ive Digital sense : the common sense approach to effectively blending social business strategy, marketing technology, and customer experience / Travis Wright, Chris J. Snook By prospero.murdoch.edu.au Published On :: Wright, Travis, author Full Article
ive Visual content marketing : leveraging infographics, video, and interactive media to attract and engage customers / Stephen Gamble By prospero.murdoch.edu.au Published On :: Gamble, Stephen, author Full Article
ive The service innovation handbook : action-oriented creative thinking toolkit for service organizations : templates, cases, capabilities / Lucy Kimbell By prospero.murdoch.edu.au Published On :: Kimbell, Lucy, author Full Article
ive Advanced introduction to consumer behavior analysis / Gordon Foxall (Distinguished Research Professor, Cardiff Business School, Cardiff University, UK) By prospero.murdoch.edu.au Published On :: Foxall, Gordon R., author Full Article
ive Marketing strategy & competitive positioning / Graham Hooley, Nigel F. Piercy, Brigitte Nicoulaud, John M. Rudd By prospero.murdoch.edu.au Published On :: Hooley, Graham J., author Full Article
ive Marketing for competitiveness : Asia to the world! in the age of digital consumers / Philip Kotler (Northwestern University, USA), Hermawan Kartajaya (MarkPlus, Inc., Indonesia), Hooi Den Huan (Nanyang Technological University, Singapore) By prospero.murdoch.edu.au Published On :: Kotler, Philip, author Full Article
ive 8 Creative Ways To Use RSS Feeds By www.rss-specifications.com Published On :: Wed, 19 Mar 2014 09:00:00 -0400 If you have a blog created with WordPress, TypePad, or Blogger, you can use Blog2Print to create a book directly from your blogs RSS feed. The book can include photos, comments, and be printed in black and white or color. complete article Full Article
ive How to Find Highly Effective Keywords By www.rss-specifications.com Published On :: Tue, 1 Jul 2014 13:07:08 -0400 Have you ever used a technique for years, only to find out that it blows people away? For SEO purposes I use a very quick and simple system to find the right keywords, that factors in how popular a keyword is with the level of competition. It only takes a few minutes and helps you tap into the gold that lies buried in the rubble that Google give you. complete article Full Article
ive 10 Tools to Help Discover and Monitor Negative SEO By www.rss-specifications.com Published On :: Mon, 17 Nov 2014 09:00:04 -0500 People define negative SEO in a variety of ways. Some consider it the malicious efforts of your competitors to either build unsavory links to your website or steal the best links from your website. Others would add website hacking, content theft, brand impersonation, and similar strategies to the list. I consider negative SEO anything that could harm your reputation, visibility, or traffic in search. With that in mind, here are some tools and services you can use to monitor negative SEO activity and the harm it does to your website and brand. complete article Full Article
ive Creative Podcasting For Businesses By www.rss-specifications.com Published On :: Fri, 6 Mar 2015 09:00:00 -0500 Podcasting content comes in a wide variety of shapes and sizes. Businesses are finding many different and creative ways of incorporating podcasts into their business strategies and marketing plans. Here are just some of the various types of content that businesses are turning into podcasts... Creative Podcasting for Businesses Full Article
ive Social Media Quizzes Could Give Hackers Access By www.rss-specifications.com Published On :: Mon, 23 Nov 2015 09:00:00 -0500 Social media allows you to connect with the world, but many seemingly harmless quizzes and games can really be traps laid by social media hackers. The simple and sometimes silly surveys that pop up on Facebook feeds often ask simple questions that may appear simple enough: What's your favorite color? Where did you grow up? What is your spirit animal? Where did you go to high school? complete article Full Article
ive Social Media gives Customers Power over Brands By www.rss-specifications.com Published On :: Tue, 31 May 2016 09:00:00 -0400 Not so long ago, customers were isolated. Their ability to voice their dissatisfaction with the service they received from business was severely limited. The once feared television show Fair Go was just about their only option. Today they can air their gripes instantly on Facebook, Twitter or other social platforms and build alliances with similarly disgruntled customers. They can take pictures wherever they go and record or even film their interactions. complete article Full Article
