कोरोना वायरस महामारी के चलते विश्व महामंदी की ओर देश बढ़ रहा है। वर्ल्ड इकनॉमी हो या भारत की अर्थव्यवस्था, सब चौपट सी होता नजर आ रही है। फिल्म इंडस्ट्री को पहले ही करोड़ों की चपत लग चुकी है। लेकिन तनाव

Xiaomi has decided to overflow the Indian market with Mi-branded products. The company has announced three new products- Mi 10 5G, Mi True Wireless Earphones 2 and the Mi Box 4K to transform dumb TVs into Android-powered Smart TVs. The Xiaomi

टीवीएस मोटर ने देश में मौजूद सभी निर्माण संयंत्रों में प्रोडक्शन शुरू करने की घोषणा कर दी है। कंपनी होसूर, मैसूरु और नालागढ़ के प्लांटों में उत्पादन शुरू कर रही है। कंपनी ने अधियरियों और प्लांट कर्मचारियों के लिए संक्रमण से

ప్రపంచ వ్యాప్తంగా ప్రజలలో ఈ వ్యాధి గురించి అవగాహన పెంచడానికి ప్రతి సంవత్సరం మే 8 వ తేదీన ప్రపంచ తలసేమియా దినోత్సవాన్ని జరుపుకుంటారు. తలసేమియా రోగుల జ్ఞాపకార్థం, రక్తం జన్యుపరమైన రుగ్మతతో జీవించడానికి కష్టపడేవారిని ప్రోత్సహించడానికి కూడా ఈ రోజు అంకితం చేయబడింది. ఈ సంవత్సరం ఈవెంట్ థీమ్ 'నాణ్యమైన తలసేమియా హెల్త్‌కేర్ సేవలకు యూనివర్సల్

The live streaming of the match will take place on Sports Tiger App at 01:00 p.m.  

The live streaming of the match will take place on Sports Tiger App at 11:00 a.m.  

Taiwan Dragons are all set to square off with Hsinchu Titans in Pool 2 Qualifier-1 of Taiwan-first-of-its-kind, Taipei T10 League 2020 at the Yingfeng Cricket Ground in Songshan District on Sunday.

The two of Saif Ali Khan's kids love the camera.

નવી દિલ્હીઃ ભારત અને સાઉથ આફ્રિકા વચ્ચે 3 મેચની વનડે સીરિઝનો પહેલો મેચ ધર્મશાળામાં રમાશે. જેની શરૂઆત ગુરુવારથી થઈ રહી છે. જ્યારે દુનિયાભરમાં તબાહી મચાવનાર સંક્રામક વાયરસ કોરોનાના લપેટામાં આવવાથી બચવા માટે ભારતીય ક્રિકેટ કંટ્રોલ બોર્ડની મેડિકલ ટીમે ખેલાડીઓ અને સ્ટાફ

ગુરુવારે ભારત અને સાઉથ આફ્રિકા વચ્ચે વનડે સિરીઝ શરૂ થવા જઈ રહી છે. આ સિરીઝમાં રમવા ઉતરતા પહેલા ભારતીય ટીમ ન્યૂઝીલેન્ડ સામે હારનું ઠીકરું ફોડીને આવી છે. જો કે ભારતીય ટીમના ધાકડ બેટ્સમેન શિખર ધવન અને બ્લાસ્ટિંગ ઓલરાઉન્ડર હાર્દિક પંડ્યાની વાપસી

નવી દિલ્હીઃ ભારતીય પ્રવાસ પર વનડે સીરિઝ રમવા માટે આવેલ સાઉથ આફ્રિકી ટીમ સાથે આજે પહેલી વનડે મેચ રમાશે, ધર્મશાળાના મેદાનમાં બંને ટીમ એકબીજા સાથે ટકરાશે. જ્યાં ભારતીય ટીમ આ સીરિઝમાં ન્યૂઝીલેન્ડ સામે ક્લીન સ્વિપ ખમીને મેદાનમાં ઉતરવા જઈ રહી છે

