From today, the three sport stars can be seen on buses across Great Britain sporting the iconic milk tash, in what will be the final advertising burst for the campaign.

Double Olympic champion Laura Trott conceded that there is a 'pressure to fulfil a certain image' but says that she refuses to conform to it.

Two of cycling’s governing bodies pledged their support for Glasgow 2014 and distanced themselves from claims by the sport’s ‘golden couple’ Jason Kenny and Laura Trott that the Commonwealth Games are a ‘devalued’ competition.

Sir Chris Hoy has advised Jason Kenny and Laura Trott to experience competing at the Commonwealth Games in Glasgow first before passing judgment on its relevance.

Shane Sutton wants his British cycling team to be ‘Rio ready’ by January 1, 2015, which makes this weekend’s track cycling World Cup in London perfectly timed.

Olympic champion Laura Trott won Great Britain's fourth gold of the Track World Cup in London - and her second of the three-day event - with victory in the women's omnium on Sunday.

Laura Trott and Great Britain experienced the unfamiliar feeling of returning from a Track World Championships without a gold medal following the final day of the titles.

Probiotic Belgian chocolate business Ohso, thought up by Andrew Marten after he suffered IBS, expects a new listing in Boots to increase turnover by 300 per cent.

Joanna, who suffers from alopecia, is getting set to tie the knot with her accountant fiance, Dan Shand.

Laura Trott claimed a dominant victory in the omnium at the opening round of the Track Cycling World Cup in Cali. The double Olympic champion led by 10 points going into Sunday's final events.

Laura Trott took an 18-point lead into the final points race on Sunday which allowed her to beat USA's Sarah Hammer into second place.

Team GB and Team USA already have a slew of medals under their belt, but as these adorable photographs show, each and every one of our Olympians had to start somewhere.

Hero cyclist Laura Trott has become the most successful female British Olympian of all time after claiming her third gold medal in the women's team pursuit.

Britain's most decorated female Olympian Laura Trott, 24, slept with her gold medal after her volodrome heroics last night in Rio and found it this morning to realise it wasn't all just a dream.

Their haul of medals makes them equals on the bike, but off the track it is a different story for British cycling’s golden couple Jason Kenny and Laura Trott - at least when it comes to money.

MATT LAWTON IN RIO: Trott moved a step closer to reducing the gap between herself and her fiance in the gold-medal count, leading the women's omnium after day one.

When Laura Trott, and her fiancé Jason Kenny, step on the plane back from Rio this week, they'll bring with them a record-breaking five gold medals to their Cheshire home.

MATT LAWTON IN RIO: Little more than an hour after Trott, re-established herself as Great Britain’s most successful female Olympian, Kenny stood shoulder to shoulder with Sir Chris Hoy.

Cyclist Laura Trott, 24, has spoken in support of her sister after accusations from the public that Emma Trott was 'jealous' and 'bitter' over her sibling's Olympic win.

Speaking on ITV's Good Morning Britain today, Emma Trott, the older sister of four-time Olympic gold medallist Laura seemed underwhelmed by her 24-year-old sibling’s achievements.

The sister of Olympian Laura Trott has stood by her comments that saw her branded 'bitter' and 'jealous' of her sibling's success, insisting the backlash was 'a lot of fuss made over nothing'.

MARTIN SAMUEL: Towards land they came, the two British sailors on a furious course. The official Olympic event commentators were quite unnerved by this sight.

Great Britain claimed their first gold medal of the 2018 UCI Track Cycling World Championships with victory in the men's team pursuit on Thursday.

The Essex-born cycling star, 26, a four-time Olympic champion, took to Instagram to ask followers if the 'mum guilt' over leaving her son Albert, nine months, will ever go away.

Laura Kenny's dream of winning three gold medals at the Tokyo Olympics is in doubt after she was declared only fit enough to race in one event at next week's track cycling World Championships. 

The ISIS fugitive is thought to have escaped to Morocco with his accomplice Mohamed Abrini after the attacks that killed 130 people in the French capital.

A security guard at the United Nations in Geneva told said Swiss authorities were searching for 'four guys' believed to be in the area.

Hotel heiress Paris Hilton has learned the hard way that even the best intentions can be woefully misconstrued. She made a sombre visit to France's capital this week to pay her respects.

A police chief said putting soldiers on London's streets could help contain future terror attacks. Adrian Leppard said units could cross a wider area in a shorter time frame if changes were made.

Kurt Russell blasted a reporter who suggested it was easy for terrorists to get hold of guns, simply replying: 'What are you gonna do? Outlaw everything?'

A new poll shows that 40 per cent of Americans think terrorism and national security should be the government's top priority, compared with 21 per cent who thought the same back in April.

The unnamed officer described the horrific sight of 'bodies piled on top of each other' in the Paris concert hall, where 90 rock fans were slaughtered.

Belgian media have claimed Salah Abdeslam was tracked to a house in Molenbeek on the Sunday night after the attacks, but he had gone by the time police were able to carry out a raid.

A raid on Salah Abdeslam's (pictured) hideout, possibly in Molenbeek, Belgium, was not carried out on the night of the attacks because of a law banning night time raids.

Bullring in Birmingham is one of the busiest shopping centres in the UK. Pictures of the site were found on Abdelhamid Abaaoud's phone by police. It was one of several 'targets' on the device.

Abdelhamid Abaaoud, 28, is believed to have visited London and could have made his way into the UK via Kent using a fake passport, weeks before carrying out the horrific attacks in Paris.

Fadima Hadfi, mother of Belgian Bilal Hadfi, 20, who detonated his suicide vest at the Stade de France in the Paris attacks, said she blames herself for not noticing when her son became radicalised.

ISIS fighters inside the Bataclan theatre were heard shouting 'Where's the singer? Where are the Yanks?' just moments after the Eagles of Death Metal band had fled the stage, before the slaughter.

The incident is said to have happened at a police station in Ganshoren, near Molenbeek where officers were searching for suspects following the attacks on November 13 that killed 130 people.

The 18-year-old, only known as Kahina, was married to Bataclan killer Samy Amimour and wrote an email to a friend in France in the days after the massacre praising her husband.

Six more people have been detained over an alleged plot to strike Brussels. Two other men have already been formally charged with terrorism-related offences.

The French official said the 2015 attacks in Paris 'was nothing', and that terrorists are planning 'simultaneous attacks on the same day in several countries, several places' in Europe in the next year.

Hasna Aitboulahcen died in a shootout with police five days after the November 13 Islamic State terror attacks in Paris, in which 130 innocent people were killed.

The Belgian Shepherd was killed as police stormed a flat in Paris, France, on November 18 - three days after ISIS extremists had murdered 130 people in the city.

Messages on the social media account of Jihadi Jack appear to show the young British convert taunted the victims of the Paris terror attacks by describing them as 'bloody fools'.

The U.S. presidential candidate has more than once suggested the laws be changed in France and elsewhere so that victims of such attacks are able to defend themselves.

France's Prime Minister Manuel Valls has warned that more major attacks in Europe are a 'certainty' in a worrying message at the Munich Security Conference.

Michael Rogers, the head of the NSA, said encryption apps - which hide the content of messages from security services - make preventing terror attacks 'much more difficult'.

They've been nominated for the International Group BRIT Award and Eagles Of Death Metal singer Jesse Hughes looked thrilled to be at the event at London's 02 arena on Wednesday night.

Nick Alexander, from Weeley, Essex, was killed alongside 88 others at the Bataclan during a series of co-ordinated terror attacks in Paris in November. An inquest will be held at 'the end of May'.