Erica Fernandes, who is known for shows like Kuch Rang Pyaar Ke Aise Bhi and Kasautii Zindagii Kay 2, is ringing in her birthday today (May 7, 2020). On her special day, the actress has decided to disconnect herself from the

The Venice Film Festival will go ahead with 2020 edition in its usual early September slot, according to Venice Biennale president Roberto Cicutto.  Cicutto said the 77th edition of the festival will take place from September 2-12, Variety reported

The news of Irrfan Khan's shocking demise is yet to sink in. The actor died of neuroendocrine tumour on April 29, 2020. One of his films Piku, co-starring Amitabh Bachchan and Deepika Padukone, completes 5 years today (May 8, 2020).

Earlier, we reported about Ram Gopal Varma's prediction on the deadly Coronavirus outbreak and social distancing. Well, the ace filmmaker has yet again stolen the limelight with a recent Corona song.  RGV has released a song on the deadly

In the second week of April, Prime Minister Narendra Modi had appealed the citizens to follow the guidelines laid down by the Ministry of AYUSH (Ayurveda, Yoga & Naturopathy, Unani, Siddha and Homoeopathy). The guidelines were encompassed of ways

We all know that feeling when our stomach is upset and is giving trouble which doesn't make us feel great at all. This full, uncomfortable, burning sensation kind of feeling usually happens during or after a meal. Yes, we are talking

The summer season is around the corner and we are all already feeling the heat. According to climate scientists, the temperature is most likely to rise in the coming months and along with the heat comes heat stress or body heat,

Athlete's foot (tinea pedis) is a fungal infection that occurs in between the toes. It most commonly occurs in people whose feet have become sweaty due to wearing of tight-fitting shoes. Athlete's foot appears as a scaly rash and causes itchy,

ગુરુવારે ભારત અને સાઉથ આફ્રિકા વચ્ચે વનડે સિરીઝ શરૂ થવા જઈ રહી છે. આ સિરીઝમાં રમવા ઉતરતા પહેલા ભારતીય ટીમ ન્યૂઝીલેન્ડ સામે હારનું ઠીકરું ફોડીને આવી છે. જો કે ભારતીય ટીમના ધાકડ બેટ્સમેન શિખર ધવન અને બ્લાસ્ટિંગ ઓલરાઉન્ડર હાર્દિક પંડ્યાની વાપસી

Bed bugs are indeed very common but most people panic and don't know how to make use of the basic home remedies for bed bugs that can help them disappear quickly. Bed bugs are insects that are small oval-shaped, flat and

Credit Suisse has maintained its outperform call on the stock with target at Rs 2,400 per share.

Pregnancy changes the life of any woman. In more ways than one. In addition to preparing oneself mentally and emotionally to take care of another being, the process of pregnancy is in itself a journey unique to each woman.

Itchy nipples can be caused by different reasons. While pregnancy is one of the most common reasons for itchy nipples, in certain rare cases, itchiness of the nipples can also be a symptom of Paget's disease of the breast requiring immediate

Oral thrush is a common name for oral candidiasis which is an infection of the mouth by a fungus known as Candida albicans. Oral thrush can be transmitted through breastfeeding or by kissing.1 Generally, the fungus Candida albicans is present in

Claims payable could be higher, settlement process smoother for policyholders

Triumph Motorcycles is said to be working on introducing two new models to their Bonneville range of offerings in the Indian market. This includes the Bonneville T100 Black & Bonneville T120 Black. According to Autocar India, both motorcycles will be launched in India by June-2020.

"The tender is seeking quotations for 40,000 units of viral transport media, 33,000 RNA extraction kits and 29,000 Combo RT-PCR COVID-19 tests," HLL Lifecare Ltd said in a statement.

'It is not a guys thing'-You no longer can give the excuse. The beauty world has become more accommodating today and it is for the better. Men pampering themselves is no longer a hush-hush matter. When it comes to pedicure, it

The summer season is around the corner and we are all already feeling the heat. According to climate scientists, the temperature is most likely to rise in the coming months and along with the heat comes heat stress or body heat,

Athlete's foot (tinea pedis) is a fungal infection that occurs in between the toes. It most commonly occurs in people whose feet have become sweaty due to wearing of tight-fitting shoes. Athlete's foot appears as a scaly rash and causes itchy,

Coronavirus pandemic has put the world in lockdown. The life as we know it has been put on hold. Your skincare, however, can not be put on hold. Skincare is an everyday thing. If you want great skin, you have got

If nothing else, the quarantine time has definitely made us more creative. And the very prestigious magazine, Cosmopolitan India's work from home issue has turned out to be one of the most creative places. They started with celebrities styling and clicking

'It is not a guys thing'-You no longer can give the excuse. The beauty world has become more accommodating today and it is for the better. Men pampering themselves is no longer a hush-hush matter. When it comes to pedicure, it

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How to use LinkedIn Ads’ new company targeting options to boost B2B lead generation
LinkedIn (client) recently rolled out additional targeting options for advertisers, allowing LinkedIn Ad users access to new Company Category B2B data comprised of Forbes, Fortune and platform data, along with the addition of growth rate targeting information. Search Engine Land

Report: Majority of B2B Marketers to Continue Investment in Data Quality in 2020
75 percent of B2B marketers plan to up their investment in data quality during 2020, while 90 percent said they view such investment leading to improved marketing and sales performance — two of the numerous findings of interest to digital marketers contained in recently-released Dun & Bradstreet report data. Chief Marketer

