When is the best time to post on social media? Unmetric, an AI-powered social media analytics platform, reviewed social media posts from 100 brands over a five-week period, then compiled the data into an infographic that explores the answers to that question.

The data shows...

• Surprisingly, Instagram user activity peaks at 3-4 AM on Sundays (because of global interactions, yet Instagram posts on Tuesdays received the best engagement.

• Facebook's sweet spot for engagement is on Thursdays, 9-10 AM; and weekends show lower engagement on Facebook.
• The most rewarding time for brands to post on Twitter is between 11 AM and noon.

complete article

Most organisations believe social media has a role to play in their marketing communications, but, equally, most would struggle to explain exactly what that role is. There’s little doubt that social media takes up a significant amount of consumer time and attention but without understanding the influence and quantifying the commercial benefits for brands and businesses, no marketing activity should be above question.

Like every other marketing activity, a social media strategy must be judged on its positive impact on business or brand metrics.

complete article

The ever-expanding size of the world wide web has caused an explosion of content in different horizons. Be it the case of videos, music, or text-based content, billions of netizens gobble loads of content every day.

There is an uncountable number of websites ready to feed you with the daily dose of their interesting articles. You can count us in the list if you want. But how would single human visit tons of websites to slurp all the information? Thankfully, there are ways to so.

complete article

Shares of Twitter Inc. and Facebook Inc. endured a surprise rout this week, as investors were rattled by signs that users are souring on the social-media stalwarts.

Twitter said Friday that its number of monthly users dropped in the second quarter and could continue to fall as it purges fake accounts, results that echoed Facebooks bombshell guidance Wednesday that its growth is expected to slow through the end of the year.

complete article

To excel at social media, you must be a social media expert, right? While this is true in some respects, having narrow social media knowledge can also be limiting. A social media-only focus can actually hold back your social media strategy from reaching its full potential. You are building more than a social media presence -- you are building a brand. Social media is not an end unto itself. Vanity metrics -- followers and likes -- may be early indicators of good content, but the true test of social media is business impact. Management will eventually stop paying for social media activity that does not lead to bottom line action.

complete article

Social media sites and apps are constantly changing and evolving to match the needs of their user base — for good, and for ill. Whether its Facebook Watchs new shows actually making it worth using, or Snapchats reviled redesign, social media changes can be a polarizing topic for the millions of people who use the sites every day.

But sometimes, the changes just raise the whole site or app a bit, and make the experience of using them better (or mercifully less tedious). These are the best social media changes we saw this year.

complete article

There are very few industries these days that change as quickly as social media. Every new discovery or algorithm update has the potential to shape the future of how we connect with each other and our clients. This past year has been an exceptionally tumultuous one for social media networks, even for an ever-changing industry. We have seen a huge paradigm shift in social media in 2018 toward consumer awareness and expectation. It’s bound to have a major effect on how brands will connect with their customers through social media in the future.

As we wrap up the year, lets take a look back at what has changed in social media in 2018 and how it will impact social media marketing strategy building in 2019.

complete article

The Internal Revenue Service (IRS) is looking to get its hands on a product that will help its agents investigate tax dodgers who have set up shop on social media, according to a request posted to the federal government’s procurement website, FedBizOpps.

The post indicates that the IRS, whose under-equipped enforcement agents ferret out financial crime related to the tax system, is looking for a new way to investigate potential tax cheats based on their social media usage, citing as one example the ubiquity of online stores. The IRS currently has no formal tool, it says, to comb through social media feeds.

complete article

Every company marketer posting on social media is curious about the best times to post their content. While each audience is unique, having a rule of thumb can be extremely helpful when you are first starting out. Sprout Social recently published the results of their Best Times to Post on Social Media: 2018 Industry Research, a report which includes preferred time slots for the big 4 — Facebook, Instagram, Twitter, and LinkedIn.

complete article

Pinterest has updated its chronological feed with a redesign as well as an easier way to visit publishers web pages.

These updates can be found in the Following tab, introduced earlier this year, which only contains pins from accounts that a user has chosen to follow.

By comparison, the main Pinterest feed contains a mix of pins from followed accounts as well as algorithmic recommendations.

complete article

When it comes to video content on landing pages, marketers tend to either totally crush it, or completely bomb.

Your landing page videos may fail for several reasons.

Typically, this is because the videos on landing pages are:

Too long.
On the wrong section of the landing page.
Missing a key component (like a call-to-action).
Do not make these same mistakes!

This article will explain why landing page videos are so important, and share 11 landing page video best practices that will help increase conversions.

complete article

Live Bookmarks combines Firefoxs bookmarking functionality with the dynamic nature of RSS feeds to create auto-updating bookmark folders that list all recent entries from RSS feeds.

The removal causes quite the issues for users who make use of the feature. Mozilla announced that it plans to export the list of feeds to an OPML file which the majority of RSS readers support.

While there are some alternatives that might work for some users, there was not a real solution to regain the functionality once it is removed.

complete article

There is no questioning the influence of social media in modern society, and our broader interactive process. But still, many businesses remain unsure whether it's right for them, whether they actually need to have a social media presence.

To be fair, it may not be for everyone - if, for example, you sell products aimed specifically at an older sector of the market, it could be that you would be wasting your time posting to a Facebook Page that no one's likely to read.

complete article

As it prepares to go public under the ticker PINS after filing its S-1 to the Securities Exchange Commission today (March 22), Pinterest said it would rather not be seen as a place like Facebook or Twitter.

The cold shoulder makes sense: Sites that algorithmically serve up content—Facebook, YouTube, Google, Instagram, and Twitter—remain under fire for their inability to moderate the environments on their own platforms.

complete article

Abeyagoonasekera, Asanga, author

Australia. Parliament. Senate. Rural and Regional Affairs and Transport References Committee, author, issuing body

Australia. Parliament. Senate. Finance and Public Administration Legislation Committee, author, issuing body

Australia. Parliament. Senate. Education and Employment Legislation Committee, author, issuing body

Australia

Australia. Parliament. House of Representatives. Standing Committee of Privileges and Members' Interests, author

Australia. Parliament. House of Representatives. Standing Committee on Appropriations and Administration, author, issuing body

Western Australia. Parliament. Legislative Council. Standing Committee on Estimates and Financial Operations

Arruzza, Cinzia, author

Brown, Wendy, 1955- author

Online Resource

Will these contestants dance into your screen when the show starts later this month?

'I was well prepared and confident that I would win at least win Rs 50 lakh to 1 crore.'

Shefali Jariwala enters Bigg Boss 13.

''When I walk out of a room or enter a gathering, everybody should notice me.''I always want to make a statement.''I flaunt myself and there is no stopping me,' Nia Sharma says as she gets ready for her new show, Naagin 4.

Bigg Boss 13 has come to an end, and it's time for a recap.

Dewey Library - HF6161.A38 N55 2016

Online Resource

Online Resource

Online Resource

Online Resource

Online Resource

Dewey Library - HF5415.13.G83 2018

Dewey Library - HF5415.129 M67 2019

Online Resource

Online Resource

Hit by lockdown but aided by technology, fruit growers in Bengaluru reach out to city residents in apartment complexes and gated societies to sell their produce

“Did you know—” I begin, while talking to Bins on WhatsApp. He stops me at once. “You KNOW I hate quizzes!” he groans. “Shush,” I say to him. “It’s NO

You are subscribed to Web Archiving News for Library of Congress. This information has recently been updated, and is now available.