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Statistical modelling and machine learning principles for bioinformatics techniques, tools, and applications K. G. Srinivasa, G. M. Siddesh, S. R. Manisekhar, editors

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Computational intelligence methods for bioinformatics and biostatistics: 15th International Meeting, CIBB 2018, Caparica, Portugal, September 6-8, 2018, Revised Selected Papers / Maria Raposo, Paulo Ribeiro, Susana Sério, Antonino Staiano, Angelo Cia

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Stochastic dynamics for systems biology / Christian Mazza, Michel Benaïm

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An introduction to undergraduate research in computational and mathematical biology: from birdsongs to viscosities / Hannah Callender Highlander, Alex Capaldi, Carrie Diaz Eaton, editors

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Bigg Boss 13: Who will win ticket to finale? PREDICT!

With the Bigg Boss 13 finale just two weeks away, the competition is getting fierce.






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Bigg Boss 13: Who will get evicted? PREDICT!

It's time for the nominations on Bigg Boss 13.






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Meet the VOICE behind Bigg Boss

'Bigg Boss changed my life in a big way.'






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From Main Street to mall: the rise and fall of the American department store / Vicki Howard

Dewey Library - HF5465.U5 H69 2015




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Customer-centric marketing: build relationships, create advocates and influence your customers / Aldo Cundari

Dewey Library - HF5415.55.C86 2015




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The Data and Analytics Playbook: Proven Methods for Governed Data & Analytic Quality / Lowell Fryman, Gregory Lampshire, Dan Meers

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Introducing SEO: Your Quick-Start Guide to Effective SEO Practices / Aravind Shenoy, Anirudh Prabhu

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Mastering Technical Sales: The Sales Engineer�s Handbook, Third Edition / John Care, Aron Bohlig

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The battle for the High Street: retail gentrification, class and disgust / Phil Hubbard

Rotch Library - HF5429.6.G7 H86 2017




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Instructor's manual for strategic marketing cases in emerging markets: a companion volume / Atanu Adhikari, Sanjit Kumar Roy, editors

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Strategic Innovative Marketing: 5th Ic-sim, Athens, Greece 2016.

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Fraud prevention in online digital advertising / Xingquan Zhu, Haicheng Tao, Zhiang Wu, Jie Cao, Kristopher Kalish, Jeremy Kayne

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The strategic procurement practice guide: know-how, tools and techniques for global buyers / Ulrich Weigel, Marco Ruecker

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Business-to-business marketing communications: value and efficiency considerations in recessionary times / Ioannis Rizomyliotis, Kleopatra Konstantoulaki, Ioannis Kostopoulos

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Critical discourse analysis of Chinese advertisement: case studies of household appliance advertisements from 1981 to 1996 / Chong Wang

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Writing that works: communicating effectively on the job / Walter E. Oliu, Charles T. Brusaw, Gerald J. Alred

Dewey Library - HF5721.O53 2016




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Competitive advantage of customer centricity / by Sathit Parniangtong

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The Oxford handbook of pricing management / edited by Özalp Özer, Robert Phillips

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Cross-cultural personal selling: agents' competences in international personal selling of services / Anna Antczak, Barbara A. Sypniewska

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Innovation in pricing: contemporary theories and best practices / [edited by] Andreas Hinterhuber and Stephan M. Liozu

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The Cambridge handbook of consumer psychology / edited by Michael I. Norton, Derek D. Rucker, Cait Lamberton

Dewey Library - HF5415.32.C36 2015




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Social media analytics strategy: using data to optimize business performance / Alex Gonçalves

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Style and Statistics: The Art of Retail Analytics / Brittany Bullard

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Customer Segmentation and Clustering Using SAS Enterprise Miner, Third Edition / Randall S. Collica

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Making Sense of Sensors: End-to-End Algorithms and Infrastructure Design from Wearable-Devices to Data Center / Omesh Tickoo, Ravi Iyer

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Strategic Marketing Cases in Emerging Markets / edited by Atanu Adhikari, Sanjit Kumar Roy

Online Resource




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Beginning Salesforce developer / Michael Wicherski

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Publicités à la carte: pour un choix stratégique des médias publicitaires / Jacques Dorion, Jean Dumas

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Simply said: communicating better at work and beyond / Jay Sullivan

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Content Inc.: how entrepreneurs use content to build massive audiences and create radically successful businesses / Joe Pulizzi

Dewey Library - HF5415.127.P8498 2016




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Adaptability through dynamic capabilities: how management can recognize opportunities and threats / Herbert Endres

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Social media marketing: emerging concepts and applications / Githa Heggde, G. Shainesh, editors

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Excel 2016 for advertising statistics: a guide to solving practical problems / Thomas J. Quirk, Eric Rhiney

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The tech professional's guide to communicating in a global workplace: adapting across cultural and gender boundaries / April Wells

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El mall: the spatial and class politics of shopping malls in Latin America / Arlene Dávila

Rotch Library - HF5430.6.L29 D38 2016




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Personal Brand Creation in the Digital Age: Theory, Research and Practice / Mateusz Grzesiak

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Introduction to Google Analytics: A Guide for Absolute Beginners / by Todd Kelsey

Online Resource




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Product manager vs. project manager: what's the difference and which one do I need? / Bruce McCarthy

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Data mining and market intelligence: implications for decision making / Mustapha Akinkunmi

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