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The practice of market research : an introduction / Yvonne McGivern

McGivern, Yvonne, author




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Internet marketing




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Global marketing management / Warren J. Keegan, Professor Emeritus, Lubin School of Business, Pace University, New York City and Westchester, Fellow, Academy of International Business, with Elyse Arno Brill

Keegan, Warren J




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International marketing : an Asia-Pacific perspective / Richard Fletcher, Heather Crawford

Fletcher, Richard, 1940- author




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International marketing / Masaaki Kotabe, Kristiaan Helsen

Kotabe, Masaaki, author




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International marketing / Pervez N. Ghauri, Philip Cateora

Ghauri, Pervez N., 1948- author




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International marketing research / V. Kumar

Kumar, V., 1957- author




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Marketing strategy : a decision-focused approach / Walker, Mullins, Mavondo, Gountas, Kriz, Osborne

Walker, Orville C., author




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Listen first! : turning social media conversations into business advantage / Stephen D. Rappaport

Rappaport, Stephen D., 1952-




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Value as a service : embracing the coming disruption / Rob Bernshteyn

Bernshteyn, Rob, author




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Marketing for competitiveness : Asia to the world! in the age of digital consumers / Philip Kotler (Northwestern University, USA), Hermawan Kartajaya (MarkPlus, Inc., Indonesia), Hooi Den Huan (Nanyang Technological University, Singapore)

Kotler, Philip, author




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Evernote and Feed.ly Servers were Hit by DDoS Attacks as Criminals Tried to Extort Money

Earlier this week, popular notetaking app Evernote, and RSS feed service Feed.ly were taken down by multi-hour DDoS attacks.
Evernote managed to stay active with major lag and issues while Feedly was rendered unavailable.

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RSS Feeds to Burn

Post Alerts are perhaps the most valuable reason to have an RSS Feeds. If your blog has a mailing list that gets alerted every time you post, you can thank RSS Feeds for pushing it their way.

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Turn Gmail Into an RSS Reader With IFTTT

IFTTT is one of our favorite Web services, allowing users to plug different online apps and sites together with no coding required. Through a simple step-by-step interface you can create customized recipes —each one involves a trigger if this and a resulting action then that. You can use it to get SMS weather alerts, duplicate status updates, back up your photos, control your home lighting and a whole lot more.

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How To Turn An RSS Feed Into A Newsletter PDF

Did you know that you can rapidly and easily turn any RSS feed into a super cool newspaper style newsletter PDF?

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Earning From Blogging

In between folding laundry and cleaning up after her children, a mom receives $5,000 to blog about an iPhone application for seven days. Another woman earns twice as much as her husbands $35,000 annual salary by hosting several one-hour Twitter parties each week.  

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Turn Gmail into an RSS Reader

Whether you are still struggling to get over the loss of Google Reader or you want to try out RSS subscriptions for the first time, you can set up Gmail as a makeshift feed reader in just a few minutes. We have outlined the steps you need to follow to turn your inbox into a news ticker below.

While it was not built as an RSS reader, Gmail certainly does a fine job nevertheless. You can filter your feeds as you like, star articles for later reading, catch up on mobile devices, and use the apps powerful search capabilities to browse through archived content.

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Start-up is Helping the Government Keep Track of Social Media

When Anil Chawla built a start-up that uses software to archive social media posts, he never imagined that his biggest clients would be government agencies.

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Internet of Things and Social Media

Learn how IoT, cloud, social networks and last but not least, humans, can be integrated into a seamless integration of cooperative organisms both cybernetic and biological. This has been enabled by recent advances in IoT device capabilities, messaging frameworks, presence and collaboration services, where devices can share information and make independent and human assisted decisions based upon social status from other entities.

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JustCast Turns A Dropbox Folder Into A Podcast RSS Feed

JustCast is built as a simple way to create a feed for your own podcasts without dealing with hosts, but it is just as good for making your own private feeds of various audio files you need to listen to.

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Social Media and the Internet will Help your Business Grow

The greatest change over the last few years in promotion and advertising is the use of the Internet.

Our websites are a platform to blog and promote our business. In addition links to social media are vitally important.

The use of Twitter and Facebook has grown considerably – every business, no matter what size, can enjoy the benefits of social media.

