social media

Social Media Networks Launch Voter Registration Drives

Registering to vote just got a whole lot easier for tens of million social media users in the U.S. At least six major social media apps are launching voter registration drives to meet young voters exactly where they spend much of their time: on their phones.

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Social Media Addiction

Is social media addiction a real thing? Experts say yes, and they are seeing more and more people suffering from it.

The number of likes on Instagram. The comments you get on your Facebook post. If it seems, you can't get away from social media. You could have a problem.

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Police are increasingly using social media surveillance tools

This summer, the American Civil Liberties Union of California requested records from 63 police departments, sheriffs and district attorneys across California. Of the records they received, 40 percent of the agencies (20) used social media surveillance tools, and most of them started using them within the last year.

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What And When Will Be The Next Social Media Disruption?

Most people in the tech industry, as well as avid consumers, marketers, and business owners, are always on the lookout for the next big thing.

In the social media world, we have seen a ton of developments over the past decade or so. Apps have become more friendly to mobile devices than desktops, content has become more visual and more immediate, and borderline gimmicky apps have risen to almost inexplicable heights of popularity.

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A Social Media Starters Guide For Job Seekers

Looking for a job for the first time in over a decade can be a lot like trying to date again after getting divorced from a long marriage. You can try to do it the same way you did when you were much younger, but you would have much more success using social media to find the right match. If you are not sure where to start, this list will introduce you to how each major social media channel can help build your personal brand online and network like an all-star.

According to a 2016 survey by CareerBuilder, 59 percent of hiring managers use search engines to research job candidates. If you have no presence online, you will be perceived as being out of touch.

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5 Social Media Steps You Should Take After A Great First Date

Ladies, gentlemen and all overly anxious Jewish mothers, I recently had a date that was NOT set up via a dating app. Hey, you have to start somewhere, right? Even better, it was a great date.

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Police Searches Of Social Media Face Privacy Pushback

Social media monitoring services such as Geofeedia rely on bulk data access to be able to search far larger volumes of social media posts, and more efficiently, than the average user.

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Celebrities endorsement earnings on social media

Since January, more than 200,000 posts per month on Instagram, a picture-sharing app owned by Facebook, have been tagged with #ad,  #sp or #sponsored, according to Captiv8, an analytics platform that connects brands to social media influencers. Hiring such influencers allows companies to reach a vast network of potential customers: Mr Ronaldo has a combined following of 240m people across Facebook, Instagram and Twitter.

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How Sexual Partner Abuse Has Changed With Social Media

Threats to humiliate an intimate partner by sharing explicit photos or video is an old problem with a new digital twist, a new study finds.

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Police Use Surveillance Tool to Scan Social Media

A Chicago company has marketed a tool using text, photos and videos gleaned from major social media companies to aid law enforcement surveillance of protesters, civil liberties activists say.

The company, called Geofeedia, used data from Facebook, Twitter and Instagram, as well as nine other social media networks, to let users search for social media content in a specific location, as opposed to searching by words or hashtags that would be less likely to reveal an exact location.

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Use DLVR.IT to Social Media for RSS Feeds

Twitterfeed is Going Away – Dlvr.it is Here to Stay. Now that I got that out, lets talk about social media automation and RSS feeds. Keeping social media accounts active is one of the most important components of having success with social media.

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How to safely introduce children to the social media world

Parents have plenty of reasons to worry about what their kids do online.

Dangers seem to lurk in every corner of connected life, especially for children. Remember that federal regulation prohibits children under the age of 13 from joining most social networking sites. Even so, more than 20,000 kids try to sneak their way onto Facebook — with or without their parents help — every single day.

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How Social Media Nurturing Gets You More Results

Social media nurturing has to be a requirement for all businesses. Businesses have turned social media automation into something that seems to resemble broadcast radio by posting large volumes of tweets and updates occurs fast with automation tools. Now imagine every business, regardless of their industry, doing the exact same thing.

Automated postings have inundated social communities to a point that no one is listening anymore.

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6 Social Media Facts for CEOs to Keep in Mind...

The risks are significant for listed companies, in particular, and blowback can be hard when you get it wrong.

At a minimum, CEOs should be having an ongoing dialogue with their Chief Communications Officers and marketing leaders about social media and how it’s being leveraged by their firms.

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Social Media Is Finally Growing Up

Until recently, social media platforms have needed to build and remain inside their walled gardens to avoid sharing their competitive intelligence.

