The coronavirus pandemic boosted social media usage around the world, as many people stayed home for weeks or months. Facebook, Instagram, Snapchat, and Twitter are all gaining new users, though not all will benefit equally from 2020s growth.

How many internet users worldwide visit social platforms regularly?

An estimated 3.23 billion people, or 80.7% of internet users worldwide, will use a social network at least once per month in 2020.

Which countries have the largest populations of social media users?

China and India continue to rank first and second. As a result, Asia-Pacific remains the leading region, with 1.89 billion people using social networks in 2020.

Where will the most new users emerge?

China will post the most sizable increase, with 58.3 million more users than in 2019. India will gain 31.8 million social network users, while Brazil will add 10.0 million.

The onset of the coronavirus pandemic ramped up social media usage across all major platforms across the globe—and there's no sign of a decline anytime soon.

social network users worldwide
The coronavirus pandemic ramped up social media usage across all major platforms. eMarketer
But just how many people actually use social media? Insider Intelligence analyzed social network usage trends across multiple platforms and localizations. Here are some of the key social media stats to help navigate this shifting landscape.

How many people use social media?
Over three billion people, or 80.7% of internet users worldwide, will use a social network at least once per month in 2020. This is nearly 150 million more global social network users than Insider Intelligence's pre-pandemic estimate.

There was a time not all that long ago when Facebook was considered to be the absolute pinnacle of social media in general. Because of the fact that this is the sort of thing that could potentially end up being no longer the case without widespread innovation, Facebook has worked quite hard to diversify its offerings. However, recent data suggests that in spite of the fact that this is the case, Facebook has now lost its dominance among key demographics as well as social media users in general.

According to research conducted by the EdisonResearch, two very intriguing statistics have emerged. The first is that Facebook is no longer the social media platform of choice for people between the ages of 12 and 34. This is arguably the single most important demographic out there due to the reason that these are the people that the vast majority of advertisers are going to want to target at any given point in time. Only 21% of users between 12 and 34 years of age say that Facebook is their social media brand of choice.

The overarching goal of the PFRDA-Connect project is to significantly enhance the digital presence of PFRDA by overhauling its official website, leading to improved user experience throughout the user journey. 

As a UX professional in today’s data-driven landscape, it’s increasingly likely that you’ve been asked to design a personalized digital experience, whether it’s a public website, user portal, or native application. Yet while there continues to be no shortage of marketing hype around personalization platforms, we still have very few standardized approaches for implementing personalized UX.

That’s where we come in. After completing dozens of personalization projects over the past few years, we gave ourselves a goal: could you create a holistic personalization framework specifically for UX practitioners? The Personalization Pyramid is a designer-centric model for standing up human-centered personalization programs, spanning data, segmentation, content delivery, and overall goals. By using this approach, you will be able to understand the core components of a contemporary, UX-driven personalization program (or at the very least know enough to get started). 

Getting Started

For the sake of this article, we’ll assume you’re already familiar with the basics of digital personalization. A good overview can be found here: Website Personalization Planning. While UX projects in this area can take on many different forms, they often stem from similar starting points.      

Common scenarios for starting a personalization project:

• Your organization or client purchased a content management system (CMS) or marketing automation platform (MAP) or related technology that supports personalization
• The CMO, CDO, or CIO has identified personalization as a goal
• Customer data is disjointed or ambiguous
• You are running some isolated targeting campaigns or A/B testing
• Stakeholders disagree on personalization approach
• Mandate of customer privacy rules (e.g. GDPR) requires revisiting existing user targeting practices

Regardless of where you begin, a successful personalization program will require the same core building blocks. We’ve captured these as the “levels” on the pyramid. Whether you are a UX designer, researcher, or strategist, understanding the core components can help make your contribution successful.  

From top to bottom, the levels include:

1. North Star: What larger strategic objective is driving the personalization program? 
2. Goals: What are the specific, measurable outcomes of the program? 
3. Touchpoints: Where will the personalized experience be served?
4. Contexts and Campaigns: What personalization content will the user see?
5. User Segments: What constitutes a unique, usable audience? 
6. Actionable Data: What reliable and authoritative data is captured by our technical platform to drive personalization?  
7. Raw Data: What wider set of data is conceivably available (already in our setting) allowing you to personalize?

