There’s always a lot of buzz surrounding the Met Gala, and we finally know what the next edition of the fashion biggest nights will be all about. The Costume Institute announced the theme of their upcoming spring exhibition and announced the impressive lineup of co-chairs joining Anna Wintour this time around. Exhibition Theme “Superfine: Tailoring […]

Are you one of those people who have a list of must-read books but never actually gotten around to reading them? And the list becomes longer and longer over time? Then here’s a clever solution for you book enthusiasts who feel they just don’t have enough time to finish a novel, let alone start one. …

2 FREE Tools to Read Your Way in Doses via eMail Read More »

Online scams aren't anything new, but thanks to artificial intelligence they're becoming more sophisticated and harder to detect. We've also seen a rise in disinformation and deepfakes many of them made possible, or at least more plausible, by AI. This means that venturing onto the internet is increasingly like negotiating a digital minefield. With FAIK, risk management specialist at KnowBe4 Perry Carpenter sets out to dissect what makes these threats work and the motivations behind them as well as offering some strategies to protect yourself. This is no dry technical guide though, it's all presented in a very readable style,… [Continue Reading]

Logitech is making it easier for consumers to access refurbished devices with the expansion of its Certified Refurbished program. Now, customers in North America and Europe can purchase a wide range of products, including mice, keyboards, tablet accessories, gaming gear from Logitech G, and Bluetooth speakers through Logitech’s eBay Refurbished brand store and its own websites. The company is tapping into a growing trend as more consumers seek out high-quality refurbished products. The appeal of these devices lies in their cost-effectiveness and environmental benefits, offering users a way to own premium technology while contributing to waste reduction. Sacni Leon, Head… [Continue Reading]

Apple has launched a beta feature called Share Item Location in iOS 18.2, allowing users to share the location of an AirTag or Find My network accessory with third parties. This update is designed to simplify the process of locating misplaced items, particularly when traveling. Users can generate a secure link in the Find My app on their iPhone, iPad, or Mac, which can then be shared. The recipient can access an interactive map that shows the item’s location and updates automatically. The shared link expires after seven days or when the item is recovered, maintaining privacy and security. “Find… [Continue Reading]

As organizations increasingly adopt AI capabilities, the most common and dangerous attacks often go undetected by static code scanning or traditional security methods. The only effective way to stop common AI attacks, such as prompt injection and zero-day vulnerabilities, is through active runtime detection and defense. Operant AI is launching a new 3D Runtime Defense Suite aimed at protecting live cloud applications, including AI models and APIs in their native environments. Because AI applications don't operate in isolation, they need to be secured in the full context of the modern cloud application stack. The 3D Runtime Defense Suite is designed… [Continue Reading]

A new report finds 61 percent of organizations have suffered a security breach in the past year because their policies, governance, and controls failed or were not working effectively. This is costing US businesses $30bn and UK businesses £10bn per year. The study from security posture management firm Panaseer surveyed 400 security decision makers across the US and UK and found 72 percent have taken out indemnity insurance in response to growing personal liability, whilst 15 percent have considered leaving the industry. In addition, 85 percent of decision makers are facing greater scrutiny from the board. 57 percent say they… [Continue Reading]

  Sustainability is no longer just a buzzword; it has become a crucial consideration as consumers grow increasingly eco-conscious. For businesses in the travel industry, embracing sustainability offers immense advantages, such as expanding the customer base, securing government incentives, and enhancing brand reputation. Incorporating eco-friendly practices is an excellent starting point, but to make a […]

The post Actionable Branding Tips For Sustainable Businesses appeared first on The Design Inspiration.

In today’s world, journaling has become an essential daily routine for many people. It’s a great way...

In today’s world, journaling has become an essential daily routine for many people. It’s a great way...

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

I posted the November 2024 Google webmaster report a bit late this month, sorry about that. Google is testing anchor text based links in the AI Overviews. Google Ads has unpaused the election ads today. Google Ads Editor version 2.8 is out. Google is testing removing the site name and favicons from the search results. Google Maps finder may or may not show the sponsored label on the left side. HARO is being closed next month.

