Oblique Strategies [Max for Live] (subtitled Over One Hundred Worthwhile Dilemmas) is...

Arun Gopalakrishna emphasizes that effective SEO demands a holistic, adaptive approach. As search engines and user behaviors change, staying proactive is essential.

Effective negotiation for business leaders requires clear goals, understanding the other party's needs and utilizing strategies like preparation, flexible options, active listening and knowing when to stand firm or concede to build mutually beneficial relationships.

This article is a guest post by Dan Norris, founder of Informly. Part 1 (of 3) – Introduction and Onsite Content Experienced entrepreneurs will tell you that no traffic is free. Even if you aren’t paying money for something you are paying in time (which is worth something) and once you try to scale it, youRead More →

The post Case Study: 13 Pre-Launch Traffic Strategies for Startups (Part 1 of 3) first appeared on Rob Walling - Serial Entrepreneur.

This article is a guest post by Dan Norris, founder of Informly. In this 3 part series (part 1 here) I’m running through 13 pre-launch traffic strategies I am using for getting attention and building an audience and a list for my web app Informly. In part 1, I went into detail about my onsite contentRead More →

The post Case Study: 13 Pre-Launch Traffic Strategies for Startups (Part 2 of 3) first appeared on Rob Walling - Serial Entrepreneur.

This article is a guest post by Dan Norris, founder of Informly. In this 3 part series I’m running through 13 pre-launch traffic strategies (actually it’s turned into 14) I am using for getting attention and building an audience and a list for my reporting app Informly. In part 1, I went into detail aboutRead More →

The post Case Study: 13 Pre-Launch Traffic Strategies for Startups (Part 3 of 3) first appeared on Rob Walling - Serial Entrepreneur.

As organizations increasingly adopt AI, ensuring that data quality is optimized is paramount for success. Good data is not just an asset; it serves as the foundation for effective AI models. High-quality data influences cost-efficiency, reliable decision-making and scalability. In this article, we will explore six data strategies that can prepare your organization for AI adoption. 1. Detect anomalies in your data Anomaly detection refers to identifying data points that deviate from expected patterns.…

Parking at crowded train stations in India can be a daunting task. With limited space and high demand, finding a spot requires strategy and patience. This guide offers practical tips for automobile enthusiasts to navigate these challenges effectively. Understanding the dynamics

Keeping your car's boot clean can be a challenge, especially in dusty environments. Dust and debris not only make your vehicle look untidy but can also cause damage over time. For automobile enthusiasts, maintaining a pristine boot is essential. Here, we

Because small businesses have shoestring budgets, they lack all the privileges large businesses enjoy. Tilting the ground in their favor is incredibly difficult for them. It’s no surprise that 90 percent of startups fail.

Expert tips can help them lower the cost while keeping the quality of the work high and meeting deadlines. Here are some offbeat growth strategies for startups:

Working as Outsourcing Partner
Competition with large businesses is futile for a small business. Co-habitation, on the other hand, can drive growth. A small business can cohabit with a large business by becoming the latters outsourcing partner.

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The first step to marketing is defining your end-game and strategizing your budget. The first question consultants ask those big, bad corporations going through restructuring is, What do you want? This is when you need to decide what is important to you; do you want to extend your reach or maximize local exposure? Are you looking for brand awareness or conversions?

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Global mobile traffic now represents roughly 60 percent of internet traffic, making mobile apps a must-have for businesses. But consumers today increasingly expect an Amazon-like experience online. Small businesses do not just need to build a mobile app, they need to build a great one.

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Digital marketing is a very broad term that includes website design, social media, online advertising, email advertising, SEO and more. This can be extremely confusing to the local business owner simply looking to attract more eyeballs on their site. They are typically too busy running operations to investigate which digital marketing strategies work best for their business.

In an effort to help local business owners such as restauranteurs, dentists, doctors, lawyers and any other service provider, I have put together the digital marketing strategies that all local businesses should adopt in 2017.

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The worlds top companies are starting to manage employee energy like a strategic asset. They know that ever-increasingly pace of change requires more and more human energy. Any entrepreneur will tell you that it take a tonne of energy to grow a business. The key is to manage it; sometimes you have to exert energy, other times you need to conserve it to go the distance, and after a sprint you need to replenish it.

