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Trump Most Searched Term on Chinese Social Media in 2020

Trump was the most searched term among Chinese social media users last year, a report claimed, despite a severe public health crisis that brought the country to a standstill in the first quarter.




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3 Social Media Mistakes Brands Must Avoid in 2021

As the world faced lockdowns, people restricted themselves to the four walls of their homes, increasing the amount of time they were spending on social media platforms and behind their screens, but this was not necessarily a bad thing. Social media kept the world connected when the harsh reality of the new normal kept everyone physically apart. This magnanimous increase in screen-time presented brands and organizations an opportunity to connect with their audiences like never before. As we look towards 2021, we must understand that 2020 has changed how we will do business forever. Clearly, there are no effective marketing strategies without social media going forward.

In researching the landscape ahead for social media, I spoke with entrepreneur and social media expert Brandon Mimms. Brandon has built over 10 million followers combined across various pages on Instagram, including @USA, @SantaClaus, @Shoes, @NiagaraFalls, and others.




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How To Grow Your Business With Social Media

Organic social media traffic is really struggling right now. Reach and engagement numbers are low. For example on Facebook, it's estimated that the average reach for organic content is roughly 5%. One of the reasons is that there is so much content out there.

Using social media is an excellent way to expand your client list, but you have to make sure you approach it in the right way to stand out from the pack. Here are three steps you can start with to put your best digital foot forward and build the connections that will help your business grow.

1. Choose your Channels
2. Build Your Brand
3. Find Your Leads




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Social Media in 2020: A Year of Misinformation and Disinformation

One of the most important things to learn is that misinformation and especially disinformation do not just affect us cognitively, they affect us emotionally. They often trigger an emotional response. They can make us outraged or angry, and self-righteous. And this can activate us to do something, like press the share button. Tuning in to our emotions, to how information makes us feel, can help us recognize when someone might be trying to manipulate us into becoming part of their disinformation campaign.




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6 Steps for Better Social Media Engagement

Figuring out a strategy that improves social media engagement and conversion rates — and aligns with business goals — is a common challenge for marketers. There are many solutions for improving social metrics and business ROI, but no part of a digital-marketing plan works in isolation, and social media engagement and conversion rates are a perfect example. Despite being on different levels of the marketing funnel, they can improve simultaneously.




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Social Media Users Report: Latest stats and trends through 2024 by platform and location

The onset of the coronavirus pandemic ramped up social media usage across all major platforms across the globe—and there's no sign of a decline anytime soon.

social network users worldwide
The coronavirus pandemic ramped up social media usage across all major platforms. eMarketer
But just how many people actually use social media? Insider Intelligence analyzed social network usage trends across multiple platforms and localizations. Here are some of the key social media stats to help navigate this shifting landscape.

How many people use social media?
Over three billion people, or 80.7% of internet users worldwide, will use a social network at least once per month in 2020. This is nearly 150 million more global social network users than Insider Intelligence's pre-pandemic estimate.




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5 Social Media Marketing Mistakes You Need to Avoid

I want to help you avoid those costly and time-consuming mistakes so you can build the business you deserve, serve more people and bring more value into the world. So let's talk about some of the common mistakes people make in social media, how to avoid them and what you should be doing instead so you can maximize your results.

1. Inconsistent posting activity
2. Posting off-brand content
3. Topical
4. Platforms
5. Asking friends to like/follow your page




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How Social Media Is Changing Technology

Social media and technology have evolved tremendously over the last two decades. Each one has helped the other evolve in unique ways. Technological advancements have allowed people to engage with social media on smartphones and computers. Now people are connected through social media wherever they go because everyone has a smartphone in their pocket or purse.

On the flip side, social media is changing technology as well. Computer programmers are incorporating social media networking into their software programs. There are also cases where social media influences which software programs get developed in the first place. Business technology has become largely dependent on social media in more ways than one.




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Why Is a Man With No Social Media So Damn Appealing?

