government marketing Episode 14: How to leverage customer experience as a tool for government marketing (and gain customer loyalty) By federalnewsnetwork.com Published On :: Wed, 23 Oct 2019 16:04:36 +0000 We are talking about “The Customer Journey”. If you strive for a customer-centric culture, you must understand your customer’s journey—every step of the way. The post Episode 14: How to leverage customer experience as a tool for government marketing (and gain customer loyalty) first appeared on Federal News Network. Full Article All News Analysis Federal Insights Market Chat customer experience customer journey maps Government Marketing University lou anne brossman Martha Dorris Steve Watkins Tracey Moon
government marketing Episode 17: A chat with government marketing thought leaders By federalnewsnetwork.com Published On :: Mon, 01 Jun 2020 15:58:29 +0000 In this episode of Market Chat!, we heard from 3 senior government marketing thought leaders. They shared insights and tips for how government marketers can strengthen their skillset in innovative government marketing campaigns, pivoting from face-to-face events to virtual events and how to use LinkedIn for your government marketing reach. The post Episode 17: A chat with government marketing thought leaders first appeared on Federal News Network. Full Article All News Analysis Federal Insights Market Chat Radio Interviews Brian Chidester Erica Pyatt GMarkU government marketing Government Marketing University Karen Scott lou anne brossman Steve Watkins