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Look Inside a Lab Hacking Athletic Performance

Just down the road from Facebook and Google, Dr. Phil Wagner runs a laboratory dedicated to optimizing the performance of some of the world’s top athletes.




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WIRED by Design - Peek Inside an Alcoholic Archaeologist's Wild New Bar

Jennifer Colliau at WIRED by Design, 2014. In partnership with Skywalker Sound, Marin County, CA. To learn more visit: live.wired.com




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Design FX - Once Upon A Time: Inside the Fairytale Sets and Character Animations

On ABC’s “Once Upon a Time,” Disney characters like Snow White, the Queen of Hearts, and Peter Pan are set against a modern backdrop. Realistic visual effects bring to life the magic and mystery of Storybrooke—the town they now inhabit. Mike Seymour from fxguide goes behind the stunning FX and animation that are needed to create the fairytale mashup.




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What's Inside - Instant Hot Chocolate

All you notice is the sweet chocolatey taste, but what ingredients are you really consuming when you sip on a mug of instant hot chocolate?




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What's Inside - Kitty Chow

It keeps your cats healthy and happy, but what’s really inside cat food? From soy flour to sulfates to ground-up meat byproducts it’s nothing but the cat’s meow for the little carnivores.




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What's Inside - Jell-O

It’s as American as apple pie and twice as wobbly, but what’s really inside Jell-O? Aside from collagen, the translucent gelatin sweet treat features collagen, sugar, artificial flavoring, and, oh yeah, chopped-up pig and cow hides soaked in acid.




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The Last Mile: Inside San Quentin's Tech Incubator

There’s a tech incubator popping up, but it’s not in Silicon Valley—it’s inside San Quentin State Prison. The Last Mile program teaches inmates entrepreneurship skills with the goal that each participant founds a socially conscious, tech-forward company. Award-winning filmmaker Ondi Timoner goes inside the innovative non-profit and follows inmates as they work to craft a business plan, pitch their ideas in front of venture capitalists, and then, transition back into society.




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WIRED Issue Preview June 2015 - Inside the Magic Factory

This year, Industrial Light & Magic celebrates 40 years of creating the impossible. In WIRED's June issue, we present an oral history of ILM, and look at how George Lucas’ little DIY effects shop changed movies forever. Also this month: Silk Road mastermind Ross Ulbricht's journey from drug kingpin to convicted criminal, Senator Cory Booker's attempt to drag the Senate into the 21st century, the global battle over one of Earth’s most plentiful resources, and much more. #WIRED2306 #WIRED




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What's Inside - Sriracha

There’s a reason Sriracha is more popular than its fiery competitors. Featuring a mix of red jalapeño chile peppers, flavor profiles that ignite all five senses, and vinegar for an extended shelf-life, we break down the ingredients that make up the rooster sauce.




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What's Inside - Fireworks

Fireworks are as synonymous with the Fourth of July as hot dogs and barbecues, but what makes the decorative flashes of light burn so bright? A mix of charcoal, potassium nitrate, and sulfur, among many other ingredients.




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Inside the Making of the Apatosaurus from ‘Jurassic World’

In this behind-the-scenes video from the making of ‘Jurassic World,’ director Colin Trevorrow explains why he needed an animatronic dinosaur for one key scene.




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SB 100 - Inside the Wilson Football Factory

Take a look inside the factory in Ada, Ohio where every single NFL game ball is made by hand.




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A New List App Takes You Inside Celebrities'... Lists

Actor B.J. Novak has a new app for making lists of anything you want. But the real fun is in browsing the lists of celebrities like Lena Dunham, Mindy Kaling, and Snoop Dogg.




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Inside the World of Drone Racing

It’s a new industry, but the world of drone racing is quickly becoming a popular sport. Watch to learn about the tech behind it and find out what the Drone Racing League is all about.




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What's Inside - What’s Inside a Flu Shot?

Each year the World Health Organization determines which of the thousands of influenza variants are most likely to circulate. Flu vaccines then use these variants at the starting point when developing the annual flu shot. Find out what’s inside the influenza-warding shot.




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SB 100 - Super Bowl 100: Inside the Burke Institute

The Burke Institute in White Plains, NY is using innovative techniques to more accurately diagnose brain trauma, and hopefully better understand and prevent degenerative brain conditions like CTE.




