loopme

Mayfair Equity Partners aquires UK adtech platform LoopMe for $120M

Founded back in 2012, the LoopMe adtech/martech startup focused on brand-based mobile advertising, using AI to deliver measurable outcomes for its users. At its height, it had raised $25 million equity and $10 million of venture debt (which was fully paid off before signing). But there’s a reason for using the past tense — Mayfair […]

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