ive Five Android apps to feed your RSS needs By www.rss-specifications.com Published On :: Mon, 20 Jun 2016 09:00:00 -0400 If you are a news junkie, you probably depend on various and sundry RSS feeds—so you most likely need a handy app to curate them into a single, easy-to-use location. Fortunately, plenty of Android apps are available to handle all your RSS needs. What is RSS? For those who are new to RSS, here's a quick overview. RSS stands for rich site summary (or really simple syndication). It enables sites to publish frequently updated information in a format that is easy to consume (by both apps and humans). The format of RSS tends to be a title and a one-sentence or one-paragraph blurb. Readers can click on the title, which will take them to the original piece. Different apps offer different features for RSS feeds. I have found five apps in the Google Play Store that I believe represent the best features and the most user-friendly interfaces. complete article Full Article
ive Former Top Gear Crew to launch DriveTribe Social Network By www.rss-specifications.com Published On :: Mon, 25 Jul 2016 09:00:00 -0400 The former Top Gear crew seem to be embracing the internet in a whole new way. Jeremy Clarkson, James May, and Richard Hammond have announced that their new social network, DriveTribe, will be launching this autumn. Details are scarce, but each of the founders shared a quote of what they would like to see from this new venture. complete article Full Article
ive Social Media Networks Launch Voter Registration Drives By www.rss-specifications.com Published On :: Wed, 2 Nov 2016 09:00:00 -0400 Registering to vote just got a whole lot easier for tens of million social media users in the U.S. At least six major social media apps are launching voter registration drives to meet young voters exactly where they spend much of their time: on their phones. complete article Full Article
ive Five Android apps to feed your RSS needs By www.rss-specifications.com Published On :: Fri, 11 Nov 2016 13:18:26 -0400 RSS offers an efficient way to stay in the know, but the right newsreader can make a big difference. Here are five outstanding Android apps that should do the trick. complete article Full Article
ive How Social Media Went From Exciting To Ingrained In Our Lives By www.rss-specifications.com Published On :: Tue, 21 Feb 2017 09:00:00 -0500 Chances are if you are in sales, social media is already a prominent part of your personal life. And now, thanks to social selling, it is hopefully a big part of your professional life as well. Incorporating social media into the workplace has brought many opportunities, but also many questions. You may be wondering how to best navigate social networks with your sales prospecting goals in mind. complete article Full Article
ive How to Be More Productive on Social Media By www.rss-specifications.com Published On :: Wed, 5 Apr 2017 09:00:00 -0400 Anyone who has invested time managing and growing a social media following knows that it can turn into a time vacuum. Open up Instagram and suddenly you find yourself scrolling through beautiful photos from your friends excursion to Iceland. Those ponies are so photogenic with their manes blowing in the icy wind! Logging in, posting and getting out without being distracted is a challenge even the most self-disciplined struggle with. complete article Full Article
ive Five Android apps to feed your RSS needs By www.rss-specifications.com Published On :: Fri, 7 Apr 2017 09:17:25 -0400 If you are a news junkie, you probably depend on various and sundry RSS feeds—so you most likely need a handy app to curate them into a single, easy-to-use location. Fortunately, plenty of Android apps are available to handle all your RSS needs. complete article Full Article
ive Five Android apps to feed your RSS needs By www.rss-specifications.com Published On :: Mon, 16 Oct 2017 09:00:00 -0400 RSS offers an efficient way to stay in the know, but the right newsreader can make a big difference. Here are five outstanding Android apps that should do the trick. complete article Full Article
