mark smith

What 4.7 Billion Interactions Reveal About Customer Experience: Mark Smith of Kitewheel on Marketing Smarts [Podcast]

Mark Smith of Kitewheel shares research findings from the 2019 State of the Customer Journey report, and explains how the data reveal B2B as the biggest growth sector in customer journey management.




mark smith

Opinion: Mark Smith: Sing as if you don’t know that one day the singing ends

CAN I tell you how I feel? I feel, sometimes, like everyone in my life has suddenly been reduced to flat, distant images on a computer screen, like we’re in Star Trek. And I don’t like it.