y A Windshield Wiper for Motorcycle Helmet Visors By www.core77.com Published On :: A motorcyclist riding through rainy weather might coat their visor with a water repellent spray. However, they then have to travel fast enough for wind resistance to blow their visor clear. At slower speeds, their visibility remains compromised.This Bikerguard invention, created by two engineers in Slovenia, is a remote-controlled wiper blade for motorcycle helmet visors. You do have to drive two screws through the top of your visor to attach the mounting base, and you can then pop the Bikerguard on and off as needed. A wireless remote control attaches to your bike's handlebars. The POV demonstration does seem convincing:The developers claim that motorcycle police bodies in Slovenia, Hungary and Germany "are in the process of evaluating BIKERGUARD for potential integration into their motorcycle fleet." In the meantime, they sell these online for €319 (USD $339) a pop. A three-pack of replacement wiper blades runs €25 (USD $27). I wouldn't be surprised if, in the future Oakley develops a visor for runners with one of these attached. Full Article Tech|Tech Bikes|bikes
y Why Super Micro Computer Stock Sank Today By finance.yahoo.com Published On :: 2024-11-13T22:16:33Z Full Article
y Stocks to Watch Thursday: Super Micro, Coinbase, Cisco, ASML By www.wsj.com Published On :: 2024-11-14T09:52:20Z Full Article
y 3 Unstoppable Growth Stocks I'm Loading $25,000 Each Into by 2029 By finance.yahoo.com Published On :: 2024-11-13T11:30:00Z Full Article
y Coca-Cola Is a Passive Income Powerhouse, but So Is This Cash-Gushing Oil Stock That Plans to Pay Over $11 Billion in Dividends by the End of the Year By finance.yahoo.com Published On :: 2024-11-14T09:23:00Z Full Article
y Disney earnings beat as streaming profit tops estimates By finance.yahoo.com Published On :: 2024-11-14T11:40:55Z Full Article
y Super Micro Stock Could Get Delisted. What to Consider If You Own the Shares. By www.barrons.com Published On :: 2024-11-13T21:33:00Z Full Article
y 2 High-Yield Midstream Stocks to Buy Hand Over Fist and 1 to Avoid By finance.yahoo.com Published On :: 2024-11-14T10:00:00Z Full Article
y Prediction: The Trump Stock Market Rally Is Doomed for This Simple Reason By finance.yahoo.com Published On :: 2024-11-13T09:47:00Z Full Article
y I'm Selling My House and Netting $435,000. Do I Have to Worry About Capital Gains Taxes? By finance.yahoo.com Published On :: 2024-11-13T13:50:30Z Full Article
y Super Micro Stock Has Made a ‘Round Trip’ From Last Year. Where It Is Headed Next, According to History. By www.barrons.com Published On :: 2024-11-14T08:30:00Z Full Article
y 1 Top Cryptocurrency to Buy Before It Soars 16,939%, According to MicroStrategy Chief and Billionaire Michael Saylor By finance.yahoo.com Published On :: 2024-11-14T11:00:00Z Full Article
y Nvidia stock has 25% upside as it approaches an iPhone moment with its Blackwell chip, analyst says By finance.yahoo.com Published On :: 2024-11-14T03:44:58Z Full Article
y Down More Than 30%: 2 ‘Strong Buy’ Stocks at Steep Discounts By finance.yahoo.com Published On :: 2024-11-14T11:12:57Z Full Article
y If You Invested $100 In Dogecoin When The Meme Coin Launched, Here's How Much You'd Have Today By finance.yahoo.com Published On :: 2024-11-13T17:54:38Z Full Article
y This Underpriced AI Stock Is Trading For Only $20 – Could It Be The Next Nvidia? By finance.yahoo.com Published On :: 2024-11-13T16:32:02Z Full Article
y India imposes ADD on epichlorohydrin imports from 3 nations By www.fibre2fashion.com Published On :: Thu, 14 Nov 2024 15:53:02 GMT India recently imposed an anti-dumping duty (ADD) of up to $557 per tonne on epichlorohydrin imports from China, South Korea and Thailand for five years, the department of revenue said in a notification. The chemical is primarily used in the adhesive industry. The duty was imposed as the chemical was exported to India from these countries at prices below normal. Full Article Textiles
y ICE cotton rebounds from monthly low as crude oil recovers By www.fibre2fashion.com Published On :: Thu, 14 Nov 2024 15:53:02 GMT ICE cotton futures saw a slight rebound after recent lows, capped by a stronger dollar. Traders have shifted focus to the March 2025 contract, with trading volume remaining high. Crude oil's recovery offset earlier price declines, easing polyester costs. Other agricultural commodities showed mixed trends. Traders await the USDA export sales report, with attention on Chinese demand. Full Article Textiles