However, Facebooks recent announcement that it would collaborate with third parties to verify its viewing metrics signifies the inevitable and long-awaited validation phase of social media.

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How Companies Will Use Social Media In 2017

Lets travel back to a simpler time, shall we? It’s November 6, 2007, and Facebook has just launched something called Pages. Now, companies can have an official presence on the network, just like real people! The first day, 100,000 Pages launch, with brands from Coca-Cola to Verizon and Blockbuster getting onboard. In the years afterward, millions of companies raced to build up audiences they can reach directly and on-demand, through the sheer magic of social media.

Fast-forward to the waning months of 2016, and the magic is a little harder to feel. Certain corners of the social world have become uglier places, with some in the business world calling for a draw-down.

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US Government Collecting Social Media Accounts of Visitors to Country

The US government has begun requesting foreign travelers to submit their social media information to Customs and Border Protection (CBP) before traveling into the country. The practice is claimed to be part of broader efforts to identify potential terrorist threats.

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Analytics and Data Will Change Social Media in 2017

As we wind down the year and look back on 2016, we find that social media is on everyones lips–but perhaps for different reasons than we social media marketers would imagine or prefer. The discussion happening around social media at the end of the year is about responsibility and control.

The outcomes of the EU Referendum in Great Britain and the American presidential election were no doubt influenced to a greater or lesser degree by social media, from President-elect Donald Trump’s insistence on using Twitter as an unfiltered direct communication channel with his followers and critics, to the soul-searching happening in some quarters about the role social media played in serving up news stories to the American electorate.

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20 New Year’s Resolutions for News, Journalism and Social Media

1. Avoid use of headlines and writing of tweets that misrepresent and/or oversimplify the content of linked-to articles. Headlines matter as they frame the stories for users.

2. Call racism racism.

3. Call sexism sexism.

4. Call terrorism terrorism, and be consistent in the use of the term regardless of the ethnicity, religion, national origin and ideological motivation(s) of the perpetrator(s).

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Is Social Media Leading to Tired Students?

Teens spend more time in front of screens than they do sleeping.

According to a 2015 report by Common Sense Media, teens spend upwards of 9 hours a day consuming media on screens. And while the National Sleep Foundation recommends that teenagers get a 9 and 1/2 hours of sleep each night, the average American teenager sleeps around 7 hours each day.

A lack of proper sleep has been connected with reduced cognitive functions and lower academic performance. Teens may be tired because instead of sleeping soundly they are sleeping with their smartphones.

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I Used Social Media and Blogging to Become Famous for Nothing

In 2006, I set out to brand myself. I had an idea that I shared with the owner of the small company at which I was employed. I called it Publish or Perish, and despite the lack of originality, the idea was simple, but purposeful: We needed to elevate the name recognition of our company -- quickly.

The company had made a fortune working with a niche client, but unwisely, it chose to fly under the competitions radar. In other words, it did the opposite of marketing for fear that if competitors knew how much money it was making from this niche client, it would face stiffer competition.

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Making the most of social media

Social media can be a great way to promote your MIT department, lab, center (DLC), or group and to engage with your audience. For those who are new to it, though, running multiple sites for outreach can be daunting. Jenny Fowler, the manager of social media strategy in MITs Communications Initiatives, shares some tips for those starting to build a social media presence.

Which platform?
The most popular platforms are Facebook, Twitter, and Instagram, with Snapchat on the rise. Fowler recommends Facebook for those new to social media.

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The wrath of social media! Face-to-face conversation becoming a passé

With social media substituting real-life communication, one-third of people communicate less face-to-face with their loved ones, a key factor for damaging relationships, a study has found.

The findings showed that a significant third of people communicate less with their parents (31 per cent), children (33 per cent), partners (23 per cent) and friends (35 per cent) because they can see and communicate with them via social media.

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How Social Media Went From Exciting To Ingrained In Our Lives

Chances are if you are in sales, social media is already a prominent part of your personal life. And now, thanks to social selling, it is hopefully a big part of your professional life as well. Incorporating social media into the workplace has brought many opportunities, but also many questions. You may be wondering how to best navigate social networks with your sales prospecting goals in mind.

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4 Ways to Master Social Media Etiquette in Sales

Chances are if you are in sales, social media is already a prominent part of your personal life. And now, thanks to social selling, it is hopefully a big part of your professional life as well. Incorporating social media into the workplace has brought many opportunities, but also many questions. You may be wondering how to best navigate social networks with your sales prospecting goals in mind.