We have focussed on Twitter and Facebook a lot over the last 12 months. Gradually we have increased our activity and developed what we think works best for us.

On Facebook we have a business page. We regularly post technical articles about current accounts and taxation topics. These prove popular and often result in questions and contact from current clients.

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5 Social Media Stars Who Earn Way More than You Do

Did you know that there are thousands of people out there earning incredible amounts of money through social media? That s right, social media stars can make thousands, even millions of dollars per year through sponsored posts, original content, and consistent engagement with their followers. Here are five social media celebs who might make you want to quit your job to go full-time on Instagram!

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Celebrities endorsement earnings on social media

Since January, more than 200,000 posts per month on Instagram, a picture-sharing app owned by Facebook, have been tagged with #ad,  #sp or #sponsored, according to Captiv8, an analytics platform that connects brands to social media influencers. Hiring such influencers allows companies to reach a vast network of potential customers: Mr Ronaldo has a combined following of 240m people across Facebook, Instagram and Twitter.

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US Government Collecting Social Media Accounts of Visitors to Country

The US government has begun requesting foreign travelers to submit their social media information to Customs and Border Protection (CBP) before traveling into the country. The practice is claimed to be part of broader efforts to identify potential terrorist threats.

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20 New Year’s Resolutions for News, Journalism and Social Media

1. Avoid use of headlines and writing of tweets that misrepresent and/or oversimplify the content of linked-to articles. Headlines matter as they frame the stories for users.

2. Call racism racism.

3. Call sexism sexism.

4. Call terrorism terrorism, and be consistent in the use of the term regardless of the ethnicity, religion, national origin and ideological motivation(s) of the perpetrator(s).

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Why the Rise of Bots is a Concern for Social Networks

Social media is quickly becoming the most important tool used for businesses. If you think social media is not worth your time then surely you are missing out on one of the most powerful social media marketing tools available to you. A number of brands have experimented with social bots that can help them improve their customer process. A growing amount of social media content is generated by autonomous entities known as social bots.

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The Struggles of a Journalist in a Social Networking World

Social networking sites have moved to the foreground of news consumption for the masses. Politicians now take to Twitter to reach citizens directly: Facebook has algorithms to decide what news will encounter the highest click baits and Snapchat offers ‘snap’ news stories at the bottom of your friends update

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Social networks can learn about you through your friends

Some people might think that online privacy is, well, a private matter. If you don’t want personal information getting out online, then you can just not put it out there. Right? Wrong. Keeping your information private isn’t solely your choice anymore. Friends can play a big role in your privacy, new data show. And the more they share on a social network, the more that social network can figure out about you.

Someone who joins a social network — such as Snapchat, Instagram or Facebook —wants to find their friends. Often, the social network can help. Many apps offer to import contact lists from your phone or e-mail. These apps then use that information to find matches with people already in the network, and suggest them to you.

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How FeedBurner Became a Zombie

Google may be the internets greatest killer.

Between its numerous acquihires, its aggressive approach to launching (and discarding) moonshots, and its tendency to build impressive products only to kill them months later, Google's ruthless assessment (and reassessment) of ideas is one of its defining traits.

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First responders warn to watch what you post on social media

Carmel Fire took to their Facebook page to notify people that they should not be putting their own spin online regarding situations like Wednesdays explosion at the high school. CFD went on to add that people were posting pictures of patients and minors from the scene.

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Microsoft Edge mobile browser will warn users about fake news

How do you spot a fake?

When users of Microsofts Edge mobile browser visit a news website with a dubious reputation, they will now get a warning to proceed with caution.

As spotted by The Guardian, Microsoft has partnered with the news watchdog organization NewsGuard to provide Edge users with more information about the news veracity of the site they are visiting.

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How fake news is changing the internet

The tools we all use for knowledge, communication and business are being re-engineered to stop disinformation. Is our loss of control worth it?

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The Future of Education: How Cities Can Leverage Community Assets, Social Networks, and Personal Passions in Extending Their Learning Systems Beyond the Classroom

Schools can not do it all. We have known this for a long time, yet we often seem to deny this reality in policy and action. For decades we have piled expectations onto our schools, asking them to develop scholars, citizens, and workers and to provide for the academic, nutritional, social, and developmental needs of children. Schools, as critics are quick to point out, invariably fall short of these expectations.

