The start of a new year provides the perfect opportunity for business owners to set new goals and find unique ways to improve their operations. There are plenty of different options for your 2020 resolutions, from shoring up your finances to organizing your online presence. Here are some suggestions and tips from members of the online small business community.

Grow Your Savings with Money New Mindset
If one of your resolutions for 2020 is to save more money for your business, you may need to shift your mindset. So how can you look at things a bit differently in the new year? Jamie T. Wiseman of Miss Millennia Magazine explores a handful of mindset shifts in this post.

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In our hyperconnected digital world, trade shows can be seen as a bit of a relic, an outmoded business building tool that entrepreneurs shouldn’t waste their time on. Nothing could be further from the truth.

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Every day brings a tidal wave of choices, from hiring to product features to marketing plans. As the founder and CEO of JotForm, I know that decision-making is one of the toughest parts of my job. Technology and markets evolve at lightning speed, and there’s endless data to weigh with every choice.

On the bright side, learning to make smart decisions can help you work more productively, manage stress, dodge burnout and feel more satisfied in your business and your life.

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We had to terminate all of our employees. We talked about different options, like furloughing employees, which is a temporary termination. We talked to tons of other business founders and really leaned on legal advice to the extent that we could. In the end, we had to terminate all of our employees, which we thought was the best for them, because they could file for unemployment very quickly. When the seven-day wait period for filing for unemployment was waived, we felt that was the best way forward.

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There are no magic formulas or secret sales tips for boosting your sales metrics and performance. Sales are dependent on a myriad of factors lining up in your favor, and many of them are out of the numbers on your sales dashboard. The best you can do is do your best putting in the work.

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The customer acquisition process is a long journey. As any salesperson knows, there are many phases to this journey, and while the close might get all the glory, the most important part of the process may be all the way at the beginning: prospecting.

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Chances are good, few habits need more of an overhaul right now than your sleep routine. You probably picked up a few bad sleep habits during the cold, dark winter and any additional stress you're facing is helping the situation, says Brown University associate professor and medical doctor Katherine Sharkey.

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Make communication a priority
In response to the restrictions temporarily in place, companies large and small have made changes to the way they do business. Restaurants are offering curbside pickup. Many retailers have closed their brick-and-mortar stores but are ramping up e-commerce with free delivery and 24-hour customer support. Grocery stores have introduced new cleaning protocols and special senior shopping hours.

No matter your industry, be proactive in sharing this information with customers and keeping them updated. In this digital-first era, all types of businesses are much better equipped to reach customers, both existing and prospective. By using multiple platforms — posting on social media, sending mobile messages, and updating your website and directory listings such as Google My Business — your business has the ability to connect with customers quickly and easily.  

Be transparent
We are living through a period of uncertainty in which nearly every American is affected by this pandemic in some way. It’s important to acknowledge that publicly. Practicing sensitivity and transparency in light of our current economic climate is not only appropriate — it’s necessary. Soften the tone in your messaging and infuse empathy in recognition of what’s happening all around us.

For small businesses, resources can be tight. Especially right now.
Limited budgets can present challenges for how businesses raise awareness, acquire customers, and generate revenue.

In fact, 39% of small business owners agree that a limited budget is a major roadblock in growing their businesses.

However, there are plenty of low-cost, high-yielding marketing hacks that can help you reach your customers.
Get featured in press by responding to journalists and podcasters
Personalize cold outreach campaigns
Correct Existing Mentions of Your Brand
Add videos to your landing page
Repurpose old blog content

For small business owners, tidying up your digital space means conducting a virtual sweep of your website and organizations security practices. I recommend that small business owners use the following cybersecurity spring cleaning checklist to ensure they don't miss any important items.

Spring Clean Your Website
The first step of cybersecurity spring cleaning is to deep clean your business website. By clearing out what you do not need, you can improve the overall health of your site.

Start with decluttering plugins and software. You should only keep the ones you're using and delete the rest to reduce your sites cybersecurity risk.

After you remove any plugins and software you are not using, make sure the ones you keep are updated. In addition, continue to proactively monitor your plugins and software on a regular basis and check for security updates.

It's also the perfect time to take a closer look at the data you're gathering from customers. Ask yourself if you are collecting information that truly benefits your business, such as information that drives value for marketing, sales, and services. If the type of information you collect has changed over time, delete any data and applications you're no longer using such as analytics code, remarketing snippets, affiliate tracking, and CRM tracking.