A group of senior executives from companies like Facebook, Alibaba, IBM and Johnson & Johnson got together to come up with strategies to better manage collective human energy in their companies. Here are their top five hacks to maximise human energy:


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Tax season can be stressful for anyone, but given a number of changes made in the 2017 Tax Cuts and Jobs Act (TCJA), as well as ongoing legislative changes, the 2018 tax year stands to be especially difficult for small business owners to navigate. However, by making a few smart moves now and being mindful of strategies that will allow you to to capitalize on existing tax benefits, you can close out the year with the peace of mind that you made the best tax moves for your business.

In order to set yourself and your business up for success, know the current tax law and take advantage of what changes are coming and going.

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Time is said to be spent or invested. But without time management, it can also be squandered.

Is your to-do list constantly growing? Do you feel like there are not enough hours in the day to meet your family, work and social obligations?

For a business leader, time management is especially problematic given their magnitude of responsibilities and limited hours in the day. Lost time is not only never found again, but not managing it strategically harms the executive's well-being, effectiveness and organizational performance.

My team and I had the opportunity to lead coaching sessions for executives of public and private companies worth billions. And one thing is clear-- how you manage your time leads to success or failure.

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A price strategy is every bit as important as what you have got to sell. After all, they dictate what you will charge for the goods and services you have on the market. In the end, getting these pricing strategies right is a bit of a balancing act. You will need to find that sweet spot between market demand and maximum profits.

1. Competition Based Pricing Strategy
If you are selling things that are similar, this is the pricing strategy your small business should be looking at. Here’s how competitive pricing works. First off, this works best for products rather than services. It works when the price for those products has reached a balancing point between your business and others.

This pricing strategy starts out using the going market rate to set a price.

2. Value-Based Pricing
Basically this is pricing based on what customers are willing to pay.

There are several steps to this pricing model. You need to do a bit of detective work here to find a competitive product. Next, you will need to list all the ways your product is different. Stress the financial value on these differences. This is a reasonable way to defend your pricing strategy.

1. Organize your business documents
2. Have a scalable technology plan ready
3. Plan to spend money to earn money
4. Prepare to outsource tasks
5. Create a blueprint for business continuity
6. Develop a strategy for balancing work and life
7. Build your team

Senior Fantasy Baseball Expert Dr. Roto lays out a few guidelines to help you triumph in your Fantasy Baseball auctions this season!

Effective ways of achieving sustainable and significant weight loss by prioritizing whole foods and balanced nutrition, regular exercise and physical activity, medical support, and sustainable habits.

When someone studies to become a teacher, they learn a number of different teaching strategies that help them effectively impart knowledge to students. Corporate trainers with advanced degrees in adult education are also often exposed to similar strategies as a part of their academic preparation. In contrast, many internal employees who take on training duties at their companies aren't familiar with effective teaching strategies. Many of them are selected to train new and current employees because they are good at their jobs and not necessarily because they're skilled educators. Unfortunately, this can mean that their training efforts don't quite achieve the desired results.

Remote job hunting has become increasingly popular, especially after the COVID-19 pandemic. Remote jobs provide flexibility and work-life balance that is hard to achieve with traditional jobs. However, finding remote jobs can be challenging. This article will provide updated tips for finding remote jobs. Focus On Your Goals What...

The post Remote Job Hunting 101: Strategies for Success appeared first on Home with the Kids Blog.

Remote job interviews are becoming more common as the trend towards remote work continues to gain traction. If you’re looking for a remote job, you must prepare for your remote job interviews just as you would for in-person interviews. Remote job interviews may occur over the phone, video conference,...

The post Preparing for Remote Job Interviews: Tips and Strategies appeared first on Home with the Kids Blog.

It’s a critical time for the industry, and we’ve seen a real boost for the theatrical movie business, with the double release of Barbie and Oppenheimer globally.

It’s a critical time for the industry, and we’ve seen a real boost for the theatrical movie business, with the double release of Barbie and Oppenheimer globally.

The post Strategies to Maintain Blogging Momentum Through Life’s Ups and Downs appeared first on ProBlogger.

This week at ProBlogger, we’re diving deep into a topic close to every blogger’s heart: how to keep the momentum going, no matter what life throws your way. Whether you’re just starting out or you’re a seasoned pro, maintaining your blog’s momentum is key to its success. Last week, we ...more

The post Strategies to Maintain Blogging Momentum Through Life’s Ups and Downs appeared first on ProBlogger.

