you

Balancing tradition and better-for-you innovation in extruded snacks: State of the Industry 2016

The puffed and extruded snack segment combines the best elements of tradition and forward-thinking better-for-you innovation.




you

Producers seek to extrude better-for-you, ‘fun’ ingredients

Snack and bakery producers are demanding more features than ever from extrusion equipment.




you

Formulation strategies for developing better-for-you snacks and baked goods

There's a reason why better-for-you is trending and "perfect-for-you" isn't. According to the August 2018 "U.S. Better for You Eating Trends" market report from Mintel, just 7 percent of consumers say they're strict with themselves to make sure their diet is as healthy as possible, and just three in 10 say they maintain a healthy diet most of the time.




you

Better-for-you snack and bakery product development strategies

There was a time, not so long ago, when nutritional boundaries were more clear-cut. "Indulgent foods weren't healthy," says Mel Festejo, COO, American Key Food Products, Closter, NJ. "They either had a surfeit of nutrients that triggered health issues, or they contained ingredients whose names raised anxiety."




you

Snack and bakery companies search for better-for-you nutritional ingredients

The pandemic has heightened consumers' interest in health and well-being. According to the 2021 IFIC Food and Health Survey, 58 percent of respondents stated that healthfulness had an impact on their food and beverage decisions.




you

2021 Bakery of the Year CAULIPOWER defines the next generation of better-for-you products

Bakery of the year profile of CAULIPOWER, maker of cauliflower crust pizzas, tortillas, and other products.




you

Consumers search for better-for-you tortillas

Tortillas are known for their versatility—they can be used in tacos, quesadillas, burritos, and more. It’s no surprise, then, that the tortillas category has been doing well over the past year. 




you

Consumers want sweetness with better-for-you benefits

“Sweet” is one of the five basic tastes, which also includes salt, sour, bitter, and umami. Many people crave sweet foods, but at the same time, consumers are more mindful of sugar in their diet.




you

Tool Tips: Know before you go

We do gas and electric water heaters for lots of residential customers. 




you

Matt Michel: 9 times you should fire someone

One of the most challenging tasks managers face is terminating an employee. It is never easy, but sometimes necessary. What is all too easy is putting it off when it does become necessary.




you

Matt Michel: Nine ways to maximize your revenue

The most expensive part of plumbing service is getting the phone to ring and the truck to the job. Once there, every additional dollar past breakeven helps cover the monthly overhead nut. Once this is covered, it falls straight to the bottom line. So, how can you maximize revenue? Here are nine ways to boost your average tickets.




you

Matt Michel: What you should know about selling products made in the USA

A product with a "Made in America" label is not necessarily made in the United States. It could be made in Canada or Mexico. Do you want products made in America or the USA?




you

Add value to your contracting business with a home service franchise

A successful home service franchise offers sales and marketing systems similar to those employed by large companies. These systems can be easily implemented and replicated over and over again.




you

Ross Goldstein: Design your system for the ‘what ifs’

A lot of things are out of your control when working on a job involving multiple trades. Whenever I design any type of system, I always go down a list of “what ifs.” The “what ifs” are scenarios that can affect the performance of a system due to an unknown. This includes actions by other trades.




you

Codes Corner: How code or specialty plumbing certification sets you apart as a contractor or engineer

I frequently speak at college campuses and trade apprenticeships. Whether it be to future engineers or contractors, my technical talks typically end up covering non-technical content, specifically career development. 




you

11 ways to boost your plumbing company’s SEO

Explore 11 proven ways plumbing companies can improve their website visibility and search rankings. Whether you run a single-location operation or a multiple-unit franchise, these SEO tips will help you reach more consumers.




you

4 things you must do to justify a higher price

In every market, some companies offer low-priced products, while others offer high-priced premium products. If you want to justify a higher price, here are four things you must do.




you

How should you handle merchant service fees?

Some customers prefer using credit cards, but accepting them means paying merchant service fees. Contractors may offer cash discounts or add an upcharge, so consider how to handle merchant services.




you

Six things that matter about your branding

Developing a strong brand can significantly impact your plumbing company by making it more familiar and less intimidating to consumers. This can lead to more calls and reduced marketing costs. Here are six important factors to consider when building a brand and brand image in your market.




you

When to invest in your contracting business

After hard work, your contracting company is turning a profit. You need to decide when to invest some of that money back into the business, balancing saving and making improvements to stay competitive.




you

Kenny Chapman: Top distraction traps holding you back

From being able to get things done to staying on track, distractions can sabotage productivity in ways that we don’t even realize.




you

Kenny Chapman: 5 ways to make your business more fun and profitable

Many people run a business because they love to create and share with others. Others are driven to earn money. Some are driven by respect from others and ego. But sometimes, all it takes to run a fun and profitable business that people enjoy is to change the way you think about it.




you

Kenny Chapman: Decision fatigue dragging you down?

When faced with decisions, we humans are wired to seek out patterns to help make our choices. However, when we're faced with countless decisions — many of which do not offer a pattern to follow — we tend to develop what's called "decision fatigue."




you

Unlocking your potential

A productive and positive state of mind and being is more important than ever.




you

How scorecards help level-up your team.

