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A New Tool Aimed At Small Business Allows For Real-Time Analytics

A new free analytics tool introduced on Sept. 10 by the Atlanta-based lending platform Kabbage analyzes the live data of more than 200,000 companies in an effort to give small business owners a way to assess how their businesses are performing in real time. It’s daring to meet the demands of the ever-changing world of small business.

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This Design Platform Is Great for Small Businesses

Graphic design is an essential aspect of any marketing campaign or emerging business. You can't brand a business without design tools. When you are starting a business, contracting designers for a website, marketing materials, flyers, a logo, and countless other business expenses can add up fast. At some point, you have to be willing to take on some of the creative challenges yourself.

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A New Small Business Tech Ecosystem is Emerging

Embedded Financial Services is the Future

Another group of companies to watch are those that focus on one particular vertical. They can build out capabilities unique to a particular industry and while they will not have broad data sets they can go very deep within a vertical. Shopify is a good example of this as they become the go to platform for ecommerce companies. They have functionality they call Shopify Manage which is billed as the mission control for your business, wherever you go available on desktop or mobile. They also have Shopify Capital for lending and Shopify Payments.


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Keep These 4 Things in Mind Before Selling Your Small Business

Selling a small business for the maximum value to the right purchasers on the right terms can be a tremendous challenge, even for experienced business owners. Buying and selling an existing company is a complex process, but one that should be demystified. At its most basic level, the process is straightforward, just like the purchase of a single item. The small-business owner sells the object (in this case, their own business) to a potential buyer for an agreed-upon price and mutually acceptable terms. Yet, as always, the devil is in the details -- in this case how the deal is structured.

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Cyberattacks now cost small companies $200,000 on average, putting many out of business

- Forty-three percent of cyberattacks are aimed at small businesses, but only 14% are prepared to defend themselves, according to Accenture.
- These incidents now cost small businesses $200,000 on average, reveals insurance carrier Hiscox, with 60% of them going out of business within six months of being victimized.
- More than half of all small businesses suffered a breach within the last year.
- Today it’s critical for small businesses to adopt strategies for fighting cyberthreats.

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16 Creative Ways to Get Press Coverage for Your Small Business

In other words, press coverage is priceless, but where do you start? To find out more, we asked 16 marketing experts and entrepreneurs to share interesting and cost-effective ways to get media coverage.

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Small Businesses Must Take Advantage of the Democratization of Data

Learn how the easy availability of big data can help SMBs compete with big businesses.

- Data is now easier to collect and cheaper to host, making it accessible to nearly every business.
- The availability of data helps small businesses compete against big corporations, but they may still struggle to use that data in practical ways.
- Three ways small businesses can use big data to grow include checking on credit data about your business, monitoring supply chain data, and keeping an eye on artificial intelligence and automation innovations.

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10 Tips for Making Major Changes in Your Small Business

If you run a small business for a long time, you will probably need to navigate through a lot of major changes. Members of the online small business community are very familiar with these shifts. From getting started to deciding when to retire, here are some valuable insights for making big changes in your business.

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These Shark Tank entrepreneurs turned a class project into a profitable small business

The loyalty to the series clearly inspired a smart pitch, because it didn't take long for the Sharks to warm up to the idea. Plus, offering cold beers in customized Kanga coolers didn't hurt.

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Company Emerges to Help Small Businesses Compete with Amazons Same-Day Delivery—But With Green Cred

As companies like Amazon, Walmart, and Target begin to dazzle us with the growing possibility of same-day delivery, it’s becoming harder for small businesses to compete in ways that provide the same speedy delivery without relying on high-emission forms of commercial storage or transportation options like renting space in large warehouses and air delivery.

That is all now changing thanks to an organization called Ohi—a US-based warehousing and delivery service that allows small businesses to offer speedy, sustainable delivery options.

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2020s new taxes, regulations to clobber small businesses

Small business owners have plenty of changes to deal with as 2020 begins — higher labor costs for many companies and some owners will discover that they have to comply with new laws that aren’t on the books in their own states.

As of Jan. 1, there are higher minimum wages in a quarter of the states and new federal overtime rules. The IRS has new W-4 forms owners will need to get used to. Plastic bags are on their way out at stores and other businesses in a growing number of places around the country. And California has new laws on freelancers and consumer privacy that can affect out-of-state companies.