A man with no social presence does raise a few flags at first. What is he hiding? Who is he hiding? Specifically when it comes to dating, having no easily found information has always been a cause for concern from both parties. Those who do not subscribe to any social platforms worry about how it can affect their persona and dating prospects, while those dating someone with no social media always ask the inevitable question to friends, family or strangers on the internet: Is this person I am dating a weirdo?




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You Have Got a Friend in New Social-Media Apps

Relationships come and go, but friends are forever. At least, that is the direction dating apps are swiping.

Social media is getting crowded, with nearly half of the worlds population using one of Facebooks apps every month. The market for connecting with existing friends may be well saturated, but it seems finding new ones is still something of an unmet need.

Friendship finding is, apparently, very hot right now. An analysis recently published by venture-capital firm Andreessen Horowitz showed friend discovery is the fastest-growing category of mobile social app in the U.S. Citing data from Apptopia, the firm showed friendship apps like Itsme, Wink and Yubo are some of the fastest-growing apps nationwide, solving for various pain points that exist in social media today.




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Lawsuit Challenges Clearviews Use of Scraped Social Media Images for Facial Recognition

Facial recognition technology is getting more sophisticated, more reliable, and more pervasive as the world eases its way toward becoming an all-encompassing surveillance state. That surveillance state does not even have to be built; it is increasingly ready for deployment as law enforcement agencies cut deals with private companies that have already assembled the tools and databases for use. As with cell phone tracking, that plug-and-play quality does an end-run around safeguards that, at least nominally, restrict government actors, and invites legal challenges based on civil liberties concerns.




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First Due: Why Should You Use Social Media?

When I teach social media, I commonly am told that not all people are on social media, particularly the older population. What I want you to consider is that many members of the families of those older residents are on social media, and they can share a departments information with their older relatives. Yes, local newspapers, radio stations and local cable access channels love to share fire department information, and that information is being read, heard and watched by more of that audience that is not on social media. However, social media is another vehicle that transports a department’s information to many other forms of communication.




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How Brands Can Properly Support Their Social Media Managers

1. Say goodbye to one-man-shows.
2. Be mindful of response times.
3. Hire social-centric experts.
4. Have backup resources.
5. Educate leadership on social media basics.
6. Provide social teams with ample resources.
7. Establish clear escalation and brand guidelines.
8. Encourage days off.




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5 Content Moderation Strategies for Social Media

Social media moderation services gradually dominated every online business and most industries. Thanks to the unceasing number of new customers flocking to use and try it, social media became a catalyst for introducing and sustaining big and small businesses today. Several entrepreneurs and business owners have taken to the digitally fueled networking channel to spark discussions with their customers and market their brand to the people they want to be a part of their growth and success.

What is social media moderation? And why is it essential for businesses at present? Simply, content moderation enumerates what needs to be carried out to review, check, and filter posts sent by your followers to align with your company’s branding and strategy.




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5 Tips on Social Media Recruiting Strategies

Hiring and retaining top talent is vital for any organizations success. However, attracting and recruiting top talent is getting a lot more challenging thanks to a competitive hiring market. As such, most companies are turning to social media, notably Facebook, Twitter, and LinkedIn, to share job openings, research top talents, and network with potential candidates. Research shows that 92% of recruiters use social media as part of their everyday hiring processes.  

Social medias presence and influence have increasingly grown in recent years, therefore, presents a suitable platform for captivating potential hires, highlighting open job positions, and enhancing an organization’s culture. This piece looks at five tips to implement a successful social media recruiting strategy.




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Facebook Has Lost its Dominance Among Key Demographics and Social Media Users

There was a time not all that long ago when Facebook was considered to be the absolute pinnacle of social media in general. Because of the fact that this is the sort of thing that could potentially end up being no longer the case without widespread innovation, Facebook has worked quite hard to diversify its offerings. However, recent data suggests that in spite of the fact that this is the case, Facebook has now lost its dominance among key demographics as well as social media users in general.

