What is Programmatic OTT Advertising? OTT programmatic advertising revolutionizes how brands reach viewers on streaming platforms. Automating ad buying and leveraging real-time data offers precise audience targeting and enhanced campaign efficiency. This method stands out compared to traditional TV ads. In this article, we’ll break down what OTT programmatic advertising is, its key [...]

What is Programmatic Direct? In this article, we will delve into Programmatic Direct, a technique by which advertisers utilize automated technology to buy digital advertising space directly from publishers. By doing so, the middlemen are eliminated, resulting in more focused and effective ad placements. Programmatic Direct simplifies sales processes, making it easier for [...]

What is Programmatic OOH? Programmatic Out-of-Home (OOH) refers to the automated buying and selling of Digital Out-of-Home (DOOH) advertising spaces using data-driven technology. Unlike traditional OOH, which requires manual negotiations, programmatic OOH utilizes software to optimize ad placements efficiently and target specific audiences based on data. This article explores the benefits, workings, and [...]

What is Programmatic TV Advertising? Programmatic TV advertising uses data and automated technology to buy and place TV ads more effectively. Unlike traditional methods relying on show ratings, it targets audience data, optimizing ad placements in real time. This introduction will explore what programmatic TV advertising is, its benefits, and steps to start [...]

What Is Supply Path Optimization? This article delves into the workings of Supply Path Optimization (SPO), an approach designed to refine the ad purchasing procedure by minimizing intermediaries between advertisers and their intended audiences, thus promoting cost-effectiveness, increased efficiency, and transparency. It will also cover the advantages of SPO and provide strategies for [...]

What is Display & Video 360? Display & Video 360 (DV360) is Google’s advanced programmatic advertising platform that enables marketers to purchase and manage digital ads efficiently. Leveraging real-time bidding and precise targeting features, DV360 facilitates the execution of impactful display and video campaigns across the internet. This article walks you through the [...]

What is an Ad SDK? Ad Software Development Kit (SDK) advertising allows mobile app developers to quickly integrate ads and monetize their apps. This guide covers what SDK advertising is, its key benefits, and how to implement it effectively. Key Takeaways SDK advertising simplifies the integration of ads in mobile apps, enabling developers [...]

What is Biddable Media? Biddable media refers to digital advertising space purchased through real-time bidding. It’s a flexible and efficient way to ensure your ads reach the right audience. This article will cover the basics of biddable media and its benefits for your marketing strategy. Key Takeaways Biddable media operates through a real-time [...]

'What's going on?' Within the context of our critically-informed teaching practice, we see moments of deep learning and reflexivity in classroom discussions and assessments. Yet, these moments of criticality are interspersed with surface learning and reflection. We draw on dichotomous, linear developmental, and messy explanations of learning processes to empirically explore the learning journeys of 20 international Chinese and 42 domestic New Zealand students. We find contradictions within our own data, and between our findings and the extant literature. We conclude that expressions of surface learning and reflection are considerably more complex than they first appear. Moreover, developing critical reflexivity is a far more subtle, messy, and emotional experience than previously understood. We present the theoretical and pedagogical significance of these findings when we consider the implications for the learning process and the practice of management education.

Power in business schools is ubiquitous. We develop individuals for powerfull positions. Yet, the way we deal with power is limited by our utilitarian focus, avoiding the visceral nature of power. In relation to this we address two questions business schools don't ask: what is the experiential nature of power? How are we teaching power? We use experiential, aesthetic developments on power in the social sciences to critique the rational-utilitarian stance on power found in business schools, drawing on the work of Dewey and French philosopher Levinas to treat power as a lived phenomenon. We overview and critique approaches to teaching power in business curricula informed by our own research on Executive MBA students learning through choral conducting. Taking an appreciative-positive stance, this research showed students developing new, non-rational, non-utilitarian understandings of power. They developed nuanced learning on the feeling, relationality and responsibility of exercising power. Coming out of this we argue for more experiential and reflexive learning methods to be applied to the phenomena of power. Finally we shine a reflexive light on ourselves and our 'power to profess', suggesting ways we can change our own practice to better prepare our students for the power they wield.

N/A -- no abstracts in FTEs I believe

We extend the knowledge-based perspective to consider the impact of spin-out founders on knowledge transfer to new ventures. We argue that existing theory largely ignores the founder's role as team catalyst who mobilizes a team and transmits the team's knowledge to a new venture. We address this gap by building theory on the role of a spin-out founder as a facilitator of co-mobility, and whose impact on firm outcomes is mediated by the size and organizational experience of the recruited team. The support for our hypotheses, through use of linked employee-employer US Census data from the legal services industry, has theoretical and practical implications for the knowledge-based view and human resource strategies for both existing and entrepreneurial firms.

Book Review

So, any thought of disobeying them must be destroyed – along with anyone daring to spread the idea that the oath is to the Constitution, not to a regime and its unlawful orders.

Discover the Personal Defense Weapon (PDW) - the perfect balance of firepower and portability for those in need of a defensive weapon.

