Reimagining Traditional Marketing Through AI Integration
Ankur Binwal notes that integrating AI into traditional marketing represents a significant shift, blending innovation with established methods
Ankur Binwal notes that integrating AI into traditional marketing represents a significant shift, blending innovation with established methods
Words to tattoo on your knuckles:
Over the past couple of years, my blog hasn’t felt my own, to a degree. It’s felt like I’ve been writing for an audience, posting stuff for others rather than myself. That’s arse-backwards. A blog should be about personal expression. The moment you start thinking, and writing, to please others then it’s a bind; it feels less like a personal exercise and more of a job.
A beautiful, thoughtful redesign from Mark Boulton (and a responsive one at that). Go go, read read.
∞
I won’t lie to you: I might’ve pounded the table emphatically a few times while reading Mark Boulton’s latest entry:
We can now design effective adaptive layouts that respond to their environment. If these layouts are based on a system that defines its ratios from the content, then there is connectedness on two levels: connectedness to the device, and connectedness to the content.
Mark’s thinking about flexible, content-driven grids has me damned excited about his upcoming talk at AEA Boston, and you know I’ll be flinging fistfuls of lucre at my laptop screen whenever his new book’s available to preorder.
The web really feels fun again.
∞Photos on this page courtesy of the Falklands Maritime Heritage Few who hear the story of the Endurance could avoid reflecting on the aptness of the ship’s name. A year after setting out on the Imperial Trans-Antarctic Expedition in 1914, it got stuck in a mass of drifting ice off Antarctica. There it remained for ten months, […]
As of September 2024, there are over 800 mid-market GCCs in India collectively employing more than 2.2 lakh professionals
Machine learning and AI usage are already entrenched in capital markets. But adoption of advanced AI/GenAI tools will be slow
The BSE Sensex fell 189.68 points or 0.24 per cent to 78,485.50, while the NSE Nifty declined 98 points or 0.41 per cent to 23,785.45 in early trade
Indian stock markets have shown notable volatility over the past two days, with sharp declines unsettling investors and signalling potential shifts in market sentiment
The broader market reflected selling pressure, particularly in metal and automotive sectors, with Hindalco leading the decline at 3.67 per cent
The sell-off was broad-based, with mid and small-cap stocks bearing the brunt of the selling pressure
Sensex, Nifty, Share Price LIVE Today: The Marico stock has been depreciating since the beginning of October. It fell off the resistance at ₹700. The scrip continued to fall this week and broke below a support at ₹610 and also below the 200-day moving average. Broadly, the price action from August shows that the stock is gradually shifting its trend downwards. The prevailing price movement indicates that the probability of a fall from the current level is high.
'Price competition is fierce, with many companies selling at zero margin.' 'This pricing pressure is challenging smaller companies and will likely drive some out of the market over time.'
From the 30-share Sensex pack, Mahindra and Mahindra, Tata Steel, Adani Ports, JSW Steel, IndusInd Bank, Reliance Industries, HDFC Bank and Kotak Mahindra Bank were the biggest laggards. Tata Motors, NTPC, Hindustan Unilever, Asian Paints and Infosys were the gainers.
Data transparency isn’t just compliance. It's a trust-building strategy that enhances brand loyalty, empowers customers with control and delivers lasting value.
Continue reading...The AI search providers offer a pretty compelling user interface. What will win in the new content discovery world?
Continue reading...AI in marketing reshapes customer engagement and improves personalization. Ultimately, it enhances loyalty through smart insights and predictive strategies.
Continue reading...What’s a marketer to do to earn their customers’ trust and support in being included in marketing campaigns?
Continue reading...Rainbird, R H; Rooney, A D; Creaser, R A; Skulski, T. Earth and Planetary Science Letters vol. 548, 116492, 2020 p. 1-10, https://doi.org/10.1016/j.epsl.2020.116492
<a href="https://geoscan.nrcan.gc.ca/images/geoscan/20200341.jpg"><img
src="https://geoscan.nrcan.gc.ca/images/geoscan/20200341.jpg" title="Earth and Planetary Science Letters vol. 548, 116492, 2020 p. 1-10, https://doi.org/10.1016/j.epsl.2020.116492" height="150" border="1"
/></a>
Jiang, C; Obermajer, M; Kabanov, P; Mort, A. Geological Survey of Canada, Open File 8663, 2020, 7 pages, https://doi.org/10.4095/321479
<a href="https://geoscan.nrcan.gc.ca/images/geoscan/of8663.jpg"><img
src="https://geoscan.nrcan.gc.ca/images/geoscan/of8663.jpg" title="Geological Survey of Canada, Open File 8663, 2020, 7 pages, https://doi.org/10.4095/321479" height="150" border="1" /></a>
Sharpe, D R; Lesemann, J -E; Parkinson, W; Armstrong, L; Dods, E. Geological Survey of Canada, Canadian Geoscience Map 174, surficial data model v.2.3.14 conversion, 2023, 2 sheets, https://doi.org/10.4095/295703
<a
href="https://geoscan.nrcan.gc.ca/images/geoscan/gid_295703.jpg"><img src="https://geoscan.nrcan.gc.ca/images/geoscan/gid_295703.jpg" title="Geological Survey of Canada, Canadian Geoscience Map 174, surficial data model v.2.3.14
conversion, 2023, 2 sheets, https://doi.org/10.4095/295703" height="150" border="1" /></a>
GLS has entered into a definitive agreement to acquire a 20% stake in the Greek parcel carrier ACS Postal Services. In addition to the initial investment, GLS has secured an option to acquire the remaining 80% of ACS's share capital within two years.
GLS and SF, China's largest integrated logistics service provider, are excited to announce a bilateral network partnership.
UPS Healthcare has announced an expansion of its European hub facility in Roermond, the Netherlands by 21,860 sqm, adding in-demand freezer farm capacity, a crucial link in a strong and reliable supply chain for a growing number of complex biopharma products.
All 30 Major League teams will wear special "MLB 150" patches on their uniforms for the entire 2019 season in honor of the 150th anniversary of the 1869 Cincinnati Red Stockings, the first openly all-salaried professional baseball team.
All 30 Major League teams will wear special "MLB 150" patches on their uniforms for the entire 2019 season in honor of the 150th anniversary of the 1869 Cincinnati Red Stockings, the first openly all-salaried professional baseball team.
God is moving the Europe Riverboat Project on as a captain is found, a boat contracted, and volunteer crew begin to board.
The Gospel is primarily about relationships that impact, influence and are relevant, states Pastor Hugo Echeverri, a representative of OM in Colombia.
As Australia grapples with a tight international schedule, cricket legend Mark Waugh foresees a future where One-Day International (ODI) cricket is largely reserved for major tournaments.
DeepIntent applies AI to data to identify medical and patient audiences for healthcare marketing, track them across devices, and deliver impactful messages
In 2013, three best friends followed their passion to build a clothing company. Their journey took them in a whole new direction
'L-Istorja, Int' (History, You), will be the theme for the 50th anniversary celebrations for Malta's Republic Day
In her Instagram post, Argamani shared her frustration that 101 hostages have not yet been rescued from Hamas.
A well-preserved section of the 2,000-year-old road, known as Watling Street, was unearthed under Old Kent Road in Southwark