Search Engine Roundtable Stories:

• November 2024 Google Webmaster Report
  While Google has yet to confirm a Google search ranking update, we have seen tremendous volatility in the Google Search results this month. Google did however confirm it can downgrade sections of content that is starkly different from the main content. We also posted an update on the helpful content update. Finally, Google did say a new Google update is coming soon.
• Google AI Overviews Testing Anchor Text Based Hyperlinks
  Google is testing showing real blue anchor text based hyperlinks in the AI Overviews, instead of showing that paperclip icon. This may encourage searchers to click on the links within the AI Overviews more - or maybe not - we have no data to validate this because Google won't give it to us.
• Google Ads Allows US Elections Ads Again Today
  Google has lifted its pause on US election and political ads today, Monday, November 11, 2024. The pause of US based election ads was temporarily instituted after the US election polls closed on Tuesday, November 5, 2024. Google has now lifted the temporary pause and you can begin those ads again, if you so want to.
• Google Tests Dropping Site Name & Favicon From Search Results
  Google is testing removing the favicons and site name from the mobile search results. As you may remember, Google first launched these in the mobile search results back in October 2022 and yes, Google has had its trouble with these favicons and site names over the years.
• Google Map Finder Ads Sponsored Labels Not Always Showing
  Google may be testing displaying sponsored labels in different positions within the local map finder view. Some of the ads have sponsored labels on the left side, where it lists the local listings. While others don't show the sponsored label until you hover over the listing.
• Google Ads Editor Version 2.8 Is Now Out
  Google has released version 2.8 of the Google Ads Editor. This new update brings a number of new features including AI-generatged images, export to Google Sheets, brand guidelines, image cropping, strict age and gender targeting, a new help center and more.
• HARO / Connectively Platform Closing Down December 9
  HARO, Help a Reporter Out, now known as the Connectively Platform is being discontinued, and shut down, on December 9th. For SEOs, it was a way to get attention and potentially links, from journalists and it is a topic we've covered in the past.
• Google Hosts A Plant Party
  This isn't a joke, they have parties centered around plants. Google had a "plant party" at its Kitchener, Ontario office the other week. Googlers sat in a big room and made plants, it was a party.

Other Great Search Threads:

• For those wondering about what @JohnMu answered to my question related to the validity or not of es-419 as language code for Latam Spanish in the #hreflang , here his answer confirming it's still not considered, Gianluca Fiorelli on X
• Nothing has changed, the documentation for this is pretty stable. If we decided to support different code sets, we would make a big deal about it., John Mueller on LinkedIn
• This is great to see, an HCU-affected site (which Google specifically acknowledged as having good content) is now ranking in position 2 organically for a valuable, relevant keyword (above REI & Switchback Travel). Green line in t, Lily Ray on X
• Google is displaying schema prices in bold, Sachin Patel on X
• Heads-up: Looks like there have been some huge surges and drops in the recipe space over the past few weeks. And Oct 26 was a big day for a number of those sites impacted. Some were tied to the August 2024 broad core update... and t, Glenn Gabe on X
• We took a revenue hit in our Moz SEO business, partially due to the MozCon conference moving out of the quarter, but also due to a softening a new customer acquisition" Ziff Davis are usually pretty quiet about their Moz acquisit..., Glen Allsopp on X
• I'm delighted to announce the<< #SEOFOMO News: Your Real-Time Source for SEO and Digital Marketing news. 'SEOFOMO News<< is a news community designed for SEO and digital marketing professionals to stay current with the, Aleyda Solis on X

Search Engine Land Stories:

• Google to unpause political election ads Nov. 11
• The latest jobs in search marketing
• Google shifts Demand Gen audience categorization to 'signals'
• Google sunsets Local Services Ads mobile app, shifts focus to web platform
• Google's srsltid= parameter: What it means for SEO and attribution
• YouTube expands shorts monetization, adds new analytics features
• How to brief a content creator effectively for social search marketing

Other Great Search Stories:

Analytics

• Google Analytics launches data access monitoring tools for security control, PPC Land

Industry & Business

• OpenAI loses another lead safety researcher, Lilian Weng, TechCrunch
• A.I.-Powered Painting of Alan Turing Sells for $1.1 Million, New York Times
• How ChatGPT Brought Down an Online Education Giant - WSJ, Wall Street Journal