y Formalise Bangladesh’s textile waste management system: Experts By www.fibre2fashion.com Published On :: Thu, 14 Nov 2024 15:53:02 GMT The informal textile waste management system in Bangladesh needs to be formalised to align with the EU sustainability regulations and averting political-economic tension and labour unrest, experts have said. A government official called for technology transfer, financing and a national strategy for textile circularity. The next five years would be crucial, the EU Delegation to Bangladesh said. Full Article Textiles
y Canada’s Lululemon & Disney unveil magical limited-edition collection By www.fibre2fashion.com Published On :: Thu, 14 Nov 2024 15:53:02 GMT Lululemon and Disney have launched a 34-piece limited-edition collection blending Disney nostalgia with Lululemon's performance and casual styles. The 'Happily Ever Active' campaign celebrates movement with ambassadors like NBA's Jordan Clarkson and Olympian Colleen Quigley. The collection is available online and in stores worldwide, featuring items like Align Tights and the Define Jacket. Full Article Fashion
y ITMA ASIA + CITME Singapore 2025 almost fully sold By www.fibre2fashion.com Published On :: Thu, 14 Nov 2024 17:03:02 GMT ITMA ASIA + CITME 2025, set for October in Singapore, has nearly sold out its 60,000 sqm exhibition space with strong interest from 731 global tech providers. The event, supported by CEMATEX and CTMA, will showcase innovations tailored for Asia’s growing textile hubs. Key sectors include finishing, spinning, and knitting, highlighting sustainable tech and automation trends. Full Article Textiles
y China’s new fiscal plans unlikely to immediately boost growth: Fitch By www.fibre2fashion.com Published On :: Thu, 14 Nov 2024 17:03:02 GMT China’s latest fiscal announcements seem aimed at addressing medium-term structural impediments to economic growth from strained local government finances, but are unlikely to immediately boost or offset deflationary risk, Fitch Ratings said. It expects a budget deficit of 7.1 per cent of GDP this year. It believes fiscal stimulus will remain incremental and responsive to downside risks. Full Article Textiles
y Global cotton prices steady amid marginal decreases in key markets By www.fibre2fashion.com Published On :: Thu, 14 Nov 2024 17:03:02 GMT Global cotton markets saw slight declines and stabilisation in recent weeks, with NY/ICE December futures trading between 67–75 cents/lb since June, now at 71 cents/lb. The global A Index dipped from 85 to 83 cents, while China's index dropped from 101 to 97 cents due to a weaker yuan. Indian and Pakistani spot prices also declined, but both rupees remained stable against the dollar. Full Article Textiles
y UK's Burberry launches first virtual scarf try-on for holiday campaign By www.fibre2fashion.com Published On :: Thu, 14 Nov 2024 17:03:02 GMT Burberry has introduced its first virtual scarf try-on experience in its ‘Wrapped in Burberry’ holiday campaign. Partnering with AR provider WANNA, the immersive experience lets customers view iconic Burberry scarves in real-time, with over 50 styles and two classic options. Available online and in select stores, customers can share images and directly access product pages for purchases. Full Article Fashion
y Finnish company Valmet expands IQ Quality Control System By www.fibre2fashion.com Published On :: Thu, 14 Nov 2024 17:03:02 GMT Valmet has expanded its IQ Quality Control System by launching four new measurements for raw material components, colour, and ash content. These innovations help optimise resource usage, reduce carbon footprints, and improve product quality. The new measurements include IQ Transmission Spectrum, IQ Reflection Spectrum, IQ Color, and IQ Total X-ray. Full Article Technical Textiles
y Web Industries to showcase nonwoven materials solutions at Hygienix By www.fibre2fashion.com Published On :: Thu, 14 Nov 2024 17:03:02 GMT Web Industries will showcase its nonwoven materials solutions for medical, personal care, and home care markets at Hygienix 2024, held November 18-21 in Nashville. The company will highlight its slitting, spooling, printing, and modular converting capabilities, offering precision converting for flexible packaging, films, and medical-grade materials. Full Article Technical Textiles
