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Why marketers need that tech edge

Integration of technology and marketing changes the role of marketers




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Do we need quotas for women in firms?

Yes, but the real issue is retaining them post entry




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Resilience and relevance, a current need




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India needs to hike domestic fertiliser output to offset unstable market: Economist

Dr. Sitko warns that the West Asia and Ukraine situation will continue to impact fertiliser and oil prices. He urged reducing dependence on imported fertilisers and boosting domestic production




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How integrating services with hardware helped Lenovo address its customers’ critical needs

Shailendra Katyal, Managing Director, Lenovo India, on the company’s services-led transformation



  • Computers & Laptops

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Stephen Fitzpatrick: Zero Carbon Won't Be Easy: Our Energy Model Needs A Total Overhaul

We're not winning the fight against climate change, as the 2018 IPCC report makes incontrovertible. What does energy in a zero carbon world look like? Well, we have a lot of challenges ahead of us: companies can't tackle this work on their own, which means embracing collaboration, and changing the energy model. Stephen Fitzpatrick is the CEO and founder of OVO Energy, a UK energy provider which has launched the world’s first commercially available electric-vehicle-to-grid charger in partnership with Nissan. ABOUT WIRED SMARTER Experts and business leaders from the worlds of Energy, Money and Retail gathered at Kings Place, London, for WIRED Smarter on October 9, 2018. Discover some of the fascinating insights from speakers here: http://wired.uk/V29vMg ABOUT WIRED EVENTS WIRED events shine a spotlight on the innovators, inventors and entrepreneurs who are changing our world for the better. Explore this channel for videos showing on-stage talks, behind-the-scenes action, exclusive interviews and performances from our roster of events. Join us as we uncover the most relevant, up-and-coming trends and meet the people building the future. ABOUT WIRED WIRED brings you the future as it happens - the people, the trends, the big ideas that will change our lives. An award-winning printed monthly and online publication. WIRED is an agenda-setting magazine offering brain food on a wide range of topics, from science, technology and business to pop-culture and politics. CONNECT WITH WIRED Web: http://po.st/WiredVideo Twitter: http://po.st/TwitterWired Facebook: http://po.st/FacebookWired Google+: http://po.st/GoogleWired Instagram: http://po.st/InstagramWired Magazine: http://po.st/MagazineWired Newsletter: http://po.st/NewslettersWired




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Martin Anderlind: To Make Hydro Power Useful we Need to Crack Down On Waste

We waste two-thirds of the energy we produce, and things could be much, much better. Green storage makes possible the maximum use of our energy and the least wastage. Martin Anderlind is the head of business development at Northvolt, a company which wants to manufacture the world’s greenest lithium-ion batteries at a global scale – with target of producing up to 32GWh by 2023. ABOUT WIRED SMARTER Experts and business leaders from the worlds of Energy, Money and Retail gathered at Kings Place, London, for WIRED Smarter on October 9, 2018. Discover some of the fascinating insights from speakers here: http://wired.uk/V29vMg ABOUT WIRED EVENTS WIRED events shine a spotlight on the innovators, inventors and entrepreneurs who are changing our world for the better. Explore this channel for videos showing on-stage talks, behind-the-scenes action, exclusive interviews and performances from our roster of events. Join us as we uncover the most relevant, up-and-coming trends and meet the people building the future. ABOUT WIRED WIRED brings you the future as it happens - the people, the trends, the big ideas that will change our lives. An award-winning printed monthly and online publication. WIRED is an agenda-setting magazine offering brain food on a wide range of topics, from science, technology and business to pop-culture and politics. CONNECT WITH WIRED Web: http://po.st/WiredVideo Twitter: http://po.st/TwitterWired Facebook: http://po.st/FacebookWired Google+: http://po.st/GoogleWired Instagram: http://po.st/InstagramWired Magazine: http://po.st/MagazineWired Newsletter: http://po.st/NewslettersWired