We’ll go through each of these levels in turn. To help make this actionable, we created an accompanying deck of cards to illustrate specific examples from each level. We’ve found them helpful in personalization brainstorming sessions, and will include examples for you here.

Starting at the Top

The components of the pyramid are as follows:

North Star

A north star is what you are aiming for overall with your personalization program (big or small). The North Star defines the (one) overall mission of the personalization program. What do you wish to accomplish? North Stars cast a shadow. The bigger the star, the bigger the shadow. Example of North Starts might include: 

1. Function: Personalize based on basic user inputs. Examples: “Raw” notifications, basic search results, system user settings and configuration options, general customization, basic optimizations
2. Feature: Self-contained personalization componentry. Examples: “Cooked” notifications, advanced optimizations (geolocation), basic dynamic messaging, customized modules, automations, recommenders
3. Experience: Personalized user experiences across multiple interactions and user flows. Examples: Email campaigns, landing pages, advanced messaging (i.e. C2C chat) or conversational interfaces, larger user flows and content-intensive optimizations (localization).
4. Product: Highly differentiating personalized product experiences. Examples: Standalone, branded experiences with personalization at their core, like the “algotorial” playlists by Spotify such as Discover Weekly.

Goals

As in any good UX design, personalization can help accelerate designing with customer intentions. Goals are the tactical and measurable metrics that will prove the overall program is successful. A good place to start is with your current analytics and measurement program and metrics you can benchmark against. In some cases, new goals may be appropriate. The key thing to remember is that personalization itself is not a goal, rather it is a means to an end. Common goals include:

• Conversion
• Time on task
• Net promoter score (NPS)
• Customer satisfaction 

Touchpoints

Touchpoints are where the personalization happens. As a UX designer, this will be one of your largest areas of responsibility. The touchpoints available to you will depend on how your personalization and associated technology capabilities are instrumented, and should be rooted in improving a user’s experience at a particular point in the journey. Touchpoints can be multi-device (mobile, in-store, website) but also more granular (web banner, web pop-up etc.). Here are some examples:

Channel-level Touchpoints

• Email: Role
• Email: Time of open
• In-store display (JSON endpoint)
• Native app
• Search

Wireframe-level Touchpoints

• Web overlay
• Web alert bar
• Web banner
• Web content block
• Web menu

If you’re designing for web interfaces, for example, you will likely need to include personalized “zones” in your wireframes. The content for these can be presented programmatically in touchpoints based on our next step, contexts and campaigns.

Contexts and Campaigns

Once you’ve outlined some touchpoints, you can consider the actual personalized content a user will receive. Many personalization tools will refer to these as “campaigns” (so, for example, a campaign on a web banner for new visitors to the website). These will programmatically be shown at certain touchpoints to certain user segments, as defined by user data. At this stage, we find it helpful to consider two separate models: a context model and a content model. The context helps you consider the level of engagement of the user at the personalization moment, for example a user casually browsing information vs. doing a deep-dive. Think of it in terms of information retrieval behaviors. The content model can then help you determine what type of personalization to serve based on the context (for example, an “Enrich” campaign that shows related articles may be a suitable supplement to extant content).

Personalization Context Model:

1. Browse
2. Skim
3. Nudge
4. Feast

Personalization Content Model:

1. Alert
2. Make Easier
3. Cross-Sell
4. Enrich

We’ve written extensively about each of these models elsewhere, so if you’d like to read more you can check out Colin’s Personalization Content Model and Jeff’s Personalization Context Model. 

User Segments

User segments can be created prescriptively or adaptively, based on user research (e.g. via rules and logic tied to set user behaviors or via A/B testing). At a minimum you will likely need to consider how to treat the unknown or first-time visitor, the guest or returning visitor for whom you may have a stateful cookie (or equivalent post-cookie identifier), or the authenticated visitor who is logged in. Here are some examples from the personalization pyramid:

• Unknown
• Guest
• Authenticated
• Default
• Referred
• Role
• Cohort
• Unique ID

Actionable Data

Every organization with any digital presence has data. It’s a matter of asking what data you can ethically collect on users, its inherent reliability and value, as to how can you use it (sometimes known as “data activation.”) Fortunately, the tide is turning to first-party data: a recent study by Twilio estimates some 80% of businesses are using at least some type of first-party data to personalize the customer experience. 