Links & Content Marketing

• 100+ Winter Content Ideas to Keep Your Marketing Momentum, WordStream
• 10 Content Optimization Tips From 13 SEO Experts, Surfer SEO
• Optimize Content for Search Engines: From Invisible to Unmissable, Level343

Local & Maps

• Edit your Business Hours on Google Business Profile, Sterling Sky
• Google Maps now lets you pick and paint your own virtual car, Android Police
• Has Google Maps seemed a lot less reliable to you lately?, Android Police
• Siri Finally Gets Local Search, Near Media
• Google Maps Introduces AR For Paris Landmarks With Rock Paper Reality, Forbes

Mobile & Voice

• Gurman: Apple Vision Pro 2 on track for release between Fall 2025 and Spring 2026, 9to5Mac
• Standalone 'Google Gemini' app spotted for iPhone with Live, 9to5Google

SEO

• AI vs. SEO: What does the Future of Search look like?, SISTRIX
• News sites 'don't have genuine choice' over Google AI crawlers, Press Gazette
• SEO Poisoning: Google Search Traps Cat Lovers with Malware in Surprising Bengal Cat Scam, Bill Hartzer
• SERP Features Beyond Google '" Analysing China, Advanced Web Ranking
• What if Schema.org is just'... Labels?, Jono Alderson

PPC

• 9 PPC Metrics to Track & How to Optimize Them, Semrush
• Google Ads Speeds Up Access to Automated Asset Settings, PPC News Feed
• How To Design Effective A/B Tests for PPC, PPCChat
• Video: How to Set Up Attribute Rules in Google Merchant Center Next, ZATO Marketing
• What Is Keyword Advertising? A Guide to How It Works + Tips, Semrush
• Customize Your Communication Preferences with Google Ads Reps, PPC News Feed
• Google AdSense unveils enhanced features for 2024 holiday season monetization, PPC Land
• Performance Max Is transforming Google search results - But at what cost?, PPC Land
• Google Ads RLSA: How to Retarget Your Search Campaigns, Jyll Saskin Gales

Search Features

• The Google app is testing a convenient way to check your search history, Android Police
• How search engines changed with proxies, TechRadar
• Veterans Day 2024 Doodle, Google Doodles

Other Search

• ChatGPT told 2M people to get their election news elsewhere '" and rejected 250K deepfakes, TechCrunch
• AI didn't sway the election, but it's eroding voters' grip on reality, Washington Post
• OpenAI Shifts Strategy as Rate of 'GPT' AI Improvements Slows, The Information
• Researchers at Peking University Introduce A New AI Benchmark for Evaluating Numerical Understanding and Processing in Large Language Models, MarkTechPost

Feedback:

Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, on Threads, Mastodon and Bluesky and you can follow us on Facebook and on Google News and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google released the November 2024 core update, so far, we are not seeing much movement but I have a lot more details in the story below. Have you seen term drift in SEO and Google Search. Google has SEO advice on version history pages. Google Ads is testing subheading links. Google is testing seller and product ratings on the same shopping ad. Google is testing a current sales section in search.

Search Engine Roundtable Stories:

