academic and careers Introducing SEO: Your Quick-Start Guide to Effective SEO Practices / Aravind Shenoy, Anirudh Prabhu By library.mit.edu Published On :: Sun, 30 Apr 2017 06:21:34 EDT Online Resource Full Article
academic and careers Mastering Technical Sales: The Sales Engineer�s Handbook, Third Edition / John Care, Aron Bohlig By library.mit.edu Published On :: Sun, 30 Apr 2017 06:21:34 EDT Online Resource Full Article
academic and careers The big fish experience: create memorable presentations that reel in your audience / Kenny Nguyen, Gus Murillo, Robert Killeen, Luke Jones By library.mit.edu Published On :: Sun, 18 Jun 2017 06:23:06 EDT Dewey Library - HF5718.22.N49 2016 Full Article
academic and careers The product manager's toolkit: methodologies, processes, and tasks in technology product management / Gabriel Steinhardt By library.mit.edu Published On :: Sun, 25 Jun 2017 06:20:26 EDT Online Resource Full Article
academic and careers Product Development for Distant Target Groups: An Experimental Study for the Silver Market / Malte Marvede ; with a foreword by Cornelius Herstatt By library.mit.edu Published On :: Sun, 25 Jun 2017 06:20:26 EDT Online Resource Full Article
academic and careers The battle for the High Street: retail gentrification, class and disgust / Phil Hubbard By library.mit.edu Published On :: Sun, 25 Jun 2017 06:20:26 EDT Rotch Library - HF5429.6.G7 H86 2017 Full Article
academic and careers Marketing and customer loyalty: the extra step approach / Mauro Cavallone By library.mit.edu Published On :: Sun, 16 Jul 2017 06:26:57 EDT Online Resource Full Article
academic and careers Instructor's manual for strategic marketing cases in emerging markets: a companion volume / Atanu Adhikari, Sanjit Kumar Roy, editors By library.mit.edu Published On :: Sun, 16 Jul 2017 06:26:57 EDT Online Resource Full Article
academic and careers Advances in National Brand and Private Label Marketing: Fourth International Conference, 2017 / Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Kusum L. Ailawadi, María Jesús Yagüe-Guillén, editors By library.mit.edu Published On :: Sun, 23 Jul 2017 06:27:25 EDT Online Resource Full Article
academic and careers Advances in Advertising Research VIII: challenges in an sge of dis-engagement / Vesna Zabkar, Martin Eisend, editors By library.mit.edu Published On :: Sun, 23 Jul 2017 06:27:25 EDT Online Resource Full Article
academic and careers Energy branding: harnessing consumer power / Friorik Larsen By library.mit.edu Published On :: Sun, 23 Jul 2017 06:27:25 EDT Online Resource Full Article
academic and careers Strategic Innovative Marketing: 5th Ic-sim, Athens, Greece 2016. By library.mit.edu Published On :: Sun, 23 Jul 2017 06:27:25 EDT Online Resource Full Article
academic and careers Fraud prevention in online digital advertising / Xingquan Zhu, Haicheng Tao, Zhiang Wu, Jie Cao, Kristopher Kalish, Jeremy Kayne By library.mit.edu Published On :: Sun, 23 Jul 2017 06:27:25 EDT Online Resource Full Article
academic and careers Introduction to search engine marketing and AdWords: a guide for absolute beginners / Todd Kelsey By library.mit.edu Published On :: Sun, 23 Jul 2017 06:27:25 EDT Online Resource Full Article
academic and careers Introduction to social media marketing: a guide for absolute beginners / Todd Kelsey By library.mit.edu Published On :: Sun, 23 Jul 2017 06:27:25 EDT Online Resource Full Article
academic and careers The strategic procurement practice guide: know-how, tools and techniques for global buyers / Ulrich Weigel, Marco Ruecker By library.mit.edu Published On :: Sun, 30 Jul 2017 06:24:35 EDT Online Resource Full Article