First-party data represents multiple advantages on the UX front, including being relatively simple to collect, more likely to be accurate, and less susceptible to the “creep factor” of third-party data. So a key part of your UX strategy should be to determine what the best form of data collection is on your audiences. Here are some examples:

There is a progression of profiling when it comes to recognizing and making decisioning about different audiences and their signals. It tends to move towards more granular constructs about smaller and smaller cohorts of users as time and confidence and data volume grow.

While some combination of implicit / explicit data is generally a prerequisite for any implementation (more commonly referred to as first party and third-party data) ML efforts are typically not cost-effective directly out of the box. This is because a strong data backbone and content repository is a prerequisite for optimization. But these approaches should be considered as part of the larger roadmap and may indeed help accelerate the organization’s overall progress. Typically at this point you will partner with key stakeholders and product owners to design a profiling model. The profiling model includes defining approach to configuring profiles, profile keys, profile cards and pattern cards. A multi-faceted approach to profiling which makes it scalable.

Pulling it Together

While the cards comprise the starting point to an inventory of sorts (we provide blanks for you to tailor your own), a set of potential levers and motivations for the style of personalization activities you aspire to deliver, they are more valuable when thought of in a grouping. 

In assembling a card “hand”, one can begin to trace the entire trajectory from leadership focus down through a strategic and tactical execution. It is also at the heart of the way both co-authors have conducted workshops in assembling a program backlog—which is a fine subject for another article.

In the meantime, what is important to note is that each colored class of card is helpful to survey in understanding the range of choices potentially at your disposal, it is threading through and making concrete decisions about for whom this decisioning will be made: where, when, and how.

Lay Down Your Cards

Any sustainable personalization strategy must consider near, mid and long-term goals. Even with the leading CMS platforms like Sitecore and Adobe or the most exciting composable CMS DXP out there, there is simply no “easy button” wherein a personalization program can be stood up and immediately view meaningful results. That said, there is a common grammar to all personalization activities, just like every sentence has nouns and verbs. These cards attempt to map that territory.

Ever since I was a boy, I’ve been fascinated with movies. I loved the characters and the excitement—but most of all the stories. I wanted to be an actor. And I believed that I’d get to do the things that Indiana Jones did and go on exciting adventures. I even dreamed up ideas for movies that my friends and I could make and star in. But they never went any further. I did, however, end up working in user experience (UX). Now, I realize that there’s an element of theater to UX—I hadn’t really considered it before, but user research is storytelling. And to get the most out of user research, you need to tell a good story where you bring stakeholders—the product team and decision makers—along and get them interested in learning more.

Think of your favorite movie. More than likely it follows a three-act structure that’s commonly seen in storytelling: the setup, the conflict, and the resolution. The first act shows what exists today, and it helps you get to know the characters and the challenges and problems that they face. Act two introduces the conflict, where the action is. Here, problems grow or get worse. And the third and final act is the resolution. This is where the issues are resolved and the characters learn and change. I believe that this structure is also a great way to think about user research, and I think that it can be especially helpful in explaining user research to others.

Use storytelling as a structure to do research

It’s sad to say, but many have come to see research as being expendable. If budgets or timelines are tight, research tends to be one of the first things to go. Instead of investing in research, some product managers rely on designers or—worse—their own opinion to make the “right” choices for users based on their experience or accepted best practices. That may get teams some of the way, but that approach can so easily miss out on solving users’ real problems. To remain user-centered, this is something we should avoid. User research elevates design. It keeps it on track, pointing to problems and opportunities. Being aware of the issues with your product and reacting to them can help you stay ahead of your competitors.

In the three-act structure, each act corresponds to a part of the process, and each part is critical to telling the whole story. Let’s look at the different acts and how they align with user research.

