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Why we now think the myopia epidemic can be slowed – or even reversed

Rates of near-sightedness are rising all over the world. But solutions to the epidemic are coming into focus and could be simpler than you think




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Reversed Logotype

This image shows a particular optical illusion that confronts us every day. Notice the difference between the black text on a white background and the reverse. With reversed type — light text on a darker background — the strokes seem bolder.

Black text on white is very familiar, so we can be forgiven for thinking it correctly proportioned. For familiarity’s sake we can say it is, but there are two effects happening here: The white background bleeds over the black, making the strokes seem thinner. With reversed type the opposite is true: The white strokes bleed over the black, making it seem bolder.

Punched, backlit letters on a sign outside the Nu Hotel, Brooklyn.

One of the most obvious examples of this is with signs where the letters are punched into the surround then lit from inside. In his article, Designing the ultimate wayfinding typeface, Ralph Herrmann used his own Legibility Text Tool to simulate this effect for road and navigational signs.

One might say that characters are only correctly proportioned with low-contrast. Although objective reality hails that as true, it isn’t a good reason to always set type with low contrast. Type designers have invariably designed around optical illusions and the constraints of different media for us. Low-contrast text can also create legibility and accessibility problems. Fortunately, kind folks like Gez Lemon have provided us with simple tools to check.

As fascinating as optical illusions are —  the disturbing, impossible art of Escher comes to mind — we can design around reversed body type. On the Web, increasing tracking and leading are as simple as increasing the mis-named letter-spacing and line-height in CSS. However, decreasing font weight is a thornier problem. Yes, we will be able to use @font-face to select a variant with a lighter weight, but the core web fonts offer us no options, and there are only a few limited choices with system fonts like Helvetica Neue.

Reversing a logotype

For logotype there are plenty of options, but it makes me slightly uncomfortable to consider switching to a lighter font for reversed type logos. The typeface itself is not the logotype; the variant is, so switching font could be tricky. Ironically, I’d have to be very sure that that was no perceivable difference using a lighter weight font. Also, with display faces, there’s often not a lighter weight available — a problem I came across designing the Analog logo.

The original Analog logo seen here is an adapted version of Fenway Park by Jason Walcott (Jukebox Type).

The logotype worked well when testing it in black on white. However, I wanted a reversed version, too. That’s when I noticed the impact of the optical illusion:

(Reversed without any adjustment.)

It looked bloated! Objective reality be damned; it simply wouldn’t do. After a few minutes contemplating the carnage of adjusting every control point by hand, I remembered something; eureka!

(Reversed then punched.)

Punching the paths through a background image in Fireworks CS4 removed the illusion. (Select both the path and the background then using Modify > Combine Paths > Punch.) Is this a bug? I don’t know, but if it is, it’s a useful one for a change!

Modify > Combine Paths > Punch in Fireworks CS4.

N.B. I confess I haven’t tested this in any other Adobe products, but perhaps you will be so bold? (’scuse the pun. :)

Matthew Kump mentions an Illustrator alternative in the comments.

I grinned. I was happy. All was well with the world again. Lovely! Now I could go right ahead and think about colour and I wouldn’t be far from done. This is how it emerged:

A final note on logotype design & illusions

Before we even got to actual type for the Analog logo, we first had to distill what it would convey. In our case, Alan took us through a process to define the brand values and vision. What emerged were keywords and concepts that fed into the final design. The choice of type, colour, and setting were children of that process. Style is the offspring of meaning.

I always work in greyscale for the first iterations of a new logo for a few simple reasons:

  1. The form has to work independently of colour — think printing in greyscale or having the logo viewed by people with a colour-impairment.
  2. It allows for quick testing of various sizes — small, high contrast versions will emphasise rendering and legibility issues at screen resolutions, especially along curves.
  3. I like black and white. :)

I realise that in this day and age the vast majority of logos need to perform primarily on the Web. However, call me old-fashioned, but I still think that they should work in black and white, too.

Brands and display faces emerged with consumer culture during the 19th Century. Logotypes were displayed prominently in high streets, advertising hoardings, and on sign boards. In many instances the message would be in black and white. They were designed to be legible from a distance, at a glance, and to be instantly recognisable. Even with colour, contrast was important.

The same is true for the Web today; only the context has changed, and the popularity of logomarks and icons. We should always test any logo at low resolutions and sizes, and the brand must still have good contrast (regardless of WCAG 2.0) to be optimal. A combination of colour and form works wonders, but in a world of a million colours where only a handful are named in common parlance, having the right form still seems a smarter choice than trying to own a palette or colour.