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Dlvr.it Social Media Automation

Dlvr.it is Here to Stay. Now that I got that out, lets talk about social media automation and RSS feeds. Keeping social media accounts active is one of the most important components of having success with social media. With that in mind, I am going to introduce you to a great RSS feeding tool called dlvr.it. Dlvr.it is used to RSS feed posts to your social media accounts.

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The pros and cons of regulating social media

In Manilla a  technology law expert casts doubt on the effectiveness of House Speaker Pantaleon Alvarez's proposed bill seeking to regulate social media use in the Philippines.

Under House Bill 5012, a person can be penalized for creating a social media account using someone elses identity. Alvarezs proposed measure also mandates social media networks to verify the identity of their users.

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Social Media Are Driving Americans Insane

Last week, the APA released a study finding that Americans were experiencing the first statistically significant stress increase in the surveys 10-year history. In January, 57 percent of respondents of all political stripes said the U.S. political climate was a very or somewhat significant source of stress, up from 52 percent who said the same thing in August.

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How to Be More Productive on Social Media

Anyone who has invested time managing and growing a social media following knows that it can turn into a time vacuum. Open up Instagram and suddenly you find yourself scrolling through beautiful photos from your friends excursion to Iceland. Those ponies are so photogenic with their manes blowing in the icy wind! Logging in, posting and getting out without being distracted is a challenge even the most self-disciplined struggle with.

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Social media: Marketing in a digital age

What was once a world of snail mail, magazines, and newspapers is now a world of cell phones, email and social media. There is no mistaking the up rise and importance of new technology in what is now a digital age. In the past, advertising was a more simplified process. You could advertise in a newspaper or magazine, or leave flyers on someone’s doorstep or mailbox. You could buy air time for a commercial or buy space on a billboard. However, as technology grew and evolved, so did our methods of advertising.

What should I do to advertise my business?

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Can social media be regulated?

If millennials are the yardstick by which we measure what drives communication on social media, then it would seem that all eyes should be on social messaging platforms such as WhatsApp this year. This is the view of Dominique Pienaar, CEO of DUO Marketing & Communications, who says these platforms are becoming increasingly popular due largely to the immediacy of contact and response and are certainly preferred platforms among the millennial market when it comes to one on one, broadcast and group communication.

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AI Identifies Coded Hate Speech on Social Media

Now, analysts at New Yorks University of Rochester are fighting back with an AI of their own.

The team collected about a quarter of a million unique English tweets from between Sept. 23—the first reported incident of hate-code words—and Oct. 18—a week after the second US presidential election debate between Hillary Clinton and Donald Trump.

There were some interesting observations that we noted.

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Social Media Demographics

Social networks are here to stay, and they are constantly evolving. Globally, more than 2.8 billion people — or 37% of the world's population — use social media, but the way those users interact with each other, and the platforms they adopt, vary widely.

Social Media Demographics




social media

Why Social Media Users Should Never Lower Their Guard

When it comes to social media, especially Facebook and Twitter, I am guarded when it comes to whom I friend or follow. I use Facebook almost exclusively to connect with friends, family or business acquaintances. I use Twitter mostly for news and commentary that's of interest to me personally.

But there is another social media site I use a lot, and that is LinkedIn. LinkedIn differs from Facebook and Twitters generalized social interactions by focusing on helping people make and maintain professional connections. LinkedIn was purchased last year by Microsoft for $26.2 billion, and has become Redmonds foray into social media.

Social Media Security




social media

Is Social Media Making Me Miserable?

Back in 1970, the technology writer Alvin Toffler published a book called Future Shock, which became an international bestseller. The book is about how humans struggle with too much technological change in too short a time—and it is all-too relevant today. Social media now dictates how people interact with friends, read the news and navigate their day-to-day existence.

What is all that doing to the human psyche?

Is Social Media Making Me Miserable?




social media

What is social media and how did it grow so quickly?

The popular social media platforms are obvious to most people – Facebook has a UK audience of some 40 million, LinkedIn and Twitter both exceed 20 million, and Instagram, Pinterest and Snapchat have close to 10 million each. The reach of these platforms makes it clear that social media is now ubiquitous. But for all the big name players, what is the definition of social media? Where did it come from? And how did it gain such an important role in our lives so quickly?

What is social media and how did it grow so quickly?




social media

10 things you need to do to create an engaging social media presence

As of this year, about 81% of the United States population uses at least one social media platform. That number is growing by roughly 5% per year. At this rate, 100% of the United States will have a social media profile on at least one platform by 2021.  