According to research conducted by the EdisonResearch, two very intriguing statistics have emerged. The first is that Facebook is no longer the social media platform of choice for people between the ages of 12 and 34. This is arguably the single most important demographic out there due to the reason that these are the people that the vast majority of advertisers are going to want to target at any given point in time. Only 21% of users between 12 and 34 years of age say that Facebook is their social media brand of choice.




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The Top 6 Social Media Trends of 2021

Is your social media marketing approach in line with the latest usage and behavioral trends?

The use of digital platforms changed significantly over the course of 2020, with the lockdowns and COVID mitigation efforts forcing people to find alternate ways to socialize, to shop, and to work, all of which have flow-on effects. That's sparked new trends, like audio social, and new approaches in how businesses connect with their target markets.

If you're not aware of these shifts, you may limiting your marketing performance. To provide some more perspective, the team from tech.co recently put together a listing of six key digital usage trends that could influencer your strategic approach.

You can check out their six key trends in the below graphic, which might help in your planning.




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Understanding the swelling behavior of Ti3C2Tx MXene membranes in aqueous media

J. Mater. Chem. A, 2024, 12,30729-30742
DOI: 10.1039/D4TA04079A, Paper
Open Access
  This article is licensed under a Creative Commons Attribution 3.0 Unported Licence.
Mohamed I. Helal, Alessandro Sinopoli, Ivan Gladich, Yongfeng Tong, Radwan Alfahel, Tricia Gomez, Khaled A. Mahmoud
Two-dimensional (2D) lamellar MXene membranes have demonstrated ultrafast water permeance and outstanding ion rejection performance, thus showing great potential for water purification.
The content of this RSS Feed (c) The Royal Society of Chemistry




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Tracking the active phase and reaction pathway of the OER mediated by an MnMoO4 microrod electro(pre)-catalyst

J. Mater. Chem. A, 2024, 12,30810-30820
DOI: 10.1039/D4TA05985A, Paper
Anubha Rajput, Ankita Kumari, Hirak Kumar Basak, Dibyajyoti Ghosh, Biswarup Chakraborty
MnMoO4 is a barely explored material for the electrocatalytic oxygen evolution reaction (OER) and in situ tracking of the reactive intermediates and final active species during the OER in an alkaline pH lacks a sequential study.
The content of this RSS Feed (c) The Royal Society of Chemistry




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A sustainable redox-mediated pathway for improved transition metal organic framework activation and CO2 uptake performance

J. Mater. Chem. A, 2024, 12,30454-30464
DOI: 10.1039/D4TA02526A, Paper
Taylor Jade Self, Jiabin Niu, Wen Liu, Chaobin He, Mei Chee Tan
Sustainable substitutions in MOF fabrication and processing can confidently be made by employing redox engineering for synergistic valency and defect constitution, based on application, without sacrificing active site functionality.
The content of this RSS Feed (c) The Royal Society of Chemistry




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Tailoring the electrocatalytic properties of novel microwave synthesized CuNd(2−x)GdxO4 nanoparticles for efficient total water splitting in alkaline media

J. Mater. Chem. A, 2024, 12,30850-30861
DOI: 10.1039/D4TA05919K, Paper
Anto Priyanka E, Sreenivasan Nagappan, J. Judith Vijaya, Angappan Sankaramahalingam, Subrata Kundu
CuNd(2−x)GdxO4 nanoparticles synthesized via microwave method as efficient OER and HER catalysts require low overpotentials exhibiting remarkable stability. Gd doping enhances charge transfer leading to optimized electrocatalysis.
The content of this RSS Feed (c) The Royal Society of Chemistry




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Family, friends bid tearful adieu to media baron Ramoji Rao

The funeral was held with full state honours at Ramoji Film City here, in the presence of his family, friends, and well-wishers




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Ola CEO Bhavish Agarwal hits back at stand-up comedian Kunal Kamra for flagging Ola EV service issue

Many Ola Electric consumers jumped into the spat and complained about the service quality of the company.




