Blink Payments has announced its partnership with Zedonk, a collaboration that will enable the UK paytech platform to enter into the B2B fashion payments market.

https://www.cpa.com/system/files/cpa/infographics/bdcinternationalpayments_infographic.pdf

Nasscom lists of start-ups for Emerge 50 is out and the majority of the startups that are expected to whip business scene into shape are B2B. These startups serve overseas clients on regular basis

Tolexo.com, India’s largest online marketplace for business goods and supplies is the country’s first B2B platform to launch a fulfillment service, Tolexo Speedy.

Podcast listeners make for an interesting audience segment for B2B brands. According to recent reports on podcasting, 74% of podcast listeners want to learn new things, and they are more likely to be active on social media and follow companies. That means podcasts pose a unique opportunity to generate qualified leads and brand advocates.

complete article

1. Strive To Be Different
2. Pilot Your Idea
3. Do Not Do It Alone
4. Understand Your Audience
5. Do Not Think About The Audience
6. Help Businesses Solve Challenges
7. Establish Yourself as an Authority
8. Target A Specific Niche
9. Focus On Building New Relationships
10. Three Elements Every Episode
11. Bring In A Variety Of Voices
12. Define The Why Of The Podcast
13. Keep Your Podcasts Brief
14. Make It Fast-Paced And Entertaining
15. Be Careful Not To Niche Down

This article extends the understanding of what impels buyers to contact particular sellers in online business-to-business (B2B) marketplaces, which are typically characterized by sparse social structures and concomitant limitations in observing social cues. Integrating an institutional perspective with signaling theory, our core argument is that offline seller characteristics that are visible online—in particular, geographic location and legal status—convey credible signals of seller behavior because they provide buyers with information on sellers' local institutional quality and the institutionally-induced obligations and controls acting on sellers. Using unique data from a large Italian online B2B marketplace between the fourth quarter of 1999 and July 2001, we find that both sellers' local institutional quality and their legal statuses affect a buyer's likelihood of contacting a seller. Moreover, consistent with the idea that a buyer's own local institutional quality generates a relevant reference point against which sellers are evaluated, we find that a buyer is progressively more likely to contact sellers the higher their local institutional quality relative to the buyer. Jointly, our findings imply that in online B2B marketplaces, signals conveyed by sellers' geographic locations and legal statuses may be substantive sources of competitive heterogeneity and market segmentation.

Discover the keys to unlocking sustained success in the security industry through strong B2B partnerships and gain insights from industry experts and academic studies.

TalkTalk and CityFibre have agreed a strategic partnership to accelerate their B2B Ethernet offering to the wholesale community.

British Business-to-Business (B2B) companies take on average 32 days to collect, collate and enrich all the necessary data for a new product launch, significantly impacting UK productivity and go-to-market times, according to research conducted by Akeneo, the Product Experience (PX) Company and leading provider of Product Information Management (PIM) solutions.

The Lufthansa Group has teamed up with

Amid evolving market dynamics, the CSX eCommerce Platform from Channel Software equips distributors with powerful tools to achieve digital success and drive sales growth in 2024 and beyond.

The new SaaS version of the company's flagship product, Virto Commerce 3.x platform, offers a wide range of B2B-specific features and fast-to-market capabilities, available out of the box and business ready for Virto Commerce implementation partners.

The new service will verify potential clients to determine if you're dealing with legitimate businesses

STARCHIUM, under CEO JeongWan Lee, boosts construction with 'Zazaero,' a digital platform enhancing material procurement and logistics for small firms. The company plans global expansion and a B2C shift.

Finally, A Marketing Agency that Speaks "Engineer"

Prospect Wallet Revamps 50 million B2B Database for Unmatched Accuracy and Responsiveness

Prospect Wallet is offering a 10% discount on all B2B email lists for purchases over $2500. With a database of 50 million records across various industries, businesses can supercharge their marketing efforts. Offer valid from Oct 18 - Dec 31, 2024

For software companies competing in today’s digital marketplace, simply having an online presence isn’t enough. To capture the attention of your target audience and engage them throughout your sales funnel, you need to develop and deploy a strategic, comprehensive, and consistent digital marketing plan. Digital marketing is not just about visibility — it’s about establishing […]

The post The Most Effective Digital Marketing Strategies for B2B Software Companies appeared first on 3.7 Designs.