Act one: setup

The setup is all about understanding the background, and that’s where foundational research comes in. Foundational research (also called generative, discovery, or initial research) helps you understand users and identify their problems. You’re learning about what exists today, the challenges users have, and how the challenges affect them—just like in the movies. To do foundational research, you can conduct contextual inquiries or diary studies (or both!), which can help you start to identify problems as well as opportunities. It doesn’t need to be a huge investment in time or money.

Erika Hall writes about minimum viable ethnography, which can be as simple as spending 15 minutes with a user and asking them one thing: “‘Walk me through your day yesterday.’ That’s it. Present that one request. Shut up and listen to them for 15 minutes. Do your damndest to keep yourself and your interests out of it. Bam, you’re doing ethnography.” According to Hall, “[This] will probably prove quite illuminating. In the highly unlikely case that you didn’t learn anything new or useful, carry on with enhanced confidence in your direction.”  

This makes total sense to me. And I love that this makes user research so accessible. You don’t need to prepare a lot of documentation; you can just recruit participants and do it! This can yield a wealth of information about your users, and it’ll help you better understand them and what’s going on in their lives. That’s really what act one is all about: understanding where users are coming from. 

Jared Spool talks about the importance of foundational research and how it should form the bulk of your research. If you can draw from any additional user data that you can get your hands on, such as surveys or analytics, that can supplement what you’ve heard in the foundational studies or even point to areas that need further investigation. Together, all this data paints a clearer picture of the state of things and all its shortcomings. And that’s the beginning of a compelling story. It’s the point in the plot where you realize that the main characters—or the users in this case—are facing challenges that they need to overcome. Like in the movies, this is where you start to build empathy for the characters and root for them to succeed. And hopefully stakeholders are now doing the same. Their sympathy may be with their business, which could be losing money because users can’t complete certain tasks. Or maybe they do empathize with users’ struggles. Either way, act one is your initial hook to get the stakeholders interested and invested.

Once stakeholders begin to understand the value of foundational research, that can open doors to more opportunities that involve users in the decision-making process. And that can guide product teams toward being more user-centered. This benefits everyone—users, the product, and stakeholders. It’s like winning an Oscar in movie terms—it often leads to your product being well received and successful. And this can be an incentive for stakeholders to repeat this process with other products. Storytelling is the key to this process, and knowing how to tell a good story is the only way to get stakeholders to really care about doing more research. 

This brings us to act two, where you iteratively evaluate a design or concept to see whether it addresses the issues.

Act two: conflict

Act two is all about digging deeper into the problems that you identified in act one. This usually involves directional research, such as usability tests, where you assess a potential solution (such as a design) to see whether it addresses the issues that you found. The issues could include unmet needs or problems with a flow or process that’s tripping users up. Like act two in a movie, more issues will crop up along the way. It’s here that you learn more about the characters as they grow and develop through this act. 

Usability tests should typically include around five participants according to Jakob Nielsen, who found that that number of users can usually identify most of the problems: “As you add more and more users, you learn less and less because you will keep seeing the same things again and again… After the fifth user, you are wasting your time by observing the same findings repeatedly but not learning much new.” 

There are parallels with storytelling here too; if you try to tell a story with too many characters, the plot may get lost. Having fewer participants means that each user’s struggles will be more memorable and easier to relay to other stakeholders when talking about the research. This can help convey the issues that need to be addressed while also highlighting the value of doing the research in the first place.

Researchers have run usability tests in person for decades, but you can also conduct usability tests remotely using tools like Microsoft Teams, Zoom, or other teleconferencing software. This approach has become increasingly popular since the beginning of the pandemic, and it works well. You can think of in-person usability tests like going to a play and remote sessions as more like watching a movie. There are advantages and disadvantages to each. In-person usability research is a much richer experience. Stakeholders can experience the sessions with other stakeholders. You also get real-time reactions—including surprise, agreement, disagreement, and discussions about what they’re seeing. Much like going to a play, where audiences get to take in the stage, the costumes, the lighting, and the actors’ interactions, in-person research lets you see users up close, including their body language, how they interact with the moderator, and how the scene is set up.

