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Hateful content surfaces on Facebook despite moderation efforts

By www.rss-specifications.com
Published On :: Mon, 15 Jan 2018 16:16:21 -0500

Decisions made by Facebooks human content moderators to weed out hate speech posts are often inconsistent, causing some offensive content to wrongly remain on the platform, according to investigative journalism group ProPublica.

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Content Marketing: How to Use It for Success

By www.rss-specifications.com
Published On :: Wed, 17 Jan 2018 16:17:25 -0500

Happy New Year! Are you looking to reach and engage with customers in a new and exciting way? This is going to be the year your business embraces content marketing in a real and serious way. Why is this going to be the year of content marketing?

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Conductor Introduces New Enterprise SEO for Mobile and Local Search

By www.rss-specifications.com
Published On :: Mon, 22 Oct 2018 11:53:24 -0400

Enterprise marketers face more challenges than ever in executing their customer-driven, high-ROI strategies. When customers search nowadays, they are looking for more complete and more specific answers provided for their queries: whether they are searching on a smartphone, looking for results specific to their city, or keeping up with the news of the minute. And Google is constantly improving how it delivers those results.

Conductors goal is to make sure the marketing team has all of the data and insights, features, and reporting capabilities customer need—so marketers can deliver for their customers and achieve above and beyond their goals.

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The Three Types of Content You Need for Successful Event Company SEO

By www.rss-specifications.com
Published On :: Fri, 26 Oct 2018 11:56:41 -0400

A lot of business owners think SEO--search engine optimization, or the art of promoting your content on search engines without paying for it--and keywords are something you can sprinkle onto a website like magical fairy dust after it is built. Unfortunately, that is just not the case. To rank on Google, search engine optimization needs to be more than an afterthought—SEO needs to be built right into your website’s structure.

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11 Best Practices to Boost Landing Page Conversions with Video

By www.rss-specifications.com
Published On :: Mon, 18 Feb 2019 09:31:19 -0500

When it comes to video content on landing pages, marketers tend to either totally crush it, or completely bomb.

Your landing page videos may fail for several reasons.

Typically, this is because the videos on landing pages are:

Too long.
On the wrong section of the landing page.
Missing a key component (like a call-to-action).
Do not make these same mistakes!

This article will explain why landing page videos are so important, and share 11 landing page video best practices that will help increase conversions.

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Excessive Social Media use Could Lead to Poor Decision-Making

By www.rss-specifications.com
Published On :: Fri, 1 Mar 2019 09:43:33 -0500

For many consumers, spending too much time on social media often happens subconsciously. We pick up our phones, and before long, hours have passed.

While many of us think nothing of the extra time spent scrolling on Facebook, Twitter, or Instagram, a new study conducted by researchers from Michigan State University found that too much time on social media can lead to bad decision-making.

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Excessive Social Media use Comparable to Drug Addiction

By www.rss-specifications.com
Published On :: Fri, 8 Mar 2019 09:58:41 -0500

Excessive social media use has negative consequences that include the kind of risky decision-making associated with drug and gambling addicts, new research shows.

Researchers at Michigan State University had 71 study participants take a survey gauging their Facebook dependence; it included questions about users feelings when unable to access the website, the influence Facebook has had on a users job or education, and attempts to quit.

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Loneliness Linked To Negative Social Media Experiences, Study Finds

By www.rss-specifications.com
Published On :: Wed, 27 Mar 2019 14:16:01 -0500

We have been hearing more and more about loneliness, and the loneliness epidemic, in recent years, as research has stared to lay out both its causes and effects. There are likely many reasons for this increasing psychological/societal issue, but one that is almost certainly involved is our dependence on screens, and in particular social media. And a new study from the University of Pittsburgh and West Virginia University finds that social media use—or at least negative experiences on social—is linked to more feelings of social isolation, a.k.a. loneliness.

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48 Social Media Goals and Metrics to Measure the Success of Your Strategy

By www.rss-specifications.com
Published On :: Wed, 8 May 2019 15:36:01 -0400

Are you looking for ways to measure the success of your social media marketing efforts? Want to know if your social media campaigns are worth your time and effort?

The team from Social Success Marketing share the metrics you can, and should, track in this infographic.

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