Gaining customers. Producing a quality product. Finding new markets. These are the things that small business owners focus on when starting their latest venture. But while entrepreneurs are busy planning for the future, many fail to prepare for the worst.

Businesses large and small are loaded with risk. Liability is—or should be—a chief concern. Too many entrepreneurs, however, overlook the need to plan for and manage risk when launching their businesses.

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To better understand educational research, start by asking "who?" Who wrote the study; who published it; and who did the authors intend as their audience?