y Japan’s Wacoal Holdings reports $586.1 mn H1 revenue, down 5.2% YoY By www.fibre2fashion.com Published On :: Thu, 14 Nov 2024 17:03:01 GMT Wacoal Holdings has reported revenue of ¥90,167 million (~$586.1 million) in H1 2024, down by 5.2 per cent YoY. Gross profit fell 4.9 per cent to ¥51,056 million (~$331.86 million). Domestic revenue dipped 4.8 per cent to ¥45,006 million, while overseas revenue declined 1.4 per cent to ¥34,549 million. The company’s business profit was ¥2,304 million, down 39.6 per cent YoY in its overseas segment. Full Article Apparel/Garments
y India’s Gokaldas Exports' Q2 FY25 income up 85%, profit grows 19% YoY By www.fibre2fashion.com Published On :: Thu, 14 Nov 2024 17:03:01 GMT Gokaldas Exports has reported an 85 per cent YoY revenue increase in Q2 FY25, with total income reaching ₹941.8 crore (~$111.6 million) and PAT at ₹28.2 crore, a 19 per cent rise. EBITDA grew 48 per cent to ₹82.4 crore (~$9.77 million), though margins declined by 222 bps to 8.7 per cent. H1 FY25 revenue surged 82 per cent to ₹1,881.5 crore (~$223.0 million), with PAT slightly down by 2 per cent YoY. Full Article Apparel/Garments
y Germany’s H&M teams up with Glenn Martens for 2025 designer collection By www.fibre2fashion.com Published On :: Thu, 14 Nov 2024 17:03:01 GMT H&M is partnering with Glenn Martens for an Autumn 2025 collection. Known for merging streetwear and couture, Martens joins a line of iconic designers H&M has collaborated with since 2004, when it launched its first designer collection with Karl Lagerfeld. This initiative has made top-tier fashion accessible, reflecting each designer’s unique vision and values across two decades of partnerships. Full Article Apparel/Garments
y Everything Old Is New Again By www.kmworld.com Published On :: Fri, 06 Sep 2019 12:00:00 EST I'm entranced by old technologies being rediscovered, repurposed, and reinvented. Just think, the term artificial intelligence (AI) entered the language in 1956 and you can trace natural language processing (NLP) back to Alan Turing's work starting in 1950. Text analytics has its antecedents in data mining. Data mining itself has a long history, all the way back to Thomas Bayes, who died in 1761, and his eponymous theorem that still informs algorithms regarding inference, probability, and predictions. Full Article
y Text Analytics and Natural Language Processing: Knowledge Management?s Next Frontier By www.kmworld.com Published On :: Sun, 08 Sep 2019 11:00:00 EST Text analytics and natural language processing are not new concepts. Most knowledge management professionals have been grappling with these technologies for years. From the KM perspective, these technologies share the same fundamental purpose: They help get the right information to employees at the right time. Full Article
y Key Considerations in Maximizing the Value of Cognitive Search By www.kmworld.com Published On :: Fri, 04 Oct 2019 12:00:00 EST I am a firm believer in The 7 Habits of Highly Effective People, by Stephen Covey. If you've not read this book, it is worth the time. I mention this because my focus at BA Insight is around Covey's second habit, which is, "Begin with the end in mind." Seems simple, right? Well it is, but it's also quite rare. When approaching any enterprise search project, at any phase, I always try to come back to this idea. What is success? When are we done? What does finished look like? These are all different ways of saying, "Make sure you have goals!" Full Article
y A Best Practice Approach to Insight Engines: 5 Levels of Insight Engine Maturity By www.kmworld.com Published On :: Fri, 04 Oct 2019 12:00:00 EST Enterprise search projects start with intentions to provide ?Google for our organization' but too often fail to deliver on that promise. In our experience, these projects fail due to a lack of sustained effort and governance. The commercialization of next-generation search technologies allows you to fulfill this promise if you take a systematic approach to implementation. Full Article
y 3 Things to Know Before Starting Your AI Journey By www.kmworld.com Published On :: Fri, 04 Oct 2019 12:00:00 EST AI-Powered Search Engines?referred to as "Insight Engines" by Gartner and "Cognitive Search" by Forrester?can deliver significant value to organizations these days, provided certain risks are avoided. Full Article
y AI Guidelines for Businesses: Using AI in Your Own Company By www.kmworld.com Published On :: Fri, 04 Oct 2019 12:00:00 EST Artificial intelligence (AI) is one?if not the?key technology of our decade. Technological advances in this field are not only fundamentally changing our economies, industries and markets, but are also exerting enormous influence on traditional business practices, many of which will disappear, while others will be transformed or completely reinvented. Full Article
