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Consumer behavior and culture : consequences for global marketing and advertising / Marieke de Mooij
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Marketing for competitiveness : Asia to the world! in the age of digital consumers / Philip Kotler (Northwestern University, USA), Hermawan Kartajaya (MarkPlus, Inc., Indonesia), Hooi Den Huan (Nanyang Technological University, Singapore)
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Why You Should Automate Menial Social Media Activity by Using IFTTT
The marketing world is on an absolute tear automating menial, mundane, yet necessary tasks.
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10 Tactics for Launching a Product Using Social Media
The new launch landscape levels the playing field for brands of all sizes and industries when reaching consumers–yet the ability for consumers to share their opinions freely on social media can provide huge hurdles for brand messaging. Consumers can quickly activate other like-minded consumers to rev up the online discussion to a level anywhere from highly positive to tanking a brand.
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25 Social Media Channels You Are Probably Not Using Now
Chances are your small business has used social media in one way or another. There are the big guns like Facebook, Twitter, and LinkedIn. And other familiar names like Instagram, Pinterest, and Vine. However, these are just a drop in the bucket when it comes to all of the social media channels out there.
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Using Social Media for Public Good
A man suspected of a double murder was on the run, and a lot of people turned to the Knox County prosecutors Facebook page to find out about it.
Posts about the killings of Sandra Lee Stelk and Jaime Barber — who were found shot to death in a rural Knox County home on Sept. 30 — and about suspect Travis Bonham were each shared hundreds of times and reached more than 100,000 people.
This was good news to Prosecutor Chip McConville and his legal assistant and communications manager, Emily Morrison, who have worked since January to find ways to use social media that are helpful to the public.
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How to get your Twitter RSS feed using this simple hack
Twitter has eradicated RSS feeds from its web interface once and for all, following an update to the sites search page today.
When Twitter launched its redesign late last year it subtly removed RSS feeds for users tweets. And while RSS feeds are still available, you have to be willing to jump through some extra hoops to access them.
Of course, there was some suggestion that their removal was accidental, but some 10 months later this seems not to be the case.
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Parsing an RSS News Feed with a Bash Script
I am involved in several free software projects, including one or two where I maintain the website. For one of those projects, we currently are updating the website. Ours is probably similar to other free software projects. We use a hosting service for several key services, including news, but we run our website on a web server that we own. In our case, we run most of our project on SourceForge and run the website on a third-party service, so the news and website are on different systems.
Not surprisingly, our project uses an RSS feed to pull news items from SourceForge to display on the project website.
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Police are increasingly using social media surveillance tools
This summer, the American Civil Liberties Union of California requested records from 63 police departments, sheriffs and district attorneys across California. Of the records they received, 40 percent of the agencies (20) used social media surveillance tools, and most of them started using them within the last year.
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Are You Still Using an RSS Reader
RSS is now competing for my time with Twitter, Reddit, internal Verge chats, and other news sources
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An Ode To RSS, Moodles Most Pressing Interface
If there are tech ideas that refuse to die, then Moodle is the land of the undead. Moodlers have access to a delightful and eclectic variety of tools whose time in the spotlight happened a while ago. Email, Forums, Wikis, Blogs. SCORM could not go without mention. No matter how hard Moodle tries to add a fresh face to it, most Moodle experiences today are evocatively reminiscent of a simpler past. To nicely tie up the rooms in nostalgia, its core is built in PHP, the language that refuses to die.
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Aggregating Multiple GitHub Account RSS Feeds Into Single JSON API Feed
GitHub is the number one signal in my API world. The activity that occurs via GitHub is more important than anything I find across Twitter, Facebook, LinkedIn, and other social channels. Commits to repositories and the other social activity that occurs around coding projects are infinitely more valuable, and telling, regarding what a company is up to than the deliberate social media signals blasted out via other channels. I’m always working to dial in my monitoring of GitHub using the GitHub API, but also via the RSS feeds that are present on the public side of the platform.
I feel RSS is often overlooked as an API data source, but I find that RSS is not only alive and well in 2018, it is something that is actively used on many platforms.
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What Is RSS, and How Can I Benefit From Using It?