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Small business pay checks are growing at a fast pace as job gains slow

Small business pay checks are growing at a fast pace as job gains slow

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2020 brings higher labor costs for small businesses

As of Jan. 1, there are higher minimum wages in a quarter of the states, and new federal overtime rules. The IRS has new W-4 forms owners will need to get used to. Plastic bags are on their way out at stores and other businesses in a growing number of places around the country. And California has new laws on freelancers and consumer privacy that can affect out-of-state companies.

A look at a handful of the 2020 changes in federal, state and local laws and regulations:

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10 Resolutions and Improvements for Your Small Business to Consider in 2020

The start of a new year provides the perfect opportunity for business owners to set new goals and find unique ways to improve their operations. There are plenty of different options for your 2020 resolutions, from shoring up your finances to organizing your online presence. Here are some suggestions and tips from members of the online small business community.

Grow Your Savings with Money New Mindset
If one of your resolutions for 2020 is to save more money for your business, you may need to shift your mindset. So how can you look at things a bit differently in the new year? Jamie T. Wiseman of Miss Millennia Magazine explores a handful of mindset shifts in this post.

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The Power That Small Businesses Wield

Small businesses are the lifeblood of the U.S. economy and account for 99.7% of all employers.
Small businesses work with large enterprises as vendors, customers, competitors or partners.
Large businesses can learn from small business ingenuity, innovation, agile management, customer service, workplace culture and diversity.

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Get Motivated Going Into the New Year With These Top Small Business Stories

The first weekly roundup of 2020 starts with some motivational quotes to get you up and running for the new year.

Once you are all pumped up, an article about the economy should also get you excited. The report says all 50 states have improved their GDP since the 2016 election. And if the rally of the stock market on January 2, 2020 is an indicator of things to come you can expect even better numbers.

The optimism for the coming year is also being shared by business leaders. Over two thirds or 76% of them say they see similar or more profits in 2020. The data comes as part of a survey that polled 940 business owners in this article.

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Cybersecurity for small business

While cyberattacks facing large corporations and government entities may dominate headlines, small businesses are victim to the majority of cybersecurity breaches. In fact, nearly half of small businesses in the United States suffered a cyberattack in 2017, according to a recent study.

Cybersecurity attacks are constantly evolving to accommodate the latest technologies. Small businesses contend with several existing and emerging internet-related threats, including malware, ransomware, phishing and botnet infections.

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5 Small Business Trends to Leverage in 2020

If you have a small business, it is essential to keep up with the latest trends in technology, marketing, customer service and other areas that affect your business. Each business is unique, so every trend doesn't necessarily impact you equally. However, all major trends do influence your customers' expectations, so it is good to be up to date.

Here are some of the most significant trends I'm currently seeing that will impact small businesses in 2020 and beyond.

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7 steps to starting a small business on a shoestring budget

One of the great things about being in business these days – whether it is having a side hustle or a retail store or an online business – is that there is just so much free help available.

To wit: Last week, I held my most popular webinar ever (almost 4,000 people registered!) for SCORE, called 7 Steps to Starting on a Shoestring. SCORE is an amazing organization; more than 10,000 business volunteers who can help and mentor you (physically or virtually) on almost any aspect of your business – marketing, sales, taxes, whatever. And, like my webinar, many of SCOREs offerings are free.

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Five effective small-business trends every business leader needs to check out

Small businesses are often on the cutting edge because they have to be. With smaller foundations and limited budgets, small-business owners have to think on their feet every day, developing strategies that boost productivity and the bottom line. Because a small business can not afford to embrace strategies that do not provide quick, measurable results, the trends that spring up among them are likely to make a positive difference in any company.

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Survey: 60 Percent of Small-Business Owners Think Their Revenue Growth Is Below Average

According to a new survey, the results of which were first published by Inc. on Tuesday, odds are good that you identify more with option A, even if option B is your reality. In a poll of 620 U.S. small-business owners, conducted by online lender and small-business cash-flow platform Kabbage, 60 percent of respondents believed their revenue growth underperformed that of their peers.

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5 Deductions Small Business Owners Do Not Take Advantage Of

A lot of small businesses appear to be doing just that though. In fact, the National Federation of Independent Businesses found that tax compliance costs are 67 percent higher for small businesses than larger ones.  They add up to $18-$19 billion per year across the U.S small business environment.

With the complexity of filing taxes quickly each year, many small business owners miss deductions that can help lower their tax burden.