y Transform Customer Service With Next-Gen Knowledge: Why and How By www.kmworld.com Published On :: Wed, 06 Nov 2019 12:00:00 EST The consumer has spoken. Forrester Research asked 5,000 of them, "What created the biggest pain when you contacted a business for customer service?" They answered lack and consistency of agent knowledge, followed by the difficulty of finding relevant answers on company websites. So, what is driving this dissatisfaction? Full Article
y Worker Injured by Falling Pipe Should Have Been Granted Summary Judgment By ww3.workcompcentral.com Published On :: Thu, 14 Nov 2024 00:00:00 -0800 A New York appellate court ruled that a worker injured in an accident caused by a falling pipe should have been granted summary judgment on his Labor Law claim. Case: Jara-Salazar… Full Article
y Supreme Court Upholds Finding of Compensability for Worker's Knee Injury By ww3.workcompcentral.com Published On :: Thu, 14 Nov 2024 00:00:00 -0800 West Virginia’s Supreme Court upheld a finding of compensability for a worker with a knee injury. Case: P&G Tabler Station v. Hiett, No. 23-703, 10/30/2024, published. Facts: David Hiett worked for P&G Tabler… Full Article
y WCRI Webinar to Review Study of Attorney Impact By ww3.workcompcentral.com Published On :: Thu, 14 Nov 2024 00:00:00 -0800 The Workers Compensation Research Institute is holding a webinar on Nov. 21 to discuss findings from a recent study of the impact of attorney representation on claim payments. Bogdan Sayvch The… Full Article
y Roofing Worker Gets Enhanced Award for Employer's Safety Violation By ww3.workcompcentral.com Published On :: Thu, 14 Nov 2024 00:00:00 -0800 An Ohio appellate court upheld an enhanced award of benefits to an injured roofing worker for his employer’s violation of a specific safety requirement. Mauricio Rivera worked for Prime Roof Solutions… Full Article
y Ganezza’s Visual Identity: A Dynamic Branding Journey By abduzeedo.com Published On :: Wed, 13 Nov 2024 15:00:47 +0000 Ganezza’s Visual Identity: A Dynamic Branding Journey abduzeedo1113—24 Explore Ganezza’s vibrant branding and visual identity, designed by Turan Ramazanli, that captures energy and warmth. Ganezza, a home furnishings retailer based in the Netherlands with locations in Schiedam and Amsterdam, has recently unveiled a striking new visual identity designed by Turan Ramazanli. This rebrand perfectly encapsulates Ganezza’s modern, inviting essence while enhancing its presence in the competitive home decor market. Color Palette: Warmth and Creativity in Every Shade A key element of Ganezza’s new identity is the vibrant color palette. Orange dominates, chosen for its warmth and ability to evoke feelings of happiness. This friendly, playful hue transforms spaces, making them feel full of energy and life. It’s a strategic choice, as the color not only conveys optimism but also aligns with Ganezza’s commitment to creating lively environments through their furnishings. Balancing the bright orange are complementary tones that maintain the brand’s sophistication while allowing for moments of visual excitement. The palette is designed to be memorable, setting Ganezza apart in the home furnishings sector. Typography and Iconography: Cohesion in Every Detail Typography in Ganezza’s branding strikes a harmonious balance between modernity and accessibility. The typeface selection reflects a dynamic personality, making every written element clear and engaging. Icons, custom-designed to pair seamlessly with the typeface, enhance the brand’s visual language, emphasizing simplicity and cohesiveness. This thoughtful integration of type and iconography ensures that Ganezza’s messaging is as visually appealing as it is easy to digest. Every design decision contributes to a brand identity that feels both unified and versatile, adaptable to various marketing materials and store environments. Design Philosophy: More Than Just Looks Turan Ramazanli’s approach goes beyond aesthetics. The visual identity was created with Ganezza’s core values in mind: quality, creativity, and exceptional customer service. By combining visual elements that evoke emotion with a functional, user-friendly design, the rebrand speaks to Ganezza’s mission of transforming spaces through high-quality, stylish furnishings. The branding is both bold and welcoming, capturing the attention of a design-savvy audience while remaining approachable to everyday shoppers. It’s a reminder that effective visual identities don’t just look good—they communicate a brand’s story and values effortlessly. For designers, Ganezza’s visual identity offers a masterclass in creating a cohesive brand experience. To explore more of Turan Ramazanli’s work, visit behance.net/X_Turan_X. Branding and visual identity artifacts Full Article