નવી દિલ્હીઃ ધર્મશાળાના હિમાચલ પ્રદેશ ક્રિકેટ એસોસિએશન સ્ટેડિયમમાં ગુરુવારે રમાનાર વનડે મેચથી ભારત અને દક્ષિણ આફ્રિકા વચ્ચે રમાવવા જઈ રહેલી 3 મેચની સિરીઝનો પ્રારંભ થઈ રહ્યો છે. ભારતીય ટીમ માટે આ સીરિઝથી ઈજાના કારણે બહાર થયેલા કેટલાય ખેલાડીઓની વાપસી થઈ છે.

Kendriya Vidyalaya Sangathan (KVS) has released the admission schedule for the academic session 2019-20. Students and their parents who are aiming for admission can register online from March 1, 2019. KVS has released a public notice regarding the schedule for admission

TVS Motor Company appoints former Vice-President and Managing Director for Harley-Davidson Europe as its interim CEO at Norton motorcycles. The once-flourishing UK Motorcycle company went downhill earlier this year after facing an economic disaster. TVS plans to revive the iconic brand

TVS Motor Company has announced that they have registered 0 units of sales in the month of April 2020. The company shut down all its operations on the 23rd of March 2020, just a day before the lockdown began.

Due to the COVID-19 pandemic, India is going through a nationwide lockdown that has been extended to May 17. More and more Indians are adopting the social distancing norms due to the pandemic. Due to this, Delhi has witnessed a 60 percent reduction in air pollution.

TVS Eurogrip has announced a new feature of an e-ordering facility in its retailer app 'TVS Eurogrip Bandhan', which can be downloaded on both Android and iOS platforms. This new feature in the app will provide a comprehensive e-commerce experience with features that help place and track orders.

Both phones are pretty evenly matched in terms of performance.

The vast majority of content and industry news coverage around influencer marketing is focused on those who engage consumer audiences: Instagramers, YouTubers, and  as of late TikTokers. Of course the world of influence is not limited to consumer products and services. Influencers play an important role in businesses marketing to other businesses as well, whether it's on LinkedIn, Twitter or Facebook.

So what's the difference between B2C and B2B influencer marketing? We've covered B2B influencer marketing here in depth already with case studies, strategy and best practices, what makes a great B2B influencer, key statistics and more. After 7 plus years of focusing on B2B influencer marketing for some of the top B2B brands in the world, we've learned a few things about the practice. From that experience, I'll focus on what makes for good B2B influencer engagement as a way to understand the difference from B2C.

The most important steps for launching a B2B Influencer Marketing Program: Influence plays a role across the entire business customer lifecycle from awareness to advocacy so it follows that the best approach to collaborating with B2B influencers also spans the spectrum of customer engagement.

Regardless of the desired outcome from building brand awareness to increasing sales, best practices influencer marketing programs start with understanding the relevant topics of influence that both represent what customers care about and what the brand stands for.

It's important to look at B2B influencers as partners not just content creators or distribution channels.

Much of B2C influencer engagement is managed like an advertising buy. With B2B, it's important to look at B2B influencers as partners not just content creators or distribution channels. That means finding, engaging and activating influencers with expertise and audiences that will resonate with the objectives of the business. Using topics of influence, you can identify, qualify and recruit influencer partners to collaborate. You can certainly pay a B2B influencer, but it is most often for the craft of creation not just because they are well known.

The output of B2B influencer collaboration can be in any form that the brand is currently publishing content: text, video, visual, audio, interactive and even VR.

B2B influencers are different than B2C in that they must be subject matter experts. But it is often the case that they do not have the broad social media skills or reach as their B2C counterparts. Also, B2B influencer marketing is less about a transaction or advertising buy than it is about developing relationships with influencers that can add credibility to a brand and even advocate for purchases that have an extended sales cycles and run millions of dollars.