The opportunities to answer questions for potential publication can come from various sources. Help a Reporter, known as HARO, matches journalists with sources for their stories. Quora allows users to answer any question posed by their community. And professional membership organizations offer business leaders the opportunity to share their insights in industry publications.

The opportunities to add your own insights are out there. But why would you, as a business owner, devote your time to answering these questions? What are the benefits?

Here are five ways that answering questions online can help promote your business.

Connections
Search engine optimization (SEO)
Brand
Website traffic
PR opportunities

In the current environment, cybersecurity is essential for businesses of all sizes. Many small or medium-sized businesses find themselves without adequate cybersecurity, either as a result of believing that they don’t need it or simply overlooking it among the many demands that come with running a business.

1. Use protection against ransomware
2. Invest in employee security training
3. Adopt multifactor authentication
4. Use a Security Information and Event Management system
5. Implement effective systems for protecting and monitoring data
6. Have a plan for mobile device security

1. Develop a professional mobile-friendly business website.

Your website must be professional and should provide a rich experience and the feel of your brand to users. Here are a few tips to make your website professional and SEO-friendly:

• Use your business logo and branding on your website.

• Make sure your website is mobile-friendly (more than half of local searches are mobile searches)

• Your website should load in less than three seconds.

• Use a clean, minimal design, and avoid fancy styles.

• Your website must be well structured and easy to use.

Many business owners waste too much money creating a professional small business website. But there is no need to waste too much money on a business website. You can create a professional website for less than $500. So do not waste more money on website design, but invest that extra money in SEO.

2. Identify profitable keywords.

The success of an SEO campaign depends on the targeted keywords. Thats why you need to choose the right and profitable keywords for your small business. All keywords are not equal; some keywords could have high search volume but not profitability, while some could be profitable but have small volumes.

Also, focus on long-tail keywords because they are easy to rank and more profitable than short keywords. The profitability of a keyword depends on the nature of the keyword. For that, you need to understand the intent behind that keyword — why a user is searching that.

For example, when a person searches ice cream on Google, they want to know about ice cream, which means it has informational intent. But when a person searches for best choco-milk ice cream near me, the person wants to eat ice cream. This will be a profitable keyword for you to target.

3. Create a separate page for each product.

I found that many small businesses list all their products on one page like the homepage, but this is not a good practice. If you want to get more profit from your local SEO efforts, then you should create specific pages for each product. That way you can rank higher for each product page for multiple keywords.

For example, if you have a clothing store website, then you need to create separate pages for each product, such as one page for jeans and another for shirts. Also, you can create further subpages, such as jeans> men jeans> blue jeans. This can boost your rankings and revenue and reduce your efforts.

4. Use schema.

Structured data is helping Google better understand webpages. That’s why it can help you rank higher and get the advantage of other SERP features like featured snippets, knowledge graphs, etc. Product schema, local business, FAQ and others are must-use schema types for every business.

Unless Congress extends FFCRA past its December 31 deadline or increases the number of weeks past 12, many parents have used up this time anyway. You can not run your business without employees, and employees will find it very difficult to work without schools. And if they extend FFCRA leave, it may help your employees, but your business needs people to run.

On March 16, Lisa Eskenazi Boyer was working up a sweat with her students one last time at her bustling Queens, New York, fitness studio. Covid-19 lockdown orders were about to take effect, and Simply Fit Astoria — along with all other local gyms — would have to close its doors later that night. She never expected it to be for good.....

March 11, 2020 is a day destined for the history books: WHO Declares Coronavirus Outbreak a Pandemic. It was that day that, all around the world, leaders began scrambling, ripping through the pages of their crisis playbooks (or quickly creating them), searching for their pandemic play-by-play. Shortly after came the day the markets crashed on March 16, turning the crisis to both a health and economic calamity.

Though etched in our minds with great infamy, it’s days like these that I believe make true leaders. Abraham Lincoln, Franklin Delano Roosevelt and Martin Luther King Jr. wouldn’t be the leaders we remember if it were not for the fiery trials that forged their legacies. This is true not only for politicians and activists, but also for business leaders. As president of The UPS Store, a business deemed essential throughout the pandemic, I’ve seen what works (and what does not) when leading through a crisis, and how leaders can turn even a global pandemic into an opportunity.