y Bien-Être Simple’s Vibrant Branding and Web Design by Impulso By abduzeedo.com Published On :: Wed, 13 Nov 2024 15:09:06 +0000 Bien-Être Simple’s Vibrant Branding and Web Design by Impulso abduzeedo1113—24 Explore Bien-Être Simple’s engaging branding and web design by Studio Impulso, blending accessibility and modern aesthetics. Bien-Être Simple (BÊS) has long been a trusted source for accessible content on mental and physical health. Recently, the media platform underwent a comprehensive rebrand led by Studio Impulso, transforming its digital presence with a vibrant, fresh, and friendly identity. The result is a visual language that breaks down barriers, ensuring health topics remain approachable and free from stigma. Studio Impulso’s primary goal was to redefine how Bien-Être Simple communicates with its audience. The design had to feel like a safe, welcoming space, reflecting the platform’s mission of inclusivity. Every aspect, from the color palette to the web layout, was chosen to convey warmth and accessibility. The new branding signals that tough conversations about health can be approached with compassion and openness. Color Palette: A Mix of Vibrancy and Comfort Color plays a crucial role in this rebrand. The selected hues are bright yet calming, striking a balance between energy and comfort. Shades of blue instill a sense of trust and calm, while pops of green and yellow bring a playful edge, representing hope and vitality. This thoughtful combination ensures the platform is both visually engaging and emotionally resonant, making health topics feel less intimidating. Typography in the new design reflects a clean and modern sensibility. Sans-serif fonts dominate, chosen for their readability across screens. Paired with strategic use of bold and light weights, the text hierarchy is clear, making it easy for users to navigate the content. The font choices align with the platform’s mission: to deliver crucial information in the most digestible way possible. A User-Centric Web Experience The redesigned website, crafted by Studio Impulso, prioritizes user experience. Clean lines, intuitive navigation, and ample white space ensure that visitors can easily access articles and resources. The layout is responsive, adapting beautifully to various devices, a necessity for a platform dedicated to being universally accessible. Smooth transitions and interactive elements guide the user without feeling overwhelming. The new visual identity and web design make Bien-Être Simple a standout in the health and wellness space. It’s a masterclass in how design can drive inclusivity and encourage meaningful engagement. Studio Impulso has successfully balanced creativity with clarity, delivering a look that embodies Bien-Être Simple’s core values. For more details on this inspiring project, visit Studio Impulso’s portfolio at http://studioimpulso.com. Branding and web design artifacts Credits Art direction : @impulso.studio Website : www.studioimpulso.com Instagram : @impulso.studio Full Article
y Now you can own this rare collector’s edition book set of wildlife fine art photography By www.diyphotography.net Published On :: Wed, 13 Nov 2024 11:42:53 +0000 Wildlife photography fans now have a unique opportunity to own a true collector’s piece from renowned wildlife photographer David Lloyd. For the first time, David... The post Now you can own this rare collector’s edition book set of wildlife fine art photography appeared first on DIY Photography. Full Article news Photography Book wildlife photography
y We are giving away over $1,500 in filmmaking gear By www.diyphotography.net Published On :: Wed, 13 Nov 2024 12:56:20 +0000 We have teamed up with three amazing brands, Accsoon, Saramonic, and SmallRig, to give a lucky winner a break into the filmmaking world. A complete... The post We are giving away over $1,500 in filmmaking gear appeared first on DIY Photography. Full Article news giveaway