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The Dark Side of Christmas, Explained with Holiday Cookies

It's not all twinkly lights, wrapped presents, and Yule logs. Uncover the darker side of Christmas from the 83 million trees that get chopped down to the $616.9 billion spent in November and December.




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SB 100 - SB100 | Inside the NFL’s Quest to Build a Truly Global League

the NFL made no secret of its desire to bring American football to a new international stage.




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Design FX - Inside the Incredible Visual Effects of “Star Wars: The Force Awakens"

Mike Seymour goes behind the visual effects that earned “Star Wars: The Force Awakens” an Oscar nod. See how Industrial Light & Magic crafted complex action sequences, detailed environments, and realistic characters with the help of advanced motion-capture technology and performances from actors like Lupita Nyong’o.




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Inside the LSD Museum That the DEA Somehow Hasn’t Nuked

Welcome to the Institute of Illegal Images, San Francisco's museum of LSD blotter paper art.




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Inside the Factory Where Acura Builds the NSX Supercar

Acura's NSX hybrid supercar is capable of a blistering 191 mph but to make a car this fast, you have to build it slowly and precisely.




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Inside the Lair of the Custom Sneaker King

In the DIY sneaker world, where custom can mean anything from Sharpie swooshes to complex reconstructions, Ferrato offers a unique service: He dreams up new shoe designs and stitches them together from scratch. That kind of artistry comes at a price. Ferrato's shoes start at $1000.




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Inside the Massive Factory Where Siemens Builds Trains

Inside the massive Siemens train factory near Sacramento, Ca, building one of the most advanced, and fastest, trains in the US.




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Flight Mode | Inside the NASA-Inspired Room That Guides 5,000 Airplanes

In the first episode of the new series Flight Mode, WIRED takes you into a wildly complex mission control where Delta monitors thousands of flights 24/7.




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Design FX - Inside Star Trek Beyond’s Amazing Visual Effects

Design FX dives into the incredible special effects of Star Trek Beyond. From the digital construction of the Starship Enterprise all the way down to the extraterrestrials themselves, Mike Seymour takes us into warp drive as he breaks this successful franchise down to its DNA.




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Inside the Gigafactory, Where Tesla is Building its Future

Tesla's Gigafactory, under construction in Sparks, Nevada, will be the largest building in the world, by footprint, when it's finished. The batteries it produces are crucial to Tesla's plan to make affordable electric vehicles.




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Werner Herzog Takes Us Inside His New Film 'Lo and Behold'

Filmmaker Werner Herzog discusses his new film 'Lo and Behold: Reveries of the Connected World' which examines the Internet and the data revolution.




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Inside the Robot-Run Lab of the Future (Do Watch Your Step)

Genetics is often just moving tiny amounts of liquid around. So Counsyl, a genetic testing company has hired some robots. Actually, they didn’t just hire them; they built their own to do the work most scientists hate doing.




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Design FX - Inside Pete’s Dragon's Amazing Visual Effects

Design FX dives into the incredible special effects of Pete's Dragon. How were the team at WETA able to make Elliot (the titular dragon) appear invisible? Mike Seymour breaks down the techniques used to accomplish this spectacular effect.




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Climb Inside Uber's Self-Driving Car—Its Next Big Disruption

The ride-sharing giant is in Pittsburgh for its latest big move: the country’s first autonomous taxi service. Select Uber users can now ride in self-driving cars, with humans at the wheel for an emergency.




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Step Inside South Park's Most Memorable Scenes

Ever wanted to be inside an episode of South Park? At the Paley Center in Los Angeles, the South Park 20 Experience lets you do just that. Taking the twenty most iconic moments of the television series, the South Park 20 Experience gives people the opportunity to take pictures and become part of South Park's best episodes.




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Inside the Groan-Inducing World of Pun Competitions

WIRED's Peter Rubin entered a thunderdome of wordplay warfare and came out with schticker shock. This is a field guide to the weapons he deployed.




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Step Inside Boeing’s Elaborate New 737 Test Plane

Boeing is putting its newest plane, the 737 MAX, through a grueling series of test flights. Onboard, instead of seats and a meal service, a team of engineers captures data on its performance, and eats snacks from a cooler.