If in-person usability testing is like watching a play—staged and controlled—then conducting usability testing in the field is like immersive theater where any two sessions might be very different from one another. You can take usability testing into the field by creating a replica of the space where users interact with the product and then conduct your research there. Or you can go out to meet users at their location to do your research. With either option, you get to see how things work in context, things come up that wouldn’t have in a lab environment—and conversion can shift in entirely different directions. As researchers, you have less control over how these sessions go, but this can sometimes help you understand users even better. Meeting users where they are can provide clues to the external forces that could be affecting how they use your product. In-person usability tests provide another level of detail that’s often missing from remote usability tests. 

That’s not to say that the “movies”—remote sessions—aren’t a good option. Remote sessions can reach a wider audience. They allow a lot more stakeholders to be involved in the research and to see what’s going on. And they open the doors to a much wider geographical pool of users. But with any remote session there is the potential of time wasted if participants can’t log in or get their microphone working. 

The benefit of usability testing, whether remote or in person, is that you get to see real users interact with the designs in real time, and you can ask them questions to understand their thought processes and grasp of the solution. This can help you not only identify problems but also glean why they’re problems in the first place. Furthermore, you can test hypotheses and gauge whether your thinking is correct. By the end of the sessions, you’ll have a much clearer picture of how usable the designs are and whether they work for their intended purposes. Act two is the heart of the story—where the excitement is—but there can be surprises too. This is equally true of usability tests. Often, participants will say unexpected things, which change the way that you look at things—and these twists in the story can move things in new directions. 

Unfortunately, user research is sometimes seen as expendable. And too often usability testing is the only research process that some stakeholders think that they ever need. In fact, if the designs that you’re evaluating in the usability test aren’t grounded in a solid understanding of your users (foundational research), there’s not much to be gained by doing usability testing in the first place. That’s because you’re narrowing the focus of what you’re getting feedback on, without understanding the users' needs. As a result, there’s no way of knowing whether the designs might solve a problem that users have. It’s only feedback on a particular design in the context of a usability test.  

On the other hand, if you only do foundational research, while you might have set out to solve the right problem, you won’t know whether the thing that you’re building will actually solve that. This illustrates the importance of doing both foundational and directional research. 

In act two, stakeholders will—hopefully—get to watch the story unfold in the user sessions, which creates the conflict and tension in the current design by surfacing their highs and lows. And in turn, this can help motivate stakeholders to address the issues that come up.

Act three: resolution

While the first two acts are about understanding the background and the tensions that can propel stakeholders into action, the third part is about resolving the problems from the first two acts. While it’s important to have an audience for the first two acts, it’s crucial that they stick around for the final act. That means the whole product team, including developers, UX practitioners, business analysts, delivery managers, product managers, and any other stakeholders that have a say in the next steps. It allows the whole team to hear users’ feedback together, ask questions, and discuss what’s possible within the project’s constraints. And it lets the UX research and design teams clarify, suggest alternatives, or give more context behind their decisions. So you can get everyone on the same page and get agreement on the way forward.

This act is mostly told in voiceover with some audience participation. The researcher is the narrator, who paints a picture of the issues and what the future of the product could look like given the things that the team has learned. They give the stakeholders their recommendations and their guidance on creating this vision.

Nancy Duarte in the Harvard Business Review offers an approach to structuring presentations that follow a persuasive story. “The most effective presenters use the same techniques as great storytellers: By reminding people of the status quo and then revealing the path to a better way, they set up a conflict that needs to be resolved,” writes Duarte. “That tension helps them persuade the audience to adopt a new mindset or behave differently.”

This type of structure aligns well with research results, and particularly results from usability tests. It provides evidence for “what is”—the problems that you’ve identified. And “what could be”—your recommendations on how to address them. And so on and so forth.

You can reinforce your recommendations with examples of things that competitors are doing that could address these issues or with examples where competitors are gaining an edge. Or they can be visual, like quick mockups of how a new design could look that solves a problem. These can help generate conversation and momentum. And this continues until the end of the session when you’ve wrapped everything up in the conclusion by summarizing the main issues and suggesting a way forward. This is the part where you reiterate the main themes or problems and what they mean for the product—the denouement of the story. This stage gives stakeholders the next steps and hopefully the momentum to take those steps!

