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GoGo squeeZ Active Fruit Blend with Electrolytes

GoGo squeeZ® continues the spirit of its 'FUN-damentals' campaign off-screen with a partnership with B-Girl and World Champion athlete, Logan 'Logistx' Edra, to encourage more people to give breaking, the "it" sport of summer, a try. 




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5-hour ENERGY Energizing BBQ Sauce

The new 5-hour ENERGY® Inspired Energizing BBQ Sauce, provides pros and newbies alike a shot to take grilling season to the next level. The new sauce contains a sweet and tangy Peach Mango flavor along with a caffeinated kick.




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Gold's Gym Premium Pre-Workout Supplement

Available in three flavors — Lemonade, Blue Raspberry and Venice Punch, a tropical pineapple-guava blend — this full-spectrum supplement addresses four key performance categories with fully dosed, high-quality ingredients.




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Following the Fast-Paced Energy and Sports Performance Market

North America was the second top region for energy drinks launches during a recent one-year period, with Europe as the leading region. Approximately one-fifth of global energy drink launches are released in North America. However, price differences between North America and other regions lead to a larger and dominant North American share for energy drinks sales value.




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Clean Simple Eats Ready-to-Drink Clear Protein + Energy

Aware that consumers prioritize clean, accessible and convenient ways to up protein intake and energy, Clean Simple Eats has crafted the a solution. Designed for those who value transparency in their nutrition choices, these beverages offer a refreshing approach to fitness fuel. 





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Liquid Core EDGE Functional Gum Lineup

The new EDGE™ packaging format was developed using sustainable cardboard tubes that are similar in size to the iconic "slim can" energy drinks, the pieces inside individually flow-wrapped for stability, freshness & portability, adding value to every piece.




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Gatorade Hydration Booster Electrolyte Powder

With an advanced blend of electrolytes from watermelon juice, sea salt, sodium citrate and potassium salt, Gatorade Hydration Booster is backed by the Gatorade Sports Science Institute for all-day hydration. 




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C4 Flavor-Packed Collaboration with The Hershey Company

A candy lover's dream come true, the C4 x Hershey collaboration will infuse the flavors of some of Hershey's well-known products including Jolly Rancher Candy, Bubble Yum Bubble Gum, Reese's Peanut Butter, and Hershey's Milk Chocolate into a C4 product lineup formulated to fuel fitness performance. 




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Cargill: Stevia Solutions

Just in time for consumers’ health-related New Year’s resolutions, Cargill reminds formulators of recent clinical research exploring how stevia influences appetite, energy intake and blood glucose levels.




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Loverboy Zero-Sugar, Non-Alcoholic Sparkling Teas

Loverboy, the pioneer and innovation leader in premium sparkling hard teas, spritzes and canned cocktails, is ringing in 2024 with non-alcoholic versions of two of its original, top-rated sparking tea flavors.




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Revl Fruits Premium Juice Brand

Crafted with a splash of coconut water, Revl Fruits' 100% juice range is meant to be enjoyed morning, noon, and night, served chilled, or included in your a blended refreshment. 




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Tate & Lyle: Gut Health and Sweeteners

A new, first-of-its-kind study has identified unique and potentially beneficial interactions between certain low and no calorie sweeteners, including stevia, and the human gut microbiota. Tate & Lyle PLC partnered with Cryptobiotix, pioneers in preclinical gastrointestinal research, on the study.




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Consumers Seek Clarity on Low- and No-Calorie Sweeteners

“In today’s media landscape, headlines often sensationalize conflicting opinions on the role sweeteners should play in a healthy diet,” Wendy Reinhardt Kapsak, MS, RDN, IFIC president & CEO, said. 




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Pure Leaf Zero Sugar Sweet Tea

As with every bottle of Pure Leaf Iced Tea, Pure Leaf Zero Sugar Sweet Tea is made from freshly picked, high-quality black tea leaves brewed fresh for each batch – creating a smooth, woody aroma with a level of sweetness.




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Naked Brand Lower Sugar Smoothies

Crafted for consumers looking for a smoothie with fewer sugars, the new Naked Lower Sugar Smoothies offer 50% lower sugar in an array of flavors including Berrylicious, Glorious Greens and Tropical Sunrise.




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Scouting Opportunity in Sugar Reduction

“Texture and color influence the perception of sweetness. So, it is not just about the texture and physical attributes of the sugars but also of preparing the base ingredients in ways that can enhance the sensory experience of the food product," said Kantha Shelke, PhD, CFS principal of Corvus Blue, LLC. “Processing techniques, such as caramelization, roasting, drying/dehydrating, and fermentation can help enhance sweetness without the need for sugar, too."




