super bowl

Google searches for the coronavirus are FOUR TIMES higher than for the Super Bowl

Google has been working tirelessly to combat the spread of misinformation about the coronavirus and found searches related to the pandemic are four times higher than the Super Bowl.




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Busy Phillips and Lilly Singh play astronauts blasting off into space in Olay ad for Super Bowl LIV

Busy Phillips and Lilly Singh know how to make an entrance during the Super Bowl. During the big game on Sunday evening Olay brought in special reinforcements for their Super Bowl commercial.




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SB 100 - Super Bowl 100: How the NFL Can Survive the Concussion Epidemic

As the NFL begins to address the existential problems that brain trauma pose, see how innovations in protection, impact monitoring, and training techniques are being developed to protect players.




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SB 100 - Super Bowl 100: Inside the Burke Institute

The Burke Institute in White Plains, NY is using innovative techniques to more accurately diagnose brain trauma, and hopefully better understand and prevent degenerative brain conditions like CTE.




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SB 100: How to Watch the Super Bowl in Space

Astronauts who have flown aboard the International Space Station discuss how and why it's important for them to watch football and other sports in orbit.




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SB 100: The Media Will Have a Very Different Role at Super Bowl 100

With changes in technology, the popularity of the game, and how fans interact with players, our media panel sees big changes ahead in Super Bowl coverage.




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SB 100 - Imagining Football's Future Through The Super Bowl Of 2066

As Super Bowl 100 played out in all its enormity last night, Super Bowl 50 looked tiny by comparison, the way the Earth now looks to our colonists in space. And yet it’s instructive to look back on that long-ago spectacle in the San Francisco Bay Area to see just how far the game has come, and society with it.




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App Pack | The Best Mobile Apps for Watching the Super Bowl

Load up your phone with some crucial apps that'll help you better enjoy the biggest game of the year.




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How To Beat San Francisco's Super Bowl Traffic

Car-free urban areas are all the rage. Now San Francisco has one, at least temporarily, thanks to the Super Bowl. WIRED transportation editor Alex Davies looks at the best way to move in a city already snarled with traffic.




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The Super Bowl 2016 Ads Were All About Your Small Screen

The Super Bowl is as much about the commercials as it is the football, but this year the ads weren't made for your big TV.




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Breaking Through - Why a 30-Second, $5 Million Super Bowl Ad Isn’t Enough

It was the biggest ad day of the year, but if you thought your company’s 30-second Super Bowl spot was enough, you’re wrong. Digital marketers behind top advertising agency Droga5 explain how a Super Bowl ad is only step one when it comes to today’s 360-degree, digitally innovative marketing campaigns.




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What Fred Warner learned from 49ers' tough Super Bowl loss vs. Chiefs

Fred Warner has watched Super Bowl LIV a few times, and he knows what went wrong against the Chiefs.




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This Super Bowl, Don’t Get Sacked by Foodborne Illness

According to the National Chicken Council, Americans will consume more than 1.4 billion chicken wings this Super Bowl Sunday. Add to that countless slices of pizza and other munchies, and you’ll have a recipe for a winning Super Bowl party. But if you’re not careful, you could be putting your guests at risk for foodborne illness. Follow the U.S. Department of Agriculture’s (USDA) Food Safety and Inspection Service’s (FSIS) game plan to avoid getting sick this Super Bowl Sunday.