A final word

This article was prompted by a happy accident followed by a bit of reading. There are many references to optical illusions in design and typography books. The example image at the start of this article was inspired by one found in the excellent Stop Stealing Sheep and Find Out How Type Works by Erik Spiekermann and E.M. Ginger. There’s also plenty of online material about optical or visual illusions you can dive into. There’s also more on . Oh, and don’t forget the work of M. C. Escher!

Human eyes are amazing. In two sets of watery bags we get a wide-angle lens with incredibly sharp focus and ridiculous depth of field. Apparently our brain is even clever enough to compensate for the lag in the signal getting from retina to cortex. I know next to nothing about ocular science. Spending a morning reading and thinking about optical illusions, and contemplating my own view here in the garden office is pretty awe-inspiring. If only my photographs were as good as my eyes, illusions or no.




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Banish subscription fees—MS Office and Windows 11 Pro are yours forever for $53

Secure lifetime access to Microsoft Office Professional 2021 and Windows 11 Pro for just $52.97 (reg. $438) for four more days.




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Falling In Reverse Cancel 3 The Popular Monstour II: World Domination Dates

Falling In Reverse have announced that they have been forced to cancel three of their upcoming shows






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San Diego’s Revered CH Projects to Open Second Hotel, Baby Grand, in Coronado in Winter 2025

Acclaimed San Diego hospitality group CH Projects today announces its second hotel, Baby Grand, opening in early 2025. Situated across from the iconic Hotel Del Coronado in the town center on Orange Avenue, the hotel will be the first design hotel of its kind in two decades in the popular Southern California destination. The $17 million project by award-winning Brooklyn design firm Post Company will feature 31 keys and three new restaurant concepts. The design will thematically reference the area’s coastal setting paired with CH Projects’ signature maximalism, striving to progress the social landscape of San Diego’s distinctive neighborhoods and cultures. CH Projects is behind some of the city’s most acclaimed restaurant and bar destinations, including Morning Glory, Youngblood, Born & Raised and more, as well as the trailblazing Lafayette Hotel and Club, the team’s first hotel project in North Park. "Coronado is such a unique element of San Diego’s layered persona. We wanted to creat...




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Rapid in situ growth of high-entropy oxide nanoparticles with reversible spinel structures for efficient Li storage

J. Mater. Chem. A, 2024, Advance Article
DOI: 10.1039/D3TA08101J, Paper
Open Access
Siyu Zhu, Wei Nong, Lim Jun Ji Nicholas, Xun Cao, Peilin Zhang, Yu Lu, Mingzhen Xiu, Kang Huang, Gang Wu, Shuo-Wang Yang, Junsheng Wu, Zheng Liu, Madhavi Srinivasan, Kedar Hippalgaonkar, Yizhong Huang
Using laser radiation, high-entropy nanoparticles were rapidly fabricated on conductive carbon. The high-entropy nanomaterials with reversible spinel structures exhibit better cycling and rate performances in LIBs.
To cite this article before page numbers are assigned, use the DOI form of citation above.
The content of this RSS Feed (c) The Royal Society of Chemistry




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Metrowater to start replacing portion of reverse osmosis membranes in Nemmeli desalination plant by December




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the expositor: The Message (MSG) "bible" [Author: Eugene H. Peterson] Inserts Earth Reverence, God of "Green" Hope - "Oh! May the God of green hope fill you up with joy, fill you up with peace, so that your believing lives, filled

Huh? What God of "green" hope? Why does The Message do this? -- Before we examine what seems suggestive of earth reverence/earth worship, let us restate some of what has been covered elsewhere about The Message: A generation has been raised on this disturbing "paraphrase" of the Bible. This is the primary version so many now rely on, and nationally known preachers quote from it with regularity. Yet, as we have seen, The Message flat out omits the sin of homosexuality from several key passages. We see this in 1 Corinthians 6:9-11, and also in 1 Timothy 1: 8-11 (read about that here). -- Does the acceptance and use of The Message explain why many Christians are lukewarm on the issue of homosexuality? Certainly The Message is not the only factor-we dwell in a pro-homosexual media/culture-but place this "Bible" in a person's hands and it can have, over time, significant influence. How can we understand God's Truth when Truth is no longer there to be read? - "My son, give attention to my words; Incline your ear to my sayings. Do not let them depart from your sight; Keep them in the midst of your heart." (Proverbs 4:20-21) The beloved author of The Message, Eugene Peterson, has now endorsed two heretical books: The Shack, and Rob Bell's sly ode to universalism, Love Wins. - The Message, bluntly stated, seems written to make Christians less knowledgeable about the Word of God. While that may seem a strong comment, please consider what Eugene Peterson himself said about the Bible: "Why do people spend so much time studying the Bible? How much do you need to know? We invest all this time in understanding the text which has a separate life of its own and we think we're being more pious and spiritual when we're doing it….[Christians] should be studying it less, not more. You need just enough to pay attention to God….I'm just not at all pleased with the emphasis on Bible study as if it's some kind of special thing that Christians do, and the more the better." I believe The Message is forerunner to a christless, sinless bible that will be used by the false church. There will be a "christ" mentioned, but not our Christ. Not the sinless Savior of humanity. Sin will be addressed, of course, but perhaps more in line with the Alcoholics Anonymous generic theology of "wrongs" and "making amends."