Successful B2B influencer relationships take time to build and require time to maintain.

Matching topically relevant influencers with content collaboration opportunities that deliver mutual value for the influencer, the audience you're after and your brand is both art and science. Successful relationships take time to build and require time to maintain. It is no different when working with B2B influencer partners, so brands should invest the time and resources to keep those relationships strong. That can mean software like the enterprise platform we use, Traackr, as well as the expertise of an influencer marketing agency that has many years of experience and established relationships with influencers in your industry.

What does effective B2B influencer marketing look like in action? Tech giant SAP wanted to raise awareness of their brand and establish thought leadership with their target audience of CTOs, CIOs, and technology managers. With B2B decision makers (and consumers in general) craving more inspiring and on-demand content, a podcast was the ideal channel to reach that target audience and spark in-depth engagement.

To Turn SAP’s vision for C-suite thought leadership into reality, they worked with TopRank Marketing to produce six episodes of Season 1, Tech Unknown Podcast. Each episode featured a long-form interview with an industry thought leader and was hosted by tech expert, Tamara McCleary. TopRank Marketing identified influencers for each episode with reach, relevance, and insight that would appeal to technology leaders.

The agency conducted live interviews with Tamara and the featured influencer guests to encourage in-depth exploration of the subject matter. The first season of the Tech Unknown podcast beat industry benchmarks for average downloads within 30 days, activated influencers that were important to the brand and the CTO/IO audience, earned millions of impressions, and opened the door for unique content repurposing opportunities.

Season 2 of the SAP Tech Unknown Podcast has now started to publish and is already breaking new performance records.  By combining an understanding of brand objectives and audience interests with the expertise and audience of specific influencers, SAP has been able to drive conversations, activate relationships and move the needle on their marketing objectives.

Where to start with B2B influencers:  In B2C, many influencers are inventory in a marketplace with detailed info on audience, performance and content creation capabilities where you can purchase services not unlike buying a sponsorship or advertising.

In B2B, there are no such marketplaces. Influencer Marketing platforms that algorithmically sort vast amounts of data are used to identify influencers that might be a match based on topical relevance, resonance with their audience and reach.

Once a B2B influencer has been identified as having the right mix of relevance, resonance and reach, B2B marketers can check to see if there is already a relationship with the influencer directly or through a first level connection. Engaging an experienced influencer that is already in your network is much different than starting a conversation with someone new.

It's also important to check to see if the B2B influencer is accustomed to “being an influencer” in terms of public speaking or writing and creating content.

Many B2C influencers are already familiar with what it means to "be" a social media influencer, but in B2B, such self assigned influencer status and behavior is less common. In B2C the goal is often transactional (drive product sales) and the brand might just present a project and have the influencer pitch a creative idea on how to implement. With B2B influencers that's possible but less likely. More often the B2B brand will have a campaign or program in mind with a narrative and structured content collaboration opportunities that influencers can take part in according to their specific areas of expertise and audience engagement.

For example, a B2B influencer program might have elements focused on top of funnel awareness, middle funnel engagement and end of funnel decision making. Each stage would involve different types of influencers (TOFU - brandividuals), (MOFU - industry experts), (BOFU - customers).

Relationship building with B2B influencers is key. A new contact will often be engaged with subtly on relevant social networks. You can look for signals that can be an open door to inviting a conversation. Then, as you engage online, you might feature the influencer in content or invite them to contribute something very easy, but that gives them great exposure. That basic interaction opens doors to more robust engagement.

If the influencer is clearly a pro and being an influencer is their business model, you can approach them directly as you would any other consultant.

B2C and B2B Influencer Marketing are different - and changing.

While there is advancing consumerization within the B2B world from software user experiences to the types of influencer content being co-created (server unboxing videos, tech "hauls") B2C and B2B influencer marketing are distinctly different. Viewing B2B influencers simply as content distribution channels or advocates for hire is a misplaced B2C-centric expectation. B2B influencers are industry experts that may or may not have advanced content creation skills. They have the attention and respect of their peers and that kind of influence is very powerful for brands that want to recapture buyer attention lost to dropping trust in brand advertising and communications.

