When running a small business, there are a lot of things to focus on. Making sales, finding new customers and motivating your employees are among them; however, keeping your business secure from cyberattacks might take precedent over of all of them.

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Your 6-Step Guide to Successful Project Management

1. Define your goal and get buy-in from all project team members.

As you do this, you will want to determine each team member’s role and responsibilities. In this step, also consider how the project will affect your company and how you’ll measure the projects impact.

2. Determine the project deliverables.

What key tasks do team members need to accomplish to move the project along the path to completion? You will also need to identify which deliverables depend on other deliverables, so you can establish a timeline that puts tasks in a logical order.

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If you want to ensure new customers are able to find your business, then you need to know how to optimize your business for voice search, which is becoming one of the most popular ways of searching.

Voice search is not quite taking over the search world yet—but it is getting closer. Last year, more than half (58%) of consumers used voice search to find local business information, according to BrightLocal’s Voice Search for Local Business Study 2018. Almost half (46%) of voice search users searched for a local business daily; 28% used voice search to search for a local business about once a week.

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If you own or are employed by a small business—and are among the approximately 38 million people in the U.S. with no access to a retirement plan at work—you may be interested in a new U.S. Department of Labor (DOL) rule set to take effect Sept. 30, 2019.

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Effective Aug. 19, the Small Business Administration (SBA) is raising its monetary-based small business size standards for inflation by an average of 8.4%, an adjustment that the administration expects will allow 90,000 additional companies to participate in its loan and contracting programs. The SBA said that this increase could result in $750 million more total contracts awarded to small businesses and as much as $65 million more in small business loans.

In order to be considered a small business under current SBA guidelines, most general, heavy and civil construction companies cannot have more than $36.5 million of average annual sales receipts.

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Online security was a big topic in the past week.

Of course, news broke mid-week about the big Capital One data breach. And we talked about how you can deal with that as a small business owner and entrepreneur. There’s a good chance your data was compromised in the attack in some way so be sure to do a little digging to find out how you should respond but not overreact.

And that brings us to another bit of news we learned this week, and that’s how small business owners feel about their own cyber security.

In the 2019 SMB Cyberthreat Study from Keeper Security, we learned that nearly 2/3 of small business owners do not feel threatened by a cyber attack. However, that same survey found that 2/3 of small business owners have been victims of a cyber attack in some way.

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Since its inception in 1994, Amazon.com has grown from a small online bookseller to an online retail juggernaut. In the second quarter of 2019, Amazon facilitated $63.4 billion in sales of everything from telescopes to toothpaste. It’s a ubiquitous part of the American business landscape, and that can either work for or against a small business owner.

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Running a small business or being self-employed can offer flexibility, freedom and control over your earning potential. While the perks are plentiful, there’s one thing thats usually missing when you own a small business: an employer-sponsored retirement plan.

Self-employed people do not have 401(k)s, and small business owners tend not offer them, citing the time and cost to set up and administer them. The good news is there are several other retirement plan options available to small business owners. If you have yet to begin saving for retirement as an entrepreneur, here is how you can change that.

Small Business Retirement Plan Basics

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To say the United States has many small businesses would be an understatement — according to JP Morgan Chase & Co., more than 99% of Americas businesses are included in this category. Collectively, they contribute $5.9 trillion dollars to the economy every year.

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As is common in many aspects of life, there are lessons we learn that we wish we’d known sooner. When it comes to being a small business owner there are insights you can only gain from gathering years of experience. That is why it’s important to surround yourself with people that know things you don’t.

Here are a few tips from successful small business owners.

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A lack of available workers will make the holiday season a challenge for companies of all sizes. Some of the bigger retailers have already begun ramping up their seasonal hiring efforts. That puts more pressure on small business owners to figure out how to meet their holiday season employee needs sooner rather than later.

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If you run a small business, security is probably near the top of your priority list—and if it’s not, it should be. Businesses are the most common targets for cyberattacks, and the consequences of having data stolen can be huge ever since the passage, implementation, and consequences of the GDPR (General Data Protection Regulation) in Europe.

