By: Stacy Ehrlich and Justine E. Johnson On March 18, 2020, the Food and Drug Administration (FDA) published a final rule (21 C.F.R. Part 1141) requiring textual and graphic health warnings to be included on all cigarette packages and advertisements.[1]  FDA simultaneously published two related guidance documents: (1) Required Warnings for Cigarette Packages and Advertisements,

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Experts at the Center for Tobacco Research and The Ohio State University Comprehensive Cancer Center - Arthur G. James Cancer Hospital and Richard J.

Graphic warnings labels are more effective than text-only labels in steering the kids away from the cigarette in ads. Ads that had text warning were less