. The Kindle with special offers sells for about 18% less than the standard Kindle product.



The Kindle with special offers varies from the Price Leader pricing norm in another interesting and important dimension. Some of these “special offers” are really good deals for the average Amazon customer. In one particularly interesting offer, Amazon will sell an Amazon Gift Card worth $20 for just $10. So, an avid fan of the Amazon web site receives additional user benefits with this new low-end product. In many cases, these special offers may more than offset the disadvantage to the user of a delay in using the product while the user views an ad.



This new Kindle with special offers is a very creative product innovation. Congratulations to Amazon.




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The Mobile Phone Industry and Customer Retention

The mobile phone industry’s growth has slowed.  It is now operating more like a stable, moderate to slow growth market.  This is particularly true in Europe.  To face the challenge of slower growth in the industry, European mobile operators are turning to customer retention, but they are careful of the customers they seek to retain. 

The Europeans have observed that less than 20% of an operator’s customers generate to 80% of the operator’s total revenue.  This pattern repeats itself in many industries.  When we have seen these patterns in other industries, we have also noted that less than 10% of the total customers generate an astounding 50% of total revenues.  These are the really important customers in an industry. 

A company must retain its key customers.  In the mobile phone industry, as in most industries, the largest 20% of the industry’s customers are likely to be what we would call Core customers for the industry’s larger competitors.  A Core customer allows supplier company to earn at least the cost of capital through a business cycle.  The retention of these core customers is of paramount importance to long term company success. It costs a great deal more to find a new customer than to retain and build the relationship with a customer you already have.  In the European mobile phone industry, carriers have found that it costs ten times more to acquire a customer than to retain one. 

The industry has found another important phenomenon associated with customer defection.  Recent research has told it that defection is a social phenomenon.  If defecting customers leave an operator, they usually are not quiet about it.  They tell their friends.  In turn, some of their friends defect as well.  So, the loss of a Core customer to an operator will often bring with it the loss of several other Core customers. 

The mobile phone operators in Europe are working on retention by focusing particularly on those Core customers most likely to defect.  These operators have analyzed the value of their customers and have assigned a rating to each customer.  When a customer calls a call center, the information about the customer, including his rating, is readily displayed on the service representative’s screen.  This customer specific information enables the service representative to respond with different value offers, depending on the importance of the customer.  Most of these offers reflect lower prices for a potential defector.

But the industry is responding to potential defections with more than simple price reductions.  Some companies are developing personal calling rates and plans tailored to individual Core customer habits.  One European company instituted this individual approach and cut its percentage of customers defecting each year in half, from 20% to 10%. 

The industry has found another important phenomenon associated with customer churn.  Recent research has told it that defection is a social phenomenon.  If defecting customers leave an operator, they usually are not quiet about it.  They tell their friends.  In turn, some of their friends defect as well.  So, the loss of a core customer to an operator will often bring with it the loss of several other core customers. 

Customer retention is an important, strategic management imperative, even in fast growing markets




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Anti-gay Pagans, anti-other-kinds-of-pagans Pagans, and Cognitive Dissonance

Last weekend I had a lively discussion with a friend about Pagans she has met who don’t condone or accept the LGBT community, especially as it is intermingled with Paganism.  She has met some of this ilk (I have not) and described how they do not condone non-straight sexuality when it is expressed in Paganism, and how this type also has a limited view of what should be expressed as Paganism, and other expressions are wrong.


I gave her the impression I was surprised to hear this, but it was not surprise, but shock.  I knew intellectually that this type exists (since all types of everything exist,) but this was the first I had heard of actual encounters with such thinking.


We followers of Earth-based spirituality are persecuted and ridiculed enough with us doing it to ourselves.  Think of how Christine O’Donnell (who has no business holding public office, but that is another story) was openly ridiculed when an old clip of her surfaced where she stated she dabbled in witchcraft.  It tanked whatever chances she had in her Senatorial race, and was it because she was the wrong picture to put on the pagan community?  No, it was because any inference that one is a practicing pagan is social suicide in most parts of the United States.