academic and careers Business-to-business marketing communications: value and efficiency considerations in recessionary times / Ioannis Rizomyliotis, Kleopatra Konstantoulaki, Ioannis Kostopoulos By library.mit.edu Published On :: Sun, 30 Jul 2017 06:24:35 EDT Online Resource Full Article
academic and careers Handbook of marketing decision models Berend Wierenga, Ralf van der Lans, editors By library.mit.edu Published On :: Sun, 27 Aug 2017 06:29:00 EDT Online Resource Full Article
academic and careers Critical discourse analysis of Chinese advertisement: case studies of household appliance advertisements from 1981 to 1996 / Chong Wang By library.mit.edu Published On :: Sun, 27 Aug 2017 06:29:00 EDT Online Resource Full Article
academic and careers Powering content: building a nonstop content marketing machine / Laura Busche By library.mit.edu Published On :: Sun, 27 Aug 2017 06:29:00 EDT Online Resource Full Article
academic and careers Writing that works: communicating effectively on the job / Walter E. Oliu, Charles T. Brusaw, Gerald J. Alred By library.mit.edu Published On :: Sun, 10 Sep 2017 06:27:47 EDT Dewey Library - HF5721.O53 2016 Full Article
academic and careers Competitive advantage of customer centricity / by Sathit Parniangtong By library.mit.edu Published On :: Sun, 24 Sep 2017 06:27:55 EDT Online Resource Full Article
academic and careers The Oxford handbook of pricing management / edited by Özalp Özer, Robert Phillips By library.mit.edu Published On :: Sun, 24 Sep 2017 06:27:55 EDT Online Resource Full Article
academic and careers Advanced methods for modeling markets / Peter S. Leeflang, Jaap E. Wieringa, Tammo H.A. Bijmolt, Koen H. Pauwels, editors By library.mit.edu Published On :: Sun, 24 Sep 2017 06:27:55 EDT Online Resource Full Article
academic and careers Cross-cultural personal selling: agents' competences in international personal selling of services / Anna Antczak, Barbara A. Sypniewska By library.mit.edu Published On :: Sun, 1 Oct 2017 06:26:43 EDT Online Resource Full Article
academic and careers Global perspectives on contemporary marketing education / Brent Smith, Saint Joseph's University, USA, Amiram Porath, AmiPorcon Ltd, Israel By library.mit.edu Published On :: Sun, 15 Oct 2017 06:30:59 EDT Online Resource Full Article
academic and careers The quintessence of sales: what you really need to know to be successful in sales / Stefan Hase, Corinna Busch By library.mit.edu Published On :: Sun, 22 Oct 2017 06:24:23 EDT Online Resource Full Article
academic and careers Mastering Zoho CRM: manage your team, pipeline, and clients effectively / Ali Shabdar By library.mit.edu Published On :: Sun, 22 Oct 2017 06:24:23 EDT Online Resource Full Article
academic and careers Imitation, counterfeiting and the quality of goods in modern Asian history / Kazuko Furuta, Linda Grove, editors By library.mit.edu Published On :: Sun, 19 Nov 2017 06:25:11 EST Online Resource Full Article
academic and careers Contemporary issues in social media marketing / Bikramjit Rishi, Subir Bandyopadhyay By library.mit.edu Published On :: Sun, 10 Dec 2017 06:32:00 EST Online Resource Full Article
academic and careers Innovation in pricing: contemporary theories and best practices / [edited by] Andreas Hinterhuber and Stephan M. Liozu By library.mit.edu Published On :: Sun, 10 Dec 2017 06:32:00 EST Online Resource Full Article
academic and careers The Cambridge handbook of consumer psychology / edited by Michael I. Norton, Derek D. Rucker, Cait Lamberton By library.mit.edu Published On :: Sun, 10 Dec 2017 06:32:00 EST Dewey Library - HF5415.32.C36 2015 Full Article
academic and careers Consumer neuroscience / edited by Moran Cerf and Manuel Garcia-Garcia By library.mit.edu Published On :: Sun, 24 Dec 2017 06:40:37 EST Dewey Library - HF5415.32.C658673 2017 Full Article