The post Mastering Engaging Opening Lines: 11 Creative Strategies to Hook Your Readers appeared first on ProBlogger.

My wife’s first words to me were… ‘Hi Michael, it’s nice to meet you’ …which was both funny and memorable since my name is DARREN, not Michael!   Ever wondered how some posts keep you hooked while others don’t catch your eye? It’s all in the opener. The first words ...more

The post Mastering Engaging Opening Lines: 11 Creative Strategies to Hook Your Readers appeared first on ProBlogger.

Speaking of time—the new year is upon us! It's a season when lots of people are thinking of goals and self-improvement. In this episode, Dr. Roccas shares some strategies she has learned as a writing consultant about how to set goals without becoming perfectionistic or destructive . . . also, why shell collecting is a perfectly good new year's resolution.

Copyblogger has long been one of the most authoritative blogs on copywriting and content marketing. While they used to reveal their most popular blog posts in their sidebar (sorted by most comments) it seems that is no longer the case. But what if it was? What if you could analyse any blog and see which […]

The post 13 Advanced Link Building Strategies You (Probably) Haven’t Used appeared first on ViperChill.

This work describes an online handwritten character recognition system working in combination with an offline recognition system. The online input data is also converted into an offline image, and in parallel recognized by both online and offline strategies. Features are proposed for offline recognition and a disambiguation step is employed in the offline system for the samples for which the confidence level of the classier is low. The outputs are then combined probabilistically resulting in a classier out-performing both individual systems. Experiments are performed for Kannada, a South Indian Language, over a database of 295 classes. The accuracy of the online recognizer improves by 11% when the combination with offline system is used.

Patient information in health care systems mostly consists of textual data, and free text in particular makes up a significant amount of it. Information retrieval systems that concentrate on these text types have to deal with the different challenges these medical free texts pose to achieve an acceptable performance. This paper describes the evaluation of four different types of information retrieval strategies: keyword search, search performed by a medical domain expert, a semantic based information retrieval tool, and a purely statistical information retrieval method. The different methods are evaluated and compared with respect to its appliance in medical health care systems.

The spread of COVID-19 results in disruption, uncertainty, complexity, and ambiguity in all businesses. Employees help companies achieve their aims. To manage human resources sustainably, analyse organisational strategy. This thorough research study attempts to find previously unidentified challenges, cutting-edge techniques, and surprising decisions in human resource management outside of healthcare organisations during the COVID-19 pandemic. The narrative review examined corporate human resource management measures to mitigate COVID-19. Fifteen publications were selected for the study after removing duplicates and applying the inclusion and exclusion criteria. This article examines HR's COVID-19 response. Human resource management's response to economic and financial crises has been extensively studied, but the COVID-19 pandemic has not. This paper reviewed the literature to reach its goal. The results followed the AMO framework for human resource policies and procedures and the HR management system. This document suggests COVID-19 pandemic-related changes to human resource management system architecture, policies, and practises. The study created a COVID-19 pandemic human resource management framework based on the literature. The COVID-19 pandemic had several negative effects, including social and behavioural changes, economic shock, and organisational disruption.

Work-life balance (WLB) is a widely explored topic in the academic discourse. The researchers are trying to find strategies to effectively balance their work and home responsibilities for women in management. This study aims to analyse how gender roles and inequalities shape the strategies of female academics in higher education institutions. Eighteen faculty members participated in the semi-structured interviews. The trustworthiness of qualitative inquiry was ascertained by using triangulation, thick descriptions, and peer reviews. Three major themes emerged from the analysis: emotional, religious and social strategies. Despite available support, faculty noted challenges in managing work and family roles and fighting with gender stereotypes. This research adds to the emerging concept of WLB literature from the developed countries' viewpoint. It also shows how WLB discourse varies from Western sensibilities and collaborates with the previously established strategies that female academics formulate in WLB.