We pagans need to be accepting of each other, and open to the great cosmos that is all of us.  There is no “right” or “wrong” way to be a pagan.


Those who think otherwise are suffering from cognitive dissonance.




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ThermoMate Electric Outdoor/Indoor Patio Heater review

REVIEW – Staying comfortable outdoors has certainly evolved in the last dozen years. Gone are the days of having to start a fire to stay warm. (Fires are still wonderfully inviting and fun, just not efficient.) Ceramic heaters and radiant heaters have been used for a long time, but they are usually large and do […]




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SwitchBot Wallet Finder Card review – Eliminates that “Oh crap, where is it!” feeling!

REVIEW – It’s a punch-to-the-gut, sinking, black hole feeling to reach into a pocket, pack, or purse and find your missing wallet. Adding a SwitchBot Wallet Finder is a remedy to a common problem that fits the pocketbook – pun intended!  ???? What is it? The SwitchBot Wallet Finder card is a Bluetooth device that […]




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THE SPELLSHOP is an instant New York Times, USA Today, and Indie Bestseller!!!

THE SPELLSHOP IS A NEW YORK TIMES BESTSELLER (#7), A USA TODAY BESTSELLER (#13), AND AN INDIE BESTSELLER (#10)!!!!!!!! I’M SOBBING!!!! Thank you so much to everyone at Bramble/Tor/Macmillan who made my dreams come true, including the incredible Ali Fisher, Dianna Vega, Caro Perny, and Julia Bergen! Thank you so much to my amazing agent Andrea Somberg who has been with me for 18 years and 28 books! And thank you to the wonderful booksellers and readers who made this possible!!!! I love you all so much!!!






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Which Modula 5 Mg Formulation Is Suitable For Individuals With Diabetes?

Modula 5 mg is a medication that contains Tadalafil, which is commonly used to treat erectile dysfunction (ED) and symptoms of benign prostatic hyperplasia (BPH). It works by increasing blood flow to the penis during sexual activity, which helps achieve and maintain an erection. For individuals with diabetes, Tadalafil can generally be used safely, but some factors should be considered when choosing the right formulation: Factors to Consider for Individuals with Diabetes: Impact on Blood Sugar: Tadalafil itself doesn’t directly affect blood sugar levels, but individuals with diabetes need to manage their overall health, including blood sugar levels, when using medications for ED. It’s important to monitor blood glucose levels regularly while on Tadalafil. Formulation of Modula 5 mg: Modula 5 mg is typically available in tablet form. The tablet formulation is suitable for people with diabetes, as it is not known to contain sugar or carbohydrates that could directly affect blood sugar. Oral tablets like Modula 5 mg are often preferred because they allow for controlled, consistent dosing. Side Effects: People with diabetes may be more prone to certain side effects, such as dizziness, headaches, or blurred vision. These side effects are more common in individuals who have other underlying conditions (such as cardiovascular issues) that may co-occur with diabetes. It's important to start with a lower dose, like 5 mg, and adjust based on tolerance and effectiveness, in consultation with a healthcare provider. Cardiovascular Health: Diabetes often comes with an increased risk of heart disease, which is also a concern when using medications like Tadalafil. It’s crucial to consult a healthcare provider to ensure that there are no contraindications with any existing heart conditions before starting MODULA 5 MG. Other Medications: People with diabetes may be on other medications to manage their condition, such as insulin or oral medications for blood sugar control. Tadalafil can interact with certain medications, especially nitrates (used for chest pain), leading to dangerous drops in blood pressure. Therefore, it is essential to ensure that Modula 5 mg doesn’t interact with any other ongoing treatments. Recommendation for People with Diabetes: Modula 5 mg (Tadalafil) in its tablet formulation is generally a suitable option for individuals with diabetes, provided they are managing their blood sugar levels effectively and have discussed the use of this medication with their healthcare provider. If there are concerns about side effects or interactions with other medications, starting with a lower dose or exploring other alternative treatments for ED may be recommended. Key Takeaways: Modula 5 mg (Tadalafil) is safe for most individuals with diabetes, but it's crucial to check for potential interactions with diabetes medications. Monitoring blood sugar and blood pressure regularly while using Tadalafil is essential for safety. Always consult a healthcare provider to ensure the medication is appropriate based on your medical history and current treatments. If you have specific concerns, such as interactions with your diabetes medications or heart conditions, consulting with your doctor is the best course of action before starting any treatment.