• Google November 2024 Core Update Is Now Rolling Out - What We Know So Far
  Google has begun rolling out the third core update for the year, the November 2024 core update. This update started to roll out on November 11, 2024 at around 3:30 pm and will take about two weeks to complete rolling out. This seems like a typical core update, without any new specifics about what changed or what improved.
• SEO Advice On Version History Pages From Google
  Google's John Mueller posted some SEO advice on how to handle version history pages, for product releases, specifications, APIs and other version history. This advice is pretty similar to how to handle recurring event pages, like conferences and events. In short, the main page should keep the same URL and then archive the older version history details on an archive page URL.
• Term Drift In SEO - Why It Matters
  The meanings of words and brands can change over time. The terms can drift to different meanings. Term drift happens, although it is rare amongst words and less rare with rebrands - but still, it happens.
• New Google Travel Ads Feed Format May Be Rolling Out
  A couple of weeks ago, Google announced the new features for travel search ads through integration with travel feeds. These may now be out in the wild, as we are seeing pricing and other rich markup showing up for hotel ads in Google Search.
• Google Search Current Sales Expandable Section
  Google Search has been rolling out this new expandable section in the search results titled "current sales." I guess Google is able to figure out what is a sale and what is not, maybe from structured data or Merchant Center and then have a section in the search results for that...
• Google Shopping Ads With Both Seller & Product Ratings
  Google is showing both seller ratings and product ratings on a single Google Shopping Ad unit. It is a bit weird to see both ratings, and it can potentially be confusing to see different ratings for the same retailer but one is for the rating of the specific product and one is for the rating of the company selling that product, i.e the seller.
• Google Ads Tests Subheadline Links Under Search Ad Title Links
  Google is testing placing a second link directly under the main ad headline link, some call the title link, that pull from your Google Ads assets or extensions. It is unusual to see these links right next to each other, sometimes you'd see them as sitelinks under the ad description but not directly under the main headline link.
• GooglePlex Sign: Please Refrain From Touching The Androids
  Here is a sign at the GooglePlex that is politely asking visitors to not touch the Androids. It says, "Please refrain from touching the Androids - Thank you." I often see photos of people climbing on them, so maybe that will help?

Other Great Search Threads:

• chatgpt went down for 30 mins today :( we are much, much better at reliability than we used to be, but clearly more work in front of us., Sam Altman on X
• Here are two key takeaways from Google's Search Central Live Taipei 2024., Hope Lui on LinkedIn
• Marigold Magic! From the flavors to the culture, India left us spellbound. That's a wrap on the Gurugram #PESummit24. We loved connecting with PEs in person and virtually!, Google's Product Experts Program on X
• Nothing has changed with the way audiences work in Demand Gen campaigns., Ginny Marvin on LinkedIn
• Several readers are asking me why Search Engine Roundtable won't come up in any Google AI Overviews. I don't have a good explanation but they are right. Even based on third party tools that track them, SER does not show up at all. I assume it is some sort, Barry Schwartz on LinkedIn
• Site reputation abuse reminder: Marketplace Operations Inc & Forbes Marketplace Holdings Inc are responsible for the content on Forbes Advisor, Health, Wheels & Home Improvement. Remember them + Thomas Callahan as we uncover how th, Goog Enough on X
• You can add voiceover to your Pmax videos to increase users attention., Thomas Eccel on X

Search Engine Land Stories:

• Google November 2024 core update rolling out now
• Data: PMax performance stable, but Search CPCs increasing
• Google debuts Sale Event promotion type in Merchant Center
• Google integrates seller and product ratings in Shopping Ads
• Google Ads Editor 2.8 launches with AI image generation
• Server access logs and SEO: Everything you need to know in 2025
• Knowledge graphs: An introduction
• How to gain visibility in generative AI answers: GEO for Perplexity and ChatGPT

Other Great Search Stories:

Analytics

• How to use Google Analytics 4 to track social media performance, Hootsuite

Industry & Business

• Google Executive Picked to Supercharge News Efforts Has Resigned, Wall Street Journal
• Acodie Interview Series: Barry Schwartz, Founder of the Search Engine Roundtable, Acodez

Links & Content Marketing

• NEW: Topics, Interests, and Content Ideas Now Live in SparkToro V2, SparkToro

Local & Maps

• Coming Soon: An All-New Moz Local, Moz
• Goodbye, Google Maps? Apple Maps Envisions Revolutionary Traffic Light Navigation Feature, AutoEvolution
• Google Maps moves the weather for a cleaner map on Android, 9to5Google

Mobile & Voice

• ChatGPT is currently down; Siri integration in iOS 18.2 affected, 9to5Mac
• Google Gemini tests an overlay that looks like you're texting your assistant from any screen, Android Police
• Google's Android-exclusive Gemini Live could be about to launch on iPhone, TechRadar
• Why 'Type to Siri' Is My Favorite New iOS 18.1 Feature, Lifehacker

SEO

• Introducing our Bing Webmaster Tools API Python Client, Merj
• Technically Wrong, But Worth Fixing?, Chris Green
• What we learned at NESS 2024 (pt. 2), SEO For Journalism
• Screaming Frog SEO Spider Update '" Version 21.0, Screaming Frog