In many ways, content on the internet is beautifully linked together and accessible, but despite the interconnectivity of it all we still frequently find ourselves visiting this site, then that site, then another site, all in an effort to check for updates and get the content we want. Thats not particular efficient and theres a much better way to go about it.
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Parliamentary code of conduct, formal business, closing the gap statement, Indigenous Australian languages : first report of 2019 / Procedure Committee
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Analysis of single-cell data: ODE constrained mixture modeling and approximate Bayesian computation / Carolin Loos
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Research in computational molecular biology: 20th Annual Conference, RECOMB 2016, Santa Monica, CA, USA, April 17-21, 2016, Proceedings / Mona Singh (ed.)
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Systems biology application in synthetic biology / Shailza Singh, editor
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Modelling organs, tissues, cells and devices: using MATLAB and COMSOL multiphysics / Socrates Dokos
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Parameter advising for multiple sequence alignment / Dan DeBlasio, John Kececioglu
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PIX: Mona Singh ties the knot
Mona Singh, best-known for her titular role in the television show Jassi Jaissi Koi Nahin married to her investment banker boyfriend Shyam on December 27.
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Bigg Boss 13: Sidharth's SURPRISING REVELATION
It's time for everyone to take on some hard-hitting questions from senior journalist Rajat Sharma in his 'adalat'.
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What TV stars are missing the most!
Television stars seem to be missing the good old days when they could dress up or dress down for a stroll on the beach.
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How Dara Singh became Hanuman
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Advances in Advertising Research VIII: challenges in an sge of dis-engagement / Vesna Zabkar, Martin Eisend, editors
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Fraud prevention in online digital advertising / Xingquan Zhu, Haicheng Tao, Zhiang Wu, Jie Cao, Kristopher Kalish, Jeremy Kayne
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Social media analytics strategy: using data to optimize business performance / Alex Gonçalves
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Customer Segmentation and Clustering Using SAS Enterprise Miner, Third Edition / Randall S. Collica
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Excel 2016 for advertising statistics: a guide to solving practical problems / Thomas J. Quirk, Eric Rhiney
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Consumer data research / [edited by] Paul Longley, James Cheshire and Alex Singleton
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A concise guide to market research: the process, data, and methods using IBM SPSS statistics / Erik Mooi, Marko Sarstedt
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Market Driven Political Advertising: Social, Digital and Mobile Marketing / by Andrew Hughes
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Advertising in contemporary consumer culture / by Hélène de Burgh-Woodman
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Designing luxury brands: the science of pleasing customers' senses / Diana Derval
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Market research: the process, data, and methods using Stata / Erik Mooi, Marko Sarstedt, Irma Mooi-Reci
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Single Period Inventory Control and Pricing: An Empirical and Analytical Study of a Generalized Model / Emel Arikan
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Customizing Dynamics 365: implementing and releasing business solutions / Sanjaya Yapa
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Advertising: what everyone needs to know / Mara Einstein
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The high roller experience: how Caesars and other world-class companies are using data to create an unforgettable customer experience / David Norton
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Influencer marketing for brands: what YouTube and Instagram can teach you about the future of digital advertising / Aron Levin
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Foreign languages in advertising: linguistic and marketing perspectives / Jos Hornikx, Frank van Meurs
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Warehousing and transportation logistics: systems, planning, application and cost effectiveness / Heinrich Martin
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Advertising Progress: American Business and the Rise of Consumer Marketing / Pamela Walker Laird
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[ASAP] Enhancing Delta <italic toggle="yes">E</italic> Effect at High Temperatures of Galfenol/Ti/Single-Crystal Diamond Resonators for Magnetic Sensing
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[ASAP] Grain Boundary Induced Ultralow Threshold Random Laser in a Single GaTe Flake
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[ASAP] Neuromorphic Processing of Pressure Signal Using Integrated Sensor-Synaptic Device Capable of Selective and Reversible Short- and Long-Term Plasticity Operation
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[ASAP] Electrically Driven Artificial Muscles Using Novel Polysiloxane Elastomers Modified with Nitroaniline Push–Pull Moieties
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When a pandemic entered Singapore’s working-class dorms
At the heart of the island nation’s battle with Covid-19 are its questionable labour policies