With the arrival of New Year 2020, are you planning to purchase a vehicle in January? Well, purchasing a vehicle may sound as easy as a cakewalk but it is actually a stressful job as you need to select the best

Marriage is not only the union of two people but also about uniting two families. In India, most of us prefer big fat weddings and therefore it is essential to know the auspicious timings to fix the marriage dates. Even though

World Athletics Day is celebrated every year on 7 May to promote the importance of sports in our lives and encourage new talents in the field of athletics. Sports and exercises hold a very important place in our lives. An athlete

It is in nature that man finds peace. While spending time with nature do we find ourselves happy. We do not worry about what is bothering us and we take time to become one with nature. Now, it is a well-accepted

The most active stocks in terms of volumes included Vodafone Idea, Laurus Labs, RBL Bank, State Bank of India, YES Bank, IndusInd Bank, ICICI Bank and Reliance Industries among others.

Cyient#39;s revenue stood at $149.2 million, down 3.9/9.7 percent QoQ/YoY against HDFC Securities#39; estimates of $153 million, while constant currency revenue degrowth was 3.7 percent QoQ.

All credit goes to three back-to-back deals that took place in Jio Platforms, the 100 percent subsidiary of Reliance Industries

It is high time that we accept, not all marriages have happy endings. Also, even though it may appear difficult to find closure and move on, we must not be afraid to take help and get out of constant wallowing period.

Sex after pregnancy is as important to women as it was before pregnancy. But often, it becomes a stressful situation for women due to postpartum changes in their bodies, such as pain, vaginal dryness, bleeding and soreness. Having physical problems and

About a third of the school year has been sacrificed to the pandemic. Consider that a year of U.S. public education costs about $400 billion. That implies that about $133 billion may be needed to make up for lost instructional time

Singer Justin Bieber along with his entourage were detained at the Brisbane airport during a drug search conducted by customs agents. A member of his entourage was reportedly carrying weed, reports tmz.com. While customs agents searched for drugs, they asked Bieber

Appears, work from home (WFH), is going to be the ‘new normal' determining and shaping business-cum-work culture worldwide in the post-COVID scenario, and India's largest IT service giant - Tata Consultancy Services (TCS) is proving a standing testimony to this. {image-tcs-1588245185.jpg

Mumbai based auto custom house, Bombay Custom Works, has modified a Jawa Forty Two model, and given it the spirit of adventure. The modified Jawa motorcycle looks like it means business and has an 'anywhere, any weather' kind of attitude.

Since it is said that electric vehicles (EV) will be the future of mobility, automobile manufactures are focusing more on EVs. On the other hand, electric vehicles will not only save our environment as they produce zero emissions, but also save

Yamaha Motors has unveiled the 2020 Bolt cruiser motorcycle. The new (2020) Yamaha Bolt carries forward the same bobber-style retro-theme from its predecessors. The motorcycle is expected to go on sale in international markets by June 2020.

TVS Motor Company appoints former Vice-President and Managing Director for Harley-Davidson Europe as its interim CEO at Norton motorcycles. The once-flourishing UK Motorcycle company went downhill earlier this year after facing an economic disaster. TVS plans to revive the iconic brand

he noted that these borrowers hail from a variety of sectors like micro, small and medium enterprises (MSMEs), retail, agriculture and corporate, waiting for disbursal soon after the lockdown is lifted.

The government has also increased the weekly borrowing target to Rs 30,000 crore from Rs 21,000 crore fixed on March 31.

The 2nd PUC annual exams will be held from March 09 to 27. The Department of Pre-University Education, Government of Karnataka (PUE) has released time table for the same with tentative dates. Objections regarding the dates can be submitted at the

World Athletics Day is celebrated every year on 7 May to promote the importance of sports in our lives and encourage new talents in the field of athletics. Sports and exercises hold a very important place in our lives. An athlete

In one case, A fake email login page designed to steal passwords was sent in April to a top Gilead executive involved in legal and corporate affairs, according to an archived version on a website used to scan for malicious web addresses. Reuters was not able to determine whether the attack was successful.

In a live chat with Overdrive on Instagram, Martin Schwenk, MD and CEO of Mercedes-Benz India said that while the product roadmap remains unchanged, it has been deferred. Mainly affected by this is the launch of the Mercedes E-Class facelift.

Asian Paints, SBI, Tata Motors, HUL and Maruti Suzuki are top gainers while ONGC, Axis Bank, MM, Bajaj Auto and Hero MotoCorp are major losers in the Sensex.

Mahindra has announced the launch of its new 'Own-Online' retail platform. The new online platform from Mahindra promises to be India's most complete, end-to-end, online vehicle ownership solution.

Film-based content is doing well not only in Hindi Speaking Markets (HSM), but also in southern markets.

CIL, the world#39;s largest coal-producing company, is a major supplier of the dry fuel to the power sector in India.

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U.S. luxury department store chain Neiman Marcus Group said on Friday it received court approval to access $675 million of its debtor-in-possession financing, which will allow continuity of the company's business during Chapter 11 bankruptcy proceedings and enable it to pay employees and vendors.

Hackers linked to Iran have targeted staff at U.S. drugmaker Gilead Sciences Inc in recent weeks, according to publicly-available web archives reviewed by Reuters and three cybersecurity researchers, as the company races to deploy a treatment for the COVID-19 virus.