Businesspeople searching for the ideal marketing channel to engage prospects should look no further than social networks. Social media provides companies with ample information to create messages targeted to valuable niche audiences, and given the statistics, it is inevitable that the audience you are trying to reach is on at least one social network.

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Facebook Anonymously Launched Social Media App In China

Facebook anonymously launched a photo-sharing app in China in a new effort to make inroads in the worlds most populous country.

Facebook Anonymously Launched Social Media App In China




social media

Will Blockchain Reinvent Social Media?

Social media is everywhere. The big players in the industry carry billions of users and boast massive layers of data and content. These days, though, social media may be in for a major change, possibly due to the rise of blockchain.

Will Blockchain Reinvent Social Media?




social media

The Impact of Social Media on Todays Teenagers

Currently, the world’s population is 7.5 billion, 3.8 billion are internet users and 2.8 billion of them are social media users. 1.8 billion of the entire world population is made up by teenagers from the ages of 13-19 years old. Instagram alone has 500 million active monthly users. Instagram users have shared over 40 billion photos to date and share an average of 95 million photos and videos per day. Snapchat has 166 million daily users. Although adults do also use some social media, teenagers are the majority of users.

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6 Social Media Trends to Prepare for in 2018

2018 is only four months away, and brands have to prepare to take advantage of the opportunities social media presents -- or their competitors will.

When it comes to reaching audiences, effectively distributing your content, and building a following around your brand, social media offers a wealth of possibilities. It's where your audiences already live and engage with content, which makes it a convenient platform for brands. Its built-in analytics allow you to track and improve your efforts over time. Plus, all the free social-media tools make it easy to use and maintain an active presence.

As you look ahead to 2018 and begin planning for ways to strengthen your social strategy, it is important to keep a pulse on trends.

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Where Is Social Media Headed in 2018 and Beyond?

It is important for entrepreneurs to understand how social media is evolving and changing -- 2.8 billion people use social media. In terms of advertising new products and services, there are few things more potent and ubiquitous than social media.

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Researchers are studying your social media. What do you think of that?

Have you tweeted, posted an Instagram photo or just generally engaged in social media before? Then it’s possible you have been part of a research experiment of sorts. Think that raises some ethical questions? You are not the only one.

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5 Social Media Trends That Will Have Maximum Impact in 2018

With more and more brands trying to connect with audiences across an array of social channels, the attention span of people is on a decline.

Businesses need to quickly figure out what’s best for their audiences in order to generate better engagement and increased brand loyalty.

Here are five crucial social media trends that will have the maximum impact on your social media strategy in 2018 and ahead.

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5 Ways To Put the Social Back In Social Media

Remember the good old days (a la 2009) when social media was fun?

Think back to a time before all talk turned to fake news, algorithm hacks and carefully curated influencer feeds.

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Social media stars reveal how they really get rich

For a growing number of people, their activities online have become their real jobs. Achieving influencer status on Instagram or YouTube can help a onetime enthusiast who filmed videos from his childhood bedroom earn a legitimate six-figure salary. Today, social-media stardom is no longer a springboard to a mainstream career but a career in and of itself. For these tech-savvy self-promoters, there’s a lucrative world of freebies, sponsorships and other moneymaking opportunities at their fingertips.

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The Basic Social Media Mistakes Companies Still Make

Over 90% of medium and large businesses have used social media in their marketing for five years or longer. Yet the CMO Survey reveals that nearly half of marketers are unable to show the impact of their social media investments. That’s why, no matter what your social media strategy is, it is always a good idea to go back and make sure you have the basics covered. Your company may discover that it needs a strategic do-over.

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15 Ways To Bridge The Gap Between Social Media And In-Store Experiences

For retailers, the line between online and offline shopping experiences no longer exists. Todays consumers expect consistent branding and service across all platforms, whether they are physically in a store, browsing products on a website or reaching out on social media.

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How to save everything you post to social media

If you get the urge to revisit that cute photo you posted some time last year, you'll have to scroll through your timeline for what feels like hours to track it back down. Instead, when you share a post on social media, also save it to your phone for safe-keeping. This will not only save your social media hits for posterity, but also make them easier to find if you ever need to rediscover them.

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2018 Biggest Social Media Trends For Business

Just how dominant a business tool was social media in 2017? Despite being involved in an investigation by Congress, Facebook reported its highest earnings ever in Q3, up nearly 50% from a year ago.

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