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2020 Tax Season Attacks Already Targeting Small Businesses

The deadline for filing taxes in the United States is eight weeks away, but new research has shown that small businesses are already being hit by tax season–related cyber-attacks.

Research conducted by Proofpoint indicates that attackers are aggressively jumping into tax season, with the deployment of two main attack strategies.

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7 Big Marketing Trends Impacting Small Business

What are the big marketing trends impacting small business? I turned to industry experts for insight. Below are seven trends that small businesses in particular should pay attention to.

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Data Cleaning Steps for Small Businesses

While small businesses make a huge impact when put together, individually they are often operating on small budgets. Which means small business owners need to be aware of every penny.

If you look at the worldwide cost of bad data, it is overwhelming. $3.1 trillion. If you operate a small business, you might just brush that huge number off. But the reality is, when studies put the cost of bad data at $100 per data record, it can add up quickly. Even if you only have 100 contacts—because 20% of your database is likely bad.

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This Is The Secret Ingredient For Small Business Success

The research shows that the majority of small businesses believe their revenue growth underperforms their peers. Specifically, 60% of respondents ranked their revenue growth below the 50th percentile of similarly sized companies. Yet, when comparing their actual cash flow and revenue data with the analysis drawn from the Kabbage Small Business Revenue Index, the information indicates that the vast majority of respondents have healthy revenue performance. The question is, why are these business owners feeling pessimistic about their company's performance, and how is it impacting their decision making?

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7 Bad Habits Small Business Owners Should Avoid

As you take the helm and begin guiding your business into the future, you would be well-advised to listen to suggestions from people who have already made the mistakes they can help you avoid. By the way, you are going to make mistakes. If you can accept that and learn from your mistakes, it will all amount to nothing more than an on-the-job education.

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Small Business Owners to Big Brands: You Do Not Get It

Insiders say the ability to appeal to the emotional side of the SBO will become more important, as so-called Millennials – those born between the years 1980-2000 – are the fastest-growing segment of SBOs and may be more inclined to own a small business than members of older age groups. A study released in 2017 found, among other favorable statistics, that Millennials have more experience with small business and greater desire to start businesses than previous generations.

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Small Business Grapples with Uncertainty

Small business challenges for 2020 will not be easy as more than eight of ten owners indicate attracting new customers is their biggest problem, and nearly six out of ten report hiring or trying to hire qualified applicants has become frustrating. Overall, small business optimism during 2019 was a roller coaster ride for many, as potential threats, such as the on-again off-again trade war with China, potential trade wars with India and Europe, has made it nearly impossible to set long-term plans. Compounding the frustration is the potential impact of the upcoming national elections.

While the Republicans have loosened regulations for small businesses, the consequences of the ill advised 2017 corporate and wealthy tax cuts are beginning to bite, thus producing a walk back in 2020.

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5 Best Practices for Small Business Owner Taxes in 2020

Spring may be just around the corner, but for accountants and tax professionals, this is crunch time. Here are five ways you can help smooth out the filing process for your small business clients (and, consequently, yourself) this tax season.

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Why Trade Shows Are Important For Your Small Business

In our hyperconnected digital world, trade shows can be seen as a bit of a relic, an outmoded business building tool that entrepreneurs shouldn’t waste their time on. Nothing could be further from the truth.

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Small business confidence rises, signaling a more positive outlook for the US economy

Small business sentiment is on the rise to kick off 2020, with confidence nearing all-time highs, according to data from CNBC and SurveyMonkey. The CNBC/SurveyMonkey Small Business Confidence Index climbed two points in the first quarter, from 59 to 61, as concerns over trade policy impacts lessened, thanks to a trade deal with China and the signing of the USMCA. This is a sharp turnaround from the lows seen last summer as trade turmoil weighed on Main Street’s outlook.

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How Is Launching A Startup Different From Starting A Small Business

Facebook and Walmart had one thing in common, they both built a product people loved. But their journey was different. Understanding how and why building startups is different from small businesses will help you make wiser business decisions. Here are the most important differences you need to know.

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How to get aid for a small business hit by coronavirus crisis

Millions of small business owners will be turning to the government, seeking help for an individual and nationwide cataclysm, the economic devastation caused by the coronavirus outbreak.

The government says it will begin disbursing loan money to company owners and freelancers Friday under the Paycheck Protection Program, part of the $2 trillion relief package signed into law last week. For many companies, it may be the quickest way to rebuild the lifeblood of any business: the cash flow that enables a company to pay its bills.