While we are nearly at the end of this story, let’s reflect on the idea that user research is storytelling. All the elements of a good story are there in the three-act structure of user research: 

• Act one: You meet the protagonists (the users) and the antagonists (the problems affecting users). This is the beginning of the plot. In act one, researchers might use methods including contextual inquiry, ethnography, diary studies, surveys, and analytics. The output of these methods can include personas, empathy maps, user journeys, and analytics dashboards.

• Act two: Next, there’s character development. There’s conflict and tension as the protagonists encounter problems and challenges, which they must overcome. In act two, researchers might use methods including usability testing, competitive benchmarking, and heuristics evaluation. The output of these can include usability findings reports, UX strategy documents, usability guidelines, and best practices.

• Act three: The protagonists triumph and you see what a better future looks like. In act three, researchers may use methods including presentation decks, storytelling, and digital media. The output of these can be: presentation decks, video clips, audio clips, and pictures. 

The researcher has multiple roles: they’re the storyteller, the director, and the producer. The participants have a small role, but they are significant characters (in the research). And the stakeholders are the audience. But the most important thing is to get the story right and to use storytelling to tell users’ stories through research. By the end, the stakeholders should walk away with a purpose and an eagerness to resolve the product’s ills. 

So the next time that you’re planning research with clients or you’re speaking to stakeholders about research that you’ve done, think about how you can weave in some storytelling. Ultimately, user research is a win-win for everyone, and you just need to get stakeholders interested in how the story ends.

National Bureau of Economic Research

Chris Mills brushes up his shorthand and shows how the MediaStream Recording API in modern browsers can be used to capture audio directly from the user’s device. Inching ever closer to the capabilities of native software, it truly is an exciting time to be a web developer.

The MediaStream Recording API makes it easy to record audio and/or video streams. When used with MediaDevices.getUserMedia(), it provides an easy way to record media from the user’s input devices and instantly use the result in web apps. This article shows how to use these technologies to create a fun dictaphone app.

A sample application: Web Dictaphone

To demonstrate basic usage of the MediaRecorder API, we have built a web-based dictaphone. It allows you to record snippets of audio and then play them back. It even gives you a visualisation of your device’s sound input, using the Web Audio API. We’ll just concentrate on the recording and playback functionality in this article, for brevity’s sake.

You can see this demo running live, or grab the source code on GitHub. This has pretty good support on modern desktop browsers, but pretty patchy support on mobile browsers currently.

Basic app setup

To grab the media stream we want to capture, we use getUserMedia(). We then use the MediaRecorder API to record the stream, and output each recorded snippet into the source of a generated <audio> element so it can be played back.

We’ll first declare some variables for the record and stop buttons, and the <article> that will contain the generated audio players:

const record = document.querySelector('.record');
const stop = document.querySelector('.stop');
const soundClips = document.querySelector('.sound-clips');

Next, we set up the basic getUserMedia structure:

if (navigator.mediaDevices && navigator.mediaDevices.getUserMedia) {
   console.log('getUserMedia supported.');
   navigator.mediaDevices.getUserMedia (
      // constraints - only audio needed for this app
      {
         audio: true
      })

      // Success callback
      .then(function(stream) {

      })

      // Error callback
      .catch(function(err) {
         console.log('The following `getUserMedia` error occured: ' + err);
      }
   );
} else {
   console.log('getUserMedia not supported on your browser!');
}

The whole thing is wrapped in a test that checks whether getUserMedia is supported before running anything else. Next, we call getUserMedia() and inside it define:

• The constraints: Only audio is to be captured for our dictaphone.
• The success callback: This code is run once the getUserMedia call has been completed successfully.
• The error/failure callback: The code is run if the getUserMedia call fails for whatever reason.

Note: All of the code below is found inside the getUserMedia success callback in the finished version.