Take a step back
The lightning pace and innovation of technology in todays world has trained us to think that speedy decisions are good decisions.

The food and beverage industry is a tough game. Sixty percent of restaurants don’t make it past their first year, and 80 percent go out of business within five years. Those are hard odds.

Franchising takes some of the risks out of the equation by giving you a proven model to work with. But being a franchisor with a proven model under your arm does not mean you’re suddenly bulletproof or immune to the laws of economics. If you start making unforced errors, you are going to fail.

Here are the five reasons most people fail as the owner of a franchise. Avoid these deadly sins at all costs:

Sin 1: Financial complacency
Sin 2: Operational obtuseness
Sin 3: Poor hiring choices
Sin 4: Myopic risk management
Sin 5: Mediocre offerings

1. Focus on the positive
2. Hit the reset button
3. Never give up
4. Network

Digital marketers often identify social media as one of the best forms of content marketing, but it can often feel like we’re just going through the motions. If the social media content isn’t attracting leads, what good is it? It’s likely you just need a quick boost in strategy to make sure your content is appealing to your target audience and getting inbound requests and messages.

In fact, 90 percent of social media users have used the platform to communicate directly with a business before. So if none of your customers or followers are reaching out to you, it’s a telltale sign that something should be changed. Ideally, you’ll post a picture or video with a robust caption that offers value and the floodgates will open: direct messages, likes, comments and queries should start coming (or even just trickling at first) in, proving that your content struck a chord and inspired action. Not there yet? Here are four ways to bolster your strategy to attract those leads.

1. Focus your content on interesting stories
2. Do a poll asking what type of content people want most
3. Host a Q & A on Facebook or Instagram Live
4. Make sure you have a call to action in every post

Traditional tax planning is transactional and, honestly, not nearly as beneficial as one might think. You ask your taxes preparer questions and figure out what to do in the spur of the moment. Creating a long-term plan of action for your taxes is how to create real savings, but it takes months to create an effective plan. Now is the time for business owners and investors to be planning to reap the rewards for the rest of 2020 and into 2021.

Analyze income
Many accountants suggest pushing income to a later year. There are a few different factors to consider when deciding whether to do this. First, is your income so low you lose deductions? Many personal deductions don’t carry over to the next year. Rather than taking deductions now, you may want to accelerate your income to make use of all your deductions. Another factor to consider is the next year’s tax rates. There’s a real chance that income tax rates could increase in 2021, so the best plan would be to accelerate your income into 2020 to avoid paying at a higher rate.

While major corporations furloughing workers and declaring bankruptcy tends to get the biggest headlines, our culture's dramatic shift to working from home is the true breakout business story from this pandemic. The transition has certainly had its share of ups and downs, but rapidly growing acceptance indicates this is a trend that is almost certainly going to shape the future of work.

The transition began before 2020
While Covid-19 restrictions caused an abrupt shift, working from home was already accelerating. Research from FlexJobs found that the number of people in the United States who worked from home grew by an astounding 159 percent between 2005 and 2017.

Much of this growth can be attributed to freelancing. Upworks Freelancing in America 2019 survey found that the number of Americans who did freelance work grew from 53 million to 57 million between 2014 and 2019. Younger generations were especially likely to participate, with 40 percent of millennials and 53 percent of Generation Z contributing to the gig economy.

Whether your cell phone has a broken screen, is no longer the latest technology, or you are simply itching for the latest cell phone model, it is important that you take appropriate care in disposing of your old cell phone.

Retain and Protect Your Data
Cell phones are a treasure trove of information; think of the panic that strikes each time you mistakenly misplace your cell phone. The information contained in our cell phones is meaningful and it is important that you backup any data on the phone that you wish to retain. The data you backup would include: any music, photos, messages etc...  If you are moving to a new cell phone you can often transfer the data you wish to retain to the new cell device.

Protect Your Personal Information
Cell phones often contain sensitive personal data, including passwords, bank information, payment methods, messages, contacts, videos, account numbers and much more. After transferring the data to a new device, information is still retained on your original cell phone.  Providing this type of sensitive information to strangers could put you at risk for identity theft, other other types of fraud, or simply leave you very uncomfortable.