  • Новичкам о портале

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The Geographer's Blog: Cuba on My Mind





New and Complete Map of Cuba, supplement to
National Geographic magazine, October 1906; NG Maps.

Since our first post, this blog has addressed the history of cartography at National Geographic, geographic names (toponyms), and even the cartographic exploits of James Abbott McNeill Whistler, the American artist best known for the painting "Whistler's Mother." I hope that these topics have proven of interest to some if not all of you. But what we have not addressed is the personal more intimate side of cartography here at the Society.

Unquestionably, National Geographic is the place to be if you love the science as well as the art of mapmaking. Our production schedules are full of stimulating and challenging projects that often test our knowledge of the cartographic profession. Once in a while, we will be assigned a project so close and near to our hearts that it becomes an overriding passion. Several months ago, I was given such an assignment—a large format (36" x 24") political map of Cuba.

The last time the Society published such a map was in October 1906! Those of you in the exiled Cuban community, both in the U.S. and abroad, know the significance of this map. Anyone who has visited Miami's Little Havana, Tampa's Ybor City, or even Union City, New Jersey, can't avoid seeing maps of Cuba painted on walls, plastered on windows, or even printed on the sides of grocery bags.

Read more:




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Cuba on My Mind - Part II : Hitting the Geographic Jackpot








I have been assigned the task of researching and compiling our forthcoming map of Cuba. During the early stages of my research, I hit the cartographic jackpot—the possibility of two new provinces forming in 2011. Not only were we going to be publishing a map of Cuba for the first time since 1906, we were also going to be among the first to showcase its new administrative structure. This is considered an exciting event for cartographers here at the National Geographic. Why? Because before any element is mapped, we need to assure that it portrays the most up-to-date information.

My first stop was Cuba’s official government website. Unfortunately, it was a bit difficult to navigate, especially since the English version of the site was “under construction.” My next stop was the Cuban Embassy—well, not exactly since Cuba and the U.S. have not had formal diplomatic relations since 1961. But there is the Cuban Interests Section embedded within the Embassy of Switzerland here in Washington. It was there that I was able to obtain the official document (Gaceta Oficial de la Republica de Cuba, No. 023) spelling out the upcoming changes to Cuba’s new administrative divisions—Artemisa and Mayabeque provinces.

As Cuba is organized administratively by province and municipality, we were able to delineate the new provincial boundaries pretty easily by using a map of municipalities contained in the most recent Nuevo Atlas Nacional de Cuba. In the latter stages of my research I was able to reconfirm the delineation of these boundaries with the Cuban statistics office, La Oficina Nacional de Estadísticas, as they were now providing statistics for these two new provinces.

Now I have to keep abreast of the deepwater oil exploration off the northern coast of Cuba. If possible, we would like our map to also showcase the location of such prospective oil fields.