Aim/Purpose: Business analytics is a cross-functional field that is important to implement for a college and has emerged as a critically important core component of the business curriculum. It is a difficult task due to scheduling concerns and limits to faculty and student resources. This paper describes the process of creating a central video repository to serve as a platform for just in time teaching and the impact on student learning outcomes. Background: Industry demand for employees with analytical knowledge, skills, and abilities requires additional analytical content throughout the college of business curriculum. This demand needs other content to be added to ensure that students have the prerequisite skills to complete assignments. Two pedagogical approaches to address this issue are Just-in-Time Teaching (JiTT) and scaffolding, grounded in the Vygoskian concept of “Zone of Proximal Development. Methodology: This paper presents a case study that applies scaffolding and JiTT teaching to create a video repository to add business analytics instruction to a curriculum. The California Critical Thinking Skills Test (CCTST) and Major Field Test (MFT) scores were analyzed to assess learning outcomes. Student and faculty comments were considered to inform the results of the review. Contribution: This paper demonstrates a practical application of scaffolding and JiTT theory by outlining the process of using a video library to provide valuable instructional resources that support meaningful learning, promote student academic achievement, and improve program flexibility. Findings: A centrally created library is a simple and inexpensive way to provide business analytics course content, augmenting standard content delivery. Assessment of learning scores showed an improvement, and a summary of lessons learned is provided to guide implications. Recommendations for Practitioners: Pedagogical implications of this research include the observation that producing a central library of instructor created videos and assignments can help address knowledge and skills gaps, augment the learning of business analytics content, and provide a valuable educational resource throughout the college of business curriculum. Recommendation for Researchers: This paper examines the use of scaffolding and JiTT theories. Additional examination of these theories may improve the understanding and limits of these concepts as higher education evolves due to the combination of market forces changing the execution of course delivery. Impact on Society: Universities are tasked with providing new and increasing skills to students while controlling the costs. A centrally created library of instructional videos provides a means of delivering meaningful content while controlling costs. Future Research: Future research may examine student success, including the immediate impact of videos and longitudinally using video repositories throughout the curriculum. Studies examining the approach across multiple institutions may help to evaluate the success of video repositories. Faculty acceptance of centrally created video libraries and assignments should be considered for the value of faculty recruiting and use in the classroom. The economic impact on both the university and students should be evaluated.

Aim/Purpose: The aim of the study is to test whether the perception of self-regulated learning during text reading in online teacher education is improved by using a digital tool for the use of metacognitive strategies for planning, monitoring, and self-assessment. Background: The use of self-regulated learning is important in reading skills, and for students to develop self-regulated learning, their teachers must master it. Therefore, teaching strategies for self-regulated learning in teacher education is essential. Methodology: The sample size was 252 participants with the tool used by 42% or the participants. A quasi-experimental design was used in a pre-post study. ARATEX-R, a text-based scale, was used to evaluate self-regulated learning. The 5-point Likert scale includes the evaluation of five dimensions: planning strategies, cognition management, motivation management, comprehension assessment and context management. A Generalized Linear Model was used to analyse the results. Contribution: Using the tool to self-regulate learning has led to an improvement during text reading, especially in the dimensions of motivation management, planning management and comprehension assessment, key dimensions for text comprehension and learning. Findings: Participants who use the app perceive greater improvement, especially in the dimensions of motivation management (22,3%), planning management (19.9%) and comprehension assessment (24,6%), which are fundamental dimensions for self-regulation in text reading. Recommendations for Practitioners: This tool should be included in teacher training to enable reflection during the reading of texts, because it helps to improve three key types of strategies in self-regulation: (1) planning through planning management, (2) monitoring through motivation management and comprehension assessment, and (3) self-assessment through comprehension assessment. Recommendation for Researchers: The success of the tool suggests further study for its application in other use cases: other student profiles in higher education, other teaching modalities, and other educational stages. These studies will help to identify adaptations that will extend the tool’s use in education. Impact on Society: The use of Metadig facilitates reflection during the reading of texts in order to improve comprehension and thus self-regulate the learning of content. This reflection is crucial for students’ knowledge construction. Future Research: Future research will focus on enhancing the digital tool by adding features to support the development of cognition and context management. It will also focus on how on adapting the tool to help other types of learners.

In order to improve the mental health level of college students, a data mining based mental health education strategy for college students is proposed. Firstly, analyse the characteristics of data mining and its potential value in mental health education. Secondly, after denoising the mental health data of college students using wavelet transform, data mining methods are used to identify the psychological crisis status of college students. Finally, based on the psychological crisis status of college students, measures for mental health education are proposed from the following aspects: building a psychological counselling platform, launching psychological health promotion activities, establishing a psychological support network, strengthening academic guidance and stress management. The example analysis results show that after the application of the strategy in this article, the psychological health scores of college students have been effectively improved, with an average score of 93.5 points.