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Juliet Davenport: Politics is too Slow for Climate Change. We Need to Move Faster

Consumers can sometimes be far more innovative and forward-thinking than governments – and with a problem unfolding as rapidly as climate change, do we really have time to sit around and wait for the politicians to fix it? 'Weather geek' Juliet Davenport is the founder and CEO of Good Energy, a 100 per cent renewable energy company with a mission to power a greener, cleaner future, together. ABOUT WIRED SMARTER Experts and business leaders from the worlds of Energy, Money and Retail gathered at Kings Place, London, for WIRED Smarter on October 9, 2018. Discover some of the fascinating insights from speakers here: http://wired.uk/V29vMg ABOUT WIRED EVENTS WIRED events shine a spotlight on the innovators, inventors and entrepreneurs who are changing our world for the better. Explore this channel for videos showing on-stage talks, behind-the-scenes action, exclusive interviews and performances from our roster of events. Join us as we uncover the most relevant, up-and-coming trends and meet the people building the future. ABOUT WIRED WIRED brings you the future as it happens - the people, the trends, the big ideas that will change our lives. An award-winning printed monthly and online publication. WIRED is an agenda-setting magazine offering brain food on a wide range of topics, from science, technology and business to pop-culture and politics. CONNECT WITH WIRED Web: http://po.st/WiredVideo Twitter: http://po.st/TwitterWired Facebook: http://po.st/FacebookWired Google+: http://po.st/GoogleWired Instagram: http://po.st/InstagramWired Magazine: http://po.st/MagazineWired Newsletter: http://po.st/NewslettersWired




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Doctor Explains What You Need to Know About The Coronavirus

Dr. Seema Yasmin breaks down everything you should know about the growing Coronavirus outbreak. Seema Yasmin is a professor at Stanford School of Medicine, director of the Stanford Center for Health Communication and an Emmy Award-wining journalist. She was a CDC disease detective and a reporter for the Dallas Morning News, where she was a finalist for the Pulitzer Prize. Dr. Yasmin trained in medicine at the University of Cambridge and in journalism at the University of Toronto.




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Doctor Explains What You Need to Know About Pandemics

As more coronavirus cases appear outside of Asia, Dr. Seema Yasmin breaks down what you need to know about pandemics.




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Health Expert Explains What You Need to Know About Quarantines

Professor Lawrence Gostin on what you should know about COVID-19 quarantines.




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Everything You Need to Know About Wearing Masks

There's a lot of conflicting information when it comes to wearing masks in public during the coronavirus pandemic. Dr. Seema Yasmin explains everything we need to know about wearing masks. Should we be wearing masks? What kinds of masks should we wear? Can we make our own?




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The Drop In with Guy Raz | Sal Khan on Filling in Gaps for a Community in Need

Produced by WIRED Brand Lab with Dropbox | Guy Raz speaks to Sal Khan, founder of the non-profit educational organization Khan Academy, about adapting to meet the needs of both students and employees during the pandemic.




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Why the Toilet Needs an Upgrade

In the U.S. and other places, the waste water infrastructure is aging and not well suited for dealing with many of the challenges that lay ahead in the future. Chelsea Wald has spent over 8 years researching the toilet, and discovered it needs a BIG upgrade.




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Re:WIRED GREEN 2022: Going Electric Isn’t Enough—We Need a Clean Resilient Energy Grid to Run It

Patricia Hidalgo-Gonzalez, assistant professor at UC San Diego, discusses our electrical grid and the goal of “making everything electric” to reduce reliance on fossil fuels. But that in itself is not enough, she says. Our goal must be to build resilient energy systems that can operate sustainably and incorporate clean energy solutions. She starts by discussing what we can do today, then takes us forward into what a clean, resilient grid might look like decades from now.