—Julie A. Ibinson
Map Researcher & Editor
National Geographic Maps




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Beijing and Washington stops provide clues for Indonesia's direction under Prabowo Subianto - ABC News

  1. Beijing and Washington stops provide clues for Indonesia's direction under Prabowo Subianto  ABC News
  2. Prabowo pledges co-operation with Trump  The Australian Financial Review
  3. Indonesian president meets Biden and speaks with Trump  The Canberra Times
  4. At White House, Indonesia's new leader straddles US-China rivalry  VOA Asia
  5. Will Prabowo Subianto cosy up to Donald Trump or to China?  The Economist




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Cop 29: Leaders to address summit after report finds climate pledges not kept – live updates - The Guardian

  1. Cop 29: Leaders to address summit after report finds climate pledges not kept – live updates  The Guardian
  2. Live Briefing: Greta Thunberg calls site of COP29 climate summit ‘beyond absurd’  The Washington Post
  3. COP29 gets underway in Azerbaijan  ABC News
  4. Oil and gas are ‘a gift of God’: COP29 leader  The Australian Financial Review





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What Kind of Fundraiser Are You?

Fundraisers come in all varieties. From aggressive to docile, from passionate to indifferent, there are many ways to bring money into a non-profit or political campaign. Just what is the best method of fundraising? The best method is the one that brings in the most money for the cause. There is only one caveat; donors must be respected at all times.

While fundraising happens in call centers, fundraising isn't a typical call center job. Most call centers don't require the depth of experience that fundraiser call center jobs require. A fund raiser can be expected to have a solid grasp of political, social and environmental issues. A telephone fundraiser can spend the morning trying to elect certain politicians and the afternoon trying to protect natural resources  The best telefundraisers have flexible minds and are gifted speakers.

Passion helps a lot but is certainly not the only way to get a donor to contribute. Knowing the issues you're calling about, even if you aren't as passionate about them as others, goes a long way to building credibility with donors. Rapport building is just as important, Donors give to people they like, Get to know your donors and they'll respond,

The next tip is counter-intuitive  Ask high. Most callers, and especially new callers, think donors will be insulted by large requests. In fact high asks have the opposite effect, Many donors are actually flattered to receive a large request, In other cases donors find these request to be humorous given their personal financial situation. Humor builds rapport and rapport secures donations.

The best fundraiser to be is the fundraiser that is most effective with the donor that's currently on the line. Be versatile  The more fundraising styles in your portfolio, the more money you'll raise.

Thank you for reading this. Please leave your comments below and check back often for new posts all about the world of telephone fundraising.




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A big find on Mars

A big rover makes a big find on Mars. Little rovers have their place in exploration, too.




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Could Europa Clipper find life?

For a mission that doesn’t aim to find alien life, Europa Clipper may come surprisingly close.




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vindarel: Running my 4th Common Lisp script in production© - you can do it too

Last week I finished a new service written in Common Lisp. It now runs in production© every mornings, and it expands the set of services I offer to clients.

It’s the 4th service of this kind that I developed: - they are not big - but have to be done nonetheless, and the quicker the better (they each amount to 1k to 2k lines of Lisp code), - they are not part of a super advanced domain that requires Common Lisp superpowers - I am the one who benefits from CL during development, - I could have written them in Python - and conversely nothing prevented me from writing them in Common Lisp.

So here lies the goal of this post: illustrate that you don’t need to need a super difficult problem to use Common Lisp. This has been asked many times, directly to me or on social media :)

At the same time, I want to encourage you to write a little something about how you use Common Lisp in the real world. Sharing creates emulation. Do it! If you don’t have a blog you can simply write in a new GitHub repository or in a Gist and come share on /r/lisp. We don’t care. Thanks <3

We’ll briefly see what my scripts do, what libraries I use, how I deploy them, what I did along the way.

Needless to say that I dogfooded my CIEL (beta) meta-library and scripting tool for all those projects.

Table of Contents

Scripts n°4 and 2 - shaping and sending data - when you can write Lisp on the side

My latest script needs to read data from a DB, format what’s necessary according to specifications, and send the result by SFTP.

In this case I read a DB that I own, created by a software that I develop and host. So I could have developed this script in the software itself, right? I could have, but I would have been tied to the main project’s versioning scheme, quirks, and deployment. I rather had to write this script on the side. And since it can be done on the side, it can be done in Common Lisp.

I have to extract products and their data (price, VAT...), aggregate the numbers for each day, write this to a file, according to a specification.

