Aside from the Author Market [a designated area of the exhibit floor where self-published authors can buy display space], there are a handful of opportunities for authors to get visibility for their work at BEA. As far as I’m concerned—as someone who attended this show for 10 years, mainly as an editor with a traditional publishing house—it is not worth the investment. Here’s why.I'll add a fourth consideration: You will likely be hugely overcharged, especially by companies that sell book fair packages, or re-sell the exhibit services of others.
The emphasis of the show is on traditional publishing, rights sales and pre-publication marketing, and does not favor indie title promotion. It is a New York industry event where traditional publishing insiders talk to other traditional publishing insiders. Yes, there are librarians and booksellers, but they’re rarely paying attention to the places where an indie book may be showcased or promoted.
Nobody is going to notice your book there. Your book is likely to be promoted with many other books, with no way of attracting attention even if someone did pause for a second within 50 feet of your book. Imagine setting a copy of your book down in the world’s largest book fair, and expecting someone to not only notice it, but be entranced by it so much they can ignore 10,000 other things happening at the same time.
If you—the author—are not present to advocate for it, your book doesn’t stand a chance. Services that offer to promote your book at BEA are rarely, if ever, hand-selling or promoting your book in a meaningful way. But they will be happy to cash your check and say that your book had a “presence” at BEA. If you want to satisfy your ego, go ahead. But it’s not going to lead to meaningful sales. (I challenge anyone in the comments to provide evidence that a self-published book gained traction at BEA because the author paid a fee to secure placement—and the author was not present.)
In October, the Supreme Court heard a case that was painfully ironic, considering the Kavanaugh hearings the nation had just been subjected to: a challenge to the United States’ extremely restrictive sex offender registry laws. While opinions on the case Gundy v. United States, which challenges the Attorney General’s ability to retroactively impose registry requirements, have yet […]
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Russian media pours scorn on Europe, but the only progressive way forward for our common continent is together
In the early 1990s Russia used to have a strong sense of belonging in Europe. This began to change: the post-Soviet shock therapy reforms were a punishing transition to a free-market society, when a kilogram of sausage cost about the same as a monthly pension and many families experienced malnutrition and hunger. The sudden shift to a more “westernised” way of running the economy left many impoverished, which was eventually capitalised on – after the oligarchic power wars – by a new political leader who embraced a conservative, nationalist rhetoric: Vladimir Putin.
Today, Russian television presenters feed us stories about a European continent in decay, where “aggressive migrants” run amok, where social services take children away from their parents for being “slapped”, where “sexual minorities” destroy traditional families.
Continue reading...Many countries are focusing coronavirus testing on people who have covid-19 symptoms. But regularly testing all essential workers would have more of an impact
Skatje is working hard on her thesis in computational linguistics, and might not appreciate a joke about how easy it is. It’s hard enough that I don’t even understand what she’s doing when she tries to explain it!
The PM will set out a "cautious" road map for the UK in his speech on Sunday, a cabinet minister says.
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A petition calling for maternity leave to be extended due to coronavirus has attracted many signatures.
