an Emerging trends, threats, and opportunities in international marketing : what executives need to know / Michael R. Czinkota, Ilkka A. Ronkainen, and Masaaki Kotabe ... [et al.] By prospero.murdoch.edu.au Published On :: Full Article
an Marketing management / Philip Kotler, Kevin Lane Keller By prospero.murdoch.edu.au Published On :: Kotler, Philip Full Article
an Sustainable marketing / Diane Martin, John Schouten By prospero.murdoch.edu.au Published On :: Martin, Diane, 1958- Full Article
an The aging consumer : perspectives from psychology and economics / edited by Aimee Drolet, Norbert Schwarz, Carolyn Yoon By prospero.murdoch.edu.au Published On :: Full Article
an Collaborative customer relationship management : taking CRM to the next level / Alexander H. Kracklauer, D. Quinn Mills, Dirk Seifert, editors By prospero.murdoch.edu.au Published On :: Full Article
an Marketing plans : how to prepare them, how to use them / Malcolm McDonald, Hugh Wilson By prospero.murdoch.edu.au Published On :: McDonald, Malcolm Full Article
an The best damn Google SEO book : search engine optimization techniques that will increase your search engine ranking! / by Heather J. Lovely By prospero.murdoch.edu.au Published On :: Lovely, Heather J Full Article
an Digital body language / by Steven Woods By prospero.murdoch.edu.au Published On :: Woods, Steven Full Article
an Inbound marketing : get found using Google, social media, and blogs / Brian Halligan and Dharmesh Shah By prospero.murdoch.edu.au Published On :: Halligan, Brian, 1967- Full Article
an Marketing in a Web 2.0 world : using social media, webinars, blogs, and more to boost your small business on a budget / by Peter VanRysdam ; foreword by Brian Goldfarb By prospero.murdoch.edu.au Published On :: VanRysdam, Peter, 1978- Full Article
an Online marketing inside out / by Brandon Eley & Shayne Tilley By prospero.murdoch.edu.au Published On :: Eley, Brandon Full Article
an Web strategy fundamentals / Anders Tufvesson By prospero.murdoch.edu.au Published On :: Tufvesson, Anders, 1963- Full Article
an Beyond the familiar : long-term growth through customer focus and innovation / Patrick Barwise and Seán Meehan By prospero.murdoch.edu.au Published On :: Barwise, Patrick Full Article
an Services marketing : text and cases / Steve Baron, Kim Harris, Toni Hilton By prospero.murdoch.edu.au Published On :: Baron, Steve (J. Steve) Full Article
an Cases in marketing management / edited by Kenneth E. Clow, Donald Baack By prospero.murdoch.edu.au Published On :: Full Article
an The brutal truth about Asian branding and how to break the vicious cycle / Joseph Baladi By prospero.murdoch.edu.au Published On :: Baladi, Joseph Full Article
an Convert! : designing web sites to increase traffic and conversion / Ben Hunt By prospero.murdoch.edu.au Published On :: Hunt, Ben (Ben R.) Full Article
an The marketer's handbook : reassessing marketing techniques for modern business / Laurie Young By prospero.murdoch.edu.au Published On :: Young, Laurie, 1955- Full Article
an Essential guide to marketing planning / Marian Burk Wood By prospero.murdoch.edu.au Published On :: Wood, Marian Burk Full Article
an E-commerce coming into its own / Blanton K. Nescott, editor By prospero.murdoch.edu.au Published On :: Full Article
an E-marketing : applications of information technology and the internet within marketing / Cor Molenaar By prospero.murdoch.edu.au Published On :: Molenaar, Cor Full Article
an The social organization : how to use social media to tap the collective genius of your customers and employees / Anthony J. Bradley, Mark P. McDonald By prospero.murdoch.edu.au Published On :: Bradley, Anthony J Full Article
an Services marketing / William Chitty, Andrew Hughes, Steven D'Alessandro By prospero.murdoch.edu.au Published On :: Chitty, William Full Article
an Marketing plans for services : a complete guide / Malcolm McDonald, Pennie Frow and Adrian Payne By prospero.murdoch.edu.au Published On :: McDonald, Malcolm Full Article