Information Technology (IT) high school learners are constantly struggling to cope with the challenges of succeeding in the subject. IT teachers, therefore, need to be empowered to utilize appropriate teaching–learning strategies to improve IT learners’ success in the subject. By promoting critical thinking skills, IT learners have the opportunity to achieve greater success in the most difficult part of the curriculum, which is programming. Participating IT teachers received once-off face-to-face professional development where some teachers received professional development in critical thinking strategies while other IT teachers received professional development in critical thinking strategies infused into pair programming. To determine how teachers experience these suggested strategies, teachers participated in initial interviews as well as follow-up interviews after they had implemented the suggested strategies. From the interviews, it became evident that teachers felt that their learners benefited from the strategies. Teachers in the pair programming infusing critical thinking strategies focused more on the pair programming implementation than on the totality of pair programming infused with critical thinking. Although teachers were initially willing to change their ways, they were not always willing to implement new teaching–learning strategies.

Aim/Purpose: This study examines the kind of community value companies should provide when strengthening the relationship between customers and brands through the establishment of an online brand community, and how this kind of community value promotes customers’ sense of community engagement and willingness to spread brand reputation. The paper also discusses how an enterprise’s brand symbolism affects the relationship between community value and customers’ engagement in online brand community. This study explored the important role of brand symbolism in the establishment of an online brand community. Background: Many companies want to create online brand communities to strengthen their relationships with consumers as well as to provide better service and value to consumers, for example, Huawei’s Huafen community (club.huawei.com), Apple’s support community (support.apple.com/zh-cn), and Samsung’s Galaxy community (samsungmembers.cn). However, these brand communities may have different interests and consumer engagement about the kind of community value to offer to their customers. Methodology: This study uses data collection from questionnaire surveys to design a quantitative research method. An online questionnaire survey of mobile phone users in China was conducted to collect data on social value, cognitive value, brand symbolism, customer community engagement, and brand recommendation. The brands of mobile phone include Apple, Huawei, Samsung, OPPO, VIVO, MI, and Meizu. The researcher purchased a sample service of WJX, an online survey company (www.wjx.cn), and WJX company distributed the questionnaire to research participants. The WJX company randomly selected 240 subjects from their sample database and then sent the questionnaire link to research participants’ mobile phones. Among the 240 research participants, the researcher excluded participants who lacked online brand community experience or had invalid data to qualify for data collection. After the researcher excluded participants who did not qualify for data collection, only 203 qualified questionnaire surveys advanced to the data collection and analysis phase, which was the questionnaire recovery rate of 84.58%. For the model analysis and hypotheses testing, the researcher used statistical software IBM SPSS Statistics and AMOS 21 and Smartpls3. Contribution: This study deepens the body of literature knowledge by combining online brand community value and brand symbolic value to explore issues that companies should consider when establishing an online brand community for their products and services. This study confirms that brands with high symbolic value establish communities and strengthen social values in the online brand community rather than reducing brand symbolism. Online brand community involves a horizontal interaction (peer interaction) among peers, which can have an effect on the symbolic value of brand (social distance). Findings: First, online brand community value (both cognitive and social value) has a positive impact on customer community engagement. Second, customer community engagement has a positive impact on customers’ brand recommend intention. Third, the customer community engagement is a mediator between the online brand community value and the customer brand recommend intention. Most importantly, fourth, the symbolic value of the brand controls the relationship between community value and customer community engagement. For brands with high symbolic value, the community value should emphasize cognitive value rather than social value. For brands with a low symbolic value, the community provides cognitive or social value, which is not affected by the symbolism of the brand. Recommendations for Practitioners: Practitioners can share best practices with the corporate sectors. Brand owners can work with researchers to explore the characteristics of their online brand communities. On this basis, brand owners and researchers can jointly build and manage online brand communities. Recommendation for Researchers: Researchers can explore different perspectives and factors of brand symbolism that involve brand owners when establishing an online brand community to advance consumer engagement, community value, and brand symbolism. Impact on Society: Online brand community is relevant for brand owners to establish brand symbolism, community value, and customer engagement. Readers of this paper can gain an understanding that cognitive and social values are two important drivers of individual participation in online brand communities. The discussion of these two factors can give readers and brand owners the perception to gain more understanding on social and behavior activities in online brand communities. Future Research: Practitioners and researchers could follow-up in the future with a study to provide more understanding and updated research information from different perspectives of research samples and hypotheses on online brand community.