How to Dispose of Old Cell Phones; Protect Your Data and Privacy

1. Be clear in your direction.
2. Know who your customer is.
3. Focus on the channels that matter.
4. Only talk about what matters.
5. Remember what makes you special.
6. Find your niche.
7. Learn something new.
8. Plan well to save time.
9. Engage with your customers more.

Arguably the most critical aspect of digital transformation, digital payments ensure that small merchants or kiranas can continue to accept or send money and preserve cash flow in an increasingly contactless world.

For small businesses,traditional marketing can be expensive and difficult to maintain. Inbound marketing can level the playing field and give even the smallest business a chance to stand out and grow.

Why use inbound marketing?

1. It is cost effective
2. It helps build customers trust.
3. It increases brand awareness and boosts your online presence.
4. It can improve your marketing decision making
5. You can craft customer-focused content.
6. Inbound marketing provides two-way communication.
7. It helps bring in organic traffic to your website

The Covid-19 pandemic caused an unprecedented financial ripple effect in nearly every industry but hit the small businesses that define America the hardest. Throughout the first six months of the pandemic, more than 60 million Americans filed for unemployment insurance. That’s 23 million more than the 37 million who filed claims during the 18-month Great Recession.

By now, many small-business owners who made the difficult decision to shrink or temporarily pause are rebuilding. As they have already learned, though, rebuilding your business is not as easy as flipping a switch and watching your business rebound to its pre-Covid-19 state. As a small-business owner, your plan to rebuild should focus on rehiring employees who can fulfill your immediate needs while simultaneously paving the groundwork for growth in the new norm.

The accelerated churn rate of the S&P 500 indicates that at least half of todays top U.S. companies will get replaced by someone new over the next decade. That is a mind-boggling market value of $13.5 trillion up for grabs. And the craziest part is who replaces the old market leaders: It is often companies that, just a few years before, were considered scrappy little startups.

To unseat a champion, a smaller company has to play by a completely different set of rules.

1. Change the basis of competition.
2. Exploit taboos.
3. Optimize for power.
4. Dramatic simplification.

Title: Anxiety, Stress, Worry, and Your Body
Category: Slideshows
Created: 8/22/2018 12:00:00 AM
Last Editorial Review: 1/12/2022 12:00:00 AM

Title: Can You Get Yourself Back to Normal After Psychosis?
Category: Diseases and Conditions
Created: 7/5/2022 12:00:00 AM
Last Editorial Review: 7/5/2022 12:00:00 AM

Title: See How Your Life Affects Your Skin
Category: Slideshows
Created: 5/30/2012 12:00:00 AM
Last Editorial Review: 7/13/2022 12:00:00 AM

About Prime Air. For over 25 years, Prime Air has been a leading worldwide supplier of quality aircraft components and services for all civil aircraft and engine platforms. Prime Air was acquired by HEICO Aerospace in 2006 and functions as the Asset Management Specialist within the HEICO Repair Group family. Loading... Certifications. ASA-100 and FAA 00-56B. ISO9001:2015 and AS9120B. CONTACT ...

Inclined Bed Therapy or IBT is the brain child of Andrew Fletcher, who discovered in the 1990's that gravity actually helps to drive circulation of the sap in trees. From there, it was a short step to ask whether this was also true for animals and humans. This posed the question "why on Earth do people sleep flat?" So Andrew suggested that people slightly raise the head end of their bed and see if any changes in their health are noticeable. This is one of the numerous anecdotes ... stories of personal success people have reported after raising the head end of their bed by just five or six inches. "Over two years ago I sat in the armchair reading a small advert which asked people to raise their bed by six inches at the head and to reply and tell what benefits had been noted. (No explanation was given) At the time I could not move my neck to my left or right side and it ached continuously. I was unable to sleep at night as i could not get comfortable. I was only able to turn by gently easing myself. It took about three to four turns. Getting out of bed was a major obstacle. I needed help to dress and undress. I spent most of my nights in the chair with the result that I was always tired and had no energy. My problem is osteoporosis of the upper and lower spine. I had tried hormone replacement therapy and wasted a small fortune with bone specialists and osteopaths. I was resigned to living my days out as best I could, having been told that there was nothing more that could be done for me. I expected nothing but had nothing to lose, so Harry raised the bed by six inches. We did not take it very seriously but were happy to try anything. On the fourth night I had the first full nights sleep since I don't remember when. By the end of the week I was sleeping naturally and turning over with ease. My dressing was a problem no longer, each day it became easier. I was able to turn my head without pain, right or left, to see the clock without getting up from my chair. There have been many other benefits too. I have worn glasses from the age of seven years and I am now sixty eight years. Last year was the first time I was told that there was a small improvement. My hair appears thicker, my hair brush needs cleaning less often. Harry had a large suppurating scar since he was six years old. He has had to continually dress it all of his life. But now it has healed up. His ear which constantly gave him trouble with a discharge has now cleared up completely. We both feel that the clock has been put back for us!" Ruby, 2nd April 1998 Other such stories can be found on the Inclined Bed Therapy website and on the facebook page with the same name...