  • Christian Church History Study
  • 2. 313 A.D. to 1521 A.D. - Revised Rome and the Holy Roman Empire

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Preparation for Holy Week 2012: The following links (MP3s) are material for consideration to help get us each individually into Holy Week 2012 in a reverent way and with a self-accessing attitude

Update 03-03-2012: After this group of postings there should be only one or two more blog postings of material until Holy Week 2012. Then the postings of Holy Week 2012 or shortly after would conclude the Basic Christian blog Ministry. ~ God bless everyone, David Anson Brown



  • - Basic Christian
  • Christian Study
  • End Times Summit 2012
  • Christian Mp3's FREE

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Jesus Walk 2011 -- Betrayal Tuesday: Robert Schuller's Glass House of God - But last October [2010], the reverend's church and TV show filed for federal bankruptcy protection after he spent nearly $50 million more than he had in dozens of bank acc

By R. SCOTT MOXLEY Thursday, Apr 14 2011: Legendary Garden Grove televangelist Robert H. Schuller once noted, "High achievers spot rich opportunities swiftly." The creator of Crystal Cathedral, a best-selling author and star of Hour of Power broadcasts, Schuller has long served as Exhibit A of that credo. In the 1950s, he saw an opportunity to build a profitable church, grabbed it and-thanks largely to donations from poor and lower-middle-class folks trying to win the blessings of God-created an $89-million religious empire with hints of opulence. ... Records also show that the reverend wasn't a cheapskate in one charity case. Indeed, the recipients of his generosity weren't poor at all. They were a wealthy Newport Beach couple, Kenneth and Glenia Reafsnyder. Ken's first wife was a member of Buena Park's Knott family, founders of Knott's Berry Farm. He also palled around with actor John Wayne. In 1995, Schuller agreed to divert $4,000 a month in church donations to the Reafsnyders for the rest of their lives in exchange for a quarter ownership in the couple's home. Ken has since died, but the deal calls on Crystal Cathedral Ministries to continue to pay Glenia. In 2008, the ministry increased the payments to $4,500 a month while reducing its ownership percentage. This means that the church's current 8.5 percent portion of the house has cost more than $1,250,000-$55,000 more than the value of the entire house. Speaking of houses, over the years the Schuller family has purchased oceanfront property in Orange County, a Big Bear vacation house, a San Diego County time-share, a Colorado mansion and a Honolulu condo. Just before filing for bankruptcy, Schuller sold a San Juan Capistrano property that had been bequeathed to the church decades ago and pocketed $22.5 million. The reverend's son, Robert Anthony Schuller, has lived in a $2.2-million oceanfront Laguna Beach dream house worthy of an Architectural Digest feature. Fred Southard, a longtime Schuller aide, lives behind palatial, guarded gates in a 13-room, 13,600-square-foot Newport Coast estate that could fetch $3 million on the open market. ... In court filings, they've remained optimistic that, despite a 50-percent drop in church membership to 5,000 attendees, the ministry can eventually pay off all of the debt. To accomplish that feat, however, the Schuller clan is going to have to stir up the congregation and then, despite all the unsettling revelations, ask them to dig deeper into their wallets.




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Market Does a Mid Day Reversal




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Gallery of Things - Reveries Tiny Little Lion

With montage of various images and limited instructions, this next offering will certain challenge your searching skills.




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The Reverse Engineers Tour On-Demand Update

Portland is currently in the lead for demands to have us put on a concert in their town. If you would like us to play in your town demand it here. Here is a current list of cities that have demanded the Reverse Engineers.




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New look for The Reverse Engineers Website

The Reverse Engineers website has been revamped. We now have quick links to our Myspace page and our iLike.com pages.  We hope you like the new look of the site and watch out for further improvements to the site in the near future. Check it out here: www.thereverseengineers.com




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foreverLove

Forever Love - Latin American Dating!




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Irreversible Mechanism - Immersion

Irreversible Mechanism




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Rostelecom launches Forever promo

(Telecompaper) Russian national operator Rostelecom has introduced to customers its promotion 'Forever', offering residential services at promotional rates for as long as the customer remains with the company...





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This 8 Letter Tweet Just Changed Search Forever

Welcome back to another episode of the Niche Pursuits News Podcast! This week Spencer and Jared break down the latest news affecting SEOs and small publishers, they share their side hustle progress, and they talk about some weird niche sites…

The post This 8 Letter Tweet Just Changed Search Forever appeared first on Niche Pursuits.