How COVID-19 Is Impacting Marketing Budgets at Enterprise Companies
B2B marketers expect to shift investment primarily to virtual events (78%), web content (72%), webinars (67%) and social media (66%) because of the pandemic, according to recently-released April enterprise-level company survey data. MarketingProfs

How COVID-19 has changed social media engagement [Report]
Sprout Social’s new pandemic-era data shows that LinkedIn posts perform the best on Wednesdays at 3pm, Thursdays from 9-10am, and Friday from 11am to noon, and that the media and entertainment industry has been publishing almost 9 more posts daily, according to new social media engagement data on interest to marketers. Sprout Social

Twitter Publishes New Data on Video and Ad Content Performance During COVID-19
Twitter increased its monetizable daily active users (mDAUs) by 23 percent during the quarter, and saw video view rates that rose by 5.5 percent, two of the findings in newly-released brand COVID-19 trend data. Social Media Today

Facebook Adds New 'Animate' Option to Add Motion to Still Images in Facebook Stories
Facebook has released new zoom, pan and other animation modes that bring marketers a variety of additional Facebook Stories options, and has also begun testing several new mood-based content reaction options, the social media giant recently announced. Social Media Today

YouTube Influencer Engagement Rate Benchmarks: What Are Good Rates?
Various YouTube channel categories sport a wide range of differing engagement benchmarks, according to recently-released YouTube influencer engagement rate report data, which also reveals that micro-influencers on the video platform can often achieve high engagement marks. MarketingCharts

LinkedIn Publishes Data on Latest Content Engagement Trends on the Platform
LinkedIn has released new content trend engagement data, including a breakdown by global regions that shows what the platform’s audience is looking for and engaging with, with pandemic-related content having seen some of the biggest increases in quantity, the firm announced. Social Media Today

Coronavirus reshapes consumer habits, creating 4 new segments, report finds
25 percent of consumers said they would pay more to buy from trusted brands and 23 percent from ethical brands — two of numerous findings of interest to digital marketers in newly-released Ernst & Young pandemic marketing report data. Marketing Dive

Facebook Outlines a Range of New Video Tools, Including Messenger Rooms for Group Video Hangouts
Facebook recently announced a variety of video-related updates to its numerous social communications properties, including a change which will allow up to 8 people to have WhatsApp video calls, while Messenger video received new virtual background options, among several other video feature updates. Social Media Today

ON THE LIGHTER SIDE:

A lighthearted look at our brand promise by Marketoonist Tom Fishburne — Marketoonist

Chiquita lets Spotify users unlock music playlists, branded prizes — Mobile Marketer

TOPRANK MARKETING & CLIENTS IN THE NEWS:

• Lee Odden — 10 Expert Tips for Marketing During a Crisis — Oracle (client)
• Lee Odden — 4 takeaways for content marketers in the time of COVID-19 — Search Engine Land
• Lee Odden — 5 Hours of Content Marketing - Break Free of Boring B2B with Influential Content Experiences — SEMrush

Have you got your own top B2B content marketing or digital advertising stories from the past week of news? Please let us know in the comments below.

Thanks for taking time to join us, and we hope you will join us again next Friday for more of the most relevant B2B and digital marketing industry news. In the meantime, you can follow us at @toprank on Twitter for even more timely daily news. Also, don't miss the full video summary on our TopRank Marketing TV YouTube Channel.

The post B2B Marketing News: B2B Marketers Invest in Data Quality, Top Times to Post During Pandemic, LinkedIn’s Engagement Trends, & Facebook’s Video Updates appeared first on Online Marketing Blog - TopRank®.

U.S. coronavirus task force coordinator Dr. Deborah Birx is best-known for her calm, authoritative briefings at the daily White House press conferences. But she has also become a pop culture phenomenon for her scarves.

Russell Howard, Nish Kumar, Jon Richardson and others help 'landlady' Kiri Pritchard-Mclean host 'The Big Comedy Quiz at The Covid Arms' and break a Guinness World Record.

More than a third of confirmed coronavirus cases in the Afghan capital have been among doctors and other healthcare staff, two senior health officials said on Thursday, in a sign that the war-torn country is struggling to deal with the pandemic.

The Bank of England says the UK faces its worst slump in 300 years, but on Thursday held off from any moves on rates or bond buying. Julian Satterthwaite reports.

Russell Howard, Nish Kumar, Jon Richardson and others help 'landlady' Kiri Pritchard-Mclean host 'The Big Comedy Quiz at The Covid Arms' and break a Guinness World Record.

Fox News Media, a unit of Fox Corp, said on Tuesday it has partnered with digital streaming services company Spotify Technology SA to distribute its podcast catalogue featuring more than 20 original series.

PILF this year will host at least three to four international guests as speakers also. Hosted at the YASHADA campus in Baner, PILF is the brainchild of Dr Manjiri Prabhu, Pune-based author.

Rains in evening resulted in water-logging in Navratri grounds, disappointing garba enthusiasts

Vaibhavi Parmar had succumbed to injuries after she fell on the road, when the two-wheeler on which she was riding a pillion had hit a pothole near GMDC Overbridge

Sources in the know said that in the last one month around 30 to 40 students have been diagnosed with the diseases.

Sources in the hospital had accused the students of using the alcohol bottles and dumping the same on the terrace

J.P.Nadda is not a fifth-generation dynast like Rahul Gandhi, the Congress scion, whose political getaways to Europe have made more headlines than his political exploits at home.

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