academic and careers Social media analytics strategy: using data to optimize business performance / Alex Gonçalves By library.mit.edu Published On :: Sun, 31 Dec 2017 06:29:12 EST Online Resource Full Article
academic and careers Shopping mall / Matthew Newton By library.mit.edu Published On :: Sun, 7 Jan 2018 06:32:08 EST Hayden Library - HF5430.3.N49 2017 Full Article
academic and careers Order at the bazaar: power and trade in Central Asia / Regine A. Spector By library.mit.edu Published On :: Sun, 7 Jan 2018 06:32:08 EST Rotch Library - HF5475.K982 B57 2017 Full Article
academic and careers Style and Statistics: The Art of Retail Analytics / Brittany Bullard By library.mit.edu Published On :: Sun, 14 Jan 2018 06:37:15 EST Online Resource Full Article
academic and careers Customer Segmentation and Clustering Using SAS Enterprise Miner, Third Edition / Randall S. Collica By library.mit.edu Published On :: Sun, 14 Jan 2018 06:37:15 EST Online Resource Full Article
academic and careers Making Sense of Sensors: End-to-End Algorithms and Infrastructure Design from Wearable-Devices to Data Center / Omesh Tickoo, Ravi Iyer By library.mit.edu Published On :: Sun, 14 Jan 2018 06:37:15 EST Online Resource Full Article
academic and careers Product lifecycle management and the industry of the future: 14th IFIP WG 5.1 International Conference, PLM 2017, Seville, Spain, July 10-12, 2017, Revised selected papers / José Ríos, Alain Bernard, Abdelaziz Bouras, Sebti Foufou (eds.) By library.mit.edu Published On :: Sun, 28 Jan 2018 06:34:01 EST Online Resource Full Article
academic and careers Strategic Marketing Cases in Emerging Markets / edited by Atanu Adhikari, Sanjit Kumar Roy By library.mit.edu Published On :: Sun, 28 Jan 2018 06:34:01 EST Online Resource Full Article
academic and careers Beginning Salesforce developer / Michael Wicherski By library.mit.edu Published On :: Sun, 28 Jan 2018 06:34:01 EST Online Resource Full Article
academic and careers Better presentations: a guide for scholars, researchers, and wonks / Jonathan Schwabish By library.mit.edu Published On :: Sun, 4 Feb 2018 06:47:04 EST Dewey Library - HF5718.22.S349 2016 Full Article
academic and careers Owners of the sidewalk: security and survival in the informal city / Daniel M. Goldstein By library.mit.edu Published On :: Sun, 18 Feb 2018 06:34:00 EST Rotch Library - HF5459.B5 G65 2016 Full Article
academic and careers Publicités à la carte: pour un choix stratégique des médias publicitaires / Jacques Dorion, Jean Dumas By library.mit.edu Published On :: Sun, 4 Mar 2018 06:42:19 EST Online Resource Full Article
academic and careers Simply said: communicating better at work and beyond / Jay Sullivan By library.mit.edu Published On :: Sun, 4 Mar 2018 06:42:19 EST Online Resource Full Article
academic and careers The Crucial role of domain knowledge in evaluating early-stage new product ideas / Florian Denker ; with a foreword by Univ. Prof. Dr. Cornelius Herstatt By library.mit.edu Published On :: Sun, 11 Mar 2018 06:44:57 EDT Online Resource Full Article
academic and careers Content Inc.: how entrepreneurs use content to build massive audiences and create radically successful businesses / Joe Pulizzi By library.mit.edu Published On :: Sun, 11 Mar 2018 06:44:57 EDT Dewey Library - HF5415.127.P8498 2016 Full Article
academic and careers Adaptability through dynamic capabilities: how management can recognize opportunities and threats / Herbert Endres By library.mit.edu Published On :: Sun, 11 Mar 2018 06:44:57 EDT Online Resource Full Article
academic and careers Sales management: simplified: the straight truth about getting exceptional results from your sales team / Mike Weinberg By library.mit.edu Published On :: Sun, 11 Mar 2018 06:44:57 EDT Dewey Library - HF5438.25.W29295 2015 Full Article