If you have experience working with B2B and B2C influencers, what are some of the key differences you've experienced?

The post B2C vs. B2B Influencer Marketing – What’s the Difference? appeared first on Online Marketing Blog - TopRank®.

यदि आप 15 हजार रुपए के आसपास की रेंज में सबसे अच्छा स्मार्टफोन खरीदना चाहते हैं, तो आपके पास कई विकल्प मौजूद हैं। इन दिनों कई स्मार्टफोन कंपनियों ने मिड-रेंज सेगमेंट में कई लेटेस्ट फोन उतारे हैं। स्पेसिफिकेशंस को देखें तो हर फोन की अपनी खूबियां हैं और कमियां भी। ऐसे में आप खुद तुलना कर पता लगा सकते हैं कि आपको अपनी जरूरत के आधार पर कौन—सा फोन चुनना चाहिए। यहां हम आपकी सुविधा के लिए Honor 9X, Redmi Note 8 Pro और Samsung Galaxy M30s की तुलना कर रहे हैं, जो कि मिड—रेंज में बहुत ही बढ़िया स्मार्टफोन्स हैं। जानते हैं इनमें कौन-सा फोन आपकी जरूरतों के अनुसार बेहतर विकल्प साबित हो सकता है—

Honor 9X vs Redmi Note 8 Pro vs Samsung Galaxy M30s: कीमत
जहां Redmi Note 8 Pro 17 अक्टूबर, 2019 तथा Samsung Galaxy M30s 9 नवंबर, 2019 को भारतीय बाजार में लॉन्च हुए, वहीं Honor 9X हाल ही 14 जनवरी, 2020 को भारतीय मार्केट में लॉन्च हुआ है। कीमत में तुलना करें तो HONOR 9X के शुरुआती 4GB रैम मॉडल की कीमत 13,999 रुपए है। वहीं Redmi Note 8 Pro 14,999 रुपए तथा Samsung Galaxy M30s 13,999 रुपए की शुरुआती कीमत के साथ बाजार में उपलब्ध है।

Honor 9X vs Redmi Note 8 Pro vs Samsung Galaxy M30s: डिजाइन और डिस्प्ले
HONOR 9X में 3डी कर्व्ड प्लास्टिक डिजाइन है, जिसमें ग्लॉस टेक्सचर और राउंडेड एजेज हैं। सफायर ब्लू वेरियंट में लाइट के संपर्क में एक्स पैटर्न बहुत ही खूबसूरती के साथ नजर आता है। वहीं Redmi Note 8 Pro में ग्लास फिनिश तथा Samsung Galaxy M30s में प्लास्टिक फिनिश डिजाइन दिया गया है। HONOR 9X में 6.59-इंच का पॉप—अप डिस्प्ले है। जी हां, आपने सही पढ़ा! इतनी कम कीमत पर पहली बार आपको फ्रंट पॉप—अप कैमरा Honor 9X के साथ मिल रहा है। वहीं, Redmi Note 8 Pro में 6.53 इंच का ड्र्यू—ड्रॉप डिस्प्ले दिया गया है और Samsung Galaxy M30s में 6.4 इंच का यू ड्रॉप डिस्प्ले है। तीनों ही फोन्स में आपको 91 प्रतिशत या उससे अधिक का स्क्रीन टु बॉडी रेशियो मिलता है। इसके अलावा इन तीनो ही फोन्स में आपको पीछे की ओर फिंगरप्रिंट स्कैनर दिए गए हैं।