PPC

• 5 Ways to Maximize Your Ad Performance with AdCreative.ai, Semrush
• CMA demands changes to Google Privacy Sandbox after cookie deprecation reversal, PPC Land
• Google Lifts the Lid (a Little) on AI Buying Tool Pmax, Giving Buyers More Ways to Test, AdWeek
• Taboola reports Q3 Growth and raises 2024 targets amid AI expansion, PPC Land
• Unpacking the Data Behind Trump and Harris' Presidential Election Ad Spending, PPC Hero
• Updated PMAX Table View Now Displays Ad Strength, PPC News Feed
• What Digital Marketing Agencies Are Saying Behind Your Back, DAGMAR
• Image Asset Gallery Combines Square & Horizontal Images, PPC News Feed

Other Search

• Ecosia, Qwant partner on search engine tech to counter Google's power, CNBC
• LLMO: 10 Ways to Work Your Brand Into AI Answers, Ahrefs
• OpenAI and others seek new path to smarter AI as current methods hit limitations, Reuters
• Two Upstart Search Engines Are Teaming Up to Take on Google, Wired

Feedback:

Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, on Threads, Mastodon and Bluesky and you can follow us on Facebook and on Google News and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.

A new system called Pomelo has been developed to estimate population densities during emergencies with unerring accuracy using artificial intelligence. The system has been designed to provide a fast and accurate mini census in times of emergency, such as natural disasters or war. Pomelo, created as a joint venture between the International Red Cross, Lausanne Polytechnic and Bin Khalifa University in Qatar, uses large sets of data from remote sensing systems, and uses a neural network to identify likely population...

The post Pomelo – New AI System Offers Benefits For Humanitarian Relief appeared first on The Red Ferret Journal.

Shutterstock, the $2 billion market cap digital content company, has just announced the launch of a free AI generative art service. The announcement wasn’t exactly unexpected, but even so it’s going to rock the foundations of the creative arts industry to its core. It’s one thing to watch small upstart companies like Stability AI and Midjourney unveil artificially generated imagery. It’s altogether another to see a publicly quoted giant like Shutterstock embrace the technology as a first mover advantage. The...

The post Shutterstock AI launches – And Just Like That, The Revolution Starts appeared first on The Red Ferret Journal.

Google has just announced a new virtual shopping experience for search which lets you try on apparel virtually using some AI cleverness. Users in the US (only, at first) will be able to try out an item of clothing from a catalog if it has a ‘Try On’ badge on it in search. The service is starting with a limited number of brands including Anthropologie, Everlane, H&M and LOFT, and a limited repertoire of AI generated lady’s tops.  Virtual shopping...

The post Google Introduces AI Based Virtual Try-On Apparel appeared first on The Red Ferret Journal.

Just when you thought it couldn’t get any worse better, news comes that WordPress.com has just embedded an AI feature into it’s blog editing code. The Jetpack AI Assistant is a one click solution for those who want to produce vapid, generic, boring blog posts at the touch of a button. Did we get that right? The assistant provides the full range of GPT type functionality you would expect, including creating nice looking blog structures, and can even suggest fabulous...

The post WordPress.com Embeds AI Function Into Its Post Writing Editor. oh dear appeared first on The Red Ferret Journal.

When Adam Rosen founded his first tech startup, he learned a lot of important skills before he eventually sold it. One of those skills was using cold email as a sales technique. Fast forward to today, Adam has his own…

The post How Adam Rosen Makes 7-figures/Year From Cold Email Outreach   appeared first on Niche Pursuits.

Welcome back to another episode of the Niche Pursuits News Podcast! This week Jared and guest host Brooks talk about what’s happening in the SEO, Google, and AI world, they share the projects they’re working on, and they discuss some…

The post AI Advances! A Look at August Core Update Data appeared first on Niche Pursuits.

Welcome back to another episode of the Niche Pursuits News Podcast! This week Jared and guest host Morgan Overholt break down the biggest news affecting publishers and SEOs and cover the latest moves by Google. After the news, they talk…

The post More Volatility in Rankings! Core Update Gains Disappear appeared first on Niche Pursuits.

