Red Bull revealed the anticipated 2024 Red Bull Winter Edition Iced Vanilla Berry, a new seasonal offering that delivers Red Bull Energy Drink with the taste of blueberry and vanilla. For the first time in the Red Bull Editions lineup, this Winter Edition will be available with and without sugar.

Keurig Dr Pepper (KDP), Burlington, Mass., and Frisco, Texas, announced that it has entered into a definitive agreement to acquire GHOST Lifestyle LLC and GHOST Beverages LLC (collectively GHOST). 

Optimum Nutrition (ON), part of Glanbia Performance Nutrition, introduced four new, limited-edition flavors across the brand’s Gold Standard 100% Whey and AMIN.O. ENERGY product lines.

Veteran beverage entrepreneur Lance Collins announced his latest venture: RECOVER 180, a new organic hydration sports drink.

REBBL, an organic and plant-powered functional beverage brand, introduced its newest addition to the Revive lineup: REBBL Revive Reishi Vanilla.

PepsiCo, Purchase, N.Y., announced that it reached its 2025 global goal of a 25% improvement in operational water-use efficiency in high water-risk areas, two years ahead of schedule, based on 2023 data versus a 2015 baseline.

Premier Protein debuted a new, permanent addition to its ready-to-drink (RTD) shake portfolio: Cookie Dough.

Austin, Texas-based Nutrabolt, owner of C4, is shaking up the active nutrition landscape as it announced the rebrand of its C4 pre-workout powders, including new, innovative formulations; an updated look and feel of the product; and the We Hit Harder brand equity platform. 

REBBL, a brand of SYSTM Foods, announced the expansion of its Protein portfolio with the debut of REBBL Protein Shakes.

7-Eleven Inc. is bringing the first taste of midnight to stores nationwide with a new limited-edition flavor of Gatorade Thirst Quencher – Midnight Ice.

Muscle Milk, a part of the Gatorade portfolio, announced the launch of its Muscle Milk S’mores flavor just in time for the fall season.

Premier Protein, a brand of BellRing Brands Inc., announced the return of its fan-favorite flavor: Pumpkin Spice. 

Celsius Holdings Inc., Boca Raton, Fla., announced its acquisition of Big Beverages Contract Manufacturing LLC for $75 million. The transaction was completed using cash on hand and closed on Nov. 1.

Manufacturer of specialized digital printing equipment Primera Technology Inc. announced its AP380 Label Applicator.

Videojet Technologies launched the new Videojet 9560 PL pallet labeling system.

Pepperl+Fuchs launched a new tablet for professional use in hazardous areas in Zone 2/22, Division 2.

EXIAR now is offering the 1/8 NPT FloodStream Liquid Atomizing Spray Nozzle for spraying processes where space is at a premium.

Emerson’s Nelson AXPC Connection Kits are engineered to fulfill the increased safety requirements of NEC/CEC hazardous location codes, the company notes.

Global technology and software leader Emerson expanded its DeltaV Automation Platform with the DeltaV Version 15 Feature Pack 2 update for its distributed control system (DCS).

Vacuum Interrupters, a manufacturer of replacement vacuum interrupters, pole assemblies, parts and components for medium-voltage circuit breakers and contactors, introduced the RVI-WL-35774D replacement vacuum interrupter. 

Nokia recently launched a true inventory counting capability for Nokia Autonomous Inventory Monitory Service (AIMS). 

With back-to-school season upon us and parents in the midst of never-ending to-do lists, Capri Sun, a brand of The Kraft Heinz Co., Chicago, announced it’s giving parents a much-needed break by introducing Kid Noise-Canceling Juice Drink packs, in partnership with Taskrabbit, a digital platform that connects people seeking help with household tasks.

As consumers are more conscious about the products associated with a high sugar content, juice manufacturers are taking a proactive approach to meet this demand.

Pressed Juicery introduced a new line of adaptogenic juices, expanding its portfolio into this growing category.

