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Innophos: How to Boost Health

Innophos used the 2023 SupplySide West (SSW) to highlight its portfolio of minerals, excipients, and food and beverage solutions. Booth visitors also learned how to improve gummy supplements with Chelamax® Magnesium Citrate.




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Power Life by Tony Horton High Impact Protein Strawberry Vanilla Flavor

Power Life™ by Tony Horton launched its latest flavor of protein powders: Strawberry Vanilla High Impact Whey Protein and Strawberry Vanilla High Impact Plant Protein.




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DripDrop Hydration Zero Sugar Variety Pack

DripDrop®, the electrolyte drink mix that offers a fast way to hydrate, announced the launch of three new offerings for its Zero Sugar lineup: Zero Sugar Peach, Zero Sugar Watermelon, and a 4 flavor Zero Sugar Variety Pack.




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Innophos: Effective Magnesium

Innophos, a leading producer of minerals for the nutrition industry, released a new whitepaper highlighting the results of an in-vitro study that demonstrates the superior absorption of Chelamax® Magnesium Bisglycinate and Magnesium Citrate. These findings underscore the benefits of chelated magnesium in developing highly absorbable magnesium supplements. 




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Odyssey 222 Energy Beverages

Odyssey introduced its latest innovation, the 222 line, featuring 222mg of caffeine paired with Odyssey’s proprietary blend of mood and energy boosting Lion’s Mane and Cordyceps. 




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Uncle Matt's Organic Ultimate Athlete Pre-Workout Shot

The 2oz shot was formulated in collaboration with the Denver Broncos' in-house chef and is a proprietary blend of organic beets, orange juice, coconut water, ginger, and lemon juice designed to support peak performance. 




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New Beverages for Cognitive Health

Bigelow says the Peak Energy Black Tea features caffeine and L-Theanine to benefit brain and mood with sustained clarity and focus. Whispering Wildflowers is a caffeine-free, herbal tea with a rosy purple color and a floral blend of lavender, rose, passionflower, and butterfly pea flower that finishes with a hint of sweetness. 




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Rebbl Awake+ Protein Lineup of Functional Lattes

Crafted with invigorating organic ingredients, each 12oz ready-to-drink AWAKE+PROTEIN latte is fortified with 10g of plant-powered protein and 200mg of Lion's Mane mushroom extract, a nootropic clinically proven to support cognitive function.




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MigraKet® Medical Food For Migraines

Different from drugs, painkillers and injections that address migraine symptoms, MigraKet® is the first holistic medical food formulation for the management of a potential root cause of migraine. 




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HTeaO Tea-Based Energy Shots

The new energy shots are available now at all HTeaO locations and customers can enjoy them straight or use them as a "tea topper" for an extra kick of energy.




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Salthead Electrolyte Formula

Each serving of SALTHEAD contains 1,000mg of 100% Pink Himalayan Salt, which circumvents the potentially harmful effects of microplastics that may be found in some of the other forms of salt in circulation.




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Bio-K Plus Extra Stress Support with Sensoril Probiotics

With a mission to deliver science-powered wellness and respond to consumers' evolving lifestyles, the brand has developed this unique formula that consists of Bio-K+'s patented probiotic blend.




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Nirvana Super Wellness Beverage

GNC is highlighting Nirvana Super Electrolyte Drinks and Energy Seltzers as a resource to support GLP-1 users maintain muscle mass as they lose weight during and after taking those medications.




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AFS Introduces MycoThrive Lion's Mane

In a double-blind, randomized, placebo-controlled crossover study, 40 healthy adults were evaluated to determine the acute (single-dose) effects of 1000 mg of lion's mane mushroom extract on cognitive performance and mood.




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Mitra9 Kava Kanna Mango Sunrise Shot

Kanna, known for its traditional use in South Africa, adds a unique dimension to Mitra9's expanding portfolio of botanical wellness solutions.




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GAT Sport Nitraflex ULTRA

The clinically dosed pre-workout formula is designed to push the boundaries of athletic performance and represents the evolution of the Nitraflex® brand. Designed for the fitness enthusiast, Nitraflex® ULTRA helps all athletes to never slow down.




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Black Rifle Energy Beverages

Powered by BRCC’s proprietary Black Rifle Energy™ Blend, these drinks are crafted with naturally sourced caffeine that delivers a punch in attention-grabbing packaging.




