Over 90% of medium and large businesses have used social media in their marketing for five years or longer. Yet the CMO Survey reveals that nearly half of marketers are unable to show the impact of their social media investments. That’s why, no matter what your social media strategy is, it is always a good idea to go back and make sure you have the basics covered. Your company may discover that it needs a strategic do-over.

complete article

Podcasting is going Hollywood.

Over the past year, HowStuffWorks, Gimlet and Wondery have stepped up their search for content that can be adapted into film, television, or even books as production studios snap up podcasts for high-profile films and cable TV series with A-list talent like Julia Roberts, Connie Britton and Eric Bana.

Gimlet Media, the startup that began selling film and TV rights to its shows last year, has already exceeded every 2018 goal it had set for Gimlet Pictures, said its head, Chris Giliberti.

complete article

We have all thought about it. Maybe it's time to flick Facebook. Terminate Twitter. Silence social for good, and just be a person again.

Sadly, if this dream of going off the grid is about reclaiming your lost privacy, that might not actually be possible, according to new research.

A new study by researchers at the University of Vermont shows that social media posts by people you're connected with can actually be used to predict your own future posts – and even more accurately than if your own previous posts were being mined for insights.

complete article

Dewey Library - HF5416.5.S584 2016

Dewey Library - HF5415.5.N67 2018

In this environment, the delivery of platform-enabled solutions at speed across the entire technology stack becomes even more important, it said. From cloud to networking, data centre to security and more, breadth and depth of capability are essential to recover and restore operations and position organisations strongly for the coming years.

Summer sales of air-conditioners, refrigerators, soft drinks and ice creams will take a massive hit this year.

"We are closely working with all our airline and hotel partners on lenient customer policies for date change, cancellations and waivers in the face of evolving travel trends and are seamlessly passing the waiver benefits to our customers, as applicable," MakeMyTrip said in the letter.

Thanks to the increasing penetration of smartphones India is transitioning from a 'mobile first' to 'mobile only' country.

Trump’s move to blame China for the Covid-19 outbreak is expected to worsen global trade ties.

Adhikari said the Centre must stop unwanted intervention into cooperative societies.

With job losses and redundancies looming large, firms have taken to the idea of reskilling their workforce with gusto

Publicly traded U.S. tech companies have stashed as much as $530 billion in offshore tax havens. How’d they do it? Find out what magic tricks companies like Google, Apple, and Microsoft have up their sleeves.

Reid Hoffman, co-founder of LinkedIn and partner at Greylock, speaks with MIT Media Lab Director Joi Ito, sharing insights from their work in technology. This conversation was part of WIRED25, WIRED's 25th anniversary celebration in San Francisco.

Russo, David

Join the Business Reference Section of the Science, Technology & Business Division for a focused research orientation to resources for researching old companies. Whether you are trying to find out more about your great grandfather's small business, the value of that old stock certificate in your attic, or just curious about a company from the past, learn how to find materials both at the Library of Congress and in your local public library and historical society to help answer your questions. The session covers both print and electronic sources. All researchers are welcome.

 Date: Saturday, November 30, 2019, 10:00 AM – 11:30 AM EST

 Location: Library of Congress Thomas Jefferson Building, Room LJ-139B

 Click here for more information and to register.

 Request ADA accommodations five days in advance at (202) 707-6362 or ADA@loc.gov.

Click here for more information.

Most launched hand sanitisers initially, but are expanding their portfolio by entering newer categories such as floor and surface cleaners, disinfectant sprays and immunity building products.

Consumer goods companies have started selling products directly to consumers.

The maker of Lux soap and Lipton tea, which employs about 21,000 people and reported a 7% decline in volumes for the March quarter, said it is revisiting any further increases planned for the rest of the year.

CM invites companies to set up ventures in State

Dewey Library - HD53.V55 2017

A vocation of ministry isn’t just for churches and nonprofits.

Online Resource

The development assumes significance in the wake of Prime Minister Narendra Modi yesterday giving directions to target thermal coal import substitution, particularly when a huge coal stock inventory is available in the country this year.

Australia. Parliament. Senate. Education and Employment References Committee, author, issuing body

The department of biotechnology has granted funds to 16 companies for developing drugs, vaccines and devices to fight the Covid-19 pandemic as India looks to speed up the process of tackling the disease.

The quasi-private relief fund does not stand up to scrutiny.

Dewey Library - KF2980.G78 2018

Cement, ethanol, and ammonia makers are among those looking to convert waste carbon to cash

Prolific biotech business founder says she's always on the lookout for problem-solving opportunities

Chemical makers, cleaning product firms, and cosmetics makers are all scrambling to meet new limits on the impurity

With a diagnostic backlog hampering disease control efforts, scientists are turning to CRISPR and other technologies to bridge the gap

The Companies (Auditor’s Report) Order, 2020 (Caro 2020) will be applicable for audit of financial statements of eligible companies for financial years commencing on and after April 1, 2019, and would be applicable to all those companies on which Caro 2016 was applicable.

More than 200 director-level and above posts were available over the past week, according to Xpheno, a staffing firm that compiles data from job portals, LinkedIn and company sites.

Given the government’s extensive requests on avoiding laying off employees, the majority of companies have not implemented or are not currently considering permanent staff layoff/redundancies (84%) or temporary layoff/furlough (83% without government subsidy support and 91% leveraging government subsidy).

Dairy major Amul has written to the central government requesting clarifications on claims made by local authorities, and even some factions of the Gujarat government, that consumption of chilled products like ice-cream spread coronavirus.

At a time when revenues have been disrupted, these are the ones that could go belly up first

Covid-19: India looks to lure more than 1,000 US companies out of China

The latest quarter witnessed 14 PE-VC investments worth $100 million or more, down from the 20 such transactions in the same period last year

AROI pointed out that currently there are 370 private FM stations across 107 cities, out of which most are dependent on government advertising. “Since Covid-19 outbreak, jobs of over 20,000 employees are under threat,” the letter said.

India offices of MNCs like DHL, Google and Marriott ranked among the top workplaces in Asia. 10 Indian companies including Lupin, M&M and InterGlobe Enterprises also made it to the list under the '25 Best Large Places to Work' category.