10 B2B Tech Categories Gaining Interest Because of COVID-19
Telemedicine, electronic signature, online conferencing, and mobile app development were the most swiftly-rising B2B technology software categories, according to recently-released report data, showing rises of as much as 613 percent since the global health crisis began. MarketingProfs

Magnifying the Massive Growth of B2B Marketplaces
87 percent of B2B buyers and 97 percent of millennial B2B buyers purchase through online marketplaces, according to recently-released report data, also showing that millennials have preferred review websites and web search as top pre-purchase research resources. G2

Exclusive: Mary Meeker's coronavirus trends report
Mary Meeker, publisher of the Internet trends report since 1995, recently released a special coronavirus trends update, which found that on-demand platforms and online marketplaces have been seeing big numbers and high growth, among other items of interest to B2B marketers. Axios

LinkedIn Is Working on Polls and a New Hashtag 'Presentation Mode
Microsoft-owned LinkedIn (client) has been testing poll and hashtag presentation mode features, items that could eventually become part of the professional social network for its 675+ million members. Social Media Today

Marketing Benchmarks and Trends Overview: The Surprising Impact of COVID-19 on Organic Search Traffic
Some 63 percent of marketers said that they are increasing their focus on SEO due to the ongoing global health crisis, while organic search traffic for overall B2B industries grew by 11 percent during the first quarter of 2020, according to new survey data of interest to digital marketers. Skyword

How Different Generations of Consumers Use Social Media [Infographic]
Gen Z is most likely to use Instagram to follow brands, while millennials and Gen X prefer Facebook, according to recently-released business and consumer survey data, which also showed that when it came to making purchasing decisions, YouTube was the leading social media platform for members of all three demographics. Social Media Today

Millennials, Gen Z Want Distraction—and Action—From Brands During Crisis
During the pandemic, baby boomers say that they want brands to support their employees and donate to the needy, while younger generations say they are paying more attention to how brands are advertising, according to recently-released survey data. Adweek

Facebook Is Testing Longer-Lasting Stories, With an Option to Keep Stories Active for 3 Days
Facebook has been testing an option that allows ephemeral stories to extend their traditional publishing lifespan from 24-hour to three days, a feature that could eventually attract more brands to Facebook Stories. Social Media Today

Google Ads Data Hub testing audience lists for display campaigns, adding new features
Google has begun testing an array of new features within its Google Ads Data Hub — changes that could bring marketers the ability to work with same-day impression data, new sand-boxing options, and more, the search giant recently announced. Marketing Land

Strength in Customer Journey Mapping A Distinguishing Factor for B2B CX Leaders
Mapping out customer journeys to learn key touch-points is the primary characteristic of B2B marketing customer experience (CX) leaders, according to newly-released survey data, followed by collecting and acting on Net Promoter Scores. MarketingCharts

ON THE LIGHTER SIDE:

A lighthearted look at urgency without clarity on digital transformation by Marketoonist Tom Fishburne — Marketoonist

Facebook Employee Wastes Whole Day on Facebook Again — The Hard Times

TOPRANK MARKETING & CLIENTS IN THE NEWS:

• Lee Odden — Why Personal Branding Is More Important Than Ever For The C-Suite — Forbes
• Lee Odden — 28 Social Media Experts to Learn From (Listed by Platform and Skill) — Social Agency Scout
• Joshua Nite — 10 Tips for Changing Business Strategies During Times of Crisis — Small Business Trends
• Lee Odden — Up next on Live with Search Engine Land: Content marketing during COVID-19 — Search Engine Land

Do you have your own top B2B content marketing or digital advertising stories from the past week? Please let us know in the comments below.

Thank you for taking the time to join us, and we hope you'll return next Friday for more of the most relevant B2B and digital marketing industry news. In the meantime, you can follow us at @toprank on Twitter for even more timely daily news. Also, don't miss the full video summary on our TopRank Marketing TV YouTube Channel.

The post B2B Marketing News: The B2B Categories Rising During Crisis, New Search Traffic Data, B2B Marketplaces See Growth, & Google’s New Ad Features appeared first on Online Marketing Blog - TopRank®.

Opera singer Victoria Robertson is accustomed to performing on stages much bigger than the five-foot wide front porch of her San Diego home. But with concert venues closed and work at a standstill due to the coronavirus pandemic, she decided to make the most of it.

Artist Ryu Jong-dae experiments with various cornstarch-based bioplastic in the bid to protect the Earth. Rosanna Philpott reports.

Neiman Marcus Group filed for bankruptcy protection on Thursday, marking one of the highest-profile collapses yet among retailers forced to temporarily close stores in response to the COVID-19 pandemic. Freddie Joyner has more.

Belgian waffles may be about to become more environmentally friendly.

Dressed as "Star Wars" characters, local officials in the Philippines are out and about to enforce strict quarantine measures while also handing out relief packages.

Singapore unveiled a four-legged canine-like robot on Friday (May 8) to remind park goers to maintain social distancing.

Singapore unveiled a four-legged canine-like robot on Friday (May 8) to remind park goers to maintain social distancing.

Archie Mountbatten-Windsor, the son of Britain's Prince Harry and his American wife Meghan, celebrated his first birthday on Wednesday, with his parents marking the occasion with a video of his mother reading him a story.

The U.S. Department of Commerce is close to signing off on a new rule that would allow U.S. companies to work with China's Huawei Technologies on setting standards for next generation 5G networks, people familiar with the matter said.

Hackers linked to Iran have targeted staff at U.S. drugmaker Gilead Sciences Inc in recent weeks, according to publicly-available web archives reviewed by Reuters and three cybersecurity researchers, as the company races to deploy a treatment for the COVID-19 virus.