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The Rapidly Growing Use of Mushrooms in Food & Beverage Formulations

Learn how mushrooms and mushroom-derived ingredients are boosting flavor, texture, and health in an expanded range of products.




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Sunrider IntelliRise Nootropic Beverage

IntelliRise features a blend of functional mushrooms and adaptogenic plants, including lions mane mushroom (Hericium Erinaceus), cordyceps mushroom, Rhodiola Rosea, and Korean panax ginseng.




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YouChews Chewable Nutritional Supplements

Each nutritionally potent chewable delivers the cognitive benefits of caffeine, equivalent to an 8oz cup of coffee, with just 2g of sugar.




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AIDP: Brain Boost for Gamers

AIDP, Inc. announces a new clinical study published in Cureus Journal for Mangifera indica extract under the brand name Stadice® from Zeus Hygia, Life Sciences, Telangana, India. 




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Rosemary on the Rise

Consumers have long shown a reluctance to purchase food containing artificial preservatives, with research finding that 57% globally prefer products that are free from additives and 62% are concerned about ingredients that sound chemical.  




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Kemin Food Technologies: Better Baking

Kemin Industries is offering bakers an interactive tour of its new Bakery Innovation Center located at its worldwide headquarters in Des Moines, Iowa. The state-of-the-art innovation center with pilot-plant equipment technology and capabilities helps bakers get the next generation of great-tasting baked goods to market quicker. 




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Kemin Food Technologies: Fresh Solution

Consumer demand for ready-to-cook plant-based meat alternatives is pushing brands to go beyond traditional freezer offerings into convenient, refrigerated products. Retail sales of plant-based meat alternatives reflect a shift happening in a dynamic category, as consumers bypass frozen products in favor of refrigerated ones. 




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Steaz Antioxidant Brew Yerba Mate

Steaz, the innovators of teas and functional beverages, announced a new Steaz Antioxidant Brew™ Yerba Mate that will be available exclusively at Whole Foods Market in early 2021. Steaz also announced the rollout of Steaz Antioxidant Brew Tea, a new brew of tea with revitalized packaging and a cleaner formulation. 




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Kalsec: Natural Protection

Kalsec introduces DuraShield™ Antimicrobial Natural Food Protection Blends. This unique product harnesses the enhanced synergies of natural antioxidants combined with natural antimicrobials to improve both shelf life and food safety in a variety of applications, including meat and poultry, deli salads, dips, sauces and dressings.




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Lycored: Natural Astaxanthin

Lycored has increased its range of natural astaxanthin products with the launch of an oleoresin as well as a microencapsulated starch beadlet, rounding out the company’s application capabilities for the antioxidant.




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Kemin Food Technologies: Ingredient Insights

Kemin Industries has added a new tool to its Kemin Food Technologies – North America website: an ingredient library designed to help customers identify ideal color, freshness and safety solutions for meat and poultry, baked goods, snack and fats and oils.




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Layn Natural Ingredient Corp.: Preserve Naturally

Layn Natural Ingredient Corp, Ltd. introduces SustaNX, the newest ingredient in its Plantae™ PRESERVATION series of clean label, natural, polyphenol-rich antioxidant preservation solutions for food, beverage, flavor, fragrance, and pet food.




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Kemin Food Technologies: Sustainable Solutions

Kemin Industries has released a new video, “The Journey to Sustainability,” which highlights the importance of sustainability, particularly for the Kemin Food Technologies – Americas business unit, and the ways Kemin practices and measures company efforts




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Reviving Ancient Ingredients, Methods for Food Preservation

From lactic acid fermentations of produce (such as kimchi and sauerkraut), to fermenting of dairy (cheese, yogurt, etc.), to the curing and smoking of fish and meat are all proven, effective methods and technologies humans have relied on through the ages to alter the intrinsic properties of foods and extend their consumability.




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Florida Food Products: Plant-Based Solution

Florida Food Products (FFP), a leading innovator, formulator and producer of vegetable and fruit-based clean label ingredient solutions, is launching a plant-based antioxidant, VegStable® Fresh during the International Production & Processing Expo (IPPE) in Atlanta, January 25-27, 2022. 




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MANE: Natural Solutions

MANE will present a broad spectrum of savory solutions especially adapted for use by flavor houses and ingredient blenders. It also will demonstrate and explain how sustainability drives its latest new product innovations.