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It was a late night last night of updating and
improving and in the process of doing that it got me
thinking . . .

An online business, and even more so an internet
network marketing business, can really get you
scratching your head sometimes.

We're conditioned to think in a linear fashion. Do
this and get that result is really how we think.

Work 40 hours a week and get paid for 40 hours of
work. It's how we grew up and for most of us it's
how we were conditioned to think about our results in
life.

When it comes to business this isn't always the case,
and really most of the time it's not the case.

Business is not a linear thing.

Just yesterday I was sitting at my computer
scratching my head.

4 people joined my business directly with me as their
sponsor in the last 2 days. Not something to
complain about, after all I am the king of never
calling a single lead and that's the way things work
most of the time in my business, but this time it was
a little different.

You see during that period I had absolutely no ads
running for my business and still 4 people joined
with me as their sponsor without me having to do a
thing, meanwhile my first year in the business all
I did was prospect and call leads and nothing happened.

Why is it so easy now?

Well, once you have passive traffic coming your way
good things happen and you don't have to do
anything additional actively for those good results.

But this can get people confused. I know it did for
me for a long time. Some days would be great with
little effort and some days would be not so great
with a Herculean effort.

What the heck right?

That's business for you. It's not linear. You set it
up and once you get all the pieces in place
sometimes the results flow like the mighty Amazon and
others well just one lead would keep you going.

This shift stunts most. They still want to think that
their efforts should correlate directly to their
results and when it doesn't it frustrated the heck of
them. The best advice is settle down, know your
conversion figures, and just keep on pushing.

Let me tell you . . .

If you have a great marketing system, you're doing
the right things for generating interest in your
business via your marketing system you're on the
right track despite what the results show.

They will exceed your expectations in the long run.

Think about your business like this. It's more like
having a boat tethered to port by several ropes
than going to the J.O.B.

You may spend a huge effort getting one rope off and
you've made progress, but there is still 8 more
ropes to go and nothings moving.

You've made positive progress and you know it, just
don't let money be the only marker of your success
in the beginning.

That will come.



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If your planning to do any kind of article marketing then your going to need your own domain name. Article directories do not allow affiliate links to be placed directly into an article.

The simplest method is to go to Godaddy.com

1. Pick a suitable snappy domain name ending in .com. Dont spend anymore than $9 here as any name will do the trick.
   
   
2. Use these promo codes to save some money!
   
   OYH3 - $2 off / $6.95 any .COM (renewals too... just used it)
   
   OYH2 - $5 off a $30 purchase
   
   OYH1 - 10% off whatever
   
   
3. Skip to the express checkout and pay
   
   
4. Now log into your GoDaddy account
   
   
5. Go to Domains/My Domains
   
   
6. Click on your domain name and then select forward
   
   
7. Click the enabled button and enter the affliate link you want to use
   
   
8. Select 302 moved temporarily
   
   
9. Then click the masking tag and tick the mask domain box
   
   
10. Put the title here that you would like to appear on peoples browser tag. For Success University put Success University
    
    
11. Click ok and wait about 30 minutes.
    
    
12. Test your domain name and you should be good to go!

Pretty entertaining for a templated rom-com. The number in question is how many persons with whom one has shared intimate moments. Stars Anna Faris, Chris Evans, Ari Graynor and Blythe Danner. Opens today.

..all that a do-able CTPM solfege!

According to a Lou Harris survey, the amount of leisure time enjoyed by the average American has shrunk 37 percent since 1973, while the the average workweek (including commuting) has increased from fewer than 41 hours to nearly 47 hours....