To read the DB, I used cl-dbi. I didn’t format the SQL with SxQL this time like in my web apps (where I use the Mito light ORM), but I wrote SQL directly. I’m spoiled by the Django ORM (which has its idiosyncrasies and shortcomings), so I double checked the different kinds of JOINs and all went well.

I had to group rows by some properties, so it was a great time to use serapeum:assort. I left you an example here: https://dev.to/vindarel/common-lisps-group-by-is-serapeumassort-32ma

Dates have to be handled in different formats. I used local-time of course, and I still greatly appreciate its lispy formatter syntax:

(defun date-yymmddhhnnss (&optional date stream)
  (local-time:format-timestring stream
                                (or date (local-time:now))
                                :format
                                '((:year 4)
                                  (:month 2)
                                  (:day 2)
                                  (:hour 2)
                                  (:min 2)
                                  (:sec 2)
                                  )))

the 2 in (:month 2) is to ensure the month is written with 2 digits.

Once the file is written, I have to send it to a SFTP server, with the client’s codes.

I wrote a profile class to encapsulate the client’s data as well as some functions to read the credentials from either environment variables, the file system, or a lisp variable. I had a top-level profile object for ease of testing, but I made sure that my functions formatting or sending data required a profile parameter.

(defun send-stock (profile &key date) ...)
(defun write-stock (profile filename) ...)

Still nothing surprising, but it’s tempting to only use global parameters for a one-off script. Except the program grows and you pay the mess later.

SFTP

To send the result through SFTP, I had to make a choice. The SFTP command line doesn’t make it possible to give a password as argument (or via an environment variable, etc). So I use lftp (in Debian repositories) that allows to do that. In the end, we format a command like this:

lftp sftp://user:****@host  -e "CD I/; put local-file.name; bye"

You can format the command string and run it with uiop:run-program: no problem, but I took the opportunity to release another utility:

First, you create a profile object. This one-liner reads the credentials from a lispy file:

(defvar profile (make-profile-from-plist (uiop:read-file-form "CREDS.lisp-expr"))

then you define the commands you’ll want to run:

(defvar command (put :cd "I/" :local-filename "data.csv"))
;; #<PUT cd: "I/", filename: "data.csv" {1007153883}>

and finally you call the run method on a profile and a command. Tada.

Deploying

Build a binary the classic way (it’s all on the Cookbook), send it to your server, run it.

(during a testing phase I have deployed “as a script”, from sources, which is a bit quicker to pull changes and try again on the server)

Set up a CRON job.

No Python virtual env to activate in the CRON environment...

Add command line arguments the easy way or with the library of your choice (I like Clingon).

Script n°2 and simple FTP

My script #2 at the time was similar and simpler. I extract the same products but only take their quantities, and I assemble lines like

EXTRACTION STOCK DU 11/04/2008
....978202019116600010000001387
....978270730656200040000000991

For this service, we have to send the file to a simple FTP server.

We have a pure Lisp library for FTP (and not SFTP) which works very well, cl-ftp.

It’s a typical example of an old library that didn’t receive any update in years and so that looks abandoned, that has seldom documentation but whose usage is easy to infer, and that does its job as requested.

For example we do this to send a file:

(ftp:with-ftp-connection (conn :hostname hostname
                                   :username username
                                   :password password
                                   :passive-ftp-p t)
      (ftp:store-file conn local-filename filename))

I left you notes about cl-ftp and my SFTP wrapper here:

Scripts n°3 and n°1 - specialized web apps

A recent web app that I’m testing with a couple clients extends an existing stock management system.

This one also was done in order to avoid a Python monolith. I still needed additions in the Python main software, but this little app can be independent and grow on its own. The app maintains its state and communicates it with a REST API.

 

It gives a web interface to their clients (so my clients’ clients, but not all of them, only the institutional) so that they can:

  • search for products
  • add them in shopping carts
  • validate the cart, which sends the data to the main software and notifies the owner, who will work on them.