Last month, I introduced the core elements of our training: organizational charts, scorecards, and processes. These form the foundation of your business, providing clarity and accountability. This month, we'll focus on scorecards and how they contribute to team success.




you

Insights on how to lead your business with confidence

Here are a few insights I'd like to share on how to lead our businesses with confidence, regardless of what's happening in the broader world.




you

Water Wisdom: Are you prepared for TDS Creep?

Installing a reverse osmosis (RO) system for a homeowner is not a once and done event. Just like any other kind of water treatment technology, RO systems require regular maintenance.




you

9 things to make your trucks more effective in your plumbing business

Your vehicles are a projection of your brand into the market.




you

Truck of the Month: Giving It All You Got

Patrick Jorge Besinga, president/CEO of Works Plumbing, and his wife, Margaret Besinga, vice president/COO, grew up in the Philippines, and both hold a college degree in business and marketing. 




you

WarmlyYours towel bar accessories

These towel bar accessories are meant to be paired with Ember radiant panel heaters to turn the devices into towel warmers as well as sources of supplemental heat.




you

Protecting what matters most in your radiant system — the water

Boiler systems are essential for residential heating and hot water. Their efficiency and longevity depend on good water quality. Poor water quality causes corrosion, scale buildup, and higher costs. Maintaining high water quality ensures smooth operation and durability.




you

WARMLYYOURS: Towel Bar Accessories

These towel bar accessories are meant to be paired with Ember radiant panel heaters (when installed vertically) to turn the devices into towel warmers as well as sources of supplemental heat.




you

John Siegenthaler: How 'radiant' are your radiators?

I’ve written it before and I’ll write it again — panel radiators are one of my favorite hydronic heat emitters. I base this sentiment on several benefits. Here are a few to consider…




you

Do you understand hydraulic separation?

Primary/secondary piping is a way to achieve hydraulic separation by connecting multiple hydronic circuits with their own circulators to prevent interference. Using a pair of closely spaced tees is a common method to achieve this.




you

Follow established piping layouts to prevent reverse thermosiphoning

Flow direction is crucial in hydronic systems. Most designs have a fixed flow direction, but there are situations where reversals can occur. It's important to address these proactively to ensure smooth operations.




you

How to create your own flush cart for hydronic heating systems

In 1986, I installed a 1.5-ton geothermal heat pump in my home using two 500-foot horizontal HDPE earth loops. After digging a trench, I connected the loops to the pump and opted for a 2 HP swimming pool pump to fill and flush the system, as a garden hose couldn't provide the needed flow rate.






you

5 ways to help your customers realize their dream shower

The consumer mindset around bathing is evolving to view showering as far more than a simple rinse to get clean, but rather as a time to relax, unwind and wash away the day-to-day stresses of life. In fact, consumers are making purchases to support this shift. According to a recent survey commissioned by GROHE, more than 65% of respondents are enhancing their time in the shower with various add-ons, such as soothing aromas, music and gentle rain shower products to elevate their “me time.”




you

Express Boxes Unveils Innovative "Build Your Own Box" Tool

The Build Your Own Box tool offers an unprecedented level of customization, ensuring that businesses can create packaging that perfectly aligns with their product dimensions and brand aesthetics.




you

Al Levi: Sharpening the axe before you need it company culture

It was still hot and sweaty in the midday sun just a couple of days after Labor Day in New York, and at first glance, you’d think we were out in the yard in the dead of winter.




you

Al Levi: The secret bonus of documenting how you do business

There are only two types of companies I’ve ever worked with in my 18 years of being a consultant to the contracting industry.




you

AL Levi: Fix things at your company

What is finally going to fix things at your company? 




you

Al Levi: How are you judging your staff’s performance?

With every new consulting client, I begin our work by asking the following: “How are you judging your staff’s performance?”




you

Nicole Krawcke: Help the plumbing industry recognize young talent

BNP Media’s Plumbing Group, which includes Plumbing & Mechanical, PM Engineer and Supply House Times, is launching our inaugural Next Gen All Star —Top 20 Under 40 contest.




you

Nicole Krawcke: Use exit interviews to strengthen your plumbing company

In my years in the workforce, I’ve had jobs with amazing bosses and managers. On the flip side, I’ve also had terrible managers who made me question whether or not I wanted to stay in that organization.




you

Ensure clear, effective communication with customers and your team.

I reached out to some of the best coaches in the industry for some perspective on communicating clearly and effectively with customers and each other and best practices for how contractors should handle communication breakdowns.




you

What’s keeping you from closing more?

Don’t make these seven sales mistakes.




you

Hudson: Why you need a marketing plan

If I can learn to be a planner, then you can, too.




you

Justin Jacobs: Does your direct mail marketing need a touch-up?

Direct mail hits on the high points that anyone would want from an effective marketing campaign: Print builds trust more easily than digital ads. 




you

COVID-19 tips for plumbing contractors: How to adjust your mindset and your marketing

By following the tips below, you can mitigate the negative impact of COVID-19 on your business and lay some groundwork that will make your company more successful in the long run.




you

Marketing Magic: Digital marketing tips for enhancing your success

No longer an optional form of advertising, digital marketing has become the norm.