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A new free analytics tool introduced on Sept. 10 by the Atlanta-based lending platform Kabbage analyzes the live data of more than 200,000 companies in an effort to give small business owners a way to assess how their businesses are performing in real time. It’s daring to meet the demands of the ever-changing world of small business.

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Graphic design is an essential aspect of any marketing campaign or emerging business. You can't brand a business without design tools. When you are starting a business, contracting designers for a website, marketing materials, flyers, a logo, and countless other business expenses can add up fast. At some point, you have to be willing to take on some of the creative challenges yourself.

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Embedded Financial Services is the Future

Another group of companies to watch are those that focus on one particular vertical. They can build out capabilities unique to a particular industry and while they will not have broad data sets they can go very deep within a vertical. Shopify is a good example of this as they become the go to platform for ecommerce companies. They have functionality they call Shopify Manage which is billed as the mission control for your business, wherever you go available on desktop or mobile. They also have Shopify Capital for lending and Shopify Payments.


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Selling a small business for the maximum value to the right purchasers on the right terms can be a tremendous challenge, even for experienced business owners. Buying and selling an existing company is a complex process, but one that should be demystified. At its most basic level, the process is straightforward, just like the purchase of a single item. The small-business owner sells the object (in this case, their own business) to a potential buyer for an agreed-upon price and mutually acceptable terms. Yet, as always, the devil is in the details -- in this case how the deal is structured.

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In other words, press coverage is priceless, but where do you start? To find out more, we asked 16 marketing experts and entrepreneurs to share interesting and cost-effective ways to get media coverage.

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Learn how the easy availability of big data can help SMBs compete with big businesses.

- Data is now easier to collect and cheaper to host, making it accessible to nearly every business.
- The availability of data helps small businesses compete against big corporations, but they may still struggle to use that data in practical ways.
- Three ways small businesses can use big data to grow include checking on credit data about your business, monitoring supply chain data, and keeping an eye on artificial intelligence and automation innovations.

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If you run a small business for a long time, you will probably need to navigate through a lot of major changes. Members of the online small business community are very familiar with these shifts. From getting started to deciding when to retire, here are some valuable insights for making big changes in your business.

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The loyalty to the series clearly inspired a smart pitch, because it didn't take long for the Sharks to warm up to the idea. Plus, offering cold beers in customized Kanga coolers didn't hurt.

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As companies like Amazon, Walmart, and Target begin to dazzle us with the growing possibility of same-day delivery, it’s becoming harder for small businesses to compete in ways that provide the same speedy delivery without relying on high-emission forms of commercial storage or transportation options like renting space in large warehouses and air delivery.

That is all now changing thanks to an organization called Ohi—a US-based warehousing and delivery service that allows small businesses to offer speedy, sustainable delivery options.

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Small business owners have plenty of changes to deal with as 2020 begins — higher labor costs for many companies and some owners will discover that they have to comply with new laws that aren’t on the books in their own states.

As of Jan. 1, there are higher minimum wages in a quarter of the states and new federal overtime rules. The IRS has new W-4 forms owners will need to get used to. Plastic bags are on their way out at stores and other businesses in a growing number of places around the country. And California has new laws on freelancers and consumer privacy that can affect out-of-state companies.

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Small business pay checks are growing at a fast pace as job gains slow

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As of Jan. 1, there are higher minimum wages in a quarter of the states, and new federal overtime rules. The IRS has new W-4 forms owners will need to get used to. Plastic bags are on their way out at stores and other businesses in a growing number of places around the country. And California has new laws on freelancers and consumer privacy that can affect out-of-state companies.

A look at a handful of the 2020 changes in federal, state and local laws and regulations:

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The start of a new year provides the perfect opportunity for business owners to set new goals and find unique ways to improve their operations. There are plenty of different options for your 2020 resolutions, from shoring up your finances to organizing your online presence. Here are some suggestions and tips from members of the online small business community.

Grow Your Savings with Money New Mindset
If one of your resolutions for 2020 is to save more money for your business, you may need to shift your mindset. So how can you look at things a bit differently in the new year? Jamie T. Wiseman of Miss Millennia Magazine explores a handful of mindset shifts in this post.