ive 9 steps to better, more effective content writing By www.rss-specifications.com Published On :: Mon, 22 Jan 2018 16:19:45 -0500 Writing sells. You don’t have to be the worlds foremost wordsmith to produce effective content, but improving your writing will make you more successful at work. Here are some tips: 1. Know your audience. You are not just writing for yourself, are you? You should be creating content for others, and it’s imperative to understand the people you are writing for. Whats useful for them? What might help them in their jobs? complete article Full Article
ive The power of data-driven content marketing By www.rss-specifications.com Published On :: Wed, 24 Jan 2018 16:20:57 -0500 Did you know that the average CTR for any form of online advertising went from 0.09% to 0.05%? For this trend we are to blame the rise of social networks and ad blockers which helped consumers successfully fight the unwanted ads. Where does this leave marketers? complete article Full Article
ive Mozilla plans to remove RSS feed reader and Live Bookmarks support from Firefox By www.rss-specifications.com Published On :: Mon, 30 Jul 2018 09:22:00 -0400 Mozillas current plan aims for a removal of both features in Firefox 63 or Firefox 64, out October or December 2018. The change won't affect the current Firefox 60 ESR version but the next Firefox ESR after Firefox 60 ESR won't support both features anymore as well. We published an overview of Live Bookmarks in 2014, but Firefox supported the feature for much longer. Live Bookmarks allowed Firefox users to subscribe to a site's RSS feed so that new articles would be displayed in a bookmarks folder in the web browser. complete article Full Article
ive Social media sentiment not predictive of offline brand outcomes By www.rss-specifications.com Published On :: Mon, 20 Aug 2018 09:48:08 -0400 The conventional thinking is that social media conversations about brands are representative of broader consumer sentiment in the overall market. However a new study from Engagement Labs, appearing in the Journal of Advertising Research, finds online discussions and sentiment are not necessarily predictive of offline brand outcomes. complete article Full Article
ive Five tips to help tweens and teens clean up their social media feeds By www.rss-specifications.com Published On :: Fri, 24 Aug 2018 09:50:25 -0400 Keeping tabs on the rich, famous, and just-plain-cool is nothing new, of course. But social media can take that fixation to a pretty dark place. The feeling is common enough that some doctors are calling it social media anxiety disorder (SMAD) – although what most kids have is more like FOMO ... on steroids. While it is tough to see your kid in despair, there is a good solution that doesn't require an all-out social media ban: Just help your kid clean up their feed. Self-comparison is a natural part of the tween and teen years. And for most kids, so is social media. While there are plenty of good things kids get out of their online connections, sometimes the combo can lead to a negative feedback loop that gnaws away at them. complete article Full Article
ive 5 Ways to Proactively Engage Prospects and Customers By www.rss-specifications.com Published On :: Mon, 17 Sep 2018 09:32:28 -0400 While responding quickly to incoming customer inquiries has almost become table stakes in social media, many sophisticated brands have learned that proactive customer care can provide additional benefits to both the company and the customer. Proactively contacting prospects and customers can create a surprisingly positive customer experience, provide marketing benefits like brand awareness, and even save servicing costs. It can also Proactively listening to prospects and customers on social media can identify key trends, new product opportunities, and customer pain points. complete article Full Article
ive Five Common Social Media Marketing Mistakes to Avoid in 2019 By www.rss-specifications.com Published On :: Mon, 5 Nov 2018 09:31:34 -0400 Every marketer today wants to make their brand presence felt. That is the reason why social media is being leveraged on a big scale. Whether one owns an established business or a startup, social media marketing is something that everyone is using to reach and communicate with the customers. Doesn’t it make sense to be in a place where the crowd is? One often comes across some social media marketing activities that fail. While, on the other hand, some Facebook and Twitter pages become popular than the others. Many times, marketers observe that their competitors are doing better than them in social media marketing! Everybody does make mistakes. How can social media marketers be any different? But the fact is, making too many mistakes can see the followers dwindle and their count drop. Indeed, it does affect the revenue of a business. As with all mistakes, the first step is understanding and becoming aware of them. It then becomes easier to avoid them in the future. complete article Full Article