Aim/Purpose: The aim of this paper is to examine the influences of KM-centred strategies on innovation capability among Malaysian R&D firms. It also deepens understanding of the pathways and conditions to improve the innovation capability by assessing the mediating role of both KM practices, i.e., knowledge exploration practices, and knowledge exploitation practices. Background: Knowledge is the main organisational resource that is able to generate a competitive advantage through innovation. It is a critical success driver for both knowledge exploration and exploitation for firms to achieve sustainable competitive advantages. Methodology: A total of 320 questionnaires were disseminated to Malaysian R&D firms and the response rate was 47 percent. The paper utilised structural equation modelling and cross-sectional design to test hypotheses in the proposed research model. Contribution: This paper provides useful information and valuable initiatives in exploring the mediating role of knowledge exploration and knowledge exploitation in influencing innovation in Malaysian R&D firms. It helps R&D firms to frame their KM activities to drive the capability of creating and retaining a greater value onto their core business competencies. Findings: The findings indicate that all three KM-centred strategies (leadership, HR practices, and culture) have a direct effect on innovation. In addition, KM exploration practices mediate HR practices on innovation while KM exploitation mediates both leadership and HR practices on innovation. Recommendations for Practitioners: This paper serves as a guide for R&D managers to determine the gaps and appropriate actions to collectively achieve the desired R&D results and national innovation. It helps R&D firms frame their KM activities to enhance the capability of creating and retaining a greater value to their core business competencies. Recommendation for Researchers: This paper contributes significantly to knowledge management and innovation research by establishing new associations among KM-centred strategies, i.e., leadership, HR practices, and culture, both KM practices (knowledge exploration and knowledge exploitation), and innovation. Impact on Society: This paper highlights the important role of knowledge leaders and the practice of effective HR practices to help R&D firms to create a positive environment that facilitates both knowledge exploration and knowledge exploitation in enhancing innovation capabilities. Future Research: Further research could use a longitudinal sample to examine relationships of causality, offering a more comprehensive view of the effect of KM factors on innovation over the long term. Future research should also try to incorporate information from new external sources, such as customers or suppliers.

This paper studies a dual-channel supply chain consisting of one risk-averse manufacturer and one risk-averse retailer with stochastic demand. Herein, the manufacturer provides value-added services to enhance channel demand. First, the optimal pricing and service decisions of the channel members are investigated under different settings, i.e., the cooperative game, Bertrand game, and manufacturer Stackelberg (MS) game models. Second, the effects of channel members' risk aversion on optimal channel prices and expected utilities are analysed under the assumption that the manufacturer service is a decision variable and an exogenous variable, respectively. Third, sensitivity analysis and numerical simulation are performed to verify our propositions consistently and seek more managerial implications. The findings suggest that the manufacturer's value-added services in their direct channel will improve the direct price while decreasing the retail price. Consumers' channel loyalty degree has a great influence on the optimal price decisions and the performance of the channel members. The direct price increases while the retail price decreases in the manufacturer's value-added services. The retailer's risk aversion has a greater influence on price decisions than that of the manufacturer.

Best Programmatic Advertising Strategies Looking to craft a successful programmatic advertising strategy? This guide will outline key steps like setting goals, identifying your audience, and leveraging technology to boost your campaigns. Key Takeaways Programmatic advertising automates the ad buying process using machine learning and data analytics, significantly increasing efficiency and enabling precise targeting. [...]

Previous academic and popular literature has raised important debates concerning the contradictory incentives of international firms to reduce their environmental impacts and offer transparent environmental information about their operations. As an exhaustive review of this literature reveals mixed and partial evidence, we compared the individual corporate environmental performance and disclosure of the 100 most international non-financial firms in the world to those of 16,023 firms in their industries and a group of matched pairs of firms for three different years. Our results show that although the top international firms have a much better record of environmental disclosure than the firms within their industries and the matched pairs, the top international firms also show worse environmental performance than their peers. The results suggest that the top international firms seek legitimation for their environmental activities by means of voluntary disclosure.