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Ayurveda needs dedicated doctors, says PM

Biggest challenge today is lack of confidence in Ayurvedic practitioners




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To fix social media, we need to introduce digital socialism

Breaking up Big Social Media sounds great, but how would this look in practice? A number of legal scholars and politicians have proposed reforming social networks by using antitrust law and regulations to create a more competitive marketplace. Leaving this task to market forces, however, is a bad idea that will not solve the central problem: proprietary control of the networks and the exploitation of user attention for profit.

A solution based on digital socialism is needed to transform social media into a global democratic commons. This would eradicate Big Social Media by placing ownership and control directly into the hands of the people.

Various scholars have put forward two main ideas to break up Big Social Media, neither of which can sufficiently accomplish their goals.

The first one seeks to dismantle past mergers and acquisitions. Facebook, for example, bought up Instagram and WhatsApp years ago, and is now seeking to integrate all three platforms into a seamless communications network.

The second idea proposes a solution to this problem: make social networks interoperate. Social media platforms would be forced to allow members of one network to interact with members of another. For example, a Facebook user would be able to post a comment under a YouTube video while logged into Facebook, and vice-versa. Users data would also be portable so they could move their profile to a different platform.




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To Survive, Social Media Needs Better Governance

As social media companies increasingly take on the role of free speech arbiters, they need to ensure their policies offer transparency and the types of checks and balances government relies on.

Social media companies do not want to moderate speech. They want to show you ads. Mark Zuckerberg famously told Senator Orrin Hatch as much in 2018 when asked about how Facebook makes money. But as advertisers and the people populating these ad-based platforms began to demand an online experience that was more heavily regulated to mitigate abusive behavior, platforms like Facebook were thrust into a quasi-governmental role. That’s a huge expansion in responsibilities for a company that just wants to show users ads. Predictably, it has not been a smooth transition.  




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5 Social Media Marketing Mistakes You Need to Avoid

I want to help you avoid those costly and time-consuming mistakes so you can build the business you deserve, serve more people and bring more value into the world. So let's talk about some of the common mistakes people make in social media, how to avoid them and what you should be doing instead so you can maximize your results.

1. Inconsistent posting activity
2. Posting off-brand content
3. Topical
4. Platforms
5. Asking friends to like/follow your page




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Dating Czech Women: All You Need To Know About Czech Girls

Articles Puerto Rican women can easily cook Exactly what are Puerto Rican Girls Like? They manage to be passionate and elegant, sweet and hawkish at a time. However, even the most independent and wayward Puerto Rican women know that invariably, forever family above all. That’s why they are one of the best brides, wives, and […]




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What Are Data Bedrooms and So why Do You Need A person?

A data room is a online location where you can share confidential information within a controlled method with other people. This might incorporate potential acquirors, investors or perhaps other business partners. Data rooms are typically used during the due diligence process for that transaction. Yet , they can end up being used simply because an […]




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Oil PSUs source all dollar needs from market, says RBI




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India spells out finance needs for biodiversity, conservation

Indian officials at the convention in Colombia (COP-16) say international finance will be necessary to meet goals




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What our cities need: a master plan

Data deficiency and lack of decentralisation make it a challenge to fix our cities and hill stations from the bottom up




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What do you need to make a successful web app?

Here’s some things you need to make a successful web app: A plan to make an application that helps real people to make their lives easier, solving a well-researched problem Understand human psychology Know how to design, both in terms of UX flow and visual design A marketing plan, to tell potential customers that your […]




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Get retinafied and support kids in need!

Up to and including Monday December 1, 100% of sales of my Retina Web ebook will go to Donors Choose projects in Ferguson, MO. These kids need our help! Thank you! Get your copy now!