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The Internet Archive is working to preserve public Google+ posts before it shuts down

Google is set to begin deleting data from its beleaguered social network, Google+ in April, but before that happens, the Internet Archive and the ArchiveTeam say that they are working to preserve public posts on the platform before they vanish forever.

In a post on Reddit, the sites announced that they had begun their efforts to archive the posts using scripts to capture and back up the data in an effort to preserve it. The teams say that their efforts will only encompass posts that are currently available to the public: they won’t be able to back up posts that are marked private or deleted.

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How Social Media Users Have—and Have Not—Responded to Privacy Concerns

The Facebook Cambridge Analytica revelations changed the way people in the US think about online privacy. And it should come as no surprise that many have grown wary over the mishandling of personal information.

Nearly a year later, a majority of US internet users said that Facebook sharing data with Cambridge Analytica raised some level of concern over how their information is used online, per survey findings from text message marketing company SlickText.

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Hobbes's kingdom of light : a study of the foundations of modern political philosophy / Devin Stauffer

Stauffer, Devin, 1970- author




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Report 479 : Australian Government security arrangements : inquiry based on Auditor-General's reports 38 and 43 (2017-18) / Joint Committee of Public Accounts and Audit

Australia. Parliament. Joint Committee of Public Accounts and Audit, author, issuing body




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House of Representatives report concerning the registration and declaration of members' interests during 2018 / Committee of Privileges and Members' Interests

Australia. Parliament. House of Representatives. Standing Committee of Privileges and Members' Interests, author




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Australian Government funding : inquiry based on Auditor-General's reports 18 and 50 (2017-18) / Joint Committee of Public Accounts and Audit

Australia. Parliament. Joint Committee of Public Accounts and Audit, author, issuing body




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Lectures in the Senate Occasional Lecture series, and other papers / edited by Ruth Barney




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We hold up half the sky : the voices of Western Australian ALP women in Parliament / compiled and edited by Judyth Watson




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Bioinformatics and biomedical engineering: proceedings of the 9th International Conference on Bioinformatics and Biomedical Engineering, Shanghai, China, 18-20 September 2015 / editors: James J. Chou, Harvard Medical School, USA; Huaibei Zhou, Wuhan Unive

Online Resource




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Bioinformatics and biomedical engineering: 4th International Conference, IWBBIO 2016, Granada, Spain, April 20-22, 2016, Proceedings / Francisco Ortuño, Ignacio Rojas (eds.)

Online Resource




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Bioinformatics research and applications: 12th International Symposium, ISBRA 2016, Minsk, Belarus, June 5-8, 2016, Proceedings / Anu Bourgeois, Pavel Skums, Xiang Wan, Alex Zelikovsky (eds.)

Online Resource




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Machine learning for microbial phenotype prediction / Roman Feldbauer

Online Resource




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Algorithms for computational biology: third International Conference, AlCoB 2016, Trujillo, Spain, June 21-22, 2016, Proceedings / María Botón-Fernández, Carlos Martín-Vide, Sergio Santander-Jiménez, Miguel A. Vega-Rodríguez

Online Resource




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Information technology in bio- and medical informatics: 7th International Conference, ITBAM 2016, Porto, Portugal, September 5-8, 2016, Proceedings / M. Elena Renda, Miroslav Bursa, Andreas Holzinger, Sami Khuri (eds.)

Online Resource




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Computational intelligence methods for bioinformatics and biostatistics: 12th International Meeting, CIBB 2015, Naples, Italy, September 10-12, 2015, revised selected papers / Claudia Angelini, Paola MV Rancoita, Stefano Rovetta (eds.)

Online Resource




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Computational methods in systems biology: 14th International Conference, CMSB 2016, Cambridge, UK, September 21-23, 2016, Proceedings / edited by Ezio Bartocci, Pietro Lio, Nicola Paoletti

Online Resource




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Computational biology and bioinformatics: gene regulation: gene, RNA, protein, epigenetics / editor, Ka-Chun Wong, Department of Computer Science, City University of Hong Kong, Kowloon Tong, Hong Kong

Hayden Library - QH324.2.W66 2016