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Laird Superfood Instant Lattes with Adaptogens, Prebiotic Daily Greens

Laird Superfood has revitalized several products to make them more functional, and they are launching on the Laird Superfood website and at retail partners. This new brand look and the Force of Nature campaign were created to reflect the passion of our consumers and deliver on Laird Superfood's mission. 




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Beneo: Proven Prebiotics

When it comes to buying functional foods with prebiotics, product efficacy and proven claims are the most important consumer purchase motivators. This is according to a new global survey commissioned with 10,000 consumers in 10 countries by FMCG Gurus, a close strategic partner of BENEO.




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Nexira: Fiber Benefits

Nexira has released new human trial data showing the benefit of inavea™ PURE ACACIA on transit modulation and its extreme tolerability on sensitive people with IBS. 




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Goli Nutrition 3-in-1 Pre+Post+Probiotics Gummy

Featuring probiotic strain Bacillus Subtilis DE11®, postbiotic Lactobacillus paracasei MCC1849 and the prebiotic XOS (xylooligosaccharides), this dynamic trio works in synergy to provide a multitude of benefits.




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Thirsty Buddha Soda Reimagined with Plant-Based Prebiotics

Thirsty Buddha™ Soda joins Buddha Brands™ portfolio of healthy, plant-based products including popular Thirsty Buddha® Coconut Water and Hungry Buddha® Bars. 




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VINA Prebiotic Soda

The Clean Caffeine is sourced from yerba mate extract and green coffee beans and promises the gentle focused buzz of caffeine without the steep crash associated with more traditional sources.




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Beneo: Digestive Health

A recently published study conducted by researchers from The Department of Food and Nutritional Sciences University of Reading (UK), in collaboration with the BENEO-Institute, demonstrates that prebiotic chicory root fibers support the selective growth of Bifidobacteria in the human gut, no matter which food application and food matrix in which they are used. 




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Nexira: Holistic Health

Nexira will use this year’s SupplySide West to present complete and innovative, 360-degree solutions to consumer needs, including weight management.




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Mayawell Prebiotic Soda

The company's gut-healthy and low glycemic sodas–which contain five grams of prebiotic fiber, less than 40 calories, and only 4g of sugar per can–feature its proprietary Organic Agave Prebiotic and functional ingredients.




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PGP International: Boost Gut Health

Surveys suggest that seven in 10 consumers regularly seek out food and drinks to help improve their digestive health1 and 75% of them consider fiber to be an effective gut health ingredient.




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BENEO: Boost Fiber, Reduce Sugar

BENEO has extended a production line at its Pemuco, Chile, operation that enables processing capabilities for the production of its liquid chicory root fiber Orafti® Oligofructose LL with a significantly expanded shelf life of one year.




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Superbrewed Food Partners with Döhler to Produce Sustainable Protein

Döhler will dedicate substantial fermentation capacity to the production of Superbrewed Food’s patented Postbiotic Protein ingredient, which will support product launches in 2024 in several food categories in the United States with multiple consumer package foods companies.




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Tagatose Earns NutraStrong™ Prebiotic Verified Certification

Tagatose, a monosaccharide that has gained popularity for its ability to meet calorie-reduction targets without compromising taste, texture or function, attained the NutraStrong™ Prebiotic Verified certification.




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Mayawell Prebiotic Sodas in Four-Packs

Mayawell, a Mexican-owned better-for-you soda, took a step to diversify its product offerings and fortify its retail presence with the introduction of prebiotic sodas in four packs. 




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Beech-Nut Nutrition Snacks for Babies and Toddlers

Beech-Nut® Nutrition Company, a baby and toddler food manufacturer, launched seven new food and snack innovations made with ingredients like prebiotics, whole milk yogurt, fruits, and veggies.




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SmartyPants Vitamins Kids Fiber & Veggies Supplement

The science-backed and expert-crafted formula includes an organic green veggie blend of kale, spinach and broccoli. I




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Tracking the Evolution of Fiber in Gut Health Formulations

The expansion into prebiotic fiber ingredients had expanded fiber use from its traditional home within grain foods to a broader range of categories, including soft drinks and confectionery. Innova Market Insights actively monitors a broad range of trends—including global macro trends, lifestyle forces, consumer insights, ingredient trends, and new food and beverage product launches—that all show the impact of fiber use on various levels.