As consumers more closely scrutinize beverage labels, recognizable, from nature hydrocolloids have become an essential part of beverage development.

As consumers rapidly switch to healthier alternatives and embrace prevention as a tool for living a better lifestyle, experts note that interest in botanicals and adaptogens is on the rise. 

Experts suggest that beverage brands can further innovate their portfolios by offering plant-based protein-fortified alternatives within various beverage categories. 

Classic flavors of chocolate, vanilla and strawberry allow beverage-makers to appeal to consumer nostalgia.

Coffee trends are prompting beverage-makers to adapt to new consumer demands for the staple American beverage. However, as consumers seek out organic, functional attributes in coffee solutions, experts see more opportunities beyond the traditional coffee category.

As consumers cope with stress and anxiety, they are turning to beverages to induce relaxation and support healthy sleep cycles.

As functional beverages remain in demand, experts highlight how masking ingredients are essential in formulations by enhancing a beverage’s overall drinking experience.

Experts share insights on which fruit blends are currently popular among consumers and why.

As consumers continue to demand more than hydration from their beverages, manufacturers are turning to new ways to deliver on functionality and clean label preferences.

The natural energy solutions market is growing as consumers turn to healthy and clean label alternatives for energy.

Consumers’ perception of protein continues to evolve with the use of protein-fortified drinks extending beyond traditional sports occasions.

With many people following different diets such as gluten-free or dairy-free, NCSolutions conducted a survey to know how consumers are embracing new lifestyle-friendly dishes this holiday season.

The winner will be selected based on submissions scored on authenticity, originality and desperation for a true vacation away from family drama, the company says.

Food and Beverage Marketing Experts at THP took a gaze into their culinary crystal ball to forecast the ingredients, flavors, and culinary techniques chefs, brands, and industry leaders from around the globe will be leveraging in the year to come!

With the price of Oktoberfest brews higher than other beers, Oktoberfest beers, festivities bring big sales opportunities that many operators can capitalize on.

Experts note that advanced robotics, AI technologies can transform warehouses, making beverage operations more dynamic, agile, responsive and safe.

Shedding light on beverage alcohol sponsorships, SponsorUnited, a sports and entertainment platform, released its inaugural “Alcohol Beverages Marketing Partnerships 2023” report, which analyzes sponsorship trends and spend across various alcohol brands.

One thing that seems to be disrupting the traditional beverage alcohol market is innovators who are finding new avenues to deliver alcohol to imbibing consumers.

When it comes to recycling, studies show that consumers express concerns about recycling success in the United States, but companies are looking to change that through education, awareness and improved access.

Salsify’s “2024 Consumer Research” report shows how budgeting efforts are shifting consumer shopping habits and pinpoints ways that brands can engage with shoppers.

Colangelo & Partners and Wine Opinions conducted its second annual wine survey, this year honing in on U.S. wine drinker attitudes and behaviors, as well as trends related to beverage alcohol consumption and health.

The readers of Beverage Industry have selected their favorite new product released in January and the results are out.

A budding marketing opportunity for brand owners, NIL is gaining traction, but as beverage companies look to engage in this realm, it is important to understand the dynamics.

Honey has a rich history in beverage alcohol whether it’s with the creation of meads — a honey wine — or its addition to whiskey. Now the ingredient is finding itself in more spirits categories as brands look to differentiate.

Market research firm Circana released its report “Tapping Into the Global Consumer Well-Being Opportunity,” where it identified ways consumers pursue their well-being across various sectors, including hydration and increased energy.

Three Chord Bourbon announced the highly anticipated release of its 2024 Backstage Series with The Allman Brothers Band, a blend of straight bourbon whiskey finished with toasted peach wood.

Driven by opportunity and a belief that strong community, family and friends are paramount to leading a purposeful life, Golden Eagle Vodka’s Co-Founder and CEO Dakota Blaze Rader shares how the brand aims to reinvigorate the premium vodka segment by blending American heritage with modern luxury.

Colgate Optic White and the McBride Sisters Collection introduced the McBride Sisters Collection x Colgate Optic White Limited-Edition Set, designed to help everyone “Live Life to the Brightest” this red wine season. 

The American Craft Spirits Association (ACSA), along with SOVOS ShipCompliant, a beverage alcohol compliance company, released a 2024 consumer data report, highlighting consumers’ desire for buying craft spirits legally through DTC shipping.

Consumers have the chance to win an exclusive, once-in-a-lifetime experience to watch the Green Bay Packers play the Chicago Bears on Nov. 17 with Simone Biles, whose husband plays for the Chicago Bears and formerly played for the Packers.

As consumer package companies are increasingly designing more products with sustainability in mind, experts note that within the label industry, more companies are recognizing the need for labeling equipment that also supports a circular economy.

With consumers demanding more from their beverages, brand owners are employing a myriad of concepts to help the next generation of new products succeed. 

When it comes to beverage packaging operations, today’s diverse beverage marketplace necessitate can filling and seaming equipment that supports flexible, safe operations.

A five-axis Delta robot is the latest innovation in ABB’s FlexPicker portfolio.

Beverage operations are juggling SKU proliferation, varying pack sizes and a changing workforce. Packing machinery is helping these manufacturers minimize disruptions to those operations.

As beverage-maker’s need to do more with today’s filling equipment, original equipment manufacturers are prioritizing changeover speeds, safety and efficacy in their solutions.

Although safety is a top priority when it comes to labeling, trends in beverage labeling materials — mainly sustainability — also are greatly impacting labeling equipment. 

As the retail market continues to drive demand for flexible case packing and wrapping equipment, experts highlight how these packaging systems work to meet beverage market trends.

Experts weigh in on the various forms of packaging inspection equipment used in the beverage industry.

As inflationary trends continue to impact the grocery channel, experts highlight how supermarkets are employing various strategies to increase market share.

Wine & Spirits Wholesalers of America (WSWA), Washington, D.C., released the findings of a new survey conducted in partnership with Morning Consult that measured current alcohol shipping practices, consumer sentiment and purchasing behaviors.

Technomic released its Beverage Global Menu Category Report, which explores foodservice category sizing by country, outlook and expectations, consumer patronage and preferences, menu trends, global and local chains, and brands to watch.

Inflation has accelerated the trend of higher-income consumers shopping at dollar stores, experts report.

As consumers’ purchasing behaviors continue to impact the U.S. on-premise, experts note that the channel remains resilient amid fluctuating trends.

Gopuff, Philadelphia, announced the launch of Powered by Gopuff, a logistics and technology platform that enables brands to offer affordable delivery from their owned and operated online stores in as fast as 15 minutes.

Experts note how the direct-to-consumer channel is impacting beverage categories and sales.

As we quickly approach another Fourth of July holiday, beer manufacturers are seeing increasing competition when it comes to consumers’ dollars. In a Q&A with Beverage Industry, Kristine Joji at Insite AI offers some insights with how brand owners can position themselves to stay competitive in today’s beverage alcohol market.

The Distilled Spirits Council of the United States (DISCUS), Wine & Spirits Wholesalers of America (WSWA), FMI - The Food Industry Association and the National Association of Convenience Stores (NACS) issued a joint commitment related to the responsible marketing and merchandising of crossover alcohol products.

The value proposition presented by warehouse clubs — offering lower average costs per item through bulk buying — prompts a jump in sales share for major warehouse club stores, research shows.

Natural and organic retailers anticipate certain consumer trends for the year.