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Nixie Organic Zero Sugar Sodas

Nixie introduced Classic Cola, Root Beer, and Ginger Ale sodas that are better for you, and better for the planet, demonstrating that beverages can be made with healthy ingredients and still taste good. 




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Sweegen: Reduced-Sugar Beverages

Sweegen will be debuting Tastecode™ Natural Flavor Technologies, taste tools that allow brands to unlock the code to delicious tastes consumers love by addressing specific taste challenges and optimizing the sensory experience at the molecular level.




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Batory Foods: Sweetener Solutions

Focusing on the beverage industry, Batory will highlight its wide-ranging natural sweeteners and specialty ingredients, while also demonstrating its advanced custom blending capabilities.




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Shakeology 0g Added Sugar Superfood Shakes

Shakeology 0g Added Sugar flavors replace organic cane sugar with the high-grade stevia sweeteners, chosen to deliver a clean taste that is similar to sugar without a stevia aftertaste.




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Seeking Physical and Mental Benefits from Nutrition Bars

Over the years, bars increasingly focused on health, meal replacement, weight management, and energy. But indulgent branding and product formulations are on the rise again. This turn toward the more extravagant can pave a lucrative path for innovative bar makers.




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Supergreen Tonik, Red Tonik to Combat Brain Fog, Muscle Weakness

The formula has effectively relieved brain fog, helped combat daily fatigue and muscle weakness, and with 100% transparent full ingredient labeling, including how much to take.




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AIDP: Better Brain Health

AIDP, Inc. is pleased to announce the clinical study publication “A Magtein®, Magnesium L-Threonate, Based Formula Improves Brain Cognitive Functions in Healthy Chinese Adults”, in Nutrients on Dec. 8, 2022.




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Kyowa Hakko: NEXTY Award Finalist

Kyowa Hakko USA is excited to announce the launch of CENTR Enhanced sparkling water, a functional beverage with a blend of nootropic and adaptogenic ingredients that includes its Cognizin® citicoline.




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Van Drunen Farms: Top Trends

Using the top 2023 trends as your innovation guide is a way to overcome the overwhelm. Plus, keeping current trends in the food and beverage industry top of mind can help you create products that satisfy shifting consumer wants and needs.




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A Vision of the Future for Eye-Health Ingredients

It is estimated that about 90 million of the 142 million Americans above age 40 are experiencing vision problems, and this population could double by 2050. “For far too long, eye health has received inadequate public health attention, despite good vision being essential to most people’s overall health and well-being,” says Steven Teutsch, former chief science officer for the Los Angeles County Department of Public Health.




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Kemin: Health-Forward Solutions

Kemin Industries will exhibit at SupplySide East on Tuesday, April 18, and Wednesday, April 19, in Secaucus, N.J. Attendees are invited to Kemin Human Nutrition and Health’s Booth #500 to learn about the company’s latest health-forward functional ingredients.




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Tecton Ketone Hydration

The non-carbonated beverage is sugar- and caffeine-free, and contains 10g of exogenous ketones, which fuel human cells more efficiently than glucose (sugar).




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Zurge Proprietary Coffee Blend

CognatiQ® is derived from coffee fruit and has been clinically shown to increase levels of neuroprotein (BDNF), a key neuroprotein involved in overall brain health and vital to learning, memory, and higher thinking. 




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Kemin: Better-for-You Benefits

Kemin Human Nutrition & Health offers a portfolio of functional ingredients sourced from around the world to deliver a wide range of science-backed health solutions. From immunity to cognition, sleep, vision, gut health and more, Kemin offers many innovative solutions to elevate your next formulation.




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Kyowa Hakko USA: Brain Health, Focus

Join the celebration at SupplySide West on October 25th at 3 p.m., where Kyowa Hakko USA will host a special event in its booth #4165. Stop by for cake and a toast as it marks this exciting milestone.




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Nutrition21: Cognitive Health

Nutrition21, LLC, an Everwell Health company, shared new insights into the cognitive health category and noted that the sector is poised to be one of the fastest growing health areas of the year.




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PLT Health Solutions: Functional Beverages

PLT markets more than a dozen water-dispersible and water-soluble solutions, primarily botanical ingredients across key health categories. At IFT, PLT will be focusing on three major health and wellness segments: energy, active nutrition and stress/mood management.




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Combining AI Technology with Functional Ingredients for Personalized Nutrition

Prepared Foods interviews Rachel Yarcony, founder and CEO of myAir, Ltd. Yarcony pioneered the myAir system, an AI-driven personalized platform that combines advanced technology with functional ingredients to offer tailor-made nutrition that “enhances stress resilience.”




