RSS is a many-in-one marketing & publishing tool, although unfortunatelly most marketers still fail to understand this powerful concept.

While RSS does provide a number of benefits when used for each individual marketing function, best results are achieved when it is fully integrated in your internet marketing strategy. In more simpler terms --- when you use it to power most of your marketing online.

The key point is that RSS makes various marketing functions work together, in order to generate the best possible end result.

Complete Article - The Full Circle RSS Marketing

Mark Heard, engineering manager at Dyson on how and why the brand has journeyed from vacuum cleaners towards styling products and now headphones.

Westminster : Nichols and Sons, 25 Parliament Street, MDCCCLXXXV [1885]

Upcycled denim, and creations with discarded material ruled the runway this year

The current pattern of logistics of collection, transportation and dumping is flawed and a paradigm shift is needed.

The aspiration to own a good device without paying much is making the used smartphones a very attractive choice for consumers wanting to upgrade or even with first-time smartphone users

Dyson Big Ball wand offers 360° articulation. It rides on a ball for steering

Bumpy start to F4 Chennai street circuit night race with delays, technical issues, and disappointed fans

BASF will buy agrochemical and seed businesses for $2 billion

Chemists are designing better methods to analyze confiscated nuclear materials and to track nuclear activity remotely

Start-ups link with plastic makers on new recycling techniques

Goal is getting Pfizer-owned land in New Jersey back into use

Dynamic boron-oxygen networks are key to the new material’s unusual properties

Goal is getting Pfizer-owned land in New Jersey back into use

A superhydrophilic film made of two sugar molecules could help prevent bacterial growth on the mouthpieces

Stock market conditions are favorable for Chinese technology firms

The French startup will develop an RNA-targeted therapy for the rare muscle disease centronuclear myopathy

Particles adsorbed on cells accumulate in the first organ downstream from injection site

Iron oxide particles and hydrogen peroxide bust biofilms on teeth in rat study

Reagent developed through Scripps and BMS collaboration couples nucleosides with potential applications in antisense therapeutics

The Thar. A vehicle that has always been a capable off-roader with its go-anywhere attitude.One which hated being on the tarmac as a lifestyle vehicle, as the second car in your parking space. But this new generation Thar -- can it change that? Can it be one's first car? Rajesh Karkera/Rediff.com finds out.

Rajesh Karkera and Hitesh Harisinghani set out to test drive the new CNG versions of Tata Tiago and Tigor, and come away impressed.

The Meridian feels comfortable and upright with the quality of gadgetry, interiors and plastics expected from an international brand car.However, it lacks the overall premium-ness that may come with a top-end Japanese car or even a mid-range German car, says Pavan Lall.

A laser lights each little particle so you can vacuum it away into oblivion 

Nupur Recyclers is currently focused on non-ferrous metal scrap processing. It will establish a state-of-the-art plant dedicated to handling both metal scraps and lithium-ion battery recycling

The company has implemented a new leadership structure, dividing operations between two executive directors

Mahhi Vij on her role in “Balika Vadhu” and her second innings in serials

Gurbani Judge on her muscular body frame and participating in "Bigg Boss"

Technology treatments that allow certain big cars to be cleaner than their smaller compatriots aren’t available here.