Capturing the media stream

Once getUserMedia has created a media stream successfully, you create a new Media Recorder instance with the MediaRecorder() constructor and pass it the stream directly. This is your entry point into using the MediaRecorder API — the stream is now ready to be captured into a <Blob>, in the default encoding format of your browser.

const mediaRecorder = new MediaRecorder(stream);

There are a series of methods available in the MediaRecorder interface that allow you to control recording of the media stream; in Web Dictaphone we just make use of two, and listen to some events. First of all, MediaRecorder.start() is used to start recording the stream once the record button is pressed:

record.onclick = function() {
  mediaRecorder.start();
  console.log(mediaRecorder.state);
  console.log("recorder started");
  record.style.background = "red";
  record.style.color = "black";
}

When the MediaRecorder is recording, the MediaRecorder.state property will return a value of “recording”.

As recording progresses, we need to collect the audio data. We register an event handler to do this using mediaRecorder.ondataavailable:

let chunks = [];

mediaRecorder.ondataavailable = function(e) {
  chunks.push(e.data);
}

Last, we use the MediaRecorder.stop() method to stop the recording when the stop button is pressed, and finalize the Blob ready for use somewhere else in our application.

stop.onclick = function() {
  mediaRecorder.stop();
  console.log(mediaRecorder.state);
  console.log("recorder stopped");
  record.style.background = "";
  record.style.color = "";
}

Note that the recording may also stop naturally if the media stream ends (e.g. if you were grabbing a song track and the track ended, or the user stopped sharing their microphone).

Grabbing and using the blob

When recording has stopped, the state property returns a value of “inactive”, and a stop event is fired. We register an event handler for this using mediaRecorder.onstop, and construct our blob there from all the chunks we have received:

mediaRecorder.onstop = function(e) {
  console.log("recorder stopped");

  const clipName = prompt('Enter a name for your sound clip');

  const clipContainer = document.createElement('article');
  const clipLabel = document.createElement('p');
  const audio = document.createElement('audio');
  const deleteButton = document.createElement('button');

  clipContainer.classList.add('clip');
  audio.setAttribute('controls', '');
  deleteButton.innerHTML = "Delete";
  clipLabel.innerHTML = clipName;

  clipContainer.appendChild(audio);
  clipContainer.appendChild(clipLabel);
  clipContainer.appendChild(deleteButton);
  soundClips.appendChild(clipContainer);

  const blob = new Blob(chunks, { 'type' : 'audio/ogg; codecs=opus' });
  chunks = [];
  const audioURL = window.URL.createObjectURL(blob);
  audio.src = audioURL;

  deleteButton.onclick = function(e) {
    let evtTgt = e.target;
    evtTgt.parentNode.parentNode.removeChild(evtTgt.parentNode);
  }
}

Let’s go through the above code and look at what’s happening.

First, we display a prompt asking the user to name their clip.

Next, we create an HTML structure like the following, inserting it into our clip container, which is an <article> element.

<article class="clip">
  <audio controls></audio>
  <p>_your clip name_</p>
  <button>Delete</button>
</article>

After that, we create a combined Blob out of the recorded audio chunks, and create an object URL pointing to it, using window.URL.createObjectURL(blob). We then set the value of the <audio> element’s src attribute to the object URL, so that when the play button is pressed on the audio player, it will play the Blob.

Finally, we set an onclick handler on the delete button to be a function that deletes the whole clip HTML structure.

So that’s basically it — we have a rough and ready dictaphone. Have fun recording those Christmas jingles! As a reminder, you can find the source code, and see it running live, on the MDN GitHub.

This article is based on Using the MediaStream Recording API by Mozilla Contributors, and is licensed under CC-BY-SA 2.5.

About the author

Chris Mills manages the MDN web docs writers’ team at Mozilla, which involves spreadsheets, meetings, writing docs and demos about open web technologies, and occasional tech talks at conferences and universities. He used to work for Opera and W3C, and enjoys playing heavy metal drums and drinking good beer.

More articles by Chris

There is a need to provide consumers with a transparently derived domestic reference rate which is under regulatory supervision

Montreal : National Film Board of Canada, 2016

Montreal : National Film Board of Canada, 2019

In a major action against Paytm Payments Bank (PPBL), the RBI had on January 31 directed it to stop accepting deposits or top-ups in any customer accounts, wallets, FASTags and other instruments, as it cited persistent non-compliance and continued material supervisory concerns

The numbers demonstrate that the U.S. also protects specific products of its economy with high tariffs, GTRI said in a report.