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Quadra Ingredients: Ingredient Solutions, Source

France’s Nexira, a world leading supplier of acacia gum, has designated Quadra Ingredients, Vaudreuil-Dorion, Quebec, as Nexira’s exclusive Canadian distributor, effective April 1, 2021. This will replace a former agreement with L.V. Lomas. 




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How Trending Ingredients Influence the Gut Microbiome on a Molecular Level

Ingredients that affect gut health are characterized as prebiotics, probiotics, synbiotics, and newly defined “postbiotics.” Ongoing research is elucidating the mechanisms by which these ingredients confer health benefits, demonstrating how trending ingredients such as fiber affect the gut microbiome on a molecular level, by interaction with microorganisms either directly or within intestinal cells. 




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New, Established Sources are Pushing Fiber Back into the Vanguard

Americans still are not meeting the recommended intake levels for dietary fiber, a nutritional failure that can lead to the development of a number of health issues down the road. The shortfall is so critical that the new “Dietary Guidelines for Americans 2020-2025” has designated dietary fiber as “a dietary component of public health concern.”




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How digestion, the Microbiome, and Gut Health Could Influence Cognition and Mental Well-Being

Mounting research into causes of dementia and cognitive decline have produced the recognition that two of the potentially modifiable risk factors into these conditions are diet and exercise. In a recent study at King’s College, London 418 adults age 65 and up were tested every two to three years over a 12-year period. Results revealed that cognitive decline and Alzheimer’s Disease were linked to levels of neural stem cell death. Importantly, underlying which was low levels of vitamin D, carotenoids, and lipids




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EverGrain: On-Trend Fiber, Protein

EverGrain Ingredients, a barley fiber and protein ingredient company backed by Anheuser-Busch InBev, offers ingredients that aim to enable a new benchmark for limited water use, emissions, and land use while ensuring better nutrition and taste. 




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Tate & Lyle: Interactive Innovation

Tate & Lyle, a leading global provider of food and beverage ingredients and solutions, invites Institute of Food Technologists (IFT) FIRST attendees to experience its full suite of ingredients and solutions by visiting the Interactive Kitchen experience located at booth #S-0600.




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Toufayan Hearth Baked Keto Breads

The Keto Pita and Keto Flat Bread both pack 7g of protein and 13g of fiber per serving with 18g of carbohydrates and zero sugars.  




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Cargill: Personal Health, Planet Health

At the 2022 International Baking Industry Exposition, Cargill showcased its commitment to the bakery industry with new solutions that offer improved functionality and address prevailing consumer trends around personal and planetary health.




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FI-BEING, Better-For-You Hard Candy

FI-BEING comes in the form of a hard candy that maintains the flavor experience of Morinaga products. Each serving of FI-BEING provides 39% of the daily recommended dietary fiber intake.




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BENEO: More Fiber, Less Energy

The company is increasing global capacity for its prebiotic chicory root fibers by 30%, with a 90 million Euro investment ($88.9 million USD) in its production plant in Pemuco, Chile. Simultaneously, officials expect plant processing and technology improvements will help the Pemuco operation reduce energy consumption by 35%.




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Omya: Natural, Clean Label

Mineral expert Omya used Fi/Hi Europe to showcase a range of natural ingredients that address processing challenges while also offering health benefits.




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Beneo: Reduce Sugar

BENEO has expanded its ingredients portfolio with new Beneo-scL85, a short-chain fructooligosaccharide (scFOS). The new variant offers customers greater versatility for sugar replacement and enrichment of foods with dietary fiber.




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Tate & Lyle: Ingredient Innovation

Tate & Lyle's presence at the IFT FIRST Conference will be marked by several exciting initiatives, reflecting the company's commitment to scientific expertise and innovative ingredient solutions. 




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Ben's Original 10 Medley

Every pouch of Ben's Original 10 Medley has at least 10g of fiber from diversified sources and 10g of protein to help maintain a balanced diet while supporting good gut health.




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Ingredion: Improved Nutrition

Ingredion Incorporated used SupplySide West 2023 (SSW) to showcase creative new ways to add protein and fiber, reduce sugars, and help food and beverage manufacturers reimagine innovation to grow consumer preference.  




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Help prevent slips, trips and falls

In 2011, nearly 135,000 nonfatal fall-on-same-level incidents occurred in private industry, in addition to 111 all-industry fatalities, according to the 2014 edition of the National Safety Council’s “Injury Facts.”