y The Mambapod is a compact tripod you can mount anywhere By www.diyphotography.net Published On :: Wed, 13 Nov 2024 14:26:18 +0000 Mini tripods have become increasingly popular over the last few years. They’ve become a versatile and invaluable part of many creators’ kit bags. There are... The post The Mambapod is a compact tripod you can mount anywhere appeared first on DIY Photography. Full Article Gear Gear Announcement kickstarter tripod
y From burnout to breakthrough: Five key steps to breaking the creative block By www.diyphotography.net Published On :: Wed, 13 Nov 2024 15:52:08 +0000 For many of us creative folks, periods of low inspiration and creative block are inevitable. Max Kent also felt disconnected from his craft, but found... The post From burnout to breakthrough: Five key steps to breaking the creative block appeared first on DIY Photography. Full Article Inspiration inspiration
y Bluetti’s new Elite200 V2 wants to power your camera gear on location By www.diyphotography.net Published On :: Wed, 13 Nov 2024 18:40:36 +0000 Finding power on location can be tough, especially when those locations are out in the middle of nowhere. It’s been getting a lot easier in... The post Bluetti’s new Elite200 V2 wants to power your camera gear on location appeared first on DIY Photography. Full Article news Bluetti Gear Announcement power
y Reversed Logotype By jontangerine.com Published On :: Mon, 24 May 2010 07:48:51 PDT This image shows a particular optical illusion that confronts us every day. Notice the difference between the black text on a white background and the reverse. With reversed type — light text on a darker background — the strokes seem bolder. Black text on white is very familiar, so we can be forgiven for thinking it correctly proportioned. For familiarity’s sake we can say it is, but there are two effects happening here: The white background bleeds over the black, making the strokes seem thinner. With reversed type the opposite is true: The white strokes bleed over the black, making it seem bolder. Punched, backlit letters on a sign outside the Nu Hotel, Brooklyn. One of the most obvious examples of this is with signs where the letters are punched into the surround then lit from inside. In his article, Designing the ultimate wayfinding typeface, Ralph Herrmann used his own Legibility Text Tool to simulate this effect for road and navigational signs. One might say that characters are only correctly proportioned with low-contrast. Although objective reality hails that as true, it isn’t a good reason to always set type with low contrast. Type designers have invariably designed around optical illusions and the constraints of different media for us. Low-contrast text can also create legibility and accessibility problems. Fortunately, kind folks like Gez Lemon have provided us with simple tools to check. As fascinating as optical illusions are — the disturbing, impossible art of Escher comes to mind — we can design around reversed body type. On the Web, increasing tracking and leading are as simple as increasing the mis-named letter-spacing and line-height in CSS. However, decreasing font weight is a thornier problem. Yes, we will be able to use @font-face to select a variant with a lighter weight, but the core web fonts offer us no options, and there are only a few limited choices with system fonts like Helvetica Neue. Reversing a logotype For logotype there are plenty of options, but it makes me slightly uncomfortable to consider switching to a lighter font for reversed type logos. The typeface itself is not the logotype; the variant is, so switching font could be tricky. Ironically, I’d have to be very sure that that was no perceivable difference using a lighter weight font. Also, with display faces, there’s often not a lighter weight available — a problem I came across designing the Analog logo. The original Analog logo seen here is an adapted version of Fenway Park by Jason Walcott (Jukebox Type). The logotype worked well when testing it in black on white. However, I wanted a reversed version, too. That’s when I noticed the impact of the optical illusion: (Reversed without any adjustment.) It looked bloated! Objective reality be damned; it simply wouldn’t do. After a few minutes contemplating the carnage of adjusting every control point by hand, I remembered something; eureka! (Reversed then punched.) Punching the paths through a background image in Fireworks CS4 removed the illusion. (Select both the path