At the Bengaluru airport lounge, a woman claimed she lost close to ₹1 lakh after she downloaded an app on her iPhone via an APK file on WhatsApp

South Korea has ordered Facebook owner Meta Platforms to pay 21.62 billion won ($15.67 million) in fines after finding it had collected sensitive user data and given it to advertisers without a legal basis

Apple users are looking for a previously mentioned ‘Sketch’ feature in the Apple Intelligence-powered Image Playground app

However, the pause option can be used only within that day

Facebook and Instagram users in Europe will get the option to see less personalised ads if they don’t want to pay for an ad-free subscription

Netflix said on Tuesday its ad-supported tier had reached 70 million monthly active users globally, nearly doubling from about six months earlier

Top three reasons are battery life, sound clarity and voice quality

Apple Watch Series 6’s ECG sensor provides accurate data on stress levels, claimed a study by researchers in Canada

The former Senate staffer, who is accusing Joe Biden of sexually assaulting her 27 years ago, is being represented by a lawyer who is also a donor to President Trump.

The Cellular Operators Association of India had said that the operators had incurred a cost of Rs 600 crore by such extension.

Cadence is hosting a Front End Design Summit on Thursday, December 6, 2012 9:30am – 5:00pm at Cadence San Jose headquarters, 2655 Seely Avenue, Building 10. Logic designers will hear from customers including Cisco, Chelsio, PMC, Spansion, and Via Technologies...(read more)

Hello Encounter Test Users, In this blog, I would like to introduce a few knowledge artifacts that will provide an easy way for you to learn about and stay productive with this product, technology, and methodology. In addition, this will also help to...(read more)

318 byte useradd shellcode for Russian Windows NT/2k/XP variants.

The Court of Appeal has dismissed a claim of disability discrimination brought by a wheelchair user who was unable to travel on a bus because the designated wheelchair space was already occupied by a passenger with a child in a buggy. The Court of A...

1. Facebook rolls out Dark Mode for desktop, other features for all users  India Today
2. Dark mode on Facebook starts rolling out with brand new desktop site  Livemint
3. Facebook redesign is finally rolling out for everyone | BGR India  BGR India
4. Facebook for desktop gets dark mode for all: Here's how to get it  India TV News
5. Facebook’s Redesigned Desktop Site With Dark Mode Now Rolling Out to All Users Worldwide  Gadgets 360
6. View Full coverage on Google News

 We introduced a Topics tab in the online documentation a few releases ago, and there are corresponding pages in our focus area that briefly describe the topic areas and the procedures that perform analyses for those areas.

A hacker has offered the details of its 91 million users for "$5,000 on the Darknet".

The post Tokopedia says investigating alleged data leak of 91m users appeared first on DealStreetAsia.

Every day one exabyte of data is said to travel over the Internet – enough data to fill 300,000 of the world’s biggest hard disks or 212 million DVDs. And astonishingly, according to a new OECD report on Internet traffic exchange, most of the thousands of networks that exchange this traffic do so without a written contract or formal agreement.

eChemPortal uses are encouraged to respond to the on-line survey. Your use of the portal, your expectations, information, substance search, property search, structure search, design and layout. Your answers will help us improve eChemPortal - the Global Portal to Information on Chemical Substances, worldwide source of information about chemicals from authorities and international organisations, to meet your needs.

The comedian and political commentator devoted part of Friday's Real Time with Bill Maher monologue to addressing the potential fallout of Reade's claims against the former Vice President.

Facebook has extended its Crisis Response tools to WhatsApp, allowing those with poor connectivity to alert friends and family about what's happening - as it may be their only way to alert others.

Sensitive records, including names, phone numbers and IDs belonging to hundreds of millions of Facebook users were discovered in an unsecured database on the dark web last week.

The National Dash Cam Safety Portal was setup in July 2018 to allow drivers to upload footage of incidents for the police to review. Some 5,000 motorists have faced police action because of it.

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