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Ola Electric shares plunge following CEO’s Twitter spat with comedian 

Stand-up comic Kunal Kamra and Ola CEO Bhavish Agarwal’s dispute, centred around customer service issues with Ola’s electric scooters, played out publicly on X over the weekend




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Indian box office collections hit ₹1,066 crore in September: Ormax Media

However, the cumulative box office for January-September releases was estimated at about ₹7,949 crore, which is 9.5 per cent less than the same period in 2023




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Rana Daggubati’s Spirit Media to launch ‘Hiranyakashyap’ movie, ‘Minnal Murali’ comic and more at San Diego Comic-Con 2023

Actor-producer Rana Daggubati’s Spirit Media debuts at San Diego Comic-Con 2023 by announcing the mythological film ‘Hiranyakashyap’ and comic based on the superhero film ‘Minnal Murali’ 




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Visible light mediated efficient photoswitching of dimethyldihydropyrenes in thin films for all-photonic logic gate applications and dynamic encryption/decryption capabilities

J. Mater. Chem. C, 2024, 12,17511-17518
DOI: 10.1039/D4TC03321C, Paper
Sariful Molla, Subhajit Bandyopadhyay
Dimethyldihydropyrene (DHP) photoswitches exhibit visible light-induced ring-opening photoisomerization, reversed by UV/visible light or heat in thin films.
The content of this RSS Feed (c) The Royal Society of Chemistry




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Social media app Parler returns to Google's Play Store

Parler is being reinstated after it undertook a series of measures to moderate content on the platform, according to Google




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Reactive oxygen species-mediated organic long-persistent luminophores light up biomedicine: from two-component separated nano-systems to integrated uni-luminophores

Chem. Soc. Rev., 2024, 53,11207-11227
DOI: 10.1039/D4CS00443D, Review Article
Zhe Li, Hongwen Liu, Xiao-Bing Zhang
An overview of the recent advances in reactive oxygen species-mediated organic long-persistent luminophores, including their history, working mechanisms, design strategies, and biomedical applications.
The content of this RSS Feed (c) The Royal Society of Chemistry




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Aqueous-mediated synthesis [electronic resource] : bioactive heterocycles / edited by Asit K. Chakraborti and Bubun Banerjee.

Berlin : Boston : Walter de Gruyter GmbH , 2024.




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Pakistan media accuses 8 Indian mission staffers of ‘anti-Pakistan activities’

The media leak claimed that the officials were working for either RAW or for Intelligence Bureau.




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Pakistan, India may temporarily recall their envoys: media report

The fresh slide in ties may also lead to a ‘scaling down’ of the strength of diplomatic staff by the two neighbours, The Express Tribune said.




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The Value of New and Old Intermediation in Online Debt Crowdfunding [electronic journal].




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The Value of Intermediation in the Stock Market [electronic journal].

National Bureau of Economic Research




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True Cost of Immediacy [electronic journal].




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Terror and Tourism: The Economic Consequences of Media Coverage [electronic journal].




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Specializing in Generality: Firm Strategies When Intermediate Markets Work [electronic journal].




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Social Media and Xenophobia: Evidence from Russia [electronic journal].

National Bureau of Economic Research




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Social Media and Polarization [electronic journal].




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Sector and Importer Determinants of Prices for Traded Intermediates [electronic journal].




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The Rise of Agribusiness and the Distributional Consequences of Policies on Intermediated Trade [electronic journal].




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Proceedings of International Conference on Multimedia and Expo [electronic journal].

IEEE Computer Society




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Proceedings of IEEE International Conference on Multimedia and Expo (ICME) [electronic journal].

IEEE Computer Society




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Political Effects of the Internet and Social Media [electronic journal].




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Persuasion with Correlation Neglect: Media Power via Correlation of News Content [electronic journal].




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Pandemics, Intermediate Goods, and Corporate Valuation [electronic journal].




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Multiproduct Intermediaries [electronic journal].




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Media Sentiment and International Asset Prices [electronic journal].

National Bureau of Economic Research




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Media Freedom in the Shadow of a Coup [electronic journal].




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Media Competition and News Diets [electronic journal].

National Bureau of Economic Research