I'm excited to announce that you can now use the power of artificial intelligence with your internal link building! As the founder of Link Whisper, I've always tried to make building internal links faster, easier, and smarter. And now we…

The post AI Enhanced Internal Links are Here with Link Whisper! appeared first on Niche Pursuits.

If you sell your own products or promote affiliate products on your website, then you know that links to those products are critical to your bottom line. What if I told you that with AI you can now detect which…

The post How to Detect Your Missing Product and Affiliate Links with AI appeared first on Niche Pursuits.

This week Jared Bauman sits down with Jake Cain, a long-time blogger with a portfolio of sites, a former Niche Pursuits employee, and an attendee at Google’s recent Creator Summit. In this interview, Jake shares his experience at the event,…

The post Jake Cain Was Inside Google’s “Secret” Meeting with 20 HCU Crushed Bloggers. Here’s What Happened appeared first on Niche Pursuits.

PPC marketing is a method of advertising online that allows marketers to pay for their ad placement only when their ad is clicked on by an online user.

The post What is PPC? Pay-Per-Click Explained appeared first on Portent.

Google is replacing FID with Interaction to Next Paint (INP) as a primary Core Web Vitals metric. Understand how INP works and what it means for site owners.

The post Interaction to Next Paint (INP) – New Core Web Vitals Metric appeared first on Portent.

The merging of data and creativity has long been a north star at Comscore. Now, with the help of artificial intelligence technology, the intersection of art and science is expanding to include new possibilities such as helping marketers shape or create video, images and text content, or predicting a consumer’s digital behavior.

In this podcast Fr. Stephen looks at the implications involved in living the "Fullness" of the Faith, as taught by the Orthodox Church.

Fr. Stephen looks at the "hidden saints" and the hiddenness of our life with God.

Fr. Stephen speaks about the difference between feast days as mere events of the calendar and the reality of the Kingdom of God that awaits us in the Feasts.

Fr. Stephen Freeman speaks from his own experience about depression, anxiety, and a 40-year battle with panic attacks. He sets these within the wisdom of the tradition and offers a way of understanding as well as some helpful ways of moving forward.

Much of what we mean when we say "normal" is nothing of the sort. Fr. Stephen Freeman looks at the clash of worldviews that surrounds us in our present day.

Fr. Stephen describes the one-storey universe as a faith worth believing and addresses the difficulty that people in the modern world have in transitioning from the secularized religions that dot our landscape to a truly integrated religion such as the Orthodox faith.

Fr. Stephen makes a distinction between the truth of the Christian faith and the many distortions and misperceptions of the Christian faith that surround us. He makes the case that we need only defend the search for the true and living God.

The Triumph of Orthodoxy is also a triumph of the wholeness of God.

Fr. Stephen speaks of the difficulties and trials of those coming to faith in God and the challenges facing our children.

As the AI chatbot's advanced conversational capabilities continue to generate buzz, here are detailed answers to your most-asked questions.

The update is rolling out to several airlines soon, including United. Here's how it works.

We've rounded up some top early Black Friday discounts available at Best Buy right now. Save on TVs, laptops, appliances, and more.

Being prepared for reinvention is crucial in an AI-first future. This research suggests your architecture and mindset need to adapt accordingly.

The post 3 Factors to Consider Before Starting a Blog – Maintaining Blogging Momentum appeared first on ProBlogger.

Originally posted by Darren Rowse, Updated for 2024 Starting a blog is an adventure—a journey I’ve embarked on more times than I can count. And along the way, I’ve learned a thing or two about what it takes to keep that momentum going. Today, I want to share some updated ...more

The post 3 Factors to Consider Before Starting a Blog – Maintaining Blogging Momentum appeared first on ProBlogger.

The post Strategies to Maintain Blogging Momentum Through Life’s Ups and Downs appeared first on ProBlogger.

This week at ProBlogger, we’re diving deep into a topic close to every blogger’s heart: how to keep the momentum going, no matter what life throws your way. Whether you’re just starting out or you’re a seasoned pro, maintaining your blog’s momentum is key to its success. Last week, we ...more

The post Strategies to Maintain Blogging Momentum Through Life’s Ups and Downs appeared first on ProBlogger.

Today we talk about various antidotes to the passion of despondency, which all have the effect of bringing us back to the present moment of heart.