Opinion piece: submitted by SAP Concur For the past few months, most companies have focused their energy on how to adapt to a remote work environment and keep the business moving forward. But, what happens when shelter-in-place restrictions are eased...

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Hey Geeks! Some big news hitting the wires today. A massive tech outage has thrown a wrench into major services worldwide, messing with everything from public transport to hospitals and banks. Here's the scoop: What's Causing the Outage? The chaos seems to be linked to a software update from Crowdstrike, a well-known player in cybersecurity, providing services to Fortune 500 companies and government agencies, that affected Microsoft cloud systems. This update caused a glitch in Falcon; their cloud file protection system effectively blocke...

Fresh on the heels of a TiKtok ban, the US Government has banned Kapsery Software in the US due to its ties to the Russian Government. Ban Implementation Details On June 20, 2024, the https://www.reuters.com/technology/biden-ban-us-sales-kaspersky-software-over-ties-russia-source-says-2024-06-20/US government announced new restrictions on inbound sales of Kaspersky software in the US will come into effect on September 29, 2024, giving businesses 100 days to transition to alternative cybersecurity solutions. The ban will also apply to software up...

Raise your hand if you’ve ever lost something. If both of your hands are still down, I’m assuming you’re lying or don’t feel like getting questioned by those around you for looking inexplicably silly with your hands up. Whether it’s your wallet, your keys or your sunglasses, you’ve misplaced or left something at some point […]

The post What’s the Cheapest Way To Replace a Lost Vehicle Key Fob? appeared first on Clark Howard.

For parents of children with disabilities, tax-free Achieving a Better Life Experience (ABLE) accounts can be an invaluable tool.

The post What Is an ABLE Account? appeared first on Clark Howard.

Last year, the Federal Trade Commission (FTC) received more than 1 million reports of identity theft! And the AARP found that, “American adults lost a total of $43 billion to identity fraud in 2023.” So, it makes sense that — if protection exists against identity theft exists — you want it. There’s no shortage of […]

The post What Is Identity Theft Insurance and Should You Buy It? appeared first on Clark Howard.

It’s estimated that 27% of people in America live in a condo or homeowner’s association (HOA) property. If you’re one of them, then you’re all too familiar with the double-edged sword that is your HOA. On the one hand, your HOA can ensure that your community is kept to a certain standard. On the other […]

The post What Condo Owners Need To Know About Insurance appeared first on Clark Howard.

Worried about living a life of poverty during your golden years? Longevity insurance is a little-known policy that could prevent that.

The post Longevity Insurance: What Is It and Do You Need It? appeared first on Clark Howard.

If you’re enrolled in a high-deductible health plan, you may have been offered the option of an HSA. So what is an HSA? It’s a Health Savings Account. It’s designed to help you pay for health care, but it can also be a great way to plan for the future. In this article, I’ll explain […]

The post What Is an HSA Account and How Does It Work? appeared first on Clark Howard.

Many people don't understand their rights as a an airline passenger or when they're due compensation. Here's what you need to know before your next flight.

The post What To Do if Your Flight Is Delayed or Canceled appeared first on Clark Howard.

Travel expert Clark Howard holds deep convictions when it comes to travel. Shop the deal first and then figure out what you want to do at the destination. Be flexible on travel dates. Take early flights if you can. Never check a bag. You also won’t find Clark with designer luggage that costs hundreds of […]

The post What Luggage Does Clark Howard Recommend? appeared first on Clark Howard.

Finding the balance between calming yoga poses & the right workout timing can make all the difference.

Ready for a literary trip that messes with your head? These six books will leave you wondering what just happened.

An undated image of Ivanka Trump. — Instagram/@ivankatrump

Ivanka Trump, the eldest daughter of former United States president Donald Trump, is often seen flaunting her flawless looks and she recently recently opened up about her fitness journey.

The 43-year-old...

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FDA has announced that the Office of Prescription Drug Promotion (OPDP) is planning a study to evaluate the influence that statements made in a promotional communication about patient adherence to a medication may have on the resulting preference for a … Continue reading →

Less is more? Every so often is it worthwhile to look back at FDA to see what they had to say in a given year, and in addition, how they said it. One might not think that a large agency … Continue reading →

A representational image shows an illustration of the WhatsApp logo. — Unsplash

WhatsApp is set to revamp its feature for muting notifications from group chats in an upcoming update, making it simpler for users to better understand how this feature works.

Privacy: Our analog parents had the ability to read news anonymously, however they wanted, wherever they wanted, and whenever they wanted. For our digital children, a government agent might as well be looking over their shoulder: the government knows what news sources they read, what articles, for how long, and in what order.

For our analog parents, reading the news was an affair the government had no part of, or indeed had any business being part of. Our analog parents bought a morning newspaper with a few coins on the street corner, brought it somewhere quiet where they had a few minutes to spare, and started reading without anybody interfering.

