Don’t make these seven sales mistakes.

These tips will set you up for success heading into 2018.

A ‘differentiation standard’ can help you stand out from the rest as a top contractor.

If I can learn to be a planner, then you can, too.

Are you being proactive about your marketing plan?

Not every ad is for leads, and your message is more important than you think.

All three of these elements must be in place for a business to survive.

Sometimes, love isn’t all you need.

Contractors are poised to use marketing method previously reserved for billionaires.

Sales and marketing aren’t the same thing, but they can be powerful when combined.

Direct mail hits on the high points that anyone would want from an effective marketing campaign: Print builds trust more easily than digital ads. 

By following the tips below, you can mitigate the negative impact of COVID-19 on your business and lay some groundwork that will make your company more successful in the long run.

No longer an optional form of advertising, digital marketing has become the norm. 

Many plumbing contractors ask the question: “What is the best way to advertise my business locally?”

According to a white paper authored by venture capital firm ARD Ventures, each fleet vehicle, on average, receives between 30,000 -70,000 impressions daily. 

One of the toughest calls I receive as the owner of a public relations agency specializing in the home services industry is from a plumbing or mechanical business owner asking for my help after they find themselves, or their business, in the middle of a crisis.

There’s no question that the demand for home improvement projects is red hot. 

Plumbers and their customers are living in a digital age, which means more potential clients are finding a plumber online via Google searches. If more customers are finding plumbers on Google, then it is important that you take the right steps to ensure you are the plumber they find. 

By now, you may have heard that by July 2023, Google Analytics is shutting down for good, as Google replaces the analytics service with GA4. Why is this happening, and what does it mean for tracking my website analytics?

Let me clue you in on a poorly kept secret: Traditional advertising is expensive. I know, this isn’t exactly shocking. Depending on your market, a month-long rental of a billboard could cost five figures. A week’s worth of 15-second radio ads can run up to $8,000 — and that doesn’t include the cost of producing them. And television? Forget it.

Life in Ghana: The search for water.

Despite not having electric tools, these young plumbers make it work.

Thanks, Fred.

From Roman baths to modern water-saving showerheads, plumbing has come a long way.

Thermostatic mixing valves and common sense can help prevent injury and litigation.

The code-writing organizations are currently finalizing the 2021 edition of the Plumbing Code, which may be adopted in your state or local jurisdiction by 2023. That is how far in advance hot subjects that are being discussed now wait before becoming law.

As a backpacker, the most important item I carry in my backpack is water. I start each morning of a hike with three liters of water; two in my bladder and one in my bottle. The water bottle looks like any typical water bottle that people carry.

The baby boomer generation is reaching retirement age, and many are planning to age in place. As the body ages, the use of plumbing fixtures changes. The aging body no longer has the strength and flexibility of the younger body.

I was wondering about boiler chemicals and how many contractors (if any) were using them on brand-new systems. Do we need them? 

This one goes back a bunch of years. The contractor was a good steam man, but he had run out of ideas with this job. It was a typical, five-story, New York City tenement building. Its one-pipe steam system had served generations of tenants for more than 100 years.

My neighbor, Tony, loves his house. We live in a low-crime neighborhood on Long Island but Tony is always on guard against miscreants. He has a Ring camera on every side of his house, mounted high so they’re protected from spray paint. Some of the cameras turn on klieg lights and alarms if I step outside at night to toss the trash in the can. 

My shop teacher was a wiry man who loved hand tools. We spent a week making a buzzer base. He taught us how to saw, sand and varnish. He introduced me to a Brace & Bit hand drill and went on and on about how this was better than an electric drill. “Can you feel the wood? It’s alive!” he said, and I could.

Some years ago, a wholesaler hired me to do a seminar in a New England hotel for about 100 of his contractor customers. After the seminar, the owner of the company invited me and a bunch of his employees out for a nice dinner. There were about 15 of us.

My iPhone pinged a text: “Hi, Dan. How are you and Marianne, and the family? I’m sorry to bother you. I can’t get my steam heat to go on. I can’t get a plumber to come quickly. I guess they’re busy with the weather. Can I call you later to ask you something about the burner?”

People who knew Capt. Montgomery C. Meigs said he was occasionally pompous, but when the job was done to his satisfaction, he said, “This was the most difficult piece of engineering and construction that I have yet to undertake.”

Morris had me on the phone. It was 1974 and he was calling from Brooklyn, New York. I had a waxed handlebar mustache that year, and my workmates at the manufacturers’ rep were calling me Rollie Fingers because he was pitching for the Oakland Athletics in the World Series.

It was one of those days at HeatingHelp.com when the old guys had the floor. One of the regulars, a retired (and understandably crotchety) fella from Canada had this to say:

I spotted a story in the newspaper last year that made me smile with a memory that was bittersweet. 

Another photo appeared and this one had a woman in it. She was holding a long wrench and the business end was attached to one of the risers to the boiler’s drop-header.

Kids have a way of dragging us old folks back in time. My grandson, Brendan put me back on the road, 40 years ago, when I was spending most of my time teaching tradespeople about the joys of steam and hot-water heating.

Hello, old friend. I’m writing today to say thanks, and to say farewell. This will be my last column.

Most readers are familiar with the common phrase, “The errors of our ways.“ So why am I talking about the intention of our ways -- not errors – in this article?

Safety professionals work diligently to engage both leaders and employees. But there is often a challenge: leaders wish their employees would just "be careful" without doing diligence to hazard identification, assessment and control. The result: workers claim leaders are only concerned with productivity and budgets.

Deloitte (2014) describes the modern learner in its infographic, “Meet the Modern Learner.” The infographic shows multiple constraints employees face when developing necessary skills. Many writers and training professionals interpret this to say that people today learn differently. Learning has evolved with the office.

Our company has been roofing/remodeling injury-free since inception in 2004. The behavior of people is the predominant cause of accidents and the variable that is most easily changed. Although this article is based on our roofing experiences, the principles are easily applied to any industry, especially those that involve hard labor, high turnover, or dangerous conditions.

U.S. Navy Captain Mike Abrashoff was given command of the USS Benfold at age 36, making him the youngest commanding officer in the Pacific fleet. His challenge was daunting: the destroyer with 310 sailors was a notable loser, with low morale and the highest turnover in the Navy. Many safety and health pros early in their careers face the challenge of establishing their credibility.

Obese teenagers can have certain brain differences from their thinner peers -- changes that might signal damage from inflammation, a new, preliminary study suggests.

People distracted by their cellphones are tripping, falling and hurting their heads and necks more often, with such injuries increasing “steeply” over a 20-year period, a new analysis has found.

Material handling consists of the moving, handling, and storing of materials in a facility using manual force, employee-operated equipment (forklifts), and automated equipment (conveyors). The handling and storing of materials inside a facility includes activities like:

ISHN Magazine sat down with Joe Boyle, CEO of TRUCE, to discuss strategies for eliminating workplace distractions. The following are excerpts from that conversation.