Measures, integrals and martingales / René L. Schilling, Technische Universität, Dresden
Probability and statistical inference / Robert V. Hogg, Elliot A. Tanis, Dale L. Zimmerman
Statistics : a tool for social research / Joseph F. Healey
Brilliant online marketing : how to use the internet to market your business / Alex Blyth
Collaborative customer relationship management : taking CRM to the next level / Alexander H. Kracklauer, D. Quinn Mills, Dirk Seifert, editors
Services marketing / William Chitty, Andrew Hughes, Steven D'Alessandro
Marketing research / William Zikmund, Steve D'Alessandro, Hume Winzar, Ben Lowe, Barry Babin
Consumer behaviour : implications for marketing strategy / Pascale Quester, Simone Pettigrew, Foula Kopanidis, Sally Rao Hill, Del I. Hawkins
Social media strategy : a step-by-step guide to building your social business / Kamales Lardi, Rainer Fuchs [editors]
Marketing : planning and strategy / Subash C. Jain, George T. Haley, Ranjit Voola, Mark Wickham
Marketing research / William Zikmund, Steven D'Alessandro, Ben Lowe, Hume Winzar, Barry J. Babin
Increase Sales on Ebay with RSS Feeds
As eBay sellers continue to try to crack the code of Cassini, one suggestion coming from the eBay team is to refresh RSS feeds. If you are not familiar, an RSS feed is a technology where a web feed is used to distribute information, or to distribute content to a large number of people at one time. RSS stands for Really Simple Syndication. eBay sends an RSS feed to Google. Sellers do not have to do anything to make this happen - eBay automatically sends information about each listing to Google using RSS feeds.
complete article
How to Create an RSS Feed for Your Etsy Shop to Boost Sales Across Social Media
Looking to give your Etsy Shop a boost? Want a fast and easy way to showcase your products to your Twitter and Facebook audience? Promoting your Etsy items across social media is simple.
complete article
Facebook to send Amber Alerts to users news feeds
The national Amber Alert system for missing children -- already on highway billboards, mobile phones and the Internet -- is extending its reach to Facebook, the globes biggest social site.
The Menlo Park social media giant announced Tuesday that it is partnering with the National Center for Missing and Exploited Children to send geographically targeted Amber Alerts to the members of the U.S. Facebook community.
complete article
How Your Small Business Can Use Social Media to Boost Sales
In 2014, consumer shopping behavior evolved rapidly. Shopping online and through mobile devices is the new norm, and the experience has become increasingly more social with platforms such as Facebook and Twitter. These platforms, in turn, have launched new commerce capabilities like the buy button.
complete article
IFTTT breaking news alerts: Get personalized news sent to your phone with this Feed Rinse super-recipe
It is difficult to get real-time alerts about articles with specific headlines on specific subjects from specific websites.
News reader applications like Feedly or Flipboard are great for browsing and even searching through news items, but they lack the ability to send notifications proactively. Emails from Google Alerts can be tardy, and at other times, articles can slip by completely.
Never fear! Used together, two web applications, IFTTT and Feed Rinse, solve this problem easily.
complete article
Top 10 RSS Feeds For Medical News & Alerts
Health is definitely one of those things we do not notice till it starts to ebb away. Isn’t it also true that medical news is the last thing you like to read or see in newspapers and television? That is, if you do not have any illness in the family. I pray you do not, but if you do then the web has always been a secondary source of some great information. The first source should always be your general practitioner and physician.
There is no harm in arming yourself with information when you need to talk to a doctor. A better informed patient (or a patients guardian) makes for a wiser decision maker. We are living on the cutting edge of great medical leaps. Medical news and alerts help us to keep pace with these leaps. Let’s look at some top websites for RSS medical news feeds and stay alert with the help of their feeds.
complete article
10 Social Media Posts That Deserve a Place in Your Content Calendar
From solo entrepreneurs to Main Street businesses and multinational brands, marketers at all levels struggle with finding new ways to keep their followers’ attention. I often see brands fall into the habit of posting repetitive types of content. This usually leads to a sharp drop in engagement.
Your followers need variety. If you don’t mix it up a little bit, you’ll risk losing their attention permanently. To inject some diversity, start working these 10 social post structures into your daily content calendar.
complete article
Amazons Alexa can tell you what's trending on Twitter
A report yesterday revealed that Amazon might open up its Alexa ecosystem to allow push notifications, so that it could interrupt to warn you about a traffic jam, for instance.
complete article
Science Email Alerts and RSS Feeds
You can keep up-to-date with the content posted on Science Journals by subscribing to their E-mail alerts and RSS feeds.
complete article
5 Ways to Make Social Media Work for the B2B Sales Industry
If you want to generate more B2B leads you need to look into how you’re going to make social media work for you. This guide is going to introduce you to how your B2B firm can use social media to its advantage.
complete article
4 Ways to Master Social Media Etiquette in Sales
Chances are if you are in sales, social media is already a prominent part of your personal life. And now, thanks to social selling, it is hopefully a big part of your professional life as well. Incorporating social media into the workplace has brought many opportunities, but also many questions. You may be wondering how to best navigate social networks with your sales prospecting goals in mind.
complete article
Talent Powers TVs Social Media Engagement
Talent drives engagement when it comes to posts from social media accounts owned by TV shows and networks.
According to Nielsen, which earlier this year started measuring Owned Account Performance as part of its Nielsen Social Content Ratings talent accounts generated almost 20 million engagements for their associated TV programs.
That represents about 30% of all owned engagement for series and special programming.
For a three-week period during this year’s fall series premieres, Nielsen Social Content Ratings measured over 160,000 pieces of TV content and over 250 million engagements coming from thousands of active owned accounts.
complete article
Planning Your 2019 Social Media Calendar? 13 Tactics To Step Up Your Game
In recent years, social media platforms have evolved from simple communication channels to full-blown news and entertainment hubs. From Facebook Watch to this years innovations like IGTV and Snapchat’s Story Ads, social platforms are stepping up the game to keep its users engaged and entertained -- and your company should not be too far behind.
If you want to keep up with the latest social media trends, you will have to reevaluate your strategy with an eye toward the future of this ever-evolving industry. Below, Forbes Agency Council members share 13 ways to step up your social game in 2019.
complete article
Amazon opens up Alexa store for anyone to create and publish custom skills
Amazon is now letting anyone create and publish Alexa skills into the Alexa skills store. Amazon first made it easy to create custom skills last year with its Alexa Skill Blueprints program, and it’s taking those custom responses and allowing them to be published in the store for everyone to download and use. There are currently more than 80,000 existing Alexa skills in the store, but todays announcement means the store will be growing significantly with user-generated custom skills.
Amazon is primarily aiming this new functionality at content creators, businesses, brands, and other organizations. Publications, local sports teams, YouTubers, and others will all be able to broadcast their latest updates by simply adding a recorded audio feed URL to a blueprint skill directly and then publishing it on the store.
complete article
6 Facebook Messenger Tools to Help Scale Your Growth
Are you looking to maximize your use of Facebook Messenger within your digital marketing plan?
Whether you want to get more contacts, increase conversions or use automation to scale your growth, Facebook Messenger marketing tools can help - when used the right way.
complete article