Honor 9X vs Redmi Note 8 Pro vs Samsung Galaxy M30s: परफॉरमेंस
परफॉरमेंस के मामले में HONOR 9X किरिन 710 प्रोसेसर और ओक्टाकोर सीपीयू के साथ दिया जा रहा है। इसमें 4GB/6GB रैम और 128GB स्टोरेज दी गई हैं, जो इसे फास्ट फोन बनाते हैं।
Redmi Note 8 Pro हेलियो G90T और Samsung Galaxy M30s एग्जाइनॉस 9611 प्रोसेसर पर रन करते हैं। HONOR का दावा है कि उसका होमग्रोन किरिन 710 प्रोसेसर स्मार्टफोन्स में फास्ट परफॉर्मेन्स की सभी जरूरतों को पूरा करता है और इसीलिए गेमर्स का फेवरेट है।

Honor 9X vs Redmi Note 8 Pro vs Samsung Galaxy M30s: कैमरा
HONOR 9X में 16MP का AI pop-up कैमरा दिया गया है, जो सॉफ्ट लाइट, बटरफ्लाइ लाइट, स्कैटर्ड लाइट, स्टेज लाइट जैसे आठ अलग—अलग मोड्स पर बखूबी काम करता है। इसमें इंटेलिजेंट फॉल डिटेक्शन, डाउनलोड प्रेशर प्रोटेक्शन और डस्ट तथा स्प्लैश प्रोटेक्टशन भी दिया गया है। यानी फोन के गिरने पर आपका कैमरा बचा रहता है और दबाव, धूल व पानी के छींटों का भी कैमरे पर ज्यादा असर नहीं होता। इसके अलावा HONOR 9X में AI-इनेबल्ड ट्रिपल रियर कैमरा सेटअप भी दिया गया हैं। इसमें 48MP प्राइमरी लेंस, 8MP सुपर वाइड लेंस और 2MP डेप्थ सेंसर दिया गया हैं। इसके एआइ फीचर से यह 22 अलग—अलग श्रेणियों के 500 से अधिक परिदृश्यों की सही पहचान कर सकता है।

Redmi Note 8 Pro में 20MP का ड्र्यू—ड्रॉप फ्रंट कैमरा दिया गया है, वहीं 64(GM1)+8+2+2MP का रेअर कैमरा सैटअप है। इसी तरह Samsung Galaxy M30s में भी ट्रिपल रियर कैमरा सेटअप मौजूद हैं। इसमें 48MP प्राइमरी लेंस, 8MP अल्ट्रा-वाइड लेंस और 5MP डेप्थ सेंसर दिया गया है। इसका फ्रंट या सेल्फी कैमरा 16MP का है।

Honor 9X vs Redmi Note 8 Pro vs Samsung Galaxy M30s: जरूरत के अनुसार फैसला
अगर आप एक बढ़िया कैमरा और परफॉर्मेंस वाला स्टाइलिश फोन तलाश रहे हैं तो HONOR 9X से अच्छा फोन इस प्राइस रेंज में नहीं मिलेगा। HONOR 9X में आपको फ्रंट कैमरा 16MP का मिलेगा, जो पॉप—अप के साथ हर किसी को अपना दीवाना बना लेगा। जबकि आपको Redmi Note 8 Pro और Samsung Galaxy M30s में पॉप अप कैमरा नहीं मिलेंगे। इसके अलावा Honor 9X का 6.59 इंच का डिस्प्ले साइज भी बाकी दो फोन से ज्यादा है। इसके अलावा आपको रोम या स्टोरेज स्पेस भी HONOR 9X में 128 जीबी की मिलेगी। जबकि Redmi Note 8 Pro और Samsung Galaxy M30s के शुरुआती फोन्स में यह 64 जीबी ही है।
Honor 9X का किरिन 710 प्रोसेसर Redmi Note 8 Pro के हेलियो G90T और Samsung Galaxy M30s के एक्जाइनॉस 9611 प्रोसेसर से परफॉर्मेंस के मामले में बेहतर है। किरिन 710 प्रोसेसर के साथ HONOR 9X में गेमिंग का अनुभव भी इन दोनो ही फोन्स से बेहतर है।