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Banking industry has concerns about the small business bailout program

Many small businesses have shut their doors but the bills are still piling up. The Small Business Administration is launching a program to assist, but many lenders are voicing concerns about it, calling the S.B.A.s expectations unrealistic.

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FinTechs Must Be Involved In Paycheck Protection Program Lending For Small Business

Small businesses drive the economy and create the lions share of jobs in the private sector economy. However, right now they are struggling mightily. Although it is recommended that companies have at least six months’ worth of revenue in the bank to weather economic disruptions such as the coronavirus, the reality is that most small companies don’t have enough cash to operate more than a couple of weeks.

For the service industry: restaurants, nail salons, haircutters, landscapers, athletic trainers, and others, the loss of weekly revenue is devastating for the owners and staff of small businesses. Most service workers live paycheck to paycheck and cannot go very long without being paid. We have already seen an enormous spike in unemployment claims, ending an era when the economy has basically been at full employment.

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What it is like to lose your small business to coronavirus

We had to terminate all of our employees. We talked about different options, like furloughing employees, which is a temporary termination. We talked to tons of other business founders and really leaned on legal advice to the extent that we could. In the end, we had to terminate all of our employees, which we thought was the best for them, because they could file for unemployment very quickly. When the seven-day wait period for filing for unemployment was waived, we felt that was the best way forward.

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Half of Small Businesses May Close Within 2 Weeks

Fifty-four percent of U.S. small businesses have either closed or expect to close temporarily over the next 14 days, according to a new Chamber of Commerce survey.

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Best Sales Tactics for Your Small Business

There are no magic formulas or secret sales tips for boosting your sales metrics and performance. Sales are dependent on a myriad of factors lining up in your favor, and many of them are out of the numbers on your sales dashboard. The best you can do is do your best putting in the work.

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The top 10 Prospecting Tools for Your Small Business Sales

The customer acquisition process is a long journey. As any salesperson knows, there are many phases to this journey, and while the close might get all the glory, the most important part of the process may be all the way at the beginning: prospecting.

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5 Small Business Trends to Pay Attention to in 2020

As an entrepreneur, you've likely had to embrace change lately so you not only continue to succeed, but you also find ways to dominate during unprecedented times. One of the best ways to gain a competitive edge is to stay on top of trends so you can create new opportunities and stay ahead of your competitors.

With that in mind, here are five trends all small business owners should embrace in 2020 and beyond.

1. Employee health and wellness must become a priority.
2. AI will continue to change the business world.
3. Mobile marketing will be used more creatively.
4. Younger consumers will declare World War Z.
5. It is time to go cashless.




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How Mobility Is Helping Three Small Businesses Stay In Business

When it comes to turning business challenges into opportunities, small business owners are quick, nimble, and creative. With state governments around the country shuttering all non-essential businesses to combat COVID-19 still in full swing, this is truer than ever.

But, unlike years past, where such an unprecedented closure would have put many small businesses out of business permanently, today they’re turning to mobility and connectivity in large numbers to keep their doors open—if only virtually.




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Thank You, Small Business

It is hard to believe that six weeks ago we were all living life as we previously knew it and making plans for the life we thought was ahead.

It has been an exhausting six weeks. It has been a frustrating and angering six weeks.  It has been a scary and anxiety-inducing six weeks. It has been a life- and business-altering six weeks.

And yet, every day — over and over and over again — I have seen small-business owners around the world step up, persist and display the type of character that I am inspired by.

I saw an amazing quote last week. It reminded that character is not built during crisis, but that character is revealed during crisis. How true is that? I look around and I see people who have been revealed as power hungry and self-centered, but I have also seen people who are kind, generous and committed to the greater good. And so many small business owners fit into that category.




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10 Must-Have Content Marketing Tools For Small Business Owners

Customers go through a journey before they commit to a purchase. As a small business owner, it is your duty to engage and interact with them until they do so. And when they do, you continue to nurture them so they become your brand’s advocates.

With content marketing, you can convert random online searchers to website visitors, make them a part of your tribe and drive more sales by consistently providing them with valuable information.




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Web.com Offers SEO Solution for Small Businesses

Search engine optimization is an effective tool to build awareness and increase sales. If you’re thinking about using search engine optimization (SEO) to grow your business, then the latest offering from Web.com will excite you.
The Company recently announced the launch of an innovative SEO marketing solution, Simple SEO, to help businesses improve their search engine rankings.