When our digital children read the news, the government doesn’t just know what news source they choose to read, but also what specific articles they read from that news source, in what order, and for how long. So do several commercial actors. There are at least three grave issues with this.

The first is that since the government has this data, it will attempt to use this data. More specifically, it will attempt to use the data against the individual concerned, possibly in some sort of pre-crime scheme. We know this that since all data collected by a government will eventually be used against the people concerned, with mathematical certainty.

In an attention economy, data about what we pay attention to, how much, and for how long, are absolutely crucial predictive behaviors. And in the hands of a government which makes the crucial mistake of using it to predict pre-crime, the results can be disastrous for the individual and plain wrong for the government.

Of course, the instant the government uses this data in any way imaginable, positive or negative, it will become Heisenberg Metrics — the act of using the data will shape the data itself. For example, if somebody in government decides that reading about frugality probably is an indicator of poverty, and so makes people more eligible for government handouts, then such a policy will immediately shape people’s behavior to read more about frugality. Heisenberg Metrics is when a metric can’t be measured without making it invalid in the process.

(The phenomenon is named after the Heisenberg Uncertainty Principle, which is traditionally confused with the Observer Effect, which states you can’t measure some things without changing them in the process. The Heisenberg Uncertainty Principle is actually something else entirely; it states that you can’t measure precise momentum and position of a subatomic particle at the same time, and does not apply at all to Heisenberg Metrics.)

The second issue is that not only government, but also other commercial actors, will seek to act on these metrics, Heisenberg Metrics as they may be. Maybe somebody thinks that reading fanzines about motorcycle acrobatics should have an effect on your health and traffic insurance premiums?

The third issue is subtle and devious, but far more grave: the government doesn’t just know what articles you read and in what order, but as a corollary to that, knows what the last article you read was, and what you did right after reading it. In other words, it knows very precisely what piece of information leads you to stop reading and instead take a specific action. This is far more dangerous information than being aware of your general information feed patterns and preferences.

Being able to predict somebody’s actions with a high degree of certainty is a far more dangerous ability than being vaguely aware of somebody’s entertainment preferences.

Our analog parents had the privacy right of choosing their information source anonymously with nobody permitted (or able) to say what articles they read, in what order, or for what reason. It’s not unreasonable that our digital children should have the same privacy right, the analog equivalent privacy right.

Privacy remains your own responsibility.

Privacy: We’ve seen how our digital children’s privacy is violated in everything they buy with cash or credit, in a way our analog parents would have balked at. But even worse: our digital children’s privacy is also violated by tracking what they don’t buy — either actively decline or just plain walk away from.

Amazon just opened its first “Amazon Go” store, where you just pick things into a bag and leave, without ever going through a checkout process. As part of the introduction of this concept, Amazon points out that you can pick something off the shelves, at which point it’ll register in your purchase — and change your mind and put it back, at which point you’ll be registered and logged as having not purchased the item.

Sure, you’re not paying for something you changed your mind about, which is the point of the video presentation. But it’s not just about the deduction from your total amount to pay: Amazon also knows you considered buying it and eventually didn’t, and will be using that data.

Our digital children are tracked this way on a daily basis, if not an hourly basis. Our analog parents never were.

When we’re shopping for anything online, there are even simple plugins for the most common merchant solutions with the business terms “funnel analysis” — where in the so-called “purchase funnel” our digital children choose to leave the process of purchasing something — or “cart abandonment analysis”.

We can’t even simply walk away from something anymore without it being recorded, logged, and cataloged for later use against us.

But so-called “cart abandonment” is only one part of the bigger issue of tracking what we’re interested in in the age of our digital children, but didn’t buy. There is no shortage of people today who would swear they were just discussing a very specific type of product with their phone present (say, “black leather skirts”) and all of a sudden, advertising for that very specific type of product would pop up all over Facebook and/or Amazon ads. Is this really due to some company listening for keywords through the phone? Maybe, maybe not. All we know since Snowden is that if it’s technically possible to invade privacy, it is already happening.

(We have to assume here these people still need to learn how to install a simple adblocker. But still.)

At the worst ad-dense places, like (but not limited to) airports, there are eyeball trackers to find out which ads you look at. They don’t yet change to match your interests, as per Minority Report, but that’s already present on your phone and on your desktop, and so wouldn’t be foreign to see in public soon, either.

In the world of our analog parents, we weren’t registered and tracked when we bought something.

In the world of our digital children, we’re registered and tracked even when we don’t buy something.

Felix Prangenberg refreshed his Bike with some new parts from Wethepeople. RideBMX asked Felix a few questions about his new Bike.

Check the whole Bike Check, inclusive all photos now on RideBMX!

Please click here for the Bike Check.

All the best, your kunstform BMX Shop Team!



Article: RideBMX

We took a closer look at the setup of our pro team rider Artur Meister. We've put together the highlights of his parts list and linked them directly below the post!

These are the sets that have been viewed the most this week:

The total number of set detail pages viewed this week is 1,236,513, which is 52,921 more than last week.

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