Today’s tech firms need a solid digital marketing strategy to stand out and remain competitive in the eyes of potential customers. Tech businesses can use many tactics, channels, and communication styles to reach key decision-makers and sell more products or services. So, effective marketing strategies for tech companies must include an intentional combination of these […]

The post Building a Winning Digital Marketing Strategy for B2B Tech Firms appeared first on 3.7 Designs.

A carefully planned and executed search engine optimization campaign is critical to most technology businesses’ overall digital marketing strategy. Technology companies, in particular, require a different approach to SEO than many others. They often face a highly technical target audience, prospects who thoroughly research possible solutions before making a buying decision, multiple stakeholders in the buying process, […]

The post Advanced SEO Tactics for B2B Technology Companies appeared first on 3.7 Designs.

Marketing automation has been a buzzword for years, and maybe you’ve tried it with some (or no) success, or maybe you’re just now ready to give it a shot. Either way, this article is for you. Marketing automation tools can be a game-changer for marketing and sales teams. Still, they need proper implementation to get […]

The post Marketing Automation for B2B: Strategies to Boost Your Sales appeared first on 3.7 Designs.

Launching a new B2B software product requires a different approach than traditional go-to-market strategies. The business model you choose should align with varying types of products and market conditions, as it significantly influences overall sales success and the structuring of sales teams. The software space is crowded, and your potential customers are likely already using […]

The post From Research to Revenue: A Complete Guide to B2B Software GTM appeared first on 3.7 Designs.

Automation by Rockwell, an award-winning educational platform on sustainable packaging, and pouch filling and sealing equipment are among the many packaging innovations to be on display.

The authors of "Oracle SOA B2B Integration: A Hands-on Tutorial" get down to the basics.

A panel of experts describes the levels of automation possible with Oracle SOA B2B Integration.

EDI remains in wide use among old-guard companies, but newer companies are embracing ebXML and other alternatives. The expert panel looks at the future of SOA B2B integration.

Retail and property developer Central Pattana Plc (CPN) is planning to spend 2 billion baht on five new community malls and the renovation of 15 existing malls during 2025-2029 to capitalise on evolving consumer behaviours.

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מעוניין להקים אתר Wholesale לאיסוף הזמנות בלבד. קטלוג דיגיטלי.אשמח לשתף אותך ולקבל הצעת מחיר.

Sheela Foam, maker of Sleepwell and Kurl-on mattresses, reported a consolidated net profit of Rs 9 crore on revenues of Rs 813 crore in Q2 FY25. The company saw a 32% year-on-year revenue increase, driven by a 19% rise in mattress volume.

This article will discuss why B2B digital marketing is advantageous over traditional marketing and why it is becoming rapidly crucial for businesses to make the switch

What is B2B influencer marketing?  I get asked this question quite often. Especially by non-marketers, who have the assumption I...

The post Here’s How 11 Expert Marketers Define B2B Influencer Marketing appeared first on TopRank® Marketing.

Despite their differences, business-to-consumer (B2C) and business-to-business (B2B) influencer marketing share several key similarities.  Both audiences seek value, with a...

The post Try These 7 B2C Influencer Marketing Tactics for B2B Success appeared first on TopRank® Marketing.

Let me know if this sounds familiar: You’re drafting a masterful thought leadership piece and want to back up your...

The post A Complete Guide to Using Original Research to Elevate B2B Content Marketing appeared first on TopRank® Marketing.

The leadership hiring move is a part of the company’s growth agenda to strengthen its business-to-consumer (B2C) and business-to-business (B2B)

Aimed at startups, the program will offer tech integration, market access, and personalized mentorship

Company: P & I Management Consultants
Experience: 3 to 6
location: India
Ref: 24341096
Summary: Job Description: Marketing & Sales Engineer, should be B.Tech or Diploma (Mechanical) with 3-6 years experience in Handling of Customers’ inquiry/demand for industrial Valves, Government Purchase order,M.O. Amendment, Customers....

baVel, Voxel's electronic transaction platform in...

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LinkedIn ad expert AJ Wilcox shares secrets for using Linkedin Ads to generate high-quality leads and nurture them to achieve better sales results.

Konstanze Alex, Dell's director B2B influencer relations and content co-creation, offers insights from the company's success using influencer marketing for B2B.

Rani Mani, head of social influencer enablement at software giant Adobe, shares the mindset, approaches, and tactics that make the Adobe Insiders program successful.

Michael Brenner, content strategist, shares tips from his upcoming B2B Marketing Forum presentation, "Content Marketing Is the Future of B2B: Case Studies for Success," and shares insights from his book Mean People Suck: How Empathy Leads t