डालते हैं एक नजर, तीनों फोन्स के तुलनात्मक आंकड़ों पर—

ऑटो डेस्क. टीवीएस ने पिछले महीने लॉन्च हुई बीएस6 कंप्लेंट एनटॉर्क स्कूटर के इंजन स्पेसिफिकेशन जारी कर दिए हैं। कंपनी ने जारी किए आंकड़ों के मुताबिक, इसमें 124.5 सीसी का फ्यूल इंजेक्टेड इंजन मिलेगा जो 7,000 आरपीएम पर 9.25 हॉर्स पावर और 5,500 आरपीएम पर 10.5 एनएम का टॉर्क जनरेट करेगा। कंपनी ने फरवरी में इसे लॉन्च किया था। लॉन्चिंग के समय इसके इंजन के बारे में जानकारी नहीं दी गई थी।

पहले से कम हुआ पावर
बीएस4 मॉडल की तुलना में बीएस6 मॉडल में इंजन पावर में मामूली सी कमी आई है। बीएस4 मॉडल में 7500 आरपीएम पर 9.4 हॉर्स पावर मिलती थी जबकि बीएस6 में 7000 आरपीएम पर 9.25 हॉर्स पावर की ताकत मिलेगी। हालांकि टॉर्क में कोई बदला देखने को नहीं मिलेगा, यह पहले की तरह ही 10.5 एनएम है।

65,975 रुपए है शुरुआती कीमत
कीमत की बात करें तो बीएस6 कंप्लेंट एनटॉर्क के ड्रम ब्रेक वाले मॉडल की कीमत 65,975 रुपए है, डिस्क ब्रेक मॉडल की कीमत 69,975 रुपए है और रेस एडिशन की कीमत 72,455 रुपए है। यानी वैरिएंट के हिसाब से इसकी कीमत में 6513 रुपए से 9980 रुपए तक की बढ़ोतरी हुई है।

नया मॉडल ब्लूटूथ कनेक्टिविटी से लैस
बात करें टीवीएस एनटॉर्क के बीएस6 कंप्लेंट मॉडल कि तो इसमें बीएस4 की तरह की राइडिंग एक्सपीरियंस मिलेगा। नए मॉडल में पहले की तरह ही स्पोर्टी एग्जॉस्ट साउंड मिलेगा। नई एनटॉर्क में ब्लूटूथ कनेक्टिविटी की सुविधा भी मिलेगी।

With the digital revolution in India came the e-commerce sector, completely transforming the way consumers purchase items across all segments. This sector saw its fair share of ups and downs in the past decade.

The food delivery industry has emerged as one of the biggest online platforms with several new companies starting up in a past decade. The shape of the market is changing with a breakneck speed with players like Swiggy, Zomato, Foodpanda, Uber Eats, and many others.

The PM-CARES fund, Modi's brainchild, unarguably, lends wings to this unfettered fight against COVID-19, even as the world marvels at India's ability to restrict collateral damage from the pandemic, to a bare minimum.

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The BCCI official also claimed that a limited-overs match would be more beneficial for both boards.

Here are the top stories of May 8, 2020.

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Oxford : Oxford University Press, 2020.

Singapore : Springer, [2019]

Cham : Palgrave Macmillan, [2019]

Cham, Switzerland : Springer, 2019.

Cham : Springer, c2019.

Cham : Springer, 2019.

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Coal Supply Vs target

Kulikovsky, Andrei A

With Lines IPO, I thought this would be a good time to ask about the role that new social networks will play in the larger social network ecosystem. Will they cannibalize Facebook’s usage? Or can we expect to see the biggest players continue to be dominant in social networking?

For those of you who don’t know, social networking has a special place in my heart. In 1997, I launched the world’s first online social network called sixdegrees. And as part of that, we wrote a patent that defined a social network as the ability to index multiple relationships in a single database. It gives you the ability to see the people you don’t know through the people you do know.

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