It goes without saying that people search online before buying any product or availing any service. According to the search engine giant, Google, 83% of shoppers used online search before visiting a physical store.

So, being found on search results when potential customers type relevant phrases can improve awareness for your business, increasing sales eventually. And implementing the right search engine optimization techniques can boost the visibility for your business on search results.




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60% of Small Businesses Do Not Have a Cybersecurity Policy: Survey

Social distancing amid COVID-19 has forced millions of businesses to set up remote workstations that rely solely on Web applications and services (SaaS) to conduct business operations.  According to a new survey by the Cyber Readiness Institute (CRI), the virtual workplace has increased cybersecurity concerns for small business owners, as most of them have not implemented remote working policies to address cybersecurity threats.

The survey, which included 412 small business owners, revealed that while most small business owners are concerned about cyberattacks, many  lack the resources to invest in necessary security measures – and  half of them are worried that remote work will lead to more cyberattacks. It revealed that only 40% of small businesses have implemented a cybersecurity policy. Around 40% of businesses stated that economic uncertainty prevents them from making security investments. While 46% have offered training to help their employees stay secure while working remotely.

Nearly 51% of business owners surveyed said they provided employees with technologies to improve cybersecurity for remote work. And 55% of them said they believe federal and state governments should provide funding for cybersecurity products and services.




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Verizon Business Survey Finds 68% of Small Businesses Believe They Can Recoup COVID-19 Related Losses

Verizon Business today released findings from a recent survey, Small Business Response to COVID-19 to better understand the impact small business owners and decision makers feel COVID-19 has had on their businesses. The survey, conducted by Morning Consult, focused on 500 small and medium businesses that are currently open or plan to reopen. One of the survey’s key results is that small businesses have renewed confidence, with 68% believing they can recoup COVID-19 related losses.

Key Survey Findings:

As businesses grapple with the economic impact of COVID-19, these responses highlight the assistance small businesses feel they need, the communities they feel most supported by, and the changes they have made to adjust to the new normal.

1. A Renewed Confidence
The small businesses that have weathered this pandemic to date express an overall optimism and the financial wherewithal to eventually reopen.

68% of small businesses believe they can recoup COVID-19 related losses
46% (nearly half) of small businesses that remain open say their businesses will be able to stay open for more than six months if the pandemic continues in the same way
48% of small businesses say it’s unlikely they will need to resume operations with a smaller staff
While 78% of small businesses indicate declining sales, less than a quarter (24%) say that they have missed or withheld any payments of bills (rent, utilities, etc.).




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Small Business Guide to Video Marketing

The current global forecast estimates the average person will watch 100 minutes of online video each day in 2021. In fact, a survey of marketers reveals 88% of them say video marketing provides them with a positive Return on Investments (ROI). Furthermore, 92% of marketers say video is an important part of a marketing strategy. With 75 million Americans watching online videos every day, video marketing offers enticing opportunities for marketers to capitalize on the rise in popularity of online videos.

The good news is you don’t need much to get started. With a good camera or a decent smartphone, you too can make great videos for your business. Your marketing video can be used for your website or social media platforms like YouTube, Facebook, and Instagram; the sky is literally the limit.  A caveat here is making a marketing video requires a bit of a learning curve. First, you will need to have the right amount of knowledge and tools to make a meaningful impact from your video marketing effort.




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Small-Biz Wish List: 5 Ways the PPP Could Change for the Better

Small businesses could soon see a rollback of several universally loathed measures attached to the original Paycheck Protection Program, the $669 billion loan and grant initiative aimed at helping small businesses keep employees on the payroll.

When the House convenes next Wednesday, it is expected to vote on the Paycheck Protection Flexibility Act, a standalone bill that would, among other things, lengthen the time businesses may spend the funds from their PPP loans. The bill would also eliminate the requirement that 75 percent of a loan's proceeds must be spent on employee pay and benefits. The measure was originally proposed on May 15 in the House by representatives Dean Phillips (D., Minn.) and Chip Roy (R., Texas).  




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75% of Consumers Plan to Support Small Businesses More Often

The survey shows that consumers have already been going out of their way to support small businesses. 86% of those surveyed say they have continued to support locally owned businesses during quarantine.

The research uncovers how consumers have been supporting local businesses during lockdown. For example, 77% said they have been participating in a virtual experience offered by a local business. 60% of consumers said they have been ordering more takeaways and deliveries from local restaurants.