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Forever, O Lord, Thy Word Abideth in Heaven

Fr. John reflects on Psalm 118:89-96.




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Things That Can't Go On Forever...Won't

Fr. John Whiteford's sermon from July 28, 2024.




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Episode 59: Wakanda Forever

The guys are back to discuss Black Panther. They discuss how art breeds connection, how grace given is meant to be shared, and how stories shape our understanding of who we are. They close with their Top 5 Family Conflicts.




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Reversing the Flow

Fr. Ted explains why we bless the waters on Theophany.




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His Mercy Endures Forever

This is the fulfilment of our divine vocation on earth ... to be the people of the covenant, ever relating to the trustworthy God with loving faith and to all people with that very self-same love with which He both loves us and loves all.




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He Will Swallow Up Death Forever




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The Same Yesterday, Today and Forever




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You Are a Priest Forever




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Temporary vs. Forever!




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He Will Swallow Up Death Forever




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Apologize and Keep Quiet Forever

Fr. Lawrence Farley argues that the traditional Christian Church should not heed impassioned demands that it shut up and say nothing when its central teachings are trampled, denied, and distorted.




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★ Consider if this decision is permanent or reversible?

Something for if you’re stuck overthinking something: Very few decisions are permanent. Almost all decisions can be reversed, altered, or adjusted.




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NHS trust reverses plan to cut overtime rates

Potential industrial action over the plans have now been called off by a doctors union.





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Efforts to Reverse the Trend of Enrollment Decline in Computer Science Programs




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Harvey Weinstein faces new criminal charges after rape conviction reversal

Media mogul was found guilty of rape in 2020, but his conviction was overturned in April due to unfair trial concerns



  • Life & Style


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Comb jellyfish that reverses ageing may hold key to timeless quest for immortality

A representational image shows a bioluminescent comb jellyfish. — X/@maximaxoo

In a groundbreaking discovery, researchers at the University of Bergen in Norway have identified the comb jellyfish , a ctenophore species, as a potential candidate for biological...




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BSD Forever - New Parts



The first shipment of brand new BSD 2023 products has arrived in our stock! Included are, new frame and tire colors, the 4-piece "Safari" and 2-piece "ALVX" handlebars, the new "Mondo" seats and much more! Check it out...




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F1 braces for more Verstappen-Norris drama and Hamilton to drive revered Senna's car

Max Verstappen suggests he won't change his aggressive driving this weekend at the Brazilian Grand Prix as he bids for a fourth successive Formula 1 title.





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Dom Amore: 20 years later, the ’04 Red Sox curse-busters revel in a victory that will live forever

UNCASVILLE — Manny Ramirez turned to the man next to him, his former captain, and shared a little secret. “When I came to Boston, I watched you and I looked up to you,”: Ramirez told Jason Varitek. “When you went 4-for-4 or 0-for-4, you worked hard. It made me a better player.” It was a poignant moment during an evening of funny stories, fond reminiscences. “Man, I’ve never heard that before,” ...




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Want Decades of Passive Income? 2 Stocks to Buy Now and Hold Forever.




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Werner Announces New Bantam Switch, First Reverse-System Self-Retracting Lifeline

Werner introduced on Feb. 5 the new Bantam Switch, the first reverse-system self-retracting lifeline, for pros working at height. The SRL transfers weight of the housing unit from the user’s back to the anchor point and lightens the load to 0 pounds.




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State transportation officials commit to reverse ‘unacceptable’ crash trend

Indianapolis — Members of the American Association of State Highway and Transportation Officials have pledged to work together on a safety action plan aimed at reducing fatal traffic crashes.




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Nurses union urges CDC to reverse updated COVID-19 guidance

Silver Spring, MD — Claiming the Centers for Disease Control and Prevention is “once again responding to political pressures from those desperate to remove any safety protocols during this deadly pandemic that is still causing unacceptable numbers of infections, hospitalizations and deaths every day,” the nation’s largest union and professional association of registered nurses is calling on the agency to reverse its most recent COVID-19 guidance.




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How the Guarding & Monitoring Industry Is Changing Forever

Technology advances, staffing shortages and other influences, are reshaping the traditional guarding and monitoring industries concurrently.




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‘Game-changer’: EPA issues final reporting rule on ‘forever’ chemicals

Washington — An Environmental Protection Agency final rule will require manufacturers and importers of per- and polyfluoroalkyl substances to report information on PFAS use, exposures and hazards.




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Exposure to common ‘forever’ chemicals linked to risk factor for heart disease: study

Nanjing, China — A recent study highlighting the expected ties between exposure to cancer-causing per- and polyfluoroalkyl substances, or PFAS, and a risk factor for heart disease could impact workers.