Gopuff and Pure Green announced the launch of Gopuff x Pure Green Refreshers, a new line of flavor-forward, cold-pressed juice beverages made with functional ingredients. Co-developed by Gopuff and Pure Green, the Refreshers are now available for delivery nationwide, exclusively on Gopuff.

Tropicana introduced “Tropcn,” a new limited-edition packaging with the letters “AI” removed from their name to celebrate the orange juice brand’s natural ingredients.

Revl Fruits, a new premium juice brand of Ocean Spray Cranberries Inc., introduced its inaugural fruit juice lineup: Revl Fruits.

San Diego-based Suja Life, a leading functional wellness platform and parent company of Suja Organic and Vive Organic, announced its acquisition of soda brand Slice. 

Outshine Fruit & Yogurt Smoothies is giving fans an “oh so squeezy” reason to elevate their cocktails (or mocktails) by combining the fruity blends of a smoothie with their beverage of choice.

Revl Fruits, a brand of Ocean Spray Cranberries Inc., Lakeville-Middleboro, Mass., is giving consumers a chance to win a cushy summer job: Global VP of Water Park Inflatables.

With a multitude of benefits, high-pressure processing (HPP) technology is used by beverage-makers for product like cold-pressed juices and cold brew coffees, experts share.

To remind everyone that summer isn’t over, Tropicana is teaming up with Ciara Miller of the hit show “Summer House” to launch Tropicana Refreshers, the brand’s refreshed line of juice drinks made with real fruit juice and no artificial sweeteners.

Perricone Farms announced its acquisition of Natalie’s Orchid Island Juice Co. The merger unites two high-quality, trusted names in the juice industry, strengthens both brands, and enhances the ability to serve customers with excellence in quality and customer service coast-to-coast, it says.

This year, electric technology dominates the 2024 new truck releases. There’s also quite a bit of innovation happening in hydrogen fuel cells.

Lytx Inc., revealed its Weather Hazard Alerts. The artificial intelligence (AI)-powered geospatial technology is available to all Lytx clients as a project within the Lytx Lab tab in their accounts.

In regards to beverage delivery, there are many facets of AI that most fleets are probably already using without even realizing it.

An expert weighs in on the challenges and possibilities for beverage operation employee recruitment and retention.

Over the next several years it is expected a number of technological trends will drive conversations in the commercial truck tire market.

Doran Manufacturing launched Doran YardCheck 360 to help fleets rein in tire-related costs, the company says.

DashTrack is offering a cost-effective, streamlined one-stop solution for restaurant management through an all-encompassing platform.

Beverage wholesalers are utilizing DSD technology to streamline orders, browse new products to gain a better understanding of evolving, complex beverage market.

Toward the end of the last decade, the Federal Motor Carrier Safety Administration recognized the need to boost adoption of advanced driver assistance systems and in 2020 launched the Tech-Celerate Now initiative to promote awareness and implementation of ADAS.

Because vehicle maintenance is essentially the mechanical equivalent of keeping up with your regular physicals and other necessary doctor’s appointments, it’s time for a bit of a checkup.

Tire and automotive technology supplier Continental Tire introduced the ContiConnect LITE.

Understanding the differences in maintenance could be the key to major cost savings and reduced downtime.

Isuzu Commercial Truck of America Inc. announced the development of a new craft beer truck with Summit Truck Body.

Electric vehicle deployment for leasing of commercial vehicles are increasing, however, diesel vehicles still dominate the market. But experts note that as the gap narrows in terms of costs, so too will the market share.

Compared with last year, summer fuel prices for gasoline and diesel has remained stable. Alternative markets competition still coming from emissions versus price with traditional fuels.

Personal fleet reimbursement technology can help food and beverage companies better manage their workforce and costs. Successful implementation includes a few key best practices.

Provider of tire monitoring systems for truck fleets and off-road equipment, Doran Manufacturing, presented its Doran 360 tire monitoring system.