ive Five Ways To Use Social Networks To Sell Products By www.rss-specifications.com Published On :: Mon, 12 Nov 2018 09:44:52 -0400 I have been hearing a lot of marketers talk about social commerce, which is exactly what it sounds like: using social media networks to help sell products online. This may sound like a relatively new idea, but when you take a deeper look, social commerce was actually introduced by Yahoo in late 2005. At the time, things like product reviews and sharing wish lists were cutting edge, but that was one of the early examples of combining social networking with online commerce. Technology has since evolved, but the idea remains the same. To understand how to succeed in social commerce, here are five tips for using social networks to sell products online. complete article Full Article
ive Pinterests Redesigned Feed May Drive More Referral Traffic By www.rss-specifications.com Published On :: Thu, 7 Feb 2019 01:25:58 -0500 Pinterest has updated its chronological feed with a redesign as well as an easier way to visit publishers web pages. These updates can be found in the Following tab, introduced earlier this year, which only contains pins from accounts that a user has chosen to follow. By comparison, the main Pinterest feed contains a mix of pins from followed accounts as well as algorithmic recommendations. complete article Full Article
ive Excessive Social Media use Could Lead to Poor Decision-Making By www.rss-specifications.com Published On :: Fri, 1 Mar 2019 09:43:33 -0500 For many consumers, spending too much time on social media often happens subconsciously. We pick up our phones, and before long, hours have passed. While many of us think nothing of the extra time spent scrolling on Facebook, Twitter, or Instagram, a new study conducted by researchers from Michigan State University found that too much time on social media can lead to bad decision-making. complete article Full Article
ive Excessive Social Media use Comparable to Drug Addiction By www.rss-specifications.com Published On :: Fri, 8 Mar 2019 09:58:41 -0500 Excessive social media use has negative consequences that include the kind of risky decision-making associated with drug and gambling addicts, new research shows. Researchers at Michigan State University had 71 study participants take a survey gauging their Facebook dependence; it included questions about users feelings when unable to access the website, the influence Facebook has had on a users job or education, and attempts to quit. complete article Full Article
ive Livemarks restores Live Bookmarks support in Firefox By www.rss-specifications.com Published On :: Mon, 18 Mar 2019 13:58:44 -0500 Live Bookmarks combines Firefoxs bookmarking functionality with the dynamic nature of RSS feeds to create auto-updating bookmark folders that list all recent entries from RSS feeds. The removal causes quite the issues for users who make use of the feature. Mozilla announced that it plans to export the list of feeds to an OPML file which the majority of RSS readers support. While there are some alternatives that might work for some users, there was not a real solution to regain the functionality once it is removed. complete article Full Article
ive Loneliness Linked To Negative Social Media Experiences, Study Finds By www.rss-specifications.com Published On :: Wed, 27 Mar 2019 14:16:01 -0500 We have been hearing more and more about loneliness, and the loneliness epidemic, in recent years, as research has stared to lay out both its causes and effects. There are likely many reasons for this increasing psychological/societal issue, but one that is almost certainly involved is our dependence on screens, and in particular social media. And a new study from the University of Pittsburgh and West Virginia University finds that social media use—or at least negative experiences on social—is linked to more feelings of social isolation, a.k.a. loneliness. complete article Full Article