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Small businesses are the lifeblood of the U.S. economy and account for 99.7% of all employers.
Small businesses work with large enterprises as vendors, customers, competitors or partners.
Large businesses can learn from small business ingenuity, innovation, agile management, customer service, workplace culture and diversity.

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The first weekly roundup of 2020 starts with some motivational quotes to get you up and running for the new year.

Once you are all pumped up, an article about the economy should also get you excited. The report says all 50 states have improved their GDP since the 2016 election. And if the rally of the stock market on January 2, 2020 is an indicator of things to come you can expect even better numbers.

The optimism for the coming year is also being shared by business leaders. Over two thirds or 76% of them say they see similar or more profits in 2020. The data comes as part of a survey that polled 940 business owners in this article.

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While cyberattacks facing large corporations and government entities may dominate headlines, small businesses are victim to the majority of cybersecurity breaches. In fact, nearly half of small businesses in the United States suffered a cyberattack in 2017, according to a recent study.

Cybersecurity attacks are constantly evolving to accommodate the latest technologies. Small businesses contend with several existing and emerging internet-related threats, including malware, ransomware, phishing and botnet infections.

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If you have a small business, it is essential to keep up with the latest trends in technology, marketing, customer service and other areas that affect your business. Each business is unique, so every trend doesn't necessarily impact you equally. However, all major trends do influence your customers' expectations, so it is good to be up to date.

Here are some of the most significant trends I'm currently seeing that will impact small businesses in 2020 and beyond.

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One of the great things about being in business these days – whether it is having a side hustle or a retail store or an online business – is that there is just so much free help available.

To wit: Last week, I held my most popular webinar ever (almost 4,000 people registered!) for SCORE, called 7 Steps to Starting on a Shoestring. SCORE is an amazing organization; more than 10,000 business volunteers who can help and mentor you (physically or virtually) on almost any aspect of your business – marketing, sales, taxes, whatever. And, like my webinar, many of SCOREs offerings are free.

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A lot of small businesses appear to be doing just that though. In fact, the National Federation of Independent Businesses found that tax compliance costs are 67 percent higher for small businesses than larger ones.  They add up to $18-$19 billion per year across the U.S small business environment.

With the complexity of filing taxes quickly each year, many small business owners miss deductions that can help lower their tax burden.

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The deadline for filing taxes in the United States is eight weeks away, but new research has shown that small businesses are already being hit by tax season–related cyber-attacks.

Research conducted by Proofpoint indicates that attackers are aggressively jumping into tax season, with the deployment of two main attack strategies.

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What are the big marketing trends impacting small business? I turned to industry experts for insight. Below are seven trends that small businesses in particular should pay attention to.

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While small businesses make a huge impact when put together, individually they are often operating on small budgets. Which means small business owners need to be aware of every penny.

If you look at the worldwide cost of bad data, it is overwhelming. $3.1 trillion. If you operate a small business, you might just brush that huge number off. But the reality is, when studies put the cost of bad data at $100 per data record, it can add up quickly. Even if you only have 100 contacts—because 20% of your database is likely bad.

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The research shows that the majority of small businesses believe their revenue growth underperforms their peers. Specifically, 60% of respondents ranked their revenue growth below the 50th percentile of similarly sized companies. Yet, when comparing their actual cash flow and revenue data with the analysis drawn from the Kabbage Small Business Revenue Index, the information indicates that the vast majority of respondents have healthy revenue performance. The question is, why are these business owners feeling pessimistic about their company's performance, and how is it impacting their decision making?

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As you take the helm and begin guiding your business into the future, you would be well-advised to listen to suggestions from people who have already made the mistakes they can help you avoid. By the way, you are going to make mistakes. If you can accept that and learn from your mistakes, it will all amount to nothing more than an on-the-job education.

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Insiders say the ability to appeal to the emotional side of the SBO will become more important, as so-called Millennials – those born between the years 1980-2000 – are the fastest-growing segment of SBOs and may be more inclined to own a small business than members of older age groups. A study released in 2017 found, among other favorable statistics, that Millennials have more experience with small business and greater desire to start businesses than previous generations.