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The Frontiers Issue with Guest Editor President Barack Obama - President Barack Obama Guest-Edits WIRED's November Issue

Like WIRED, our 44th president is a relentless optimist. President Barack Obama focuses on the future and the next hurdles that humanity will need to overcome to move forward.




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The Frontiers Issue with Guest Editor President Barack Obama - President Barack Obama on How Artificial Intelligence Will Affect Jobs

WIRED guest editor President Barack Obama, WIRED editor in chief Scott Dadich and MIT Media Lab director Joi Ito discuss how artificial intelligence might up-end economies and how societies can adapt.




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The Frontiers Issue with Guest Editor President Barack Obama - President Barack Obama on Fixing Government With Technology

WIRED guest editor President Barack Obama discusses what he’d like to see technology solve in government with WIRED editor in chief Scott Dadich and MIT Media Lab director Joi Ito.




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The Frontiers Issue with Guest Editor President Barack Obama - President Barack Obama on Bureaucracy VS. Moonshots

WIRED guest editor President Barack Obama, WIRED editor in chief Scott Dadich and MIT Media Lab director Joi Ito discuss where the center of artificial intelligence research is and where it might be.




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The Frontiers Issue with Guest Editor President Barack Obama - President Barack Obama on How We'll Embrace Self-Driving Cars

WIRED guest editor President Barack Obama, WIRED editor in chief Scott Dadich and MIT Media Lab director Joi Ito discuss ethical concerns around artificial intelligence used in self-driving cars.




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The Frontiers Issue with Guest Editor President Barack Obama - President Barack Obama on the True Meaning of Star Trek

POTUS is a Trekkie! WIRED guest editor President Barack Obama, WIRED editor in chief Scott Dadich and MIT Media Lab director Joi Ito discuss the original Star Trek series and what it reveals about our common humanity.




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The Frontiers Issue with Guest Editor President Barack Obama - President Barack Obama on What AI Means for National Security

WIRED guest editor President Barack Obama, WIRED editor in chief Scott Dadich and MIT Media Lab director Joi Ito discuss the challenges of cyber security in the age of artificial intelligence.




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The Frontiers Issue with Guest Editor President Barack Obama - President Barack Obama on the Future of AI

President and WIRED guest editor Barack Obama discusses the future of artificial intelligence with WIRED editor in chief Scott Dadich and MIT Media Lab director Joi Ito.




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President Obama Admits It: He's a Science Nerd

Barack Obama won't be president for much longer. But while he still is, he's seeking to cement his legacy as a booster of science and technology.




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The Easter Eggs Inside the 'Mind' of Google Home

The $129 Home smart speaker plays a vital role in Google’s futuristic vision of “a Google for everyone” powered by its omnipresent Assistant. It sounds like a big deal, but we decided to have some fun with the new assistant instead.




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Inside Facebook's Quest to Beam the Internet Via Solar Drone

A WIRED exclusive look at how Facebook will beam the internet with Aquila, a stratospheric solar-powered drone equipped with millimeter wave communications technology.




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Look Inside a Pig’s Face While It Eats

Thanks to XROMM technology scientists can see moving bones inside animals in real time. It's perfect for seeing inside a repaired knee or for figuring out how dinosaurs may have moved.




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Inside the YouTube-Fueled, Teenage Extravaganza That Is Beautycon

A look at the industry-shaking in real life meet up of beauty world influencers, their fans and the brands that compete for their attention.




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To Understand How a Squid Changes Color, You Gotta Get Inside Its Head

Squid use a remarkable array of skin patterns to communicate. How? It's all a matter of getting inside their heads.




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Inside the Fake News Factory of Macedonia

In the aftermath of the US elections, documentary photographer Guy Martin travelled to Veles, Macedonia to find out why this small town became the heart of the fake news scandal. These are the photos he took.




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Inside the World's Largest Wind Tunnel

It’s 80 feet high, 120 feet wide, that's large enough to hold a Boeing 737. Now trucking companies are using the wind tunnel to make their massive machines more efficient.




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Flight Lab - Inside NASA's Prototype Lab Where Model Planes Take Flight

Walk into NASA Armstrong's Sub-scale Research Lab and see the future of flight in miniature. The lab's model airplanes are used to test cutting edge aeronautical ideas like crash-avoidance and more efficient rocket launches.