ive The Internet Archive is working to preserve public Google+ posts before it shuts down By www.rss-specifications.com Published On :: Mon, 6 May 2019 15:26:36 -0400 Google is set to begin deleting data from its beleaguered social network, Google+ in April, but before that happens, the Internet Archive and the ArchiveTeam say that they are working to preserve public posts on the platform before they vanish forever. In a post on Reddit, the sites announced that they had begun their efforts to archive the posts using scripts to capture and back up the data in an effort to preserve it. The teams say that their efforts will only encompass posts that are currently available to the public: they won’t be able to back up posts that are marked private or deleted. complete article Full Article
ive 8 Steps to a More Effective Social Media Marketing Strategy By www.rss-specifications.com Published On :: Wed, 15 May 2019 11:03:19 -0400 While the social media landscape is always changing, the fundamental building blocks of an effective strategy remain the same. Without them, you're likely wasting your time - or at the least, you're not seeing optimal results from your efforts to connect and engage with your online audience. complete article Full Article
ive 9 Key Steps in Implementing an Effective Social Media Strategy By www.rss-specifications.com Published On :: Mon, 1 Jul 2019 11:44:42 -0400 One of the biggest challenges in implementing an effective social media marketing strategy is time. When I ask people about their social media strategy for their business, I often get responses like: complete article Full Article
ive Why Social Media Publishing Must Live Within Your Content Marketing Vision By www.rss-specifications.com Published On :: Mon, 8 Jul 2019 11:51:47 -0400 With an undoubtedly scrappy beginning, content is now a serious player in a variety of brand communications, ranging from demand generation to PR, and on to sales enablement. Especially as search becomes more competitive, it’s important to look beyond a single point of activation in order to make the most of your content. Integrating social media publishing with your larger content marketing vision can help you do that, engaging your audience and maximizing your content marketing ROI. complete article Full Article
ive The Oscars: Driven by cowardice? By www.rediff.com Published On :: The Academy has done it again -- opted for the safe choices, leaving the truly deserving out in the cold. Full Article
ive FSIS Directive 2450.3 By www.fsis.usda.gov Published On :: Tue, 2 Jul 2019 13:00:00 -0500 Mandatory Supervisory Training and Responsibilities Concerning Government Owned Vehicle Misuse Full Article
ive FSIS Directive 6090.1 By www.fsis.usda.gov Published On :: Wed, 24 Jul 2019 09:58:00 -0500 Firearms Safety In Official Livestock Establishments Full Article
ive FSIS Directive 4630.5 By www.fsis.usda.gov Published On :: Thu, 12 Sep 2019 13:37:00 -0500 Leave Bank Program Full Article
ive FSIS Directive 5100.5 By www.fsis.usda.gov Published On :: Wed, 25 Sep 2019 08:55:00 -0500 Public Health Regulations and FSIS Response to Elevated Public Health Regulation Noncompliance Rates Full Article
ive FSIS Directive 7120.1 Rev. 52 By www.fsis.usda.gov Published On :: Tue, 1 Oct 2019 08:55:00 -0500 Safe and Suitable Ingredients Used in the Production of Meat, Poultry, and Egg Products Full Article
ive FSIS Directive 9900.3 Revision 1 By www.fsis.usda.gov Published On :: Thu, 3 Oct 2019 07:28:00 -0500 Prestamping Imported Product Full Article
ive FSIS Directive 6300.1 Rev. 2 By www.fsis.usda.gov Published On :: Tue, 8 Oct 2019 09:55:00 -0500 Manufacture of Animal Food or Uninspected Articles at Official Establishments Full Article
ive FSIS Directive 10100 Rev. 1 By www.fsis.usda.gov Published On :: Tue, 29 Oct 2019 08:30:00 -0500 FSIS Cecal Sampling Under the National Antimicrobial Resistance Monitoring System (NARMS) Surveillance Program Full Article
ive FSIS Directive 6100.3 Revision 1 By www.fsis.usda.gov Published On :: Tue, 12 Nov 2019 10:25:00 -0600 Ante-Mortem and Post-Mortem Poultry Inspection Full Article
ive FSIS Directive 6420.2 Rev. 2 By www.fsis.usda.gov Published On :: Thu, 19 Dec 2019 15:22:00 -0600 Verification of Procedures for Controlling Fecal Material, Ingesta, and Milk in Livestock Slaughter Operations Full Article
ive FSIS Directive 6410.4 By www.fsis.usda.gov Published On :: Thu, 19 Dec 2019 15:24:00 -0600 Verifying Swine Slaughter Establishments Maintain Adequate Procedures for Preventing Contamination of Carcasses and Parts by Enteric Pathogens Full Article
ive FSIS Directive 6600.1 By www.fsis.usda.gov Published On :: Thu, 19 Dec 2019 15:27:00 -0600 New Swine Slaughter Inspection System: Ante-Mortem and Post-Mortem Inspection and Verification of Food Safety and Ready-To-Cook Requirements Full Article