The peculiarities of this app are that:

  • there is no user login, we use unique URLs with UUIDs in the form: http://command.client.com/admin-E9DFOO82-R2D2-007/list?id=1
  • I need a bit of file persistence but I didn’t want the rigidity of a database so I am using the clache library. Here also, not a great activity, but it works©. I persist lists and hash-tables. Now that the needs grow and the original scope doesn’t cut it any more, I wonder how long I’ll survive without a DB. Only for its short SQL queries VS lisp code to filter data.

I deploy a self-contained binary: code + html templates in the same binary (+ the implementation, the web server, the debugger...), with Systemd.

I wrote more on how to ship a standalone binary with templates and static assets with Djula templates here:

I can connect to the running app with a Swank server to check and set parameters, which is super helpful and harmless.

It is possible to reload the whole app from within itself and I did it with no hiccups for a couple years, but it isn’t necessary the most reliable, easiest to set up and fastest method. You can do it, but nobody forces you to do this because you are running CL in production. You can use the industry’s boring and best practices too. Common Lisp doesn’t inforce a “big ball of mud” approach. Develop locally, use Git, use a CI, deploy a binary...

Every thing that I learned I documented it along the way in the Cookbook ;)

Another app that I’ll mention but about which I also wrote earlier is my first web app. This one is open-source. It still runs :)

 

In this project I had my friend and colleague contribute five lines of Lisp code to add a theme switcher in the backend that would help him do the frontend. He had never written a line of Lisp before. Of course, he did so by looking at my existing code to learn the existing functions at hand, and he could do it because the project was easy to install and run.

(defun get-template(template &optional (theme *theme*))
  "Loads template from the base templates directory or from the given theme templates directory if it exists."
  (if (and (str:non-blank-string-p theme)
           (probe-file (asdf:system-relative-pathname "abstock" (str:concat "src/templates/themes/" theme "/" template))))
      ;; then
      (str:concat "themes/" theme "/" template)
      ;; else :D
      template))

He had to annotate the if branches :] This passed the code review.

Lasting words

The 5th script/app is already on the way, and the next ones are awaiting that I open their .docx specification files. This one was a bit harder but the Lisp side was done sucessfully with the efficient collaboration of another freelance lisper (Kevin to not name him).

All those tasks (read a DB, transform data...) are very mundane.

They are everywhere. They don’t always need supercharged web framework or integrations.

You have plenty of opportunities to make yourself a favor, and use Common Lisp in the wild. Not counting the super-advanced domains where Lisp excels at ;)


Links

I have done some preliminary Common Lisp exploration prior to this course but had a lot of questions regarding practical use and development workflows. This course was amazing for this! I learned a lot of useful techniques for actually writing the code in Emacs, as well as conversational explanations of concepts that had previously confused me in text-heavy resources. Please keep up the good work and continue with this line of topics, it is well worth the price! [Preston, October of 2024]




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Why Virat Kohli, Jasprit Bumrah were missing from Perth nets; India ramp up privacy amid Manchester United-like security - Hindustan Times

  1. Why Virat Kohli, Jasprit Bumrah were missing from Perth nets; India ramp up privacy amid Manchester United-like security  Hindustan Times
  2. Virat Kohli in focus: Intense net session begins for upcoming Test series against Australia  The Times of India
  3. Virat Kohli in Australia for BGT: A timeline  India Today
  4. Black veil of secrecy: India begin training in privacy in Perth  ESPNcricinfo
  5. India to play intra-squad warm-up match at WACA on Friday ahead of Australia Tests but BCCI denies public viewing  Hindustan Times







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what kind of vision

Today on Married To The Sea: what kind of vision


This RSS feed is brought to you by Drew and Natalie's podcast Garbage Brain University. Our new series Everything Is Real explores the world of cryptids, aliens, quantum physics, the occult, and more. If you use this RSS feed, please consider supporting us by becoming a patron. Patronage includes membership to our private Discord server and other bonus material non-patrons never see!