and the background then using Modify > Combine Paths > Punch.) Is this a bug? I don’t know, but if it is, it’s a useful one for a change! Modify > Combine Paths > Punch in Fireworks CS4. N.B. I confess I haven’t tested this in any other Adobe products, but perhaps you will be so bold? (’scuse the pun. :) Matthew Kump mentions an Illustrator alternative in the comments. I grinned. I was happy. All was well with the world again. Lovely! Now I could go right ahead and think about colour and I wouldn’t be far from done. This is how it emerged: A final note on logotype design & illusions Before we even got to actual type for the Analog logo, we first had to distill what it would convey. In our case, Alan took us through a process to define the brand values and vision. What emerged were keywords and concepts that fed into the final design. The choice of type, colour, and setting were children of that process. Style is the offspring of meaning. I always work in greyscale for the first iterations of a new logo for a few simple reasons: The form has to work independently of colour — think printing in greyscale or having the logo viewed by people with a colour-impairment. It allows for quick testing of various sizes — small, high contrast versions will emphasise rendering and legibility issues at screen resolutions, especially along curves. I like black and white. :) I realise that in this day and age the vast majority of logos need to perform primarily on the Web. However, call me old-fashioned, but I still think that they should work in black and white, too. Brands and display faces emerged with consumer culture during the 19th Century. Logotypes were displayed prominently in high streets, advertising hoardings, and on sign boards. In many instances the message would be in black and white. They were designed to be legible from a distance, at a glance, and to be instantly recognisable. Even with colour, contrast was important. The same is true for the Web today; only the context has changed, and the popularity of logomarks and icons. We should always test any logo at low resolutions and sizes, and the brand must still have good contrast (regardless of WCAG 2.0) to be optimal. A combination of colour and form works wonders, but in a world of a million colours where only a handful are named in common parlance, having the right form still seems a smarter choice than trying to own a palette or colour. A final word This article was prompted by a happy accident followed by a bit of reading. There are many references to optical illusions in design and typography books. The example image at the start of this article was inspired by one found in the excellent Stop Stealing Sheep and Find Out How Type Works by Erik Spiekermann and E.M. Ginger. There’s also plenty of online material about optical or visual illusions you can dive into. There’s also more on . Oh, and don’t forget the work of M. C. Escher! Human eyes are amazing. In two sets of watery bags we get a wide-angle lens with incredibly sharp focus and ridiculous depth of field. Apparently our brain is even clever enough to compensate for the lag in the signal getting from retina to cortex. I know next to nothing about ocular science. Spending a morning reading and thinking about optical illusions, and contemplating my own view here in the garden office is pretty awe-inspiring. If only my photographs were as good as my eyes, illusions or no. Full Article
y BIG NEWS: My custom Lightroom presets are now available and 50%... By blog.verneho.com Published On :: Mon, 19 Dec 2016 08:03:45 -0500 BIG NEWS: My custom Lightroom presets are now available and 50% off for a limited time with discount code HOLIDAY50. Link in profile! This collection includes two styles (Everyday and Clean) that I use to edit every shot on this feed. I can’t wait to see what you all do with them! Stay tuned to my upcoming tutorials on how to put the presets to good use. ???? (at Toronto, Ontario) Full Article
y Thanks for all the positive support and reception to my... By blog.verneho.com Published On :: Mon, 19 Dec 2016 17:09:05 -0500 Thanks for all the positive support and reception to my Lightroom presets so far, especially to those who pulled the trigger and became my first customers! I’d love to hear your feedback once you try them out! . Still time to enter the giveaway or to take advantage of the 50% sale! See my last post for full details and the link in my profile. ❤️ (at Toronto, Ontario) Full Article