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10,000 U.S.-supported civilians needed to fight Ebola: United Nations




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Needed, a visionary leadership for Tamil Nadu




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Sabalenka relishes 'much-needed' tennis rivalry with Swiatek

Sabalenka has a chance to close the gap on the Polish world number one with a strong run in Wuhan, with the battle for the top spot likely to come down to the wire at the season-ending championships in Riyadh next month




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Differential-targeting core-shell microneedle patch with coordinated and prolonged releases of mangiferin and MSC-derived exosomes for scarless skin regeneration

Mater. Horiz., 2024, Accepted Manuscript
DOI: 10.1039/D3MH01910A, Communication
Shang LYU, Qi Liu, Ho-Yin Yuen, Huizhi Xie, Yuhe Yang, Kelvin Yeung, Chak-Yin Tang, Shuqi Wang, Yaxiong Liu, Bin Li, Yong He, Xin Zhao
Microneedles for skin regeneration are conventionally restricted by uncontrollable multi-drug release, limited types of drugs, and poor wound adhesion. Here, a novel core-shell microneedle patch is developed for scarless skin...
The content of this RSS Feed (c) The Royal Society of Chemistry




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Parties, serious crimes and the need for judicial clarity

In a parliamentary democratic system, making political parties the accused in serious criminal cases is a problem-fraught one




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India needs a ‘National Security Strategy’

It needs to bring together diverse aspects such as defence and finance into a coherent whole; however, this is an exercise that needs to be conducted quietly




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The Waqf Bill 2024 is one that needs review

The Bill suffers from procedural irregularities and has retrograde steps and irrationalities




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A food-sufficient India needs to be hunger-free too

There needs to be a transformation of India’s agri-food system, ensuring that healthy diets are available and affordable for all




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The world needs blue helmets who act as blue helmets

By being reduced to ‘bystander’ status in the ongoing and serious conflicts in the world, the United Nations is frittering away the dividends of its ‘enforceable peacekeeping’




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We need a win-win situation for fishermen on both sides: Samaraweera




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Credible minimum deterrence needed for regional stability:Aziz

Aziz claimed that Pakistan is maintaining "minimum nuclear deterrence" for peace and stability in the region and called upon the international community to desist from policies and actions that undermine strategic stability in South Asia.




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No greater feeling than serving those in need: Outgoing CJI D Y Chandrachud

Justice Chandrachud stepped into the shoes of his illustrious father Y V Chandrachud, who served as the longest CJI between 1978 and 1985, on November 9, 2022




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‘India needs to focus on irrigation efficiency’




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Optimal Need-Based Financial Aid [electronic journal].




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The Effect of School Starting Age on Special Needs Incidence and Child Development into Adolescence [electronic journal].




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Does a Currency Union Need a Capital Market Union? Risk Sharing via Banks and Markets [electronic journal].

National Bureau of Economic Research




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COVID-19 Doesn't Need Lockdowns to Destroy Jobs: The Effect of Local Outbreaks in Korea [electronic journal].

National Bureau of Economic Research




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All You Need is Cash: Corporate Cash Holdings and Investment after the Financial Crisis [electronic journal].




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In need of a cell therapy revolution

Indian biotech sector poised for growth with cell and gene therapies revolutionising healthcare, positioning India as a global leader




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Clinical trial waiver, a step to improve patient access, in need of guardrails

Experts call for ensuring patient safety while expanding access to new drugs




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Lung cancer, in need of local research

Lung cancer in India presents unique challenges, with different patterns, genetics, and treatment options compared to the western world.




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‘Govt needs to protect millet production areas’

The farmers growing crops other than paddy and cotton are facing a serious challenge. They are not getting institutional credit: Kanneganti Ravi of Rythu Swarajya Vedika




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Collective effort needed to meet USD 2 trillion export target by 2030: Piyush Goyal




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A critical factor in reactive oxygen species (ROS) studies: the need to understand the chemistry of the solvent used: the case of DMSO

Chem. Sci., 2024, 15,17843-17851
DOI: 10.1039/D4SC05038J, Edge Article
Open Access
  This article is licensed under a Creative Commons Attribution 3.0 Unported Licence.
Shubham Bansal, Binghe Wang
Reactive oxygen species (ROS) play critical roles in normal physiological processes including cellular signaling and immune responses.
The content of this RSS Feed (c) The Royal Society of Chemistry