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Small business challenges for 2020 will not be easy as more than eight of ten owners indicate attracting new customers is their biggest problem, and nearly six out of ten report hiring or trying to hire qualified applicants has become frustrating. Overall, small business optimism during 2019 was a roller coaster ride for many, as potential threats, such as the on-again off-again trade war with China, potential trade wars with India and Europe, has made it nearly impossible to set long-term plans. Compounding the frustration is the potential impact of the upcoming national elections.

While the Republicans have loosened regulations for small businesses, the consequences of the ill advised 2017 corporate and wealthy tax cuts are beginning to bite, thus producing a walk back in 2020.

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Spring may be just around the corner, but for accountants and tax professionals, this is crunch time. Here are five ways you can help smooth out the filing process for your small business clients (and, consequently, yourself) this tax season.

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In our hyperconnected digital world, trade shows can be seen as a bit of a relic, an outmoded business building tool that entrepreneurs shouldn’t waste their time on. Nothing could be further from the truth.

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Small business sentiment is on the rise to kick off 2020, with confidence nearing all-time highs, according to data from CNBC and SurveyMonkey. The CNBC/SurveyMonkey Small Business Confidence Index climbed two points in the first quarter, from 59 to 61, as concerns over trade policy impacts lessened, thanks to a trade deal with China and the signing of the USMCA. This is a sharp turnaround from the lows seen last summer as trade turmoil weighed on Main Street’s outlook.

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Facebook and Walmart had one thing in common, they both built a product people loved. But their journey was different. Understanding how and why building startups is different from small businesses will help you make wiser business decisions. Here are the most important differences you need to know.

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Millions of small business owners will be turning to the government, seeking help for an individual and nationwide cataclysm, the economic devastation caused by the coronavirus outbreak.

The government says it will begin disbursing loan money to company owners and freelancers Friday under the Paycheck Protection Program, part of the $2 trillion relief package signed into law last week. For many companies, it may be the quickest way to rebuild the lifeblood of any business: the cash flow that enables a company to pay its bills.

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Many small businesses have shut their doors but the bills are still piling up. The Small Business Administration is launching a program to assist, but many lenders are voicing concerns about it, calling the S.B.A.s expectations unrealistic.

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Small businesses drive the economy and create the lions share of jobs in the private sector economy. However, right now they are struggling mightily. Although it is recommended that companies have at least six months’ worth of revenue in the bank to weather economic disruptions such as the coronavirus, the reality is that most small companies don’t have enough cash to operate more than a couple of weeks.

For the service industry: restaurants, nail salons, haircutters, landscapers, athletic trainers, and others, the loss of weekly revenue is devastating for the owners and staff of small businesses. Most service workers live paycheck to paycheck and cannot go very long without being paid. We have already seen an enormous spike in unemployment claims, ending an era when the economy has basically been at full employment.

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We had to terminate all of our employees. We talked about different options, like furloughing employees, which is a temporary termination. We talked to tons of other business founders and really leaned on legal advice to the extent that we could. In the end, we had to terminate all of our employees, which we thought was the best for them, because they could file for unemployment very quickly. When the seven-day wait period for filing for unemployment was waived, we felt that was the best way forward.

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Fifty-four percent of U.S. small businesses have either closed or expect to close temporarily over the next 14 days, according to a new Chamber of Commerce survey.

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There are no magic formulas or secret sales tips for boosting your sales metrics and performance. Sales are dependent on a myriad of factors lining up in your favor, and many of them are out of the numbers on your sales dashboard. The best you can do is do your best putting in the work.

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The customer acquisition process is a long journey. As any salesperson knows, there are many phases to this journey, and while the close might get all the glory, the most important part of the process may be all the way at the beginning: prospecting.

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As an entrepreneur, you've likely had to embrace change lately so you not only continue to succeed, but you also find ways to dominate during unprecedented times. One of the best ways to gain a competitive edge is to stay on top of trends so you can create new opportunities and stay ahead of your competitors.

With that in mind, here are five trends all small business owners should embrace in 2020 and beyond.

1. Employee health and wellness must become a priority.
2. AI will continue to change the business world.
3. Mobile marketing will be used more creatively.
4. Younger consumers will declare World War Z.
5. It is time to go cashless.