an Brainfluence : 100 ways to persuade and convince customers with neuromarketing / Roger Dooley By prospero.murdoch.edu.au Published On :: Dooley, Roger, 1952- Full Article
an Web marketing for dummies / by Jan Zimmerman By prospero.murdoch.edu.au Published On :: Zimmerman, Jan Full Article
an Global marketing management : changes, new challenges, and strategies / Kiefer Lee, Steve Carter By prospero.murdoch.edu.au Published On :: Lee, Kiefer Full Article
an Marketing / Paul Baines, Chris Fill, and Kelly Page By prospero.murdoch.edu.au Published On :: Baines, Paul, 1973- Full Article
an Strategic marketing : creating competitive advantage / Douglas West, John Ford, and Essam Ibrahim By prospero.murdoch.edu.au Published On :: West, Douglas C Full Article
an Marketing research / Carl McDaniel, Jr., Roger Gates By prospero.murdoch.edu.au Published On :: McDaniel, Carl D Full Article
an The old rules of marketing are dead : 6 new rules to reinvent your brand & reignite your business / Timothy R. Pearson By prospero.murdoch.edu.au Published On :: Pearson, Timothy R Full Article
an Leading edge marketing research : 21st-century tools and practices / editors, Robert J. Kaden, Gerald Linda, Melvin Prince By prospero.murdoch.edu.au Published On :: Full Article
an Brilliant marketing plans : what to know and do to make a successful plan / Ian Linton By prospero.murdoch.edu.au Published On :: Linton, Ian Full Article
an Social marketing casebook / Jeff French, Rowena Merritt and Lucy Reynolds By prospero.murdoch.edu.au Published On :: Reynolds, Lucy Full Article
an Global marketing management : changes, new challenges, and strategies / Kiefer Lee, Steve Carter By prospero.murdoch.edu.au Published On :: Lee, Kiefer Full Article
an Introduction to marketing : theory and practice / Adrian Palmer By prospero.murdoch.edu.au Published On :: Palmer, Adrian, 1955- Full Article
an Marketing management / Philip Kotler, Kevin Lane Keller By prospero.murdoch.edu.au Published On :: Kotler, Philip Full Article
an The entrepreneur's guide to market research / Anne M. Wenzel By prospero.murdoch.edu.au Published On :: Wenzel, Anne M Full Article
an Brand management : principles and practices / Kirti Dutta By prospero.murdoch.edu.au Published On :: Dutta, Kirti Full Article
an Consumer behavior : buying, having, and being / Michael R. Solomon By prospero.murdoch.edu.au Published On :: Solomon, Michael R Full Article
an Foundations of marketing / John Fahy and David Jobber By prospero.murdoch.edu.au Published On :: Fahy, John, 1962- Full Article
an Marketing concepts and strategies / Sally Dibb ... [et al.] By prospero.murdoch.edu.au Published On :: Full Article
an The Facebook era : tapping online social networks to market, sell, and innovate / Clara Shih By prospero.murdoch.edu.au Published On :: Shih, Clara Chung-wai Full Article
an Facebook marketing : leveraging Facebook's features for your marketing campaigns / Brian Carter, Justin Levy By prospero.murdoch.edu.au Published On :: Carter, Brian, 1973- Full Article
an Social media marketing : strategies for engaging in Facebook, Twitter & other social media / Liana "Li" Evans By prospero.murdoch.edu.au Published On :: Evans, Liana Full Article
an Social media metrics : how to measure and optimize your marketing investment / Jim Sterne By prospero.murdoch.edu.au Published On :: Sterne, Jim, 1955- Full Article
an Social media ROI : managing and measuring social media efforts in your organization / Olivier Blanchard By prospero.murdoch.edu.au Published On :: Blanchard, Olivier Full Article
an Good works! : marketing and corporate initiatives that build a better world-- and the bottom line / Philip Kotler, David Hessekiel & Nancy R. Lee By prospero.murdoch.edu.au Published On :: Kotler, Philip Full Article
an Marketing management in Asia / edited by Stan Paliwoda, Tim Andrews, and Junsong Chen By prospero.murdoch.edu.au Published On :: Full Article