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Bensley Joseph finds Corey Floyd Jr. for a TOUGH ALLEY-OOP dunk as Providence leads 47-43 vs. Hampton

Providence Friars' Bensley Joseph found Corey Floyd Jr. for a tough alley-oop dunk against the Hampton Pirates.




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College Football Playoff rankings takeaways: Colorado's path, Indiana undervalued

FOX Sports' RJ Young offers up three takeaways from the second set of College Football Playoff rankings, including Colorado's path to the CFP ... and the national title game.




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one-off and one-of-a-kind

Congratulations to Ben Yagoda on his new book Gobsmacked: The British Invasion of American English! If you like this blog, you are going to like that book. I was both gobsmacked and chuffed to see that I was among the dedicatees of the book (and in wonderful company). It even has an appendix of my UK-to-US Words of the Year! (And on that note—feel free to start nominating 2024's Transatlantic Words of the Year.)



Ben has been observing the transit of British English words, pronunciations and grammar for 13 years now at his blog Not One-Off Britishisms. So, to celebrate his book, let's look at one-off, the Britishism in his blog title.  One-off can be used as a noun or an adjective to refer to something happens once and won't happen again.

Ben's blog evaluates previously British-only expressions that seem to be catching on in American English, and one-off was one he first covered in 2011. In the book, he gives more historical context for both the British and American usage. Google Books charts (nicely redrawn by Eric Hansen in the book) provide a handy view of the trajectory of British words in American publications over time.

In the case of one-off, the first known occurrence of it is in 1930s Britain. It seems to take off in Britain in the 1960s, then shows up in the US in the 1990s, picking up speed as it goes along.  Here's the the relevant bit of the book:


 
He also categori{s/z}es each expression as to how entrenched it has become in AmE. In the case of one-off, it's "taking hold."  

While Yagoda keeps track of the migration of Britishisms, my (self-appointed) job on this blog is to give American English translations. One-of-a-kind seems a good candidate But is one-of-a-kind American English or General English? And is one-off displacing it at all?

My first stop is the Corpus of Global Web-Based English, whose data comes from 2012:
 

Now, we don't always hyphenate one of a kind (it depends on how it's being used in a sentence), but this chart at least gives a sense that one-of-a-kind is used proportionally less in BrE, since it has one-off to use instead. In the same corpus, unhyphenated one of a kind is still "more North American," but more gently so: 490 US hits to 320 GB ones. 

All of the Oxford English Dictionary quotations for one-of-a-kind are North American too—the first one from 1954 by American art critic Arthur C. Danto. (The first unhyphenated one is from 1977.) The OED does not, however, mark it as an American expression. 

Now, one-off and one-of-a-kind aren't exactly the same thing. One-off has a more temporal connotation: it's happened once (and won't again). That said, you could say, for example, that a person is a one-off or one of a kind meaning that they're a unique kind of person.

So is the existence of one-off hurting one-of-a-kind? It happens to be easier to look at the unhyphenated version in Google Ngrams and the hyphenated one in the Corpus of Historical American English, so let's look at both.

First, we can see that one of a kind has been increasing fairly steadily in both AmE and BrE, but it's definitely more American. One-off's appearance on the American scene has not caused one of a kind to become less frequent. 

And here's the hyphenated one-of-a-kind in comparison with one-off in American English since the 1940s. American use of one-off has taken off in the 21st century. One-of-a-kind is still used more, but the gap is closing:



How are both of these expressions doing so well?  Well, it seems to be because everything in the world has got(ten) more unique. Here's the Google Ngram for unique, going up-up-up in English generally since World War II. 




And just for the pedants, here's the chart for more unique:



(I wonder what proportion of the hits for more unique are just people complaining or warning against more unique.)

Anyhow, congratulations to Ben Yagoda on